What is Google Tag Manager Used For?

#googletagmanager #analytics #digitalmarketing
Google Tag Manager is a tool that allows you to easily manage and deploy marketing tags (such as conversion tracking codes and analytics) on your website. Christina explains Google Tag Manager so that you can have the quick know-how to get started on conversion tracking and its benefits for empowering data driven decisions.
What are some of Google Tag Manager’s benefits? It streamlines the process, enabling marketers to quickly implement tracking and measurement tools for campaigns, site analytics, and user behavior. This helps improve accuracy, reduces reliance on developers, and enhances the flexibility of your marketing and analytics efforts.
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