#mylead2015
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- เผยแพร่เมื่อ 16 ก.ย. 2024
- Hello, we are from Geophysics-Gadjah Mada University.
This is our innovative solution to expand Mandiri's market in the youth segment.
Do you know that Indonesia Youth People is a quarter from the total population and will be increasing until 2030?
Afterwards, How many total transaction in tourism sector? It's about 11 billion USD? Look! There's a big business, isn't it?
How do your plan to role on this business?
Welcome to MANDIRI XPLORE PROJECT !
Mandiri Xplore Project is an Integrated Solution for Youth Explorer.
Background :
1. There are 62 million Youth People in Indonesia, most of them love for traveling.
2. Youth People need an Integrated Solution & also a Forum for planning their trip from A - Z.
3. In 2014, tourism sector recorded $11 billion total transaction, which is 68 % carried out by Youth People.
4. Mandiri : Xplore Project use gamification method such as badges, stamps, quests, and leaderboard to keep Youth People loyalty and than become WOM Marketing.
5. Mandiri : Xplore Project’s gamification features will be integrated with Bank Mandiri services such as e-Money, e-Cash, Gazcard, e-TollCard.
MANDIRI XPLORE PROJECT Features:
1. Integrated solution for exploring new places, such as guidelines, itinerary, resto, hotel, cost budgeting, local handycraft, travel kit, etc.
2. A forum inside aiming as place for sharing experiences or even coordinating for Youth Explorer next trips.
3. A proper innovation which target Youth Segment to simplify all payment needs into a single click.
4. Gamification features such as badges, stamps, quests, and leaderboard for keeping Youth People loyalty to Mandiri’s services.
Our objective is to create comsumer loyalty.
The effect of LOYALTY will generate a WOM MARKETING.
So, Why Do We Have To Spend A Lot Of Money Just For Advertising ?
Thank You For Watching !
Aji | Mul | Enal
Mandiri Youth Leader UGM Team
Cool idea!
+Votivia Mardinna Thank you Mrs. Votivia Mardinna. We hope this start up business idea can be realized as soon as possible.
Bukanya upload video elevator pitch ya?
+Malik Adhi Thank's Mr. Malik Adhi for your comment. We think that the Mandiri Young Leader Competition regulation not describe to us for delivering the video in elevator pitch.
+Xplore Project okay thanks for the information :)