I've been buying Coach bags since the age of 16. Coach started out and has remained a leather goods retailer. It never sold itself as a luxury bag company. My advice to the CEO is to not lose their focus. There is no reason to compete with Chanel or the French status bags. Stay with what they already are: A stellar Leather Goods Company making stellar leather goods (suitcases, backpacks, handbags, small leather goods) without the pretense and ridiculously high prices. You walk in the store, you pay a fair price for a fine, durable leather bag.
I wish Coach would go back to making bags the way they used to, with incredible leather. Even their 1941 bags aren’t the same quality as their vintage leather bags are. If they would use that wonderful leather and put out some new styles, I’m sure their sales would increase. I can’t be the only one who feels this way. Their website drives me insane. Great info. Thank you for sharing!
I only buy vintage Coach bags anymore. I just don’t find most Coach bags worth the cost.& I saved up to by Coach in the 90s. And Coach supported their customers back then. Made us feel special. If you bought one of the legacy bags, they were guaranteed for life. I sent my much loved 1995 Pocket Bag back to have new leather binding - FOR FREE. Now you get a cost estimate for repairs or a discount on future purchases or lower quality bags. So thank goodness for the second hand market. That’s my “expressive luxury;”gorgeous, well-made, luxury bags at sub-$300 prices.
I'm so glad you mentioned the fake Coach sales! They've left such a sour taste in my mouth. The Coach Pillow Tabby came to the outlet and was priced at $220. I knew a sale was coming up so I held off on buying, and then when I went back to purchase sure it was 25% off, but they had bumped the price up to $330 first!! I haven't bought anything from Coach since I experienced this.
Coach has made for outlet bags that are lesser quality than boutique bag but Danielle Mumar is talking about a boutique bag that went to the outlet (not lesser quality). This happens with Coach, too.
I remember Coach used to be very high quality, perfect stitching which gave even the big luxury brands a run for their money. But when I got older and started working at Nordstrom, I could tell a big difference between 1900's Coach, and mid to late 2000's Coach, and the glue was visible, everything made in China, and leather quality plummeted. I see they're trying to revive themselves, but it's hard to consider them a luxury brand when I dealt with so many returns of their products over the years.
@@aminaelrihany8844 I cannot afford to buy luxury handbags but I have been watching videos of individuals buying new Chanel and LV handbags with seams fraying quickly, Chanel. A wonky zipper, on a new LV Speedy 30. I agree with your comment that the luxury brand quality is also falling off a bit on new bags.
I worked at Nordstrom for a while-in the handbags dept. most of the “Bridge” bags were overpriced garbage. Tory Burch being the absolute worst! I worked at the KOP store and the Philly mainliner crowd adores TB! They spent a fortune on that garbage! Same with Michael Kors! Ugh! I could not believe the amount of women buying his horrific bags. IMHO, the most under appreciated and great quality bags were the leather Longchamp bags! Really beautiful and great quality! I have a few that have worn beautifully through the years! You are so spot on!
I am over Coach and have been for years. I bought my first Coach bag in 1982. My closet was full of them in several different styles. They had their own unique style and stood out from the rest. Now they are like everybody else mimicking one another. The one thing the world has lost (especially fashion and entertainment across the board) is originality. Everything is a remake. I don’t want to buy the same thing I bought before (especially when the value and quality is less than the originals)!!!
I agree with everything you said..I have several vintage coach bags I inherited from my mother. They are still in excellent condition. I’ll treasure them.
1980's - 2000's had their Coach Poppy line, less expensive due to the troubled economy. They were bright and more inexpensive, but the quality suffered from their initial business model. Some are junky and being sold at bargsin prices on Ebay. Their materials and design did not age well. People who are only familiar with the Poppy line aren't familiar with the knowledge that Coach returned to real quality luxury leather goods a number of years ago. That's when I began purchasing their bags from a boutique that closed when the pandemic hit. They had become beautiful works of art by then. They were in an affordable price range of various tiers. I feel their look is now suffering again. Some Funky is fun, but some of it will never age well for the price tag. Nor will it be suitable for a broad range of women (or men) whose age will only advance thru years of wanting to enjoy carrying the bag they purvhased. We don't want to toss a wad of money at bags which have designs that will be a "flash in the pan". I get where Coach wants to attract a young generation of customers, but those people will grow up. And Coach should not disregard their older customers. We want quality, style, but don't feel we need to pay big bucks to be billboards for cartoonists and avant-garde fashion designers. Have a line of that stuff and go back to the leather artistry of your bags between 2015 and 2020.
Autumn, Tapestry did not acquire Coach; Coach changed its name to Tapestry when they acquired other brands, Kate Spade, Stuart Weitzman... great video, it is nice to understand where and why a brand is going.
I'm so glad someone addressed the issue of "fake sales"-marking up the price then putting the item on "sale", only to get it at the same price it was originally listed at! I have NEVER purchased an item they have done this to. Thank you for this very informative video!! 👏
I bought a black pebble leather Coach bag in 1980 for $450.00. I have used it every winter, taken very good care of it. It is still perfect and I will be using it this winter. They use to make a great quality bag. I wouldn’t buy todays Coach.
All of these reasons is why for the past two years and the foreseeable future I am sticking with vintage leather Coach and have moved away from Coach and to Dooney and Bourke. Dooney's leather especially in the Florentine collection is incredible and gets better with age.
Im so happy I'm not the only one who noticed Coach's fake sales! I purchased a bag from them before the "sale" for $112, then later the next day it was like $179 + 15 or 20% off. I thought it was super shady and really turned me off from them for a hot minute. I also purchased a bag at an authorized retailer that had damaged stitches. Thats when I found out they will not repair your bag (even if its defective) unless it purchased through them directly.
Made in China can be high quality. It depends on the specs and the costs/prices dictate how much money You can spend on quality. The better Coach bags lasts and are still made in China. The Borough Bag is a perfect example…mine is 7 years in and going strong with heavy use.
I buy Coach for the designs, and sometimes, like the Cassie, because it’s a good alternative to a more expensive brand. I think Coach has good enough quality to raise prices, but if they do, they will attract a different demographic. They could be entering a range where people may choose a luxury brand for a bit more rather than Coach because of the status. There are people who do buy Coach because of the status. After all, $350 or so for a bag is a lot for someone who may struggle to pay bills. They also need to remember not to alienate those of us who aren’t Gen Z or Millenials. I like the idea of their reloved program, but they need better designs for the remade and upcrafted items to make them worth it.
The new prices are high. Coach make more interesting pieces for Japan and not for USA. Does it make sense? No! The website is slow and does not load well, search bar is useless. Fix the website, Coach! Why not to make decorations pieces for bags? Why not make enough inventory? Why 800 dollars per bag? They might want millennials, but they need to pay rent first. Lucky them if they have 800 dollars to shed on Coach bag.
YES!!!! This is , what I keep saying. I have an 80s (shoulder bag), and 1990 tote bag. Showed my co worker the 1990 tote , and she could tell and feel the difference in the quality and leather.
I too saw the bait and switch of the sale. I've been watching this bag since April and noticed the increase price. I was disappointed in the tricky and said I won't be buying any Coach anytime soon because of the discounted dishonesty. Trust means alot to me. They need to get things right and back like before. Also, Michael Kors is doing the same thing with their sale. I'm taking a break until I see fair prices again. Thanks for the info.👌🏾
You're right. As Coach prices goes up, I've instead thought I'd save a little more and get something else... like some of the Louis Vuitton pieces are becoming affordable in contrast... why get Coach when I can get LV instead? Great video.
I love the idea of the Coach reloved program as well! I just don't feel like the items are worth their prices. I wrote an entire strategic plan on Coach/Tapestry before the Coach reloved program came out (February 2021.) What I did with mine was made an incentive for Coach customers to bring in their worn luxury items for recycling, get a percentage off coupon for a new bag to encourage new sales. Then Coach crafters would restore or repurpose the bag. I put the pricing comparable to other Coach resellers ($100 - $200 range) to give them a competitive advantage in the luxury market. I feel that Coach customers would rather purchase a restored vintage bag from Coach directly, if it would cost the same as buying it from a third party. Also to Coach/Tapestry, if you read this and think that is a great idea, please give me some credit!
I agree, Coach needs to fix their websites! I don't know how many times I tried buying something only for the site to have problems. I wish they'd bring back the Cassie in the regular size. They need more bags in the original gloved tanned leather, especially in medium and large sizes; they have too many smaller ones that aren't big enough. :(
9:22 Retail companies have been doing that for YEARS. Learned JCPenney did that in the year 2003. Searching for and purchasing items with 2 or 3 layers of discounts/sale will help a person overcome that betrayal when puchasing.
I only buy Coach on the outlet or on sale @ Macys , since I use my Macys card and I get more discounts . I haven’t paid full price for any of my coach bags 😊
Thank you for mentioning Coach's terrible website, I actually thought that they didn't care whether I bought their bags or not. Coach needs several CEOs to continue to connect with their past and future target groups, and you would definitely make a great one
Thanks for making this video Autumn! I noticed these changes in the Coach offerings because I fell in love with the Chaise bag. After quite a bit of browsing, I bought a new one with tags just today on Vestiaire Collective for $180. I was pretty happy with the deal. I have some Nolitas and some wallets as well, so I think that's where my Coach shopping will probably end. I hate it when brands are underhanded. Surely they don't imagine that consumers are as stupid as they would like us to be!!?? Much love from the Netherlands!! xxx
😊Thank you for covering this topic so thoroughly! I couldn't believe how expensive the reloved pieces are on the website, and don't get me started on those fake sales. How can they know so little about their customers' habits and wants!
I was gifted a Coach duffel back in 2013. It came from a high end department store and was very well made and held up for 8 straight years with every day HARD use. I will pay the equivalent amount of the purchase price to have it restored, mostly a brand new lining and touch up on the outside. I will NOT purchase another Coach ever again. One word for their selection GAWDY! Not classic! I am currently SAVING little by little for my LV NEVERFULL GM. Other than those two pieces that will be my entire designer collection. Coach can kiss my A$$! I do not want or need graffiti on a $600 designer bag - but real quality leather, and a classic antique - that’s more my style! I’m sure they will survive without me, just as I will survive without their overpriced, disposable, ugly, new pieces. It is official that we must part ways! Thank you so much for this video! I truly learned a lot! Sad - Coach was a solid competitor in the 1980’s. God bless you! Stay safe! ❤😊
Hi Autumn, Thank you for thoughts and information on Coach. Here’s some information for you. Your right Coach is owned by its own company. Coach renamed itself Tapestry in 2017. It also owns Stuart Weitzman and Kate Spade.
One cool thing that could fall within the expressive luxury category could be the made to order stuff. The free customizations and the MTO Rogue. If they had offered customization on the new Revel, I might have gotten that one.
This is a A wonderful high level overview of the changes in coach. I have loved coach since I was a preteen and started collecting more coach bags now that my finances will allow. However I I'm very particular about price point and I appreciate your comment about the fake sales. I was An assistant buyer for a major retailer in New York and this is not a new game That Coach is playing. This is basic retail. I agree it's incredibly disrespectful and I appreciate you talking about it and getting The information out there. When I became an assistant buyer I was appalled when I would go on buying trips buying leather goods for penny's and going back to my office and marking it up 4000%. This is one of the reasons I got out of the game. The key is not to succumb to FOMO. The bag you're looking for is out there if you're willing to do the research and be patient. I am all for luxury but I love having my coin as well. I have watched a particular bag over the last 2 years and I finally jumped on it last week when the price came down 85%. This bag Is in a color that is not neutral and some people will not purchase for that reason however she is gorgeous in my personal opinion and I am now a very proud owner. She's probably on her way to being discontinued and that's why her price was slashed. That's fine with me because she is PERFECT for my needs and I didn't have to eat RAMEN noodles for a year to save up 😅😝🤪. Keep up the wonderful work.
Well said Autumn. I own a few Coach bags from the early 2000’s that I paid up for at the Coach boutique, not outlet. They aren’t trendy but are well made and timeless. That’s what Coach means to me. As for the outlets, if they change their discount strategy here, they’re toast.
I agree completely. I've missed out on items after purchasing then told no longer in stock. Purchase not going through due to website not working. I've stayed loyal but it is difficult when you have webste and quality issues
I think some of the best leather bags being sold are from the small artisan companies like KMM & Co., Go Forth Goods, Portland Leather Goods etc. Great leather bags at reasonable prices. They don't have the status of a luxury house but they offer great quality products.
Agree, agree, agree!!! I would be your second in command. I hate their website. I am a loyal customer and I mostly buy from the boutiques but even I noticed the prices spiking for the outlet. Sometimes you need to just leave well enough alone. Just stick to your regular process.
I absolutely love Coach they are literally my addiction 🤦🏾♀️🤭 I received my first coach when I was 20 I'm now 47 me personally don't feel that they're purses are cheaply made at all they have changed within time but for me personally I haven't purchased a coach anything to where I felt something was cheaply made from them now as far as boosting the price up for people thinking they getting a good deal that's retail that's what they do that's not just with coach that's whatever retail place you shop that you thinking you getting this huge sale but all they do is boost the price up and you thinking you getting a deal in reality you just paying the actual price that it was before they boost it up that's the beautiful thing about choices we're not forced to purchase from somewhere if we're no longer happy with their business 🙂
I'm normally a silent watcher, but thank you for talking about this. I saw that article the day it was published. I read it and rolled my eyes so hard it hurt. The Gen Zs I know are struggling to find affordable apartments in our current messy economy... so I don't think they're dropping hundreds of dollars on bags that will break down in less than a year. After I read the article I went to their IG page to see what they were pushing, and it looked like they were selling relationships, not bags. I will say as a leather restorationist of 10+ years, you are correct, we sell rehabbed bags for significantly less money. And after blowing up some of those images, it doesn't look like they did much for those bags. Maybe one round of leather conditioner, but that's it.
Fake sales happen often. Century 21 I’m NYC did this with luxury bags. They would list a bag as on sale for 1990 down from 2500 but the bag brand new at YSL would be 1990 lol.
And that's why she's a teacher. Thank you for saving me the trouble of reading and comprehending. I'm neither gen z or a millennial. So, I will just continue to buy what I love:) Seems that all contemporary brands are skyrocketing. Have you seen the price of milk? Great vid.
Super interesting and informative! Their new strategy sounds intriguing but I definitely agree with you about their consumers expecting affordability which is what Coach has been offering for years. Hopefully we will not be seeing LV prices anytime soon. I wonder if that would increase the value of our existing items though? 😀
I noticed a fake sale here in Australia. They put the Cassie 19 bag up by 10%, then the next week had a 20% off sale for Black Friday. The bag sold out online!
I noticed the price of bags on sale at the outlet being weird as you stated. Makes us scratch our heads a bit! My take on the prices of the main store pieces are in my opinion way over priced. They never have sales, and just are out of most of our price range. The old bags should be less than the new ones especially after they make them look ridiculous. 😊
I think coach has been doing a better job marketing for sure. I only buy from them when there’s no branding - still good leather & if you can get it on sale even better
Great video, Autumn! I read the same article in Business of Fashion, and I am glad that you broke the article down because you helped me to understand Coach's new business model better. I rediscovered Coach in May after a decade-long hiatus. One of my most recent purchases was an Elise satchel. I saw the satchel in black on the boutique website and decided to add it to my wishlist since it was listed for C$390. The following day, I was on the outlet site and saw an Elise satchel in aqua on sale for C$190 plus a discount of 15%. I bought it straight away, but noticed that the original price mentioned was C$295 and not C$390 as stated on the boutique site. I understand that perhaps they were wanting to clearance the pretty aqua shade, but why original price discrepancy? Is it possible that the original price increased by nearly $100? That's a big mark-up! Anyway, I am now questioning the accuracy of Coach's pricing. If Coach is going to greatly mark-up a product just because it's on the boutique site, even when the same item sells for less at the outlet, then I will just stick to the outlet. Thanks, Autumn!!
My bf gave me a studio shoulder bag in heart print and I loved it had it for a week and it was peeling around the trim, called customer service and they couldn't send me a new one since they were sold out..... I saw it in the outlet website 3 weeks later and way cheaper.
I don't own any Coach and I never have. It's not as popular over here in Europe. When I'm going for a trendier bag, I tend to go for Ted Baker. I love their solid, bright colours, camera straps and less subtle hardware... They're awesome. I'm GenX though, so what would I know? LOL!! 😎✌🏼💜🇬🇧
That's your opinion. I love COACH since 1991. Still do never had issue with any my bags. I just bought the TABBY messenger in red love it. I never seen a fake sale. Prices are going up all over not just COACH.
Which part of this is my opinion? Coach definitely has fake sales. If you read the comments on this video you'll see many other people who have noticed them as well. I never said prices were only going up at Coach.
Fix the website, from frozen pages, loading issues, checking out and not loading, clicking on a product and trying to return to prior page and it goes back to TOP of that paige, checking out and won't let you use a gift card and then you need to call. The site bites🤬 great post
I'm fairly new to buying Coach as I started last year and when I started I binged because I fell in love! I bought 2 bags in one month and another a few months later while purchasing multiple small leather goods to go with my bags. I can't speak on their past, but I am happy with the present. However I do agree with the issue on the website and the fake sales. I'm a newer customer and even I noticed that! I lost a beautiful matching wallet that was supposed to go with a tote that was an artist collab, and was very hot at the time, and I was so depressed for the longest time and it was all because of how slow there website moved at the time. It was so slow it made me wonder if it was the legit website and I almost didn't buy because of it. My mother in law and I were looking at them a few days ago for Black Friday when we noticed the fake sales and were pretty mad about it. Other than that I am the girl that it doesn't take much to satisfy. Growing up I did not have nice things and always saw people with the Coach pieces and thought it was because they had $MONEY$. Now that I can afford it, I am satisfied with what I get and won't buy it if I'm not. I do hope this new thing they're going to start doesn't mean they're going to come out with even more crazy patterns, because sometimes I see the patterns on a nice designed purse and wonder who on earth would buy such a hideous thing and it'd be better if it was a solid color or floral pattern. Then again I'm young, but an old soul so I don't want dinosaurs on my bag or a color block bag of 5 colors from the crayon box, I'll take a classic monogram or floral bed sheet looking purse any day lol! 😅
I moved to New York and saw so many fake Vuitton bags that I gave mine away and switched to Coach. I rarely see fake coach bags in Times Square and I pass through there daily so I am always scoping out the fakes!
Amen! I've noticed the cheap looking China bags. I bought a very beautiful Coach bag and carried it for 7 years until it started showing signs of wear and tear. I asked if they could restore it and the answer was , no. Their reason is it would be a new bag if they did. Now, they have reLoved bags. I just wanted to share this. Thanks for this video.
You are right that when coach goes on sale, they raised the prices and I still pay for the price that was before sale. Just marketing gimmicks, no wonder they can also go on sale with like 15% store wide.
God bless you honey!!! I'm that lady that likes Coach and checks out the website a few times a month but the fake sales piss me off! And the websites suck! This is the first time I've seen you and I will be hitting the subscribe and like button!
I need a vintage Coach handbag professionally repaired and perhaps cleaned. I love my Coach handbag it just looks a little shabby; no holes or broken pieces.
I have several vintage coach bags, the Stewardess, a drawstring bag similar to the LV Noe, and a City Bag. These bags are great full grain baseball glove type leather that ages beautifully and the bags were unlined. I stopped buying coach when the company moved away from this wonderful full grain leather and everything seemed to be monogram fabric.
as one of the youngest millennials basically on the cusp of being gen z i feel i can give a young person’s perspective on the brand now. coach used to be THE ‘it’ brand every girl had or wanted to have when i was in middle school. no other brands even compared to coach at that time! as i grew up, that’s now completely shifted. i feel like louis vuitton and chanel are the top two luxury brands for handbags. and i think influencers like emma chamberlain representing louis vuitton at paris fashion week for several years has had a lot to do with it. you need to focus on capturing the younger generations as consumers bc the older generations are already committed to certain brands. using popular influencers and celebrities is a great way to do that but it’s not the only way. you also need to evolve with the trends and not stay stagnant. i’ve seen the coach purses for sale at the mall and there is absolutely nothing drawing me to them. i simply love other brands more and if they’re going to keep their prices similar to louis and chanel then there is really no reason for anyone to even consider a coach bag
@@AutumnBeckman I’m not considering the used market. You’ll always be able to get those Coach for less on the used market later. It’s silly to even begin to pretend you can get anything Chanel for $1000 in the boutique lol. LV that’ll get you a cosmetic bag I guess lol
Dear God the websites. Just fix the bloody websites. Also: reissue really popular pieces like the Cassie in classic colours, loads of people want them.
Just to clarify as a former employee of Coach for 11 years missing that 65 percent discount…Coach was its own thing and own business. When Coach acquired Stuart Weitzman and Kate Spade they changed their name to Tapestry as they were no longer just producing or running the Coach brand. But they are in fact still the same company. Love your videos! ❤️
I have been a buyer of Coach since the 80s. Ive purchased both boutique and outlet bags. Ive also purchased bags from other brands and notice quality in general is less than in prior years/decades. I havent purchased anything in the last few years and I havent been interested in anything in their reloved line because I myself can take an older bag and repair and condition those myself. My only up for that portion is that you KNOW those bags are authentic.
I agree about their website 💯 they need to fix it asap! I must say that the quality of my tabby’s which is the only line that I buy and love from them are great. I haven’t seen a decline in quality for them at all. Maybe that’s because it’s part of their permanent line so quality control is better? I honestly only buy bags I truly love and will keep for a long time so I’m not concerned about price increases because they will happen it’s inevitable. All the brands do it so as long as the quality is there. As much as I love handbags I’m not in the market to add anymore to my small collection at this time and if I were I would check out department stores like Macy’s which btw is having a one day 50% off sale and I’m tempted to get another original tabby 26. I think it’s wise to shop around and if you must then buy directly from Coach. Those are my thoughts Tfs yours 😊
Let me add … Lv quality has went down . Alma bb clasp broke on my strap . Bag barley used and less than 2 years old 😭i have never experienced hardware issues on other brands
I was eyeing the Coach pillow tabby 26 which first came into the outlet website priced at $220. Within a week the price jumped to $275 and then $330 but with a 15% sale coupon code. I was so mad at myself for not buying it initially! And don’t get me started on the quality issues. I bought a camera bag on the Coach website and had to return and re-purchased 3 times before finally keeping the perfect one! Such a terrible experience! 😡 but I still love Coach ❤️
Coach outlet website isnt the same as coach website, its a cheaper quality mass produced version. Hence ur and everyone elses that orders from the outlets quality problems.
@@Lucy-vx9nn the pillow tabby 26 was originally from the Coach website but is now selling at the Coach Outlet website. FYI unsold sale items from the Coach website sometimes will sell at the Outlet website under the “Coach Reserve” section at lower prices 😊 you should go check it out ☺️ the camera bag was purchased at the Coach website and there were quality issues such as glue residue and leather defects!
Amen to fixing the websites! I can confirm that I, for one, just gave up after struggling to buy a couple of pieces. Those I did get were not worth the hassle. Coach used to be all about the leather, and I miss that. Thinner, less expensive materials have completely dimmed my excitement about this brand. I cherish my 90s Willis bag, but much of the newer items are not for passing down.
Coach is a sorta everyday bag. I use my leather coach or ysl small tote on public transport without stares. I only buy boutique bags on sales. If I destroy a leather coach bag, I won’t cry because it isn’t that expensive to begin with or luxury to begin with.
I put a hold on purchasing from Coach a couple years ago when they started inserting politics in their online marketing. The company’s politics and values do no align with my own so I will not support them with my money. I planned of returning if they eliminated politics from marketing which mostly they have but it sounds like they may start again. Higher prices and annoying politics = none of my money.
I started carrying coach bags 25 yrs ago when nobody knew what they were. I carried them for years, had 2 Coach leather jackets,I had probably 1-200 Coach bags. I stopped when they started selling the canvas, and cheaper leather bags. And really could care less what they have now bc it will never be the same as it was back in the day...😭😭
Softer light, so we don't get the glare on your lens. Love the format, felt very news -sy, informational, formal. Maybe you can lean into that. Loved the content, great find. I'm subscribed. Lovely outfit.
Absolutely I will still buy. I'm ok with them evolving. Thats how you stay in business. I stopped buying after high school because although the leather was nice the designs were boring (to me). In the last 2 years I've bought more than I ever have - 1941 pieces, rogues, ergo's, pillow tabby's, the new bandit, studio bags, beat shoulder bags - I love them! The quality is great to me. I'm almost 50 - but to each their own. Thanks for the vid!
I love Coach and Hermes just the same!!!! Quality is quality!!! I have a few coach upcrafted beautiful bags and I think they were better when they first started doing it that they are now. I don’t mind them trying to make themselves a more upscale brand, and I think more people should wear! I think they’re a sale strategy and the outlet ruin the brand.
I agree..i think the outlet is "too good" that i almost feel the outlet gets more recogition. There is one in jut about every outlet mall in America.... Gucci and fendi have outlets...but far fewer. Consumers at large almost forget there is a Coach BOUTIQUE. I since stopped coach outlet...retail only
Totally agree with you …the last Coach I purchased was the Cassie… because it is identical to LV design,,, but that website makes me frustrated and I end up not buying!
Yes, I agree with everything you said on this video. I’m also quite unhappy with the lining. It used to be a good quality now it’s some thin crappy stuff.
I worked for tapestry so I have a lot of coach bags. I think the quality is great. I’ve left the company a few months ago and I don’t think I’ll be purchasing anything unless I feel like I absolutely can’t live without the bag. The styles are always a hit or miss with me. I feel like the ride or die coach fans and SAs turned influencers will push styles that just aren’t it. Frankly speaking I would not have purchased a lot of bags if it wasn’t for my employee discounts. For example the bandit just came out, It’s around $750 CAD for me now (as opposed to $375 with employee discount). For that price there are so many interesting brands I can explore: polene, senreve, strathberry, aspinal london, etc. Hypothetically if it took me 6 months to save up $750 for the bandit I would rethink and just save for another 6 months and purchase a high end bag. There is no exclusivity to the brand and it feels common which in turn means it does not have the status and value placed on other luxury goods. As a consumer I would think my money is worth more spent elsewhere.
I've been buying Coach bags since the age of 16. Coach started out and has remained a leather goods retailer. It never sold itself as a luxury bag company. My advice to the CEO is to not lose their focus. There is no reason to compete with Chanel or the French status bags. Stay with what they already are: A stellar Leather Goods Company making stellar leather goods (suitcases, backpacks, handbags, small leather goods) without the pretense and ridiculously high prices. You walk in the store, you pay a fair price for a fine, durable leather bag.
I wish Coach would go back to making bags the way they used to, with incredible leather. Even their 1941 bags aren’t the same quality as their vintage leather bags are. If they would use that wonderful leather and put out some new styles, I’m sure their sales would increase. I can’t be the only one who feels this way.
Their website drives me insane.
Great info. Thank you for sharing!
The company is now Tapestry 😢
Absolutely agree with you!
Exactly.
The website is pretty bad!
I only buy vintage Coach bags anymore. I just don’t find most Coach bags worth the cost.& I saved up to by Coach in the 90s. And Coach supported their customers back then. Made us feel special. If you bought one of the legacy bags, they were guaranteed for life. I sent my much loved 1995 Pocket Bag back to have new leather binding - FOR FREE. Now you get a cost estimate for repairs or a discount on future purchases or lower quality bags. So thank goodness for the second hand market. That’s my “expressive luxury;”gorgeous, well-made, luxury bags at sub-$300 prices.
I'm so glad you mentioned the fake Coach sales! They've left such a sour taste in my mouth. The Coach Pillow Tabby came to the outlet and was priced at $220. I knew a sale was coming up so I held off on buying, and then when I went back to purchase sure it was 25% off, but they had bumped the price up to $330 first!! I haven't bought anything from Coach since I experienced this.
Same here. I was waiting to buy it even though $220 was a great price. They increased Tabby prices to $550 and decreased the discount.
I worked at Michael Kors and they do the exact same thing there. Really awful
Is it the same one from the main store though? Usually outlets have cheaper versions with worse materials.
Coach has made for outlet bags that are lesser quality than boutique bag but Danielle Mumar is talking about a boutique bag that went to the outlet (not lesser quality). This happens with Coach, too.
If you watch the higher level departments stores, their sale items will adjust to the special "% off" sales. Always keeps the price the same.
I remember Coach used to be very high quality, perfect stitching which gave even the big luxury brands a run for their money. But when I got older and started working at Nordstrom, I could tell a big difference between 1900's Coach, and mid to late 2000's Coach, and the glue was visible, everything made in China, and leather quality plummeted. I see they're trying to revive themselves, but it's hard to consider them a luxury brand when I dealt with so many returns of their products over the years.
From my point of view not only coach also high end designers as well. Went down in quality
@@aminaelrihany8844
I cannot afford to buy luxury handbags but I have been watching videos of individuals buying new Chanel and LV handbags with seams fraying quickly, Chanel. A wonky zipper, on a new LV Speedy 30.
I agree with your comment that the luxury brand quality is also falling off a bit on new bags.
I worked at Nordstrom for a while-in the handbags dept. most of the “Bridge” bags were overpriced garbage. Tory Burch being the absolute worst! I worked at the KOP store and the Philly mainliner crowd adores TB! They spent a fortune on that garbage!
Same with Michael Kors! Ugh! I could not believe the amount of women buying his horrific bags.
IMHO, the most under appreciated and great quality bags were the leather Longchamp bags! Really beautiful and great quality! I have a few that have worn beautifully through the years!
You are so spot on!
I am over Coach and have been for years. I bought my first Coach bag in 1982. My closet was full of them in several different styles. They had their own unique style and stood out from the rest. Now they are like everybody else mimicking one another. The one thing the world has lost (especially fashion and entertainment across the board) is originality. Everything is a remake. I don’t want to buy the same thing I bought before (especially when the value and quality is less than the originals)!!!
I agree with everything you said..I have several vintage coach bags I inherited from my mother. They are still in excellent condition. I’ll treasure them.
1980's - 2000's had their Coach Poppy line, less expensive due to the troubled economy. They were bright and more inexpensive, but the quality suffered from their initial business model. Some are junky and being sold at bargsin prices on Ebay. Their materials and design did not age well. People who are only familiar with the Poppy line aren't familiar with the knowledge that Coach returned to real quality luxury leather goods a number of years ago. That's when I began purchasing their bags from a boutique that closed when the pandemic hit. They had become beautiful works of art by then. They were in an affordable price range of various tiers. I feel their look is now suffering again. Some Funky is fun, but some of it will never age well for the price tag. Nor will it be suitable for a broad range of women (or men) whose age will only advance thru years of wanting to enjoy carrying the bag they purvhased. We don't want to toss a wad of money at bags which have designs that will be a "flash in the pan". I get where Coach wants to attract a young generation of customers, but those people will grow up. And Coach should not disregard their older customers. We want quality, style, but don't feel we need to pay big bucks to be billboards for cartoonists and avant-garde fashion designers. Have a line of that stuff and go back to the leather artistry of your bags between 2015 and 2020.
They market to high schoolers now. Lost their quality and class. I will not waste my money.
I also stopped buying the brand when they refused to repair a purse because it was old…. nothing they do will entice me to buy their product EVER.
And Coach used to be high quality leather lasting a lifetime! Distinctive and elegant works of art. Now they are crappy so I quit Coach.
Autumn, Tapestry did not acquire Coach; Coach changed its name to Tapestry when they acquired other brands, Kate Spade, Stuart Weitzman... great video, it is nice to understand where and why a brand is going.
I came to the comments to say that. I was corporate at SW when they made the announcement internally.
I'm so glad someone addressed the issue of "fake sales"-marking up the price then putting the item on "sale", only to get it at the same price it was originally listed at! I have NEVER purchased an item they have done this to. Thank you for this very informative video!! 👏
Coach and Dooney Bags were all the rage in the 90’s. I still have my Dooney. They were both quality.
I bought a black pebble leather Coach bag in 1980 for $450.00. I have used it every winter, taken very good care of it. It is still perfect and I will be using it this winter. They use to make a great quality bag. I wouldn’t buy todays Coach.
Coach is probably my favorite brand if I had to pick one . I think it'll be interesting to see how this all plays out.
All of these reasons is why for the past two years and the foreseeable future I am sticking with vintage leather Coach and have moved away from Coach and to Dooney and Bourke. Dooney's leather especially in the Florentine collection is incredible and gets better with age.
I love my Dooney's that I get on the Disney site. Such good quality too
Yas!
I was looking for this comment! Dooney Florentine is 😘👌
Im so happy I'm not the only one who noticed Coach's fake sales! I purchased a bag from them before the "sale" for $112, then later the next day it was like $179 + 15 or 20% off. I thought it was super shady and really turned me off from them for a hot minute.
I also purchased a bag at an authorized retailer that had damaged stitches. Thats when I found out they will not repair your bag (even if its defective) unless it purchased through them directly.
I noticed this thing happened on coach outlet’s Top Zip tote originally priced at $Cad 129 but during sale it will be at $Cad 139
This happens to a lot of other brands too . Even at Target or Acme or Costco for foods 😄
Made in China can be high quality. It depends on the specs and the costs/prices dictate how much money You can spend on quality. The better Coach bags lasts and are still made in China. The Borough Bag is a perfect example…mine is 7 years in and going strong with heavy use.
I buy Coach for the designs, and sometimes, like the Cassie, because it’s a good alternative to a more expensive brand. I think Coach has good enough quality to raise prices, but if they do, they will attract a different demographic. They could be entering a range where people may choose a luxury brand for a bit more rather than Coach because of the status. There are people who do buy Coach because of the status. After all, $350 or so for a bag is a lot for someone who may struggle to pay bills. They also need to remember not to alienate those of us who aren’t Gen Z or Millenials.
I like the idea of their reloved program, but they need better designs for the remade and upcrafted items to make them worth it.
The new prices are high. Coach make more interesting pieces for Japan and not for USA. Does it make sense? No! The website is slow and does not load well, search bar is useless. Fix the website, Coach! Why not to make decorations pieces for bags? Why not make enough inventory? Why 800 dollars per bag? They might want millennials, but they need to pay rent first. Lucky them if they have 800 dollars to shed on Coach bag.
But Japan has higher prices too than USA
I thought it was just me and my network
Coach website has been slow for years even the employees say the same thing.
I complained about the website to the sales lady at the actual Coach store and they said it was probably my internet. Glad im not alone.
Coach retail site is the worst! So glitchy! I agree, millennials I know are not paying $800 plus for a bag.
I’m a coach employee and I always find your videos enjoyable. I will say, a lot of us do agree with that you have to say in this video.
The best of Coach was prior to the 2000’s. Restored vintage is a great idea. There is nothing like original Coach, made in the US.
YES!!!! This is , what I keep saying. I have an 80s (shoulder bag), and 1990 tote bag. Showed my co worker the 1990 tote , and she could tell and feel the difference in the quality and leather.
Yesss that's exactly what I'm looking for buying used vintage and restore them.
I too saw the bait and switch of the sale. I've been watching this bag since April and noticed the increase price. I was disappointed in the tricky and said I won't be buying any Coach anytime soon because of the discounted dishonesty. Trust means alot to me. They need to get things right and back like before. Also, Michael Kors is doing the same thing with their sale. I'm taking a break until I see fair prices again. Thanks for the info.👌🏾
You're right. As Coach prices goes up, I've instead thought I'd save a little more and get something else... like some of the Louis Vuitton pieces are becoming affordable in contrast... why get Coach when I can get LV instead? Great video.
Coach should do a Cassie line in classic colors and seasonal rollouts. And keep the Cassies year round.
I love the idea of the Coach reloved program as well! I just don't feel like the items are worth their prices. I wrote an entire strategic plan on Coach/Tapestry before the Coach reloved program came out (February 2021.) What I did with mine was made an incentive for Coach customers to bring in their worn luxury items for recycling, get a percentage off coupon for a new bag to encourage new sales. Then Coach crafters would restore or repurpose the bag. I put the pricing comparable to other Coach resellers ($100 - $200 range) to give them a competitive advantage in the luxury market. I feel that Coach customers would rather purchase a restored vintage bag from Coach directly, if it would cost the same as buying it from a third party. Also to Coach/Tapestry, if you read this and think that is a great idea, please give me some credit!
I agree, Coach needs to fix their websites! I don't know how many times I tried buying something only for the site to have problems. I wish they'd bring back the Cassie in the regular size. They need more bags in the original gloved tanned leather, especially in medium and large sizes; they have too many smaller ones that aren't big enough. :(
Well said!👏🏽👏🏽👏🏽👏🏽
The smaller one hardly hold anything
9:22 Retail companies have been doing that for YEARS. Learned JCPenney did that in the year 2003. Searching for and purchasing items with 2 or 3 layers of discounts/sale will help a person overcome that betrayal when puchasing.
I only buy Coach on the outlet or on sale @ Macys , since I use my Macys card and I get more discounts . I haven’t paid full price for any of my coach bags 😊
Thank you for mentioning Coach's terrible website, I actually thought that they didn't care whether I bought their bags or not. Coach needs several CEOs to continue to connect with their past and future target groups, and you would definitely make a great one
Thanks for making this video Autumn! I noticed these changes in the Coach offerings because I fell in love with the Chaise bag. After quite a bit of browsing, I bought a new one with tags just today on Vestiaire Collective for $180. I was pretty happy with the deal. I have some Nolitas and some wallets as well, so I think that's where my Coach shopping will probably end. I hate it when brands are underhanded. Surely they don't imagine that consumers are as stupid as they would like us to be!!?? Much love from the Netherlands!! xxx
😊Thank you for covering this topic so thoroughly! I couldn't believe how expensive the reloved pieces are on the website, and don't get me started on those fake sales. How can they know so little about their customers' habits and wants!
I was gifted a Coach duffel back in 2013. It came from a high end department store and was very well made and held up for 8 straight years with every day HARD use. I will pay the equivalent amount of the purchase price to have it restored, mostly a brand new lining and touch up on the outside. I will NOT purchase another Coach ever again. One word for their selection GAWDY! Not classic! I am currently SAVING little by little for my LV NEVERFULL GM. Other than those two pieces that will be my entire designer collection. Coach can kiss my A$$! I do not want or need graffiti on a $600 designer bag - but real quality leather, and a classic antique - that’s more my style! I’m sure they will survive without me, just as I will survive without their overpriced, disposable, ugly, new pieces. It is official that we must part ways! Thank you so much for this video! I truly learned a lot! Sad - Coach was a solid competitor in the 1980’s. God bless you! Stay safe! ❤😊
Hi Autumn, Thank you for thoughts and information on Coach. Here’s some information for you.
Your right Coach is owned by its own company. Coach renamed itself Tapestry in 2017. It also owns Stuart Weitzman and Kate Spade.
One cool thing that could fall within the expressive luxury category could be the made to order stuff. The free customizations and the MTO Rogue. If they had offered customization on the new Revel, I might have gotten that one.
This is a A wonderful high level overview of the changes in coach. I have loved coach since I was a preteen and started collecting more coach bags now that my finances will allow. However I I'm very particular about price point and I appreciate your comment about the fake sales. I was An assistant buyer for a major retailer in New York and this is not a new game That Coach is playing. This is basic retail. I agree it's incredibly disrespectful and I appreciate you talking about it and getting The information out there. When I became an assistant buyer I was appalled when I would go on buying trips buying leather goods for penny's and going back to my office and marking it up 4000%. This is one of the reasons I got out of the game.
The key is not to succumb to FOMO. The bag you're looking for is out there if you're willing to do the research and be patient. I am all for luxury but I love having my coin as well. I have watched a particular bag over the last 2 years and I finally jumped on it last week when the price came down 85%. This bag Is in a color that is not neutral and some people will not purchase for that reason however she is gorgeous in my personal opinion and I am now a very proud owner. She's probably on her way to being discontinued and that's why her price was slashed. That's fine with me because she is PERFECT for my needs and I didn't have to eat RAMEN noodles for a year to save up 😅😝🤪.
Keep up the wonderful work.
Tapestry was created by Coach Inc to create an American LVMH, you could say Tapestry is practically Coach’s head that also owns other 2 brands
Well said Autumn. I own a few Coach bags from the early 2000’s that I paid up for at the Coach boutique, not outlet. They aren’t trendy but are well made and timeless. That’s what Coach means to me. As for the outlets, if they change their discount strategy here, they’re toast.
As someone who works for Coach, I’m interested to see how this plays out for our sales and future collections.
I agree completely. I've missed out on items after purchasing then told no longer in stock. Purchase not going through due to website not working. I've stayed loyal but it is difficult when you have webste and quality issues
Coach will always be my first fashion handbag love. My favorite was the patchwork collection. It’s unmatched 🔥🔥🔥
I actually still love Coach and I’ve had no issues with their website. I got lucky with all my purchases. I did notice the fake sales though.
I think some of the best leather bags being sold are from the small artisan companies like KMM & Co., Go Forth Goods, Portland Leather Goods etc. Great leather bags at reasonable prices. They don't have the status of a luxury house but they offer great quality products.
Agree, agree, agree!!! I would be your second in command. I hate their website. I am a loyal customer and I mostly buy from the boutiques but even I noticed the prices spiking for the outlet. Sometimes you need to just leave well enough alone. Just stick to your regular process.
I absolutely love Coach they are literally my addiction 🤦🏾♀️🤭 I received my first coach when I was 20 I'm now 47 me personally don't feel that they're purses are cheaply made at all they have changed within time but for me personally I haven't purchased a coach anything to where I felt something was cheaply made from them now as far as boosting the price up for people thinking they getting a good deal that's retail that's what they do that's not just with coach that's whatever retail place you shop that you thinking you getting this huge sale but all they do is boost the price up and you thinking you getting a deal in reality you just paying the actual price that it was before they boost it up that's the beautiful thing about choices we're not forced to purchase from somewhere if we're no longer happy with their business 🙂
I'm normally a silent watcher, but thank you for talking about this. I saw that article the day it was published. I read it and rolled my eyes so hard it hurt. The Gen Zs I know are struggling to find affordable apartments in our current messy economy... so I don't think they're dropping hundreds of dollars on bags that will break down in less than a year.
After I read the article I went to their IG page to see what they were pushing, and it looked like they were selling relationships, not bags.
I will say as a leather restorationist of 10+ years, you are correct, we sell rehabbed bags for significantly less money. And after blowing up some of those images, it doesn't look like they did much for those bags. Maybe one round of leather conditioner, but that's it.
Fake sales happen often. Century 21 I’m NYC did this with luxury bags. They would list a bag as on sale for 1990 down from 2500 but the bag brand new at YSL would be 1990 lol.
And that's why she's a teacher. Thank you for saving me the trouble of reading and comprehending. I'm neither gen z or a millennial. So, I will just continue to buy what I love:) Seems that all contemporary brands are skyrocketing. Have you seen the price of milk? Great vid.
Super interesting and informative! Their new strategy sounds intriguing but I definitely agree with you about their consumers expecting affordability which is what Coach has been offering for years. Hopefully we will not be seeing LV prices anytime soon. I wonder if that would increase the value of our existing items though? 😀
I love and will continue to collect the classic unlined leather styles. The quality just isn’t there with the newer stuff for me.
I’ve purchased probably 3-4 of the re-loved bags and I’ve had to return each one of them due to defects. And yes, super pricey too :(
You are right about the raising of the price to marking it down . They did it recently with the Labor Day sale .
I noticed a fake sale here in Australia. They put the Cassie 19 bag up by 10%, then the next week had a 20% off sale for Black Friday. The bag sold out online!
I noticed the price of bags on sale at the outlet being weird as you stated. Makes us scratch our heads a bit! My take on the prices of the main store pieces are in my opinion way over priced. They never have sales, and just are out of most of our price range. The old bags should be less than the new ones especially after they make them look ridiculous. 😊
Coach has great shoes. I love the Waverly pump. The shoes are very underrated.
Yep!! "Coach fix your websites"! And sure you're ABSOLUTELY RIGHT about coach!🙃😉💯 I've noticed what they are doing also!?
I think coach has been doing a better job marketing for sure. I only buy from them when there’s no branding - still good leather & if you can get it on sale even better
Great video, Autumn! I read the same article in Business of Fashion, and I am glad that you broke the article down because you helped me to understand Coach's new business model better. I rediscovered Coach in May after a decade-long hiatus. One of my most recent purchases was an Elise satchel. I saw the satchel in black on the boutique website and decided to add it to my wishlist since it was listed for C$390. The following day, I was on the outlet site and saw an Elise satchel in aqua on sale for C$190 plus a discount of 15%. I bought it straight away, but noticed that the original price mentioned was C$295 and not C$390 as stated on the boutique site. I understand that perhaps they were wanting to clearance the pretty aqua shade, but why original price discrepancy? Is it possible that the original price increased by nearly $100? That's a big mark-up! Anyway, I am now questioning the accuracy of Coach's pricing. If Coach is going to greatly mark-up a product just because it's on the boutique site, even when the same item sells for less at the outlet, then I will just stick to the outlet. Thanks, Autumn!!
I buy the old vintage bags from the Goodwill. I have no desire to overpay for anybody's bag anymore.
My bf gave me a studio shoulder bag in heart print and I loved it had it for a week and it was peeling around the trim, called customer service and they couldn't send me a new one since they were sold out..... I saw it in the outlet website 3 weeks later and way cheaper.
I don't own any Coach and I never have. It's not as popular over here in Europe. When I'm going for a trendier bag, I tend to go for Ted Baker. I love their solid, bright colours, camera straps and less subtle hardware... They're awesome. I'm GenX though, so what would I know? LOL!! 😎✌🏼💜🇬🇧
That's your opinion. I love COACH since 1991. Still do never had issue with any my bags. I just bought the TABBY messenger in red love it. I never seen a fake sale. Prices are going up all over not just COACH.
Which part of this is my opinion?
Coach definitely has fake sales. If you read the comments on this video you'll see many other people who have noticed them as well.
I never said prices were only going up at Coach.
Fix the website, from frozen pages, loading issues, checking out and not loading, clicking on a product and trying to return to prior page and it goes back to TOP of that paige, checking out and won't let you use a gift card and then you need to call. The site bites🤬 great post
I'm fairly new to buying Coach as I started last year and when I started I binged because I fell in love! I bought 2 bags in one month and another a few months later while purchasing multiple small leather goods to go with my bags. I can't speak on their past, but I am happy with the present. However I do agree with the issue on the website and the fake sales. I'm a newer customer and even I noticed that! I lost a beautiful matching wallet that was supposed to go with a tote that was an artist collab, and was very hot at the time, and I was so depressed for the longest time and it was all because of how slow there website moved at the time. It was so slow it made me wonder if it was the legit website and I almost didn't buy because of it. My mother in law and I were looking at them a few days ago for Black Friday when we noticed the fake sales and were pretty mad about it. Other than that I am the girl that it doesn't take much to satisfy. Growing up I did not have nice things and always saw people with the Coach pieces and thought it was because they had $MONEY$. Now that I can afford it, I am satisfied with what I get and won't buy it if I'm not. I do hope this new thing they're going to start doesn't mean they're going to come out with even more crazy patterns, because sometimes I see the patterns on a nice designed purse and wonder who on earth would buy such a hideous thing and it'd be better if
it was a solid color or floral pattern. Then again I'm young, but an old soul so I don't want dinosaurs on my bag or a color block bag of 5 colors from the crayon box, I'll take a classic monogram or floral bed sheet looking purse any day lol! 😅
I moved to New York and saw so many fake Vuitton bags that I gave mine away and switched to Coach. I rarely see fake coach bags in Times Square and I pass through there daily so I am always scoping out the fakes!
Amen! I've noticed the cheap looking China bags. I bought a very beautiful Coach bag and carried it for 7 years until it started showing signs of wear and tear. I asked if they could restore it and the answer was , no. Their reason is it would be a new bag if they did. Now, they have reLoved bags. I just wanted to share this. Thanks for this video.
You are right that when coach goes on sale, they raised the prices and I still pay for the price that was before sale. Just marketing gimmicks, no wonder they can also go on sale with like 15% store wide.
God bless you honey!!! I'm that lady that likes Coach and checks out the website a few times a month but the fake sales piss me off! And the websites suck! This is the first time I've seen you and I will be hitting the subscribe and like button!
I love that you talk about things I don’t see on other channels. Your thoughts on the bags with wallets on the front 🤣🤣
I need a vintage Coach handbag professionally repaired and perhaps cleaned. I love my Coach handbag it just looks a little shabby; no holes or broken pieces.
I have several vintage coach bags, the Stewardess, a drawstring bag similar to the LV Noe, and a City Bag. These bags are great full grain baseball glove type leather that ages beautifully and the bags were unlined. I stopped buying coach when the company moved away from this wonderful full grain leather and everything seemed to be monogram fabric.
as one of the youngest millennials basically on the cusp of being gen z i feel i can give a young person’s perspective on the brand now. coach used to be THE ‘it’ brand every girl had or wanted to have when i was in middle school. no other brands even compared to coach at that time! as i grew up, that’s now completely shifted. i feel like louis vuitton and chanel are the top two luxury brands for handbags. and i think influencers like emma chamberlain representing louis vuitton at paris fashion week for several years has had a lot to do with it. you need to focus on capturing the younger generations as consumers bc the older generations are already committed to certain brands. using popular influencers and celebrities is a great way to do that but it’s not the only way. you also need to evolve with the trends and not stay stagnant. i’ve seen the coach purses for sale at the mall and there is absolutely nothing drawing me to them. i simply love other brands more and if they’re going to keep their prices similar to louis and chanel then there is really no reason for anyone to even consider a coach bag
What Coach bag is the price of an LV or Chanel lol?!!
Coach has bags over $1,000 and I would say that's similar to LV, especially if you consider luxury bags on the preloved market.
@@raincheck01 the ones over $1,000
@@bebeerin You can’t get a Chanel for that. LV maybe a really basic, used bag not particularly well made but not a Chanel.
@@AutumnBeckman I’m not considering the used market. You’ll always be able to get those Coach for less on the used market later. It’s silly to even begin to pretend you can get anything Chanel for $1000 in the boutique lol. LV that’ll get you a cosmetic bag I guess lol
I love the classic Coach bags !!
Dear God the websites. Just fix the bloody websites. Also: reissue really popular pieces like the Cassie in classic colours, loads of people want them.
Just to clarify as a former employee of Coach for 11 years missing that 65 percent discount…Coach was its own thing and own business. When Coach acquired Stuart Weitzman and Kate Spade they changed their name to Tapestry as they were no longer just producing or running the Coach brand. But they are in fact still the same company. Love your videos! ❤️
I’m one of those people that remember the obnoxious CC print. When I think coach I think tacky. Whatever they do it has to be an improvement on that.
I have been a buyer of Coach since the 80s. Ive purchased both boutique and outlet bags.
Ive also purchased bags from other brands and notice quality in general is less than in prior years/decades.
I havent purchased anything in the last few years and I havent been interested in anything in their reloved line because I myself can take an older bag and repair and condition those myself. My only up for that portion is that you KNOW those bags are authentic.
I agree about their website 💯 they need to fix it asap! I must say that the quality of my tabby’s which is the only line that I buy and love from them are great. I haven’t seen a decline in quality for them at all. Maybe that’s because it’s part of their permanent line so quality control is better? I honestly only buy bags I truly love and will keep for a long time so I’m not concerned about price increases because they will happen it’s inevitable. All the brands do it so as long as the quality is there. As much as I love handbags I’m not in the market to add anymore to my small collection at this time and if I were I would check out department stores like Macy’s which btw is having a one day 50% off sale and I’m
tempted to get another original tabby 26. I think it’s wise to shop around and if you must then buy directly from Coach. Those are my thoughts Tfs yours 😊
Let me add … Lv quality has went down . Alma bb clasp broke on my strap . Bag barley used and less than 2 years old 😭i have never experienced hardware issues on other brands
I was eyeing the Coach pillow tabby 26 which first came into the outlet website priced at $220. Within a week the price jumped to $275 and then $330 but with a 15% sale coupon code. I was so mad at myself for not buying it initially! And don’t get me started on the quality issues. I bought a camera bag on the Coach website and had to return and re-purchased 3 times before finally keeping the perfect one! Such a terrible experience! 😡 but I still love Coach ❤️
Coach outlet website isnt the same as coach website, its a cheaper quality mass produced version. Hence ur and everyone elses that orders from the outlets quality problems.
@@Lucy-vx9nn the pillow tabby 26 was originally from the Coach website but is now selling at the Coach Outlet website. FYI unsold sale items from the Coach website sometimes will sell at the Outlet website under the “Coach Reserve” section at lower prices 😊 you should go check it out ☺️ the camera bag was purchased at the Coach website and there were quality issues such as glue residue and leather defects!
Amen to fixing the websites! I can confirm that I, for one, just gave up after struggling to buy a couple of pieces. Those I did get were not worth the hassle. Coach used to be all about the leather, and I miss that. Thinner, less expensive materials have completely dimmed my excitement about this brand. I cherish my 90s Willis bag, but much of the newer items are not for passing down.
Coach is a sorta everyday bag. I use my leather coach or ysl small tote on public transport without stares. I only buy boutique bags on sales. If I destroy a leather coach bag, I won’t cry because it isn’t that expensive to begin with or luxury to begin with.
I'm old VINTAGE COACH and I will continue to buy and value my trusty dusty amazing VINTAGE COACH.
I agree with everything you stated. I’ve found myself shopping for Dooney & Bourke lately, but even their quality has gone down.
I put a hold on purchasing from Coach a couple years ago when they started inserting politics in their online marketing. The company’s politics and values do no align with my own so I will not support them with my money. I planned of returning if they eliminated politics from marketing which mostly they have but it sounds like they may start again. Higher prices and annoying politics = none of my money.
You do belong leading the way for Coach… Excellent! 👏😍 (They’d be wise to listen to your advice given here.)
I started carrying coach bags 25 yrs ago when nobody knew what they were. I carried them for years, had 2 Coach leather jackets,I had probably 1-200 Coach bags. I stopped when they started selling the canvas, and cheaper leather bags. And really could care less what they have now bc it will never be the same as it was back in the day...😭😭
Hey Autumn ! Greetings from Galveston, Texas. I happen to play Cello ! Love that scarf.
I haven't bought Coach in years. I stopped by a store recently and thought everything was ugly. There wasn't one this I would buy.
Softer light, so we don't get the glare on your lens. Love the format, felt very news -sy, informational, formal. Maybe you can lean into that. Loved the content, great find. I'm subscribed. Lovely outfit.
I'll keep buying vintage coach bags
Instead of the new ones
Vintage coach bags are better quality of leather than todays bags.
Absolutely I will still buy. I'm ok with them evolving. Thats how you stay in business. I stopped buying after high school because although the leather was nice the designs were boring (to me). In the last 2 years I've bought more than I ever have - 1941 pieces, rogues, ergo's, pillow tabby's, the new bandit, studio bags, beat shoulder bags - I love them! The quality is great to me. I'm almost 50 - but to each their own. Thanks for the vid!
Amber - I agree with EVERYTHING you said. If we could vote you in as Coach CEO, I’d vote for you.
I hope Coach watches this!
Love this. You hit the nail on the head 👍!
I love Coach and Hermes just the same!!!! Quality is quality!!! I have a few coach upcrafted beautiful bags and I think they were better when they first started doing it that they are now. I don’t mind them trying to make themselves a more upscale brand, and I think more people should wear! I think they’re a sale strategy and the outlet ruin the brand.
I agree..i think the outlet is "too good" that i almost feel the outlet gets more recogition. There is one in jut about every outlet mall in America.... Gucci and fendi have outlets...but far fewer. Consumers at large almost forget there is a Coach BOUTIQUE. I since stopped coach outlet...retail only
Totally agree with you …the last Coach I purchased was the Cassie… because it is identical to LV design,,, but that website makes me frustrated and I end up not buying!
Yes, I agree with everything you said on this video. I’m also quite unhappy with the lining. It used to be a good quality now it’s some thin crappy stuff.
I unsubscribed to Coach emails and texts, found the prices were nutty and the sales prices too ✔️😱
Oh gosh, What a cute and unusual scarf! Love it!
Thank you for stating they need to fix there website cause it causes the loss of sales. So true. I got frustrated and left it.
I like the scarf. I didn't know Hermes made them in chiffon. I wonder how they compare in price to the twill.
Coach is my first luxury bag when I was able to have my own money. So sad about the changes...
Very good points you are making there Autumn!
I worked for tapestry so I have a lot of coach bags. I think the quality is great. I’ve left the company a few months ago and I don’t think I’ll be purchasing anything unless I feel like I absolutely can’t live without the bag. The styles are always a hit or miss with me. I feel like the ride or die coach fans and SAs turned influencers will push styles that just aren’t it. Frankly speaking I would not have purchased a lot of bags if it wasn’t for my employee discounts. For example the bandit just came out, It’s around $750 CAD for me now (as opposed to $375 with employee discount). For that price there are so many interesting brands I can explore: polene, senreve, strathberry, aspinal london, etc. Hypothetically if it took me 6 months to save up $750 for the bandit I would rethink and just save for another 6 months and purchase a high end bag. There is no exclusivity to the brand and it feels common which in turn means it does not have the status and value placed on other luxury goods. As a consumer I would think my money is worth more spent elsewhere.