How to Master Small Talk with High-Net-Worth Individuals
ฝัง
- เผยแพร่เมื่อ 15 ก.ย. 2024
- Discover how to confidently converse with High-Net-Worth Individuals and drive luxury sales by mastering the psychology of influence.
In this video, Paul Russell, founder of Luxury Academy, introduces the ARE Formula to make engaging with luxury clients effortless.
This simple formula will teach you how to create unforgettable client experiences and build relationships by understanding luxury consumer behaviour.
Once you’ve got this formula mastered, you’ll become a small-talk expert, and high-net-worth individuals will find you more intriguing and buy more from you. He knows because he's done this for the last 12 years.
It's not rocket science, nor difficult to perfect. It's simply grounding your conversations in psychology and giving your customers an experience they'll remember.
Want to build fantastic relationships with luxury customers? Paul can help you understand the psychology of behaviour.
Comment or DM to discuss working together or visit www.luxuryacad... to learn more.
My favorite thing to ask someone is ''so what keeps you out of trouble?'' They will generally gravitate to whatever they like most. It could be working out, a sport, their kids or their pet and they will keep talking and talking and its easy to ask deeper dive follow up questions
That's a brilliant and easy way to start a conversation!
Damn good advice
Why would I be in trouble in the first place? Are you calling me a trouble maker?
@@Poochadragon123 Not sure where you are from but where I am cross over for work this saying said in the correct way (friendly and curious) comes across really well. It's essentially saying what keeps you busy
@@patrickgeorgegalvin7763 How do you say it?
How to be the perfect NPC in a luxury heist movie
😂
YES hahaha
🤣🤣🤣
Powerful. Simply presented. Not a 10 minute video dragged out forever. You just got a new subscriber, thanks for the tips.
Amazing thank you! We appreciate you subscribing
1. People don’t know how to say, NOT what to say: You should encourage them to talk about themselves.
2. A anchor r reveal e encourage
- Anchor the conversation by connecting it to your mutual shared reality
- Reveal something about you
- Encouraging by asking them questions letting them take the lead.
Good breakdown!
So talk about the weather in Paris. Got it!
LOL
i like the way you talk; consistent coherent, not slow & boring, and in a munchable shorter video not dragged into 10 mins. you got a new sub. you did introduce yourself as paul, but you should include your accolades and experiences to distinguish from other influncers
Thank you that's very kind, although I'd hesitate to call myself an influencer!
I’ve been designing homes for wealthy people for years, what he said is so true and a necessary skill. So many of my clients overlook really important aspects of their lives which I’ve learned to tease out and then turn into important parts of their new home design. Get them talking about themselves, their work, hobbies, kids, travel. Let them blather on and try to pick up what they value.
100% you'll learn far more if you let them talk than you will asking them asking loads of direct questions!
I can't believe that someone would upload this kind of video for free
You're too kind
I think all of us plebs should be given more of these instructions, to help our poor betters, feel more comfortable in being self-centred and not burdened with obligations of mutual servility.
I shall have to do a video on how to doff your cap properly!
Oh it seems like I've been using it for years, trust this video guys, it works for me as an introvert too.
There's so many extroverts out there you only need to listen and willing to learn from people experiences or hear something interesting you never heard about.
You're absolutely right! It works very well for introverts because it gives you a blueprint to follow. Thanks for commenting 🙏🏼
Imagine two extreme introverts trying to make each other do the talking g
1:33 these are the same areas of the brain that light up when receiving validation. This is a great insight thank you for this video!
You're so welcome!
Remarkable Ideas. I love how there is less of rambling and more of "what should be done, the steps". You gained a new subscriber!!
Thanks for the sub!
@@LuxuryAcademy 🖤
I find the weather genuinely interesting, so that's why I often bring it up haha
Thanks a lot I've been searching on how to fire up the conversations in the starting phase got this beautiful on point knowledge.❤
Glad it was helpful!
simply powerfull!!
In Nigeria, if you finish asking those "ARE" question to a lady, she will just tell you "yes"
😄
Try it and see!
You are so right. I also use some thing we can connect in common to trigger conversations and let them express themselves as I encourage by asking more questions on those topics
100%
I think I must officially now be old-fashioned; I thought the lapels were supposed to be wider than the tie.
Thank you so much for this simple but effective framework. I am grateful.
You're very welcome!
The same goes for talking to anyone. This method was covered a long time ago in the book How to make friends and influence people.
As a high net individual myself, I can tell you that business owners and entrepreneurs want to talk about their work and achievements. Their work is a huge part of their identity and they've put a lot of time and energy into it. Ask them about the journey that they've been on to get to where they are now and what future plans they have.
Everybody's favourite subject is themselves!
Ok I've never been to Paris or any other parts of the world outside my country. So this is how i would do it:
"So, you just came back from Paris? How fortunate of you! I've never once in my life set foot on Paris. If you dont mind, would you like to share a bit of your experience going there as well as the things you love about it. Based on your great personality, im sure you have a lot to say about Paris 😊."
Please don’t do this if you speak to a European. Things like “your great personality” comes across as very phony and slimy in countries like Germany, the Netherlands, Denmark or Scandinavia (Norway, Sweden, Finland). Even if you have good intentions it makes you appear as a sales person who doesn’t show genuine interest. You can instead just ask for recommendations. Replace the last sentence with, “Could you recommend any must-visit places in Paris?” Or just remove this part “Based on your great personality.” The rest is fine.
@@onee i see.. i didnt realize that.. In my country, its okay to compliment people's personality.. However, its still depends on the tone that we're using (if we sound sarcastic, it might backfired). I really appreciate the way you explain this to me 😄.. The world is sure a big place.. And to learn about others sure is fascinating.. Thank you and have a nice day.. from Malaysia 🇲🇾
Absolutely correct about the R in that acronym as being overlooked/underused and crucial. I am an executive, and love seeing you talk about this… but you should delete it because it’s my secret sauce to getting fellow executives to talk and talk ;) just kidding, thank you for making this :)
😂😂🤫
This is actually great advice, thank you
You're so welcome! 🙏🏼
Now I gotta go to Paris first
Billion dollars content 🙏🏻 thanks you so much you save my life
Thank you!
12:34pm 8-17-24
Impeccable presentation!
thank you!
Brilliant video.
Yes well, you would say that wouldn't you!
@@LuxuryAcademy 😅
great insight!
Thank you!
1:20 This Guy has clearly never met me. I absolutely don’t like talking about myself
And yet here we are talking about you!
@@LuxuryAcademy Sarcasm is such a wonderful thing, isn’t it ;)
@@Kay-pu2jn 😂😂😂
Wow!!
I tried this with Mr Patel from the corner shop and it didn't work
Which one of you are the HNWI and which luxury item were you buying there? A gold vape?
🤣🤣
are formula - anchor the conversation with familiarity and be relevant and encourage the conversation by asking questions
Very nice
Thank you!
Reminds me of John Candy :)
You're so right! He was funny, successful and liked worldwide. Pretty similar to Luxury Academy really.
@@LuxuryAcademy He's dead
@@peterharrison3318 yes, that's why we said "he was"
Bravo!
So good!!!!
Thank you!
So should the encourage element follow directly after the reveal? People will sometimes have their own reveal comment after yours.
They'll use reveal after you encourage them to. It's unlikely people would reveal something about themselves off the bat
I believe I will learn more in the comments section
Fantastic! Thanks for staying around.
video starts at 2:20
😳 The video starts at 00:00 😜
When I am interested
How about just being an authentic person and rather than use formulae and manipulation to engage with people so you can get something from them be yourself and sincere to yourself and others… if you have nothing to say, you probably don’t need to be talking to them. Just be truthful at all times and everything flows from there- you do not need a formula.
You could, and if that comes naturally to you then excellent. It doesn't however come naturally to many people.
Naa, i dont need this kinda of formula to begin with. Just learning by naturally when mingle around. Nothing to be shy off if it doesn’t goes well at first.
You will gradually improve by time to time.
Exactly friend. Luxury is taking care of your diet your health your friends family and real love- the rest is all artifice. Nothing to learn or be taught here
Actually high-net worth people hate talking to others that come to them with a motive. You must already be someone interesting for them to come TO YOU.
@maboo736 If they're in your retail space then they're interested in you.
It makes sense. The reality is, though that immigration isn’t about helping the poor. It’s about changing the country. 🤷♂️
1:10
That was lovely!!
But that's business. We gladly do that, for money in return.
How about emotional relationships? We can invest but we want to be invested in too. Maybe a video, would be really nice, although the channel isn't on relationship advice. Cheers!
LOL. I know Paul is a Behavioural Psychologist but I don't think his expertise stretches into those kind of relationships. But who knows!
What if the person is moody and doesn't want to talk?
Yeah, I can imagine the person about to buy a £200,000 watch being in a right mood 😂
LOL
1:25 that is absolutely not true! I don’t think that I am the most interesting person. I am a very boring person. Nothing to talk about me.
sure it might not be true for most mediocre individuals. but for HNWI, they are full of themselves (atleast most of them)
LOL we see what you did there!
@@LuxuryAcademyexactly :D
I'm boring too. And so is my wife.
Lee Carol Harris Karen Taylor Kenneth
I do not like to talk about myself.
Well that's what you just did
None of this works if you have nothing in common with the person. The only way to meet people is by doing the same actions or activities as them, thats how they feel flatered, when they see somone they visually like, doing the same things as them. Once you do that, there is no more convincing to be done, the bar lowers automatically and they will accept you. I've been able to fake this to get in, but if you faked it... you wont last in their circles, won't be called again after the second mistake.
if you go to the same tennis club, but you spit on the course mid game in front of everyone, it will send a message, very different from having a tissue in your pocket and discretely using it. And from a certain age people will stop, or boost their ways of making money, thats a big bond too, same economic speed.
The American pronunciation of LUGsury is insufferable.
You're not wrong. I wonder when I picked up that habit 😱
Talk
Alright, 2 seconds into this high-class guy's video and he says "telled" instead of "told"? And I'm suppose to take your advice on how to have better conversation skills? Huh.
You need to get your ears tested. He used the word "told".
@@LuxuryAcademy not buying it. Seems like you're not willing to admit you made a mistake. Probably because you edit your own videos 👀
@@philip_757the irony, are YOU willing to admit you made two mistakes? I edit his videos and see this script when shooting 😂 so you're wrong twice so far...
This is garbage. And you know it
Keyboard Warriors are our favourite commenters!
@@LuxuryAcademy Weak Content lives in denial and defensiveness. Good luck creating a group of professional hanger-ons and free loaders.