Pattern Breakers: How to find a breakthrough startup idea | Mike Maples, Jr. (Partner at Floodgate)
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- เผยแพร่เมื่อ 25 ก.ค. 2024
- Mike Maples, Jr. is a legendary early-stage startup investor and a co-founder and partner at Floodgate. He’s made early bets on transformative companies like Twitter, Lyft, Twitch, Okta, Rappi, and Applied Intuition and is one of the pioneers of seed-stage investing as a category. He’s been on the Forbes Midas List eight times and enjoys sharing the lessons he’s learned from his years studying iconic companies. In his new book, Pattern Breakers: Why Some Start-Ups Change the Future, co-authored with Peter Ziebelman, he discusses what he’s found separates startups and founders that break through and change the world from those that don’t. After spending years reviewing the notes and decks from the thousands of startups he’s known over the past two decades, he’s uncovered three ways that breakthrough founders think and act differently. In our conversation, Mike talks about:
• The three elements of breakthrough startup ideas
• Why you need to both think and act differently
• How to avoid the “comparison trap” and “conformity trap”
• The importance of movements, storytelling, and healthy disagreeableness in startup success
• How to apply pattern-breaking principles within large companies
• Mike’s one piece of advice for founders
• Much more
Pre-order Mike’s book and get a second signed copy for free. Limited copies are available, so order ASAP: www.patternbreakers.com/lenny.
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• Enterpret-Transform customer feedback into product growth: enterpret.com/lenny
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Find the transcript and references at: www.lennysnewsletter.com/p/ho...
Where to find Mike Maples, Jr.:
• X: x.com/m2jr
• LinkedIn: / maples
• Substack: greatness.substack.com/
• Website: www.floodgate.com/
Where to find Lenny:
• Newsletter: www.lennysnewsletter.com
• X: / lennysan
• LinkedIn: / lennyrachitsky
In this episode, we cover:
(00:00) Mike’s background
(03:10) The inspiration behind Pattern Breakers
(08:09) Uncovering startup insights
(11:37) A quick summary of Pattern Breakers
(13:52) Coming up with an idea
(15:30) Inflections
(17:03) Examples of inflections
(28:02) Insights
(36:49) The power of surprises
(47:31) Founder-future fit
(55:28) Advice for aspiring founders
(56:33) Living in the future: valid opinions
(58:32) Identifying lighthouse customers
(01:00:45) The importance of desperation in customer needs
(01:03:49) Creating movements and storytelling
(01:24:14) The role of disagreeableness in startups
(01:34:34) Applying these principles within a company
(01:40:35) Lightning round
Production and marketing by penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.
Lenny may be an investor in the companies discussed.
Great work! I spent two hours watching this story, and absorbed every points delivered by Mike. I am particularly touched by his words talking about his father, I could see tears in his eyes. "Life is a gift. The best way to show up in the world is to be your best self. There is only one you in this world, and the more that you can show up as your best self, you'll be impossible to compete with, you won't feel the need to copy other folks, you won't feel the need to compare yourself to other people.'' What a spirit! So inspiring and enlightening!
One of the best ones by far for an early founder - Mike seems like an absolute legend.
Without a doubt the best podcast i have listened to, ever. He's not boasting about his achievements. Just plain, distilled insights, delivered with a great deal of humility. I'm certainly going to buy the book.
Yes I bought the book before finishing the episode! Such a great guest
This is an AMAZING interview - Mike just keeps droppin' gold nuggets of wisdom. Thanks for posting 🙏🏽
heard about 7 of your podcast episodes so maybe this doesn’t mean much, but wow this was one of the best guests and podcasts i’ve ever heard. gonna listen to this 10 times over the next few days. wow
Maybe the best yet, Lenny. Thank you both for an enthralling 2 hours.
Thanks you so much Mike for this extremely 'to the point' insights! This is the number one discussion I have heard about entrepreneurship in my last 8 years of exploration. I understood every bit of your points because you articulated them so well. I will personally try to implement every bit of it in my startup. I will also 'Do my BEST'. I also got emotional with the 'Do your BEST' story at the end. Thanks for sharing that. You are truly living that. Lenny, Thanks for inviting a legend like Mike with such an authentic presence. Many Thanks!
Regards,
Chanakya
PS : Of course I have Pre-ordered the book.
When I see a Podcast with Mike, I listen! This is the acronym I use for Mike's Inflections Framework "TARB-P":
T - Technology
A - Adoption
R - Regulatory
B - Belief
P - Paradigm Shift (Not mentioned here but he speaks on it in other podcasts)
This is the BEST podcast I've listened to so far.
Lenny: I agree with Mike. You HAVE created a movement in the product and entrepreneurial community.
Mike: A huge thanks. I can't express the gratitude I feel for learning from your wisdom.
As a founder, it's about seeing what no one else can see or imagine. To think what nobody has yet thought, but sees. To build something that has never been done. This is how you attract talent and customers for life.
Mike is incredibly good and knowledgeable. Im glad I found this❤❤❤
This is real peace of value. Can't even express how much I appreciate this...
What a likeable human being. Thanks for sharing!
Truly a great episode - I've appreciated Mike's perspectives and approach to communication for awhile, super fun to listen to the newest iteration!
Inflection, Insights, Founders future Fit. Absolutely loved the way Mike had explained.
As always thanks Lenny for bringing the best in the world through your podcasts and Newsletters.
Ordered my first copy of the book through your link. Looking forward to read, learn and scale our startup to a Unicorn
Great interview. Mike has very wise and profound insights. I also love the way he conveys the ideas. Thanks Lenny! Another great episode.
This is just pure gold, thanks for sharing your knowledge in such a direct and simple manner, Mike. And thanks for making this available, Lenny. Absolutely amazing! This will be on repeat for the next... month?!
This is a great podcast. 🙏
01:14:09 "Taxis suck in San Francisco" - I recall ordering a taxi in France. It was after midnight and we were far from a major road. We ordered a taxi and when it arrived she wanted to be paid €20 just for arriving!
I bought the book before the episode reached halfway.
This was a great interview.
This is so good, I love Mike Maples
Going to keep coming back to this one.
Lenny, thanks a lot for this episode!full of gold nuggets and inspiration
This is gold.
Superb interview and what a great guy. Took a lot of value from this, please keep up these bangers! thanks
Lenny, I've discovered your podcat thanks to your newsletter. Been loving both so far, keep up the great work!
This is pure gold, thank you
This is so insightful! Just ordered the book too. Thanks Lenny!
So much wisdom, So well put. Life advice.
Love it.
Just as a business model canvas cannot get you a valid business strategy, it cannot get you a breakthrough startup idea.
By the way, would love to see Ben Thompson on the Podcast talking about tech business strategy. Feels like he is one of the few who understands the driving forces, and cause-and-effect to make or break business strategy.
This is immensely valuable, Mike is brilliant and I ordered the book 20 minutes into the episode. I can't wait to read it! Thanks so much for creating this movement Lenny
Wonderful episode. It resonated in so many ways. Thank you and cheers to fountain pens ❤(give one a try to see how beautiful, personal your writing and signature can be and how you can value handwriting moments more - it helps to slow down the thought process in profound ways)
Amazing content.
Thank you.
Lenny that is a phenomenal podcast with fantastic questions from you prepared ahead of time. Mike mentioned this podcast isn't done through Zoom, what platform do you use and how do you make these interview videos to look so good and high quality? Is it the platform or extra tools?
We use riverside.fm/
@@LennysPodcast thank you!
Mike I wouldn't feel too bad about passing on AirBnB. Fred Wilson passed on them - twice!
Some people need to learn how to have good startup ideas. Some people are great at coming up with ideas but struggle to build a company around them. I think the best companies have both types of people. You need Jobs and Wozniak.
‘No one compares the cybertruck to the ford.’ Waaaaat
Build something you’re passionate about.
Michael Saylor? Red flag