CBI Webinar: Opportunities in European wellness tourism

CBI Webinar: Opportunities in European wellness tourism
27 July 2023
As a result of the COVID-19 pandemic, more and more Europeans have become interested in wellness trips. Many want to recharge and focus on their mental health. Join this webinar to learn more about European visitors and their needs.
The European wellness tourism market is diverse and offers many opportunities. Promising trends for this market include the holistic understanding of wellness, an increased focus on fitness and nutrition, and the influence of social media on booking a wellness holiday.
During this webinar, we will address the following questions:
• What is your unique wellness offer?
• What motivates Europeans to buy a wellness holiday?
• Which trends offer the greatest opportunities in the European wellness tourism market?
• Which wellness niches should you target?
• Who are your competitors?
Presenters:
Alison Burgh is a sustainable tourism expert and market researcher for CBI.
Claudia Wagner is Managing Director at German tour operator FIT Reisen.
László Puczko is Chief Executive Officer & Co-Founder of Health Tourism Worldwide HTWWLife.
#wellnesstourism #europeanmarket #marketopportunities #cbi

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Thank you very much. CBI.

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Thank you for the CBI webinar Opportunities in European wellness tourism, which took place on Thursday 27 July 2023.