The starting point of this incident was when MHJ complained to HYBE about the similarities between ADOR's Newjeans and Belif Lab's ILLIT. Recently, there was an insider disclosure by a HYBE employee. At Belif Lab's request, he delivered all of Newjeans' plans to Belif Lab. Belif Lab claims that although it was shared, it did not reflect the contents of the plan. ILLIT will debut seven months after receiving the plan. K-pop fans are surprised that Newjeans and ILLIT are so similar. And, I recently found out why.
Yeah just like you've said, a lot of NewJeans songs feel like you are having a fever dream (a good kind of it lol). I see you noticed their another song "Ditto" after watching this one, so maybe check out "Ditto" next, it's really good 😁
Its theorised this is about their situation with HYBE... with the hybe/ador situation at the time newjeans were in a literal and metaphorical 'car crash' moment in their careers.. just like a car crash everyone watches on but does nothing to help, the animals, inanimate objects like cctv, truck refusing to pick them up and peoples perspectives (notice when they dance in the crowd the people stand there totally still uninterested... just watching) its meant to show the world just watching on to see how their situation 'pans' out (the drone camera is literally 'panning' in and out of them all the time)... newjeans themselves try their best to just have fun while they look for 'help'.. they eventually find it.. but even then their car being towed is metaphorically showing they are still here for now but their 'situation' simply has a temporary band aid and is still broken. The ducks are prominent throughtout the whole video and its said they signify how hybe views newjeans as the'ugly ducklings' of their girl groups. HYBE then started region blocking and deleting comments from the official video which adds fuel to this theory as well. oh i forgot the lyrics themselves.. its about being happier after leaving a 'toxic' relationship... being done with the drama, i won't stay i'm leaving... on surface level you'd assume they are talking about a boy... (but they never mention it being a boy) but its likely they are reffering to hybe. (the little demon in their storyline). the 2nd time they sing 'its simple its like biting an apple' its visually accompanied by a poisonous spider... possible referencing the poison apple in snow white as a comparison to their tainted posoined contracts offered to them... And given everything thats happened past few days adds even more substance to this theory.
I don't want to get into details so I will just say the most recent things that were happening between NewJeans and their label. So NewJeans are under label ADOR, but ADOR is under a bigger company called HYBE. The ADOR CEO (Min Hee Jin) is basically at war with HYBE. They forced her to step down as the CEO, acussed her of many things etc. Then NewJeans on their own created a TH-cam channel, went live and spoke about the situation, they've said that they don't feel safe inside the company, that they are being ignored by other groups, managers, staff etc and that they would like to work with Min Hee Jin again because they trust her. HYBE then allowed NewJeans to work with Min Hee Jin on next projects but the label is still sueing her for stuff, she's sueing them and all of that is just a shit show. It's very very confusing and would take a lot of time to explain this all from the start to this day but it's not really worth getting into. Basically she's not a good person (she was acussed of actively trying to cover up the sexual harassment within the company and more bad things), but the HYBE label is not good either since they are very controling, ignorant towards NewJeans and other groups within the company and they abuse their power against them.
I tried to keep it as short as possible but if you really want to get into what's going on you should google it, but trust me it's not worth your time, like I've said it's just a shit show 😆
![[2024 REPLAY] "MANIAC" BEHIND-THE-SCENES](http://i.ytimg.com/vi/9WFKDM05H3Q/mqdefault.jpg)
Dude NewJeans is the GOAT 🔥
The starting point of this incident was when MHJ complained to HYBE about the similarities between ADOR's Newjeans and Belif Lab's ILLIT. Recently, there was an insider disclosure by a HYBE employee. At Belif Lab's request, he delivered all of Newjeans' plans to Belif Lab. Belif Lab claims that although it was shared, it did not reflect the contents of the plan.
ILLIT will debut seven months after receiving the plan.
K-pop fans are surprised that Newjeans and ILLIT are so similar. And, I recently found out why.
SUPERNATURAL & HYPE BOY PLEASE REACT
NEWJEANS 🐰
Def recommend listening to their 1st EP, it's only 4 tracks.
- Attention
- Hype Boy
- Cookie
- Hurt
Yeah just like you've said, a lot of NewJeans songs feel like you are having a fever dream (a good kind of it lol). I see you noticed their another song "Ditto" after watching this one, so maybe check out "Ditto" next, it's really good 😁
Will do appreciate the request!!
Newjeans 💖
“the way beats came back!” 😊
Its theorised this is about their situation with HYBE... with the hybe/ador situation at the time newjeans were in a literal and metaphorical 'car crash' moment in their careers.. just like a car crash everyone watches on but does nothing to help, the animals, inanimate objects like cctv, truck refusing to pick them up and peoples perspectives (notice when they dance in the crowd the people stand there totally still uninterested... just watching) its meant to show the world just watching on to see how their situation 'pans' out (the drone camera is literally 'panning' in and out of them all the time)... newjeans themselves try their best to just have fun while they look for 'help'.. they eventually find it.. but even then their car being towed is metaphorically showing they are still here for now but their 'situation' simply has a temporary band aid and is still broken. The ducks are prominent throughtout the whole video and its said they signify how hybe views newjeans as the'ugly ducklings' of their girl groups. HYBE then started region blocking and deleting comments from the official video which adds fuel to this theory as well. oh i forgot the lyrics themselves.. its about being happier after leaving a 'toxic' relationship... being done with the drama, i won't stay i'm leaving... on surface level you'd assume they are talking about a boy... (but they never mention it being a boy) but its likely they are reffering to hybe. (the little demon in their storyline). the 2nd time they sing 'its simple its like biting an apple' its visually accompanied by a poisonous spider... possible referencing the poison apple in snow white as a comparison to their tainted posoined contracts offered to them... And given everything thats happened past few days adds even more substance to this theory.
Wow crazy theory! if true, definitely sad and really hope newjeans get everything situated and figured out!!!
Plz react How Sweet performance video in Coke studio
I don't want to get into details so I will just say the most recent things that were happening between NewJeans and their label.
So NewJeans are under label ADOR, but ADOR is under a bigger company called HYBE. The ADOR CEO (Min Hee Jin) is basically at war with HYBE. They forced her to step down as the CEO, acussed her of many things etc. Then NewJeans on their own created a TH-cam channel, went live and spoke about the situation, they've said that they don't feel safe inside the company, that they are being ignored by other groups, managers, staff etc and that they would like to work with Min Hee Jin again because they trust her. HYBE then allowed NewJeans to work with Min Hee Jin on next projects but the label is still sueing her for stuff, she's sueing them and all of that is just a shit show.
It's very very confusing and would take a lot of time to explain this all from the start to this day but it's not really worth getting into.
Basically she's not a good person (she was acussed of actively trying to cover up the sexual harassment within the company and more bad things), but the HYBE label is not good either since they are very controling, ignorant towards NewJeans and other groups within the company and they abuse their power against them.
I tried to keep it as short as possible but if you really want to get into what's going on you should google it, but trust me it's not worth your time, like I've said it's just a shit show 😆
Wow yea that’s quite the situation feel bad for newjeans and really hope everything works out in their favor🙏🏽
Ditto is one of the most successful songs from 2023 where by the won many2 awards in Korea....but MV part 1 & 2 kinda dark & very confusing😅😅
NewJeans Hypeboy performance MV thank me later !!!
Will check it out thank you for the recommendation!!