Hey guys here are some time stamps: 0:00-1:45- Introduce and Summary of BSG 1:45-2:50- Team forming and choosing a team 2:50-4:45- Goal of this video 4:45-7:48- Corporate Social Responsibility and Citizenship (CSRC) 7:48-11:16- Branded Sales Forecast 11:16-18:10- Capacity Sales/Purchases and New Capacity Construction 18:10-23:08- Branded Production and Market Snapshot 23:08-25:42- Branded Distribution 25:42-27:20- Internet Marketing Of Branded Footwear 27:20-28:51- Wholesale Marketing Of Branded Footwear 28:51-30:40- Bids For Celebrity Endorsement Contracts 30:40- 34:12- Private-Label Production 34:12-37:27- Finance and Cash Flow 37:27-41:43- Footwear Reports 41:43-42:32- Competitive Intelligence Report 42:32-43:36- Company Operating Reports 43:36-46:00- 3 Year- Strategic Plan 46:00-46:06 - Data Explore Restore Options 46:06-50:14- Conclusion, Summary, Strategies, Tips, and Please SUBSCRIBE!
Update: The information in this video was based on the Professor I took the Capstone with. From friends they have updated me that the Professor has change some of the simulation so it’s a little different. They said though the information is still helpful.
@@kotaroprince When I did this in 2020 our initial strategy was to be mid price mid quality. A slightly better Payless if you will. By week 3 I realized Our team, along with teams A B C D were all fighting in the mid tier and overlapping in the market. G went for low price low quality and was actually closing in on a bankruptcy we were surprised they'd recover from (I guess they missed a week in the simulation early). And Team E saw clean blue ocean away from the competition by going high price high quality. They immediately jumped to first place in week 3 as they had a market no one competed for. Our whole goal became "beat E" We didn't care what any other team did as we just tried to beat team E's price and outbid them for celebrities (which we didn't do until like week 17 because team E was throwing crazy numbers out there. We finally went balls to the wall in the last bidding phase because "we NEED this") Out goal was to beat team E on quality at a slightly better price. We slowly crept up on them week after week. General goal was try to produce enough to meet demand, and then set anything leftover from last year on clearance. It generally worked quite well. Manufacturing costs will kill you and reducing them should be a major focus. We took the lead when during the last few weeks I convinced the team to shut down the N.A factory (produce 0 shoes) and move it all to Asia/L.A (which we has slowly built up). N.A production is expensive af. It's great when for the first few weeks but I highly recommend upgrading the Asia and Latin American factories as soon as possible (and then finally europe). But it's cheaper to import the shoes than to make them in N.A. I know both our team and team E hit somewhere on the national leaderboard at the time (I couldn't tell you the names though if I tried at this point). It was somewhere towards the bottom that they show though. We were told to just focus on EPS/stock price and not the other stuff so pretty much every team did none of the ESG things. I got super into this thing though and was basically checking results the moment they were posting and texting the group late at night with ideas. Heck, if I was able to find a similar simulation to just do among friends I think it would be fun.
@@dcastgaming6506 I did not get notified about this comment. That sounds like a solid plan you all did. I knew right away that I wanted to set up factories with cheaper labor. I know I needed the NA and Europe factories for a while. I was able to compete with the top in the group, but never got nationally ranked. I did notice toward the end of the simulation that it was getting tighter, and I could no longer cut prices even with the cheaper manufacturing. This was even when I closed the NA and Europe factories. This simulation is actually good and really gives insight of what many businesses face. It might be easy to say that these companies just want large gross profits, but at the same time some companies do really face small profit margins, and that cheaper labor does help out. Definitely hard as being socially aware and what a company would do to make a profit. Thank you for watching and commenting.
This is advice from one of my friends who gave some insight in the simulation. It was told me that the simulation game used now is different, but some of this information still might be helpful. Her advice is "I think my team did a lot of contributions and charities to give the best working environment and stuff like that, but it didn't help. It actually was the reason why we couldn't meet the investors expectation and lost a lot of money.
Heck this is a bit different from even when I did it which is just a few short years later. But the general S/Q rating, factory stuff, distribution, pricing, and celebrity are still there. For anyone watching this, even as an outdated UI it can still point you in the right direction.
This advice is from one of my classmates who actually did well I believe ranked 16th nationally. Again my friend had a different professor and the simulation was slightly different, here is advice. (The Corporate Social Responsibility (CSR) thing just needs to be added onto about how it really matters prior to year 5 because you get a bonus and stuff).
well what it says in the guide is that it is all competition based, i.e one strategy wont really work and its more so based on if you can adjust to what the competition is doing and act accordingly. my class was told not to touch prices for now and to look at it as the "nuclear keys". im sure by week 20 someone will have started the war lol. we are in the practice round and I am very nervous bc my team seems slackish, if I dont come to the table these dudes aint gonna graduate lmao
Read the manual. Set a goal but be flexible. You've got to know when to hold 'em Know when to fold 'em Know when to walk away Take 10-year loans. Don’t issue stocks, always buy. Min/Max your numbers. Upgrade your facilities. Look at the bubbles and move away if you can't kill your competition.
@@carloscraigito7384 No problem. Hope it helps. Please give the video a like helps with the analytics. Also, if you do not mind subscribing to my channel. Trying grow my channel, the support would be appreciated.
I messed up..I think I got comfortable the first 7 years since I was doing really really well and wasn’t paying as much attention, but I am now negative in revenue 40.xx and profit 20.xx from year 18 to year 19 now I can’t figure out what the heck I did.
From what I remember when I did the simulation after the first few years I let it run. Later I adjusted as competitors started lowering prices. I did build factories outside of North America and Europe because of the cheaper production in Asia and Latin America from what I remember. See what your competitors are doing and make adjustments based on that I would suggest.
The exam is difficult as it covers all classes like marketing, supply chain management and more. Depending on your Professor it will count for more or less. Hope this helps.
My company is currently in the hole as some mistakes were made in the previous years. We are approaching year 19 and so far have net profit of only 2000 and a negative cash balance of -300,000. We are hardly producing anything and yet we have left over inventory due to a lack of demand. any thoughts on how to move forward?
If I am not mistake Year 20 is last. I would not produce anything and just try sell off your inventory. Also I would try sell some stocks to make some money. Hope this helps.
Advice from a friend. "I would try to get rid of all the leftovers inventory, before producing anything. Reduce product and empty inventory. Drop inventory to get some money. "
Hello. I love your advice. And i have something to ask, our game is now currently in year 14 and our team focused on SQ and marketing only. We have some issues here, our factory gone fully depreciated. What should we do, can you give us some advice. (Sorry for bad english).
There are many different things you can go. Do you have any more factories beside the one? Also you might want cut down on marketing cost. There might be a possibility of you lowering price and going for a lower price, but if someone else is doing that than that will be difficult to do. How is your inventory doing?
@@kotaroprince so we emptied our inventory previous year. And going for best-cost strategy. Seems like every other teams going for low cost and mass production. Thank you
Advice from a friend "Cut back on advertising a little, focus on bringing up quality of products and work on improving production quality. Look into private label as well." Hope that helps.
It has an impact on your company image and desirability. Sometimes advertising/marketing make for a better investment than celebrity contracts. Rule of thumb, you should put money towards marketing so it increases your sales and company image, but just beware of diminishing returns beyond a certain point.
Hey guys here are some time stamps:
0:00-1:45- Introduce and Summary of BSG
1:45-2:50- Team forming and choosing a team
2:50-4:45- Goal of this video
4:45-7:48- Corporate Social Responsibility and Citizenship (CSRC)
7:48-11:16- Branded Sales Forecast
11:16-18:10- Capacity Sales/Purchases and New Capacity Construction
18:10-23:08- Branded Production and Market Snapshot
23:08-25:42- Branded Distribution
25:42-27:20- Internet Marketing Of Branded Footwear
27:20-28:51- Wholesale Marketing Of Branded Footwear
28:51-30:40- Bids For Celebrity Endorsement Contracts
30:40- 34:12- Private-Label Production
34:12-37:27- Finance and Cash Flow
37:27-41:43- Footwear Reports
41:43-42:32- Competitive Intelligence Report
42:32-43:36- Company Operating Reports
43:36-46:00- 3 Year- Strategic Plan
46:00-46:06 - Data Explore Restore Options
46:06-50:14- Conclusion, Summary, Strategies, Tips, and Please SUBSCRIBE!
Update: The information in this video was based on the Professor I took the Capstone with. From friends they have updated me that the Professor has change some of the simulation so it’s a little different. They said though the information is still helpful.
I recommend constantly changing your prices every round to stay competitive in your markets
Zain Rhemtulla copy. Did you guy base those prices changes factoring in your competitors? Like using the market snapshot.
@@kotaroprince When I did this in 2020 our initial strategy was to be mid price mid quality. A slightly better Payless if you will.
By week 3 I realized Our team, along with teams A B C D were all fighting in the mid tier and overlapping in the market. G went for low price low quality and was actually closing in on a bankruptcy we were surprised they'd recover from (I guess they missed a week in the simulation early). And Team E saw clean blue ocean away from the competition by going high price high quality. They immediately jumped to first place in week 3 as they had a market no one competed for.
Our whole goal became "beat E" We didn't care what any other team did as we just tried to beat team E's price and outbid them for celebrities (which we didn't do until like week 17 because team E was throwing crazy numbers out there. We finally went balls to the wall in the last bidding phase because "we NEED this")
Out goal was to beat team E on quality at a slightly better price. We slowly crept up on them week after week.
General goal was try to produce enough to meet demand, and then set anything leftover from last year on clearance. It generally worked quite well.
Manufacturing costs will kill you and reducing them should be a major focus. We took the lead when during the last few weeks I convinced the team to shut down the N.A factory (produce 0 shoes) and move it all to Asia/L.A (which we has slowly built up). N.A production is expensive af. It's great when for the first few weeks but I highly recommend upgrading the Asia and Latin American factories as soon as possible (and then finally europe). But it's cheaper to import the shoes than to make them in N.A.
I know both our team and team E hit somewhere on the national leaderboard at the time (I couldn't tell you the names though if I tried at this point). It was somewhere towards the bottom that they show though. We were told to just focus on EPS/stock price and not the other stuff so pretty much every team did none of the ESG things.
I got super into this thing though and was basically checking results the moment they were posting and texting the group late at night with ideas. Heck, if I was able to find a similar simulation to just do among friends I think it would be fun.
@@dcastgaming6506 I did not get notified about this comment. That sounds like a solid plan you all did. I knew right away that I wanted to set up factories with cheaper labor. I know I needed the NA and Europe factories for a while. I was able to compete with the top in the group, but never got nationally ranked. I did notice toward the end of the simulation that it was getting tighter, and I could no longer cut prices even with the cheaper manufacturing. This was even when I closed the NA and Europe factories. This simulation is actually good and really gives insight of what many businesses face. It might be easy to say that these companies just want large gross profits, but at the same time some companies do really face small profit margins, and that cheaper labor does help out. Definitely hard as being socially aware and what a company would do to make a profit. Thank you for watching and commenting.
This is advice from one of my friends who gave some insight in the simulation. It was told me that the simulation game used now is different, but some of this information still might be helpful. Her advice is "I think my team did a lot of contributions and charities to give the best working environment and stuff like that, but it didn't help. It actually was the reason why we couldn't meet the investors expectation and lost a lot of money.
Heck this is a bit different from even when I did it which is just a few short years later. But the general S/Q rating, factory stuff, distribution, pricing, and celebrity are still there.
For anyone watching this, even as an outdated UI it can still point you in the right direction.
This advice is from one of my classmates who actually did well I believe ranked 16th nationally. Again my friend had a different professor and the simulation was slightly different, here is advice. (The Corporate Social Responsibility (CSR) thing just needs to be added onto about how it really matters prior to year 5 because you get a bonus and stuff).
its great to see so many tens of thousands of views on this video
Thank you so much for the view and comment. It is awesome how well this video is doing I am truly blessed and thankful.
well what it says in the guide is that it is all competition based, i.e one strategy wont really work and its more so based on if you can adjust to what the competition is doing and act accordingly. my class was told not to touch prices for now and to look at it as the "nuclear keys". im sure by week 20 someone will have started the war lol. we are in the practice round and I am very nervous bc my team seems slackish, if I dont come to the table these dudes aint gonna graduate lmao
From what I remember I did something similar I kept the prices pretty low and than competitors later on tried something similar.
Read the manual.
Set a goal but be flexible.
You've got to know when to hold 'em
Know when to fold 'em
Know when to walk away
Take 10-year loans.
Don’t issue stocks, always buy.
Min/Max your numbers.
Upgrade your facilities.
Look at the bubbles and move away if you can't kill your competition.
Simple Sam what do you mean when to hold them and fold them? Thank you for your comment, your insight is much appreciated.
hey, I was curious about how you increase your private label bid price? I'm meeting the s/q minimum and still can't increase the price
Mentioned in the video I did not touch it when I did the simulation. It is talked about around the 30:40 mark, by my friend. Hope that helps.
oh shit thanks buddy
@@carloscraigito7384 No problem. Hope it helps. Please give the video a like helps with the analytics. Also, if you do not mind subscribing to my channel. Trying grow my channel, the support would be appreciated.
I messed up..I think I got comfortable the first 7 years since I was doing really really well and wasn’t paying as much attention, but I am now negative in revenue 40.xx and profit 20.xx from year 18 to year 19 now I can’t figure out what the heck I did.
I was even in the global top 100 for 3 of the goals. I gotta figure it out now, this is upsetting
From what I remember when I did the simulation after the first few years I let it run. Later I adjusted as competitors started lowering prices. I did build factories outside of North America and Europe because of the cheaper production in Asia and Latin America from what I remember. See what your competitors are doing and make adjustments based on that I would suggest.
Hey, How is the Exit Exam for Seniors that are graduating, we are wondering what to expect and if it is difficult?
The exam is difficult as it covers all classes like marketing, supply chain management and more. Depending on your Professor it will count for more or less. Hope this helps.
My company is currently in the hole as some mistakes were made in the previous years. We are approaching year 19 and so far have net profit of only 2000 and a negative cash balance of -300,000. We are hardly producing anything and yet we have left over inventory due to a lack of demand. any thoughts on how to move forward?
If I am not mistake Year 20 is last. I would not produce anything and just try sell off your inventory. Also I would try sell some stocks to make some money. Hope this helps.
Advice from a friend. "I would try to get rid of all the leftovers inventory, before producing anything. Reduce product and empty inventory. Drop inventory to get some money. "
Hello. I love your advice. And i have something to ask, our game is now currently in year 14 and our team focused on SQ and marketing only. We have some issues here, our factory gone fully depreciated. What should we do, can you give us some advice. (Sorry for bad english).
There are many different things you can go. Do you have any more factories beside the one? Also you might want cut down on marketing cost. There might be a possibility of you lowering price and going for a lower price, but if someone else is doing that than that will be difficult to do. How is your inventory doing?
@@kotaroprince so we emptied our inventory previous year. And going for best-cost strategy. Seems like every other teams going for low cost and mass production. Thank you
dc uvirus what about your other factories how are they doing? What is your ranking or how are you doing overall in the simulation?
Advice from a friend "Cut back on advertising a little, focus on bringing up quality of products and work on improving production quality. Look into private label as well." Hope that helps.
Does the marketing have a later impact?
It has an impact on your company image and desirability. Sometimes advertising/marketing make for a better investment than celebrity contracts. Rule of thumb, you should put money towards marketing so it increases your sales and company image, but just beware of diminishing returns beyond a certain point.
congratulations
Thank you so much. Congratulations for what may I ask.
@@kotaroprince I think its for your graduation :)
@@summerchen73 most likely. Thank you!
Thank you for your help . I'm in BSG now with my team . Do you mind giving me your email address ? As I think I need to ask some questions about BSG .
Do you mind asking the questions on this video? The answers I provide might be helpful information to others.