Advertising is designed to make you miserable
ฝัง
- เผยแพร่เมื่อ 30 เม.ย. 2024
- Advertising exists to make us miserable. It is intended to make us doubt our self-worth. Subtly, but persuasively, it tries to put us in debt. And all too often, what it's promoting does nothing for our well-being. So, shouldn't we be taking steps to control the harm that it causes?
ABOUT RICHARD MURPHY
Richard Murphy is Professor of Accounting Practice at Sheffield University Management School. He is director of Tax Research LLP and the author of the Funding the Future blog. His best known book is ‘The Joy of Tax’.
This video was edited by Thomas Murphy.
DONATE TO KEEP THIS CHANNEL ADVERT FREE
ko-fi.com/taxresearch
RICHARD MURPHY ON TWITTER
Follow Richard on his Twitter: RichardJMurphy or on his blog: www.taxresearch.org.uk/Blog/
HIT SUBSCRIBE & GET NOTIFICATIONS
Subscribe and get notified of new videos released.
INTRODUCTION: • Welcome to my channel ...
PLAYLISTS:
Accountancy: • Accounting
Economics: • Economics
Tax: • Tax
Taxing Wealth Report: • Taxing Wealth Report 2024
Green New Deal: • Green New Deal
Money: • Money
Questions from subscribers: • Questions
Miscellaneous: • Miscellaneous
#richardmurphy #richardjmurphy #economy #economics #accountancy #accounting #tax #uktax #ukeconomy #greennewdeal
Very wise, Richard
I remember an Iranian man who said to me "I came to this country in the 1960s. British people were poorer but they were happier"
Absolutely on the ball, envy and stupidity all wrapped up in an advert. 😊
Affluenza epidemic
The thing that gets me is the saturation advertising for gambling, fronted by actors and ex-pro footballers who where rich in the first place. The adverts show people living exciting and happy lives with no one shown actually gambling !
I have a wardrobe full of top end high street designer brands….all bought from charity shops and car boot sales. I’ve paid a few percent of their initial price. And when I no longer want it, I get money back for it, online or car boots.
A superb video, which should be shown in every school. Young people need to realise that in our society money is freedom. By spending money we give away our freedom.
How could it possibly be shown in schools where the young and most vulnerable to feelings of inadequacy and failure are the main targets of this exploitation? Our schools pedal their own version of this - if you have these qualifications then you will be happy. To question one is to question all and we cannot have children learning to question everything can we? That might lead, God forbid, to real learning.
Exactly this. If it needs advertising, you don't need it. Especially the junk food.
I would kind of disagree with new products or services as advertising to get up and running is possibly essential
@@keithparker1346 essential to the manufacturer - not essential to you
@@BritishRosie-es3zr almost definitely not essential for a consumer but I suspect some things lost out due to poor promotion like Betamax and broad guage railway systems
I stopped watching TV and listening to commercial radio about 8 years ago and that cut out about 95% of all the advertising I had previously been exposed to. Having an ad blocker on my PC and phone pretty much cuts out the rest.
Me too. I converted TV to DVR in 2000, effectively ending TV ads. Then ditched TV. Then in 2019 filtered out all legacy media in disgust with British ruling class corruption and fraud. Like advertising, they are dead to me. Which has been great! 🍻
I don't watch ads on YT either because I don't allow ads anywhere. But recently, YT has become more of a war of attrition. In effect, my programmers are battling Google's programmers. I'm happy to pay for this battle. Currently Google programmers have the upper hand so I'm watching videos in Opera browser which has great ad blocking, and commenting in my favourite browser. In the past one would have simply never realised there were ads
Hard core
Spot on and debt keeps you a slave to the system.
That makes so much sense. Less waste and better for the climate.
Old stuff. John Berger was showing us this idea 50 years ago. However just because it's an old idea doesn't mean that it is either less valid nor relevant today.
This channel is a goldmine of educational material that can be used as the subject matter of critical thinking development.
"Is he accurately describing the concepts?"
"Does he omit any factors in their description?"
"What would you add to the analysis?"
"What are the wider implications of these claims?"
"What real world examples can you find?"
"How do those examples make you feel?"
etc
Rather obvious. Hence, advertising has never worked on me, nor politicians focussing on the negatives.
I despise advertising. I do the best I can to ignore advertising. Step One: Turn off the damn television and cancel your cable/sat service. Television is crap.
It’s because I feel inadequate that I pay little attention to adverts, always switching the sound of TV ads off. I hate being patronised and advertisers so often treat us as if we all have IQs of -12. I think the reason I hate being patronised is that I don’t like being reminded that I’m much less intelligent that I’d like to be, or something along those lines.
I honestly don’t under how people put up with TV ads.
No. Actually you are bright enough to disregard the crap. I'm sure you have qualities as a human being.
Some adverts are excellent in their ingenuity...most are crap though
TV ads are nauseatingly woke these days.
@@Answersonapostcard yes imagine showing black people
@@Answersonapostcard - I wouldn’t know since I don’t watch them, but I’ve never been nauseated by anything woke, though I have been by things said by those who use “woke” as an accusation.
Yep that’s the modern world completely unsustainable and heading for disastrous consequences.
It is. And the big debts? Governments. How are you going to pay your fair share of the state's pension debts? £600,000 a year at 10% per annum
Mankind is endlessly inventive.
Past achievements are grounds for cautious optimism.
@@stephfoxwell4620 agreed. But the big thing we need is explicit informed consent as a human right.
Lots of people here are saying we can’t inform people.
As this blog finished some twerp keeps telling me to cancel my doorbell camera for this revolutionary new one TAKING THE WORLD BY STORM,where and when did we go all go ga ga😂
Is that the one that everybody is talking about?
That's a great observation
To be honest with you I've got completely over the advertising ploy, have for years now, but your completely right in what you're saying, the waste is what really got to me, great vid though.
Where as the government will make you desperate.
Still no comments on the fraudulent accounting of pensions by those civil servants.
Ways of Seeing by John Berger 👍
Very worthwhile statement.
I have to say that I take great delight in letting the adverts run before videos I want to watch here on TH-cam, which I know help monetise the channel. I switch to another tab or app while they play, knowing that the company is paying for me (not) to watch their ad, usually for something far removed from anything I have the slightest interest in.
The insidious situation around debt and the fear of missing out is a horrible and nasty arrangement between retailers and the finance industry too. Many people don’t even realise that the purchase of goods and the credit/ borrowing of the Money to do it are completely separate. If the product turns out to be sub standard, your payment arrangement is with another organisation. The retailer couldn’t care less about your debt - they’ve already been paid in full. The lender/ credit company couldn’t care less about your sub standard product- they want their money back. You are caught between a rock and a hard place.
One thing that annoys me about going to the cinema is the nauseating ads you have to endure. In fact, I don’t know of another example where you pay for a product but it is still part funded by advertising.
Great video. Not being overly materialistic after a fairly well-paid career, I feel pity for those who are so insecure that a car or clothes give them some kind of status. What does that say about confidence and self-belief? What does it say about priorities? To me, enjoyment starts by making the best of our abilities, and the most of our possessions. Why not strive to continuously develop the content of our personality, as the great Dr Martin Luther King said in a different context?
And TH-cam is now saturating its services with advertisements.
And Netflix.
Most UK companys' marketing and advertising budgets far exceed their research and development spending.
i don't like buying carrying bags from stores buying a bag to advertise for that shop why they get advertising tax free.
I am really enjoying your videos sir. Thank you.
My brother never offered credit accounts to businesses in 20 years and after 2008 his quarter million turnover 10,000 customer business went to 0 customers
Spot on unfortunately 😐
I would like to hear your thoughts on credit raters such as experian. Their rule over our lives is pernicious and encourages debt. They can stop you from getting a roof over your head and a multiplicity of other things.
Thanks.
There's a great bit by Bill Hicks on advertising, it's on YT, really nails the moral vacuity of the industry
I am curious about how much tax is paid by businesses compared to personal taxation
Luhmann is great on advertising: "More and more advertising is based nowadays on the motives of the people targeted being made unrecognizable. This they will recognize that what they are seeing is advertising, but not how they are being influenced. They are made to believe that they are free to make a decision, as well as that they want something of their own accord that they did not actually want at all."
"Advertising has already achieved success when people even ask themselves the question whether or not (a new kitchen ought to be bought), since initially it
is more likely that the mind is preoccupied not with one's kitchen but with something else."
"Another widespread technique of 'opaque-ization' lies in the paradoxical use of language. For example, we are told that by spending money we can 'save'; items are designated 'exclusive' in an advertisement which is obviously directed at everybody."
Madmen.
Tbh I don't see much advertising. I haven't watched TV since 2000. I have an adblocker on my browser for TH-cam. I'm not even sure if I do see any adverts on websites as I just look at the content and the rest is just a blur. I think the only time I see adverts is when I am outside in the real world getting a bus or around the town.
The love of money (mammonism) must end. It is not British, it's a foreign concept.
Thank you for making me smile. Wherever a hierarchy exists, love of power over others (and money) blossom. It has been developing over millennia and as much, if not more, in Britain as elsewhere.
Total con👍
Public have to resist buying tat and expensive cars Ect.
Stop buying shit.
Theyre running an absloutely harrowing MND ad in the Corry break as if the story itself isnt depressing enough. Blimey I'll cut my wrists so I die still healthy!
Something wrong with your audio. It seems to be playing slowly.
The legacy financial system needs the population to be in debt because the interest on that debt is their main income stream. The fiat monetary system experiment that was set in motion when Nixon took the US off the gold standard was encouraged by the big banks, operating as Central Bank consortia. They have created spurious financial objectives, like the idea that 2% inflation is optimal. Together with government, they have increased the money supply to line their own pockets and lied to us about the consequences, which we are now suffering. The financial breaks for advertising are understandable. There is clearly a revolving door connecting government, banking and the media.
If it looks like a conspiracy then that's because it probably is.
#CeasefireNow
#FreeJulianAssange
I use adblocker and I mostly shop online. I go by certain rules when buying stuff. The first one is never buy straight away but sleep on it and if you are still unsure delay and have another think. Also consider how much the thing you are going to buy affects you. For example if you are a cook then you will use a cooker all day long, so a small improvement in ease of use adds up to more by virtue of the amount of use you give it. Another criterion is will it save money. If the answer is yes then it is a definite candidate to purchase. For example if I replace an old fridge with a more energy efficient fridge, how much money will it save per year. It may end up saving more than you paid for it over its lifetime. Indeed the more analytical you are the bigger the bang you get from your bucks and the less work you have to do.
I totally disagree, adverts are intended to make you happy, and associate that happiness with the product. They totally fail in my case, but that's another story...
I disagree. Advertising is designed to make you think that buying a certain product or service will relieve you of your miserableness.
This bloke wears the same shirt everyday FFS
A bit of a narrow view for me. Drink driving ads, vaccine ads, etc. Also, those ads pay for the program you are enjoying.
Advertising is designed to get your to buy their product. If it doesn't do that it fails.
So if debt is bad, government is the problem. 2.5 trillion of borrowing. 16 trillion of socialist pensions. ...
Nuclear clean up, Losses on insurance contracts, The EU, Unpaid wages , Unpaid invoices, Expected payouts - eg post office, NHS damages..... all on top.
So why would Richard want to hide the debt that his mates have created.
I bet tomorrow it will be more debt is good for the government. Can he equally the one day between monopolies are bad and lets have a new monopoly run by the state.
It's better if you stick to the topic
@@keithparker1346 The topic is advertising causes debt, and debt is bad.
So why is government debt good but personal debt bad?
@@adenwellsmith6908 Please learn how the monetary system works. This is the most basic question there is.
Also, we are incessantly told public 'debt' is bad but private debt is fine. Why are you pretending the opposite is true?
@@WarrenPeaceOG Again. Why is you having £600,000 of pension debts, hidden off the books, a good thing? That's a very very bad thing.
However, if you buy a house with a mortgage, say £250,000 of debt on a property worth £500,000, that's not a bad thing in my book. The cost of the mortgage is less than the equivalent rent, and you have the asset.
But in general state debt is bad. It's just a wealth transfer
@@adenwellsmith6908 because govts can create money, an individual cannot