Apple Intelligence. WWDC 2024 - Thoughts on Apple AI If you'd like to support the channel, consider a Dave2D membership by clicking the “Join” button above! / dave2d / dave2d / discord
"maybe not 14 years of no calculator app" There are tons of calculator apps you could have downloaded for free for 14 years, but keep beating this dead horse.
Well, now they will claim the invention of AI further down the line....like they always did and the sheeple will buy into the marketing.....as they always did :)
@@dominickskinner407AI is literally any system that mimics human intelligence, he probably means AGI, but that's a completely different term. So no, the term is not misused, a lot of people just misunderstand what it is and then based on their own misunderstandings think that everyone else is misusing it.
@@mzr9710you have to hear the whole interview. He was very interested in Apple Intelligence. “Actual intelligence” was a quip since he IS actually incredibly intelligent.
As a Pixel user through and through, I gotta hand this one to Apple. This integration is intelligently done, and addresses most people's privacy concerns head-on. Not to mention that they're not just calling every single thing "AI," but also referring to things by the kinds of models used in a lot of cases.
I don’t see any reason to go full on apple to use an apple product even an iPhone. I switched from a lifelong android user to an iPhone 15 and I haven’t bought anything else for this that didn’t already work for my previous phone
@@mike__durrett I agree, honestly it wouldn’t make sense to have to wait six months to have only a part of what I already have today, especially considering that in six months, I will have even more technology innovations! Just today a new Pixel Drop is available and it has more innovation features than what was shown this past WWDC2024. And also I will have to compromise and get a not Pixel quality camera with the iPhone.
@@Ampedup562 Pixels hardware is just not there man. Iphone is too good now days. Former pixel user
5 หลายเดือนก่อน +725
I think Tim Cook kinda owned everyone in the AI space in MKBHD's interview where he said something along the lines of "we're not waiting for legislation to do private AI". For some reason, AI has given everyone the license to just collect all the data they can about you and if Apple's claims are as true as they claim to even be verifiable by third parties, this is truly what makes all of the difference. People don't want to share all their data in this way if they don't know what's being done with it. Apple seems to be handling your data with a lot of respect and not just seeing it as free money. I hope this turns out to become a competitive advantage that others in the AI space are forced to compete with to have a better product.
casual users (so the large majority of people) don't give two shits about what happens to their information, even if they know what happens to it. conveniences over anything
@@ShreshthAadmiyou just won’t get on device LLM because the neural engines on the newer chips can handle it. You’ll still be able to use it on older iPhones just only using the Private Cloud Compute servers
@@Hhhh22222-w Well.. one, it's not out if you're referring to the Apple version. 2. user supplied emoij on Discord servers are used so often it gives every server and each user their unique personalities. So not sure why you think generated (AI or crafted) is used by nobody.
which makes it even worse that they announced the partnership with OpenAI... Apple could've made such a great statement but nope, they ruined it. Now most people even think Apples own model either doesn't exist or has to be super bad if they need help from OpenAI 🤡
@@Jedimack7yup. If they’d pulled off *entirely* on device then it would have been something compelling. But if it’s a hybrid, it’s a hybrid. I seriously hope you can pick and choose where you want stuff to happen. And that image stuff looks horrendous.
@@xeonkitcat1119 yes, but it wasn’t as big as people made it, they didn’t appear on other peoples iphones, it just brought up your old photos you deleted from gallery that still had their file in the files app, that’s how all computers operate, you can’t really delete a file, you can make your computer ignore it and wait until it gets overwritten by other data that it doesn’t ignore
hands down, this is the most insightful tech guy out there, most tech youtubers and journalists just don't have the brain capacity to really think about this stuff
Never. People type passwords, open their bank accounts. No one want that logged. Remember when apple said they will scan the iPhone images and report to authorities if it's objectional. They had to drop the idea.
It is too rudimentary to be released by Apple. Taking screenshots every few seconds, running OCR and then making them searchable is ancient in terms of sophistication. If someone comes up with AI data grabbing and locking it in a secure enclave (like Apple does) then that would be a 2024 feature. Windows Recall is basic and at the blunt end of AI.
Spotlight is already pretty close to Recall, it indexes file metadata, contents of most documents (including PDFs and Excel sheets), and does OCR on images. It doesn’t know what doesn’t get saved to device storage or connected cloud storage, though.
Apple M3 and A17 Pro has an identical NPU and performance. They both have INT8 35 TOPS and INT16/FP16 18 TOPS. To measure neural engine performance, Apple's A17 Pro and M4 use INT8, while M1-M3 used INT16/FP16. It's because Qualcomm, AMD, Intel use INT 8 to measure own NPU. Why no one talk about it?
Ignorance, lack of critical thinking ability, following trends.. and most only know how to hate and make low IQ comments on videos of the very thing they claim to not like
This whole thing itself is just weird. I kinda get that Apple switched to using INT8 as the measurement because if they stuck with INT16, most people that have absolutely no idea about this stuff would think Apple is oh-so much behind since they only have 18 while Qualcomm has 45 or whatever. What's weird to me is that Apple advertised the A17 with 35 TOPS but then later with the M3 they went back to INT16 and say is can do 18? That confused me at first as well and made me wonder if Apple even used the same NL or stuck with the old one for some reason
They will either upgrade HomePods to an expensive new chip (unlikely, especially for home pod minis) or they will upgrade the Apple TV and have that run on the A17 pro/m1 chip and have HomePods on the same network connect to it.
Siri requests are often processed by the cloud on HomePod, so I'm not sure why Apple can't redirect requests to their new PCC system. I'm curious about this as well.
The first Apple conference in a long time that made me go "What?" It's like they took the AI-trend and "repackaged it" with Apple branding. Actually, that's exactly what they did.
Apple is setting a new standard here, honing in on their proprietary ecosystem to keep user data secure and maintaining user privacy. It will be interesting to see how other tech giants respond to these advancements.
HAHAHAHA. my god the most anoying about apple and android fanboys is their believe that the companies care about anything else than revenue and shareholder interests.
@@georgzwiebel9585 Well, if everything Apple said at WWDC is true, then Apple definitely set a new standard. No one said that companies cared about anything
It's never going to be secure. Intelligence agencies will have full access, as they've always had on any device, but I'll concede it will likely be more secure relative to its competitors.
@@georgzwiebel9585Nobody said they are not putting profits first. The question is, does Apple view respecting users privacy as the most optimal way to make money? After all, they have a good reputation in that regard and it would diminish sales (and thus piss off shareholders) if they loose that reputation. The argument „they only want to make money“ just does not make sense.
@@georgzwiebel9585privacy anf shareholder interest aren’t exclusive, its a stupid argument. Apple has good reputation in regards to privacy, loosing that would diminish sales, thus be bad for shareholders.
They are pretty genius sales people at Apple. Now we are supposed to think that putting small trained ANNs on phones is a big innovation, and that the privacy concerns related to AI originate from sending queries to the cloud. In reality, training the ANNs is riddled with far greater ethical problems. Apple's ANNs rely on training data, like everybody else's. Where they get the data from, and how, is something Apple obviously did not share.
@@sameersheriff7078 M1's been insanely good since day 1 and still is - this _might_ be a reason to upgrade for some if it runs way better with the higher power.
@@audeeophile Do you think the latest m3 has any improvement over the previous one in terms of ram management with the introduction of dynamic caching?
bit of an assumption there no? the apple silicon line isnt a dedicated neural processor, like it has great performance as a computer but that doesnt translate 1:1 into AI performance.
@@Varocka You're right, assuming that Apple Silicon performs similarly to A-series Neural Engine in terms of AI tasks may not be accurate. While the M chips include an integrated GPU and can handle some AI workloads efficiently, it is still a general-purpose processor rather than a dedicated neural processing unit (NPU) like those found in A-series chips. The A-series Neural Engine is designed specifically for machine learning tasks and offers high performance and efficiency in AI computations. Apple Silicon's GPU can handle some AI workloads, but it may not be as specialized or efficient as the dedicated NPU in an A-series chip when dealing with complex AI tasks. While both M1 and A-series chips are designed by Apple to offer high performance and efficiency, they have different architectures tailored for specific use cases: general computing for M1 and machine learning/AI for the A-series Neural Engine.
@@TheManinBlack9054 they probably can. But it will be from the wrong angle. Current “ai” sucks, it’s an island of utility with no individualized use. People want tools and features, not “ai”. They want good spell check, not “ai”. They also want good Siri and voice assistant tools, not “ai”. But your average joe is too low an iq to form their own thoughts and see empirical value past the word “ai”.
@@TheManinBlack9054if you saw the recent tech convention in Taiwan, you’ll see why people are tired of it. every company is trying to get a slice of an AI pie that they have no stake (steak😉) in, rebranding everything that used to be called ‘smart’ to AI, despite the complete lack of any AI. It’s about 1000x worse than the 5G buzzword back in the day. The meaning has been diluted. I really don’t blame apple for re branding it.
I just want a single tech TH-camr to acknowledge that we have no clue where they got the training data for their gen Ai model, that they’ve been cagey about where the data is from and that likely it’s trained on copyrighted material, just like all the others. This is another crushing blow to creatives and seriously calls onto I question how dedicated Apple truly is to data protection. Publicly available does NOT mean ‘free domain’.
Microsoft has copilot for email and teams, which does the same thing like email draft, summary and so on. not on mobile phone though, but it's there for a while now
i think dave is quite a sloppy reviewer, i don't think he knew what he was talking about in this video. You are right about Microsoft being a serious competitor. The fella just bought in to what apple sold him lol
Copilot does it while being porous and tossing every stitch of information onto the internet (on purpose for partners, on accident due to very poor security policies). This is NOT the same. One might work…
@@nav4688 He did mention Microsoft as one of the top competitors. He only said they don't really have as good of a chance as Google and Apple because they don't have an ecosystem anymore, especially since this tech is most useful on mobile.
0:15 They do it for a good reason: Regular people don’t care about the details, they care about features. They don’t care about Bluetooth, they care about AirPods. They don’t care about Wi-Fi Direct, they care about AirDrop. NFC:ApplePay. Qi:MagSafe.
I was already planning to upgrade to the iPhone 16 this year, but it was more of an "it's time to upgrade for better cameras, battery life and display" kinda thing. This actually makes me EXCITED to buy it and I can't wait. I've been using my iPhone 8 since 2017, and it's still operating like day 1 basically (after a DIY battery replacement) and it's nearly mint condition, but man only one camera, no ultrawide or any night shots or other cool features. Anyway point is I didn't care for any of the new phones since the X since they removed the home "button" w/touch ID, (don't try to convince me face ID is superior in every way and every situation without the option for touch ID, let alone tapping a button to return to the home screen without having to do gestures or even look at it) which I absolutely LOVE, so I kept waiting for the next one hoping they'd reintroduce it, but obviously that never happened. Anyway I wanted the camera upgrades, plus all the cumulative upgrades that add up to a massive difference from waiting so many years, so I was like "ok, I'm willing to make that compromise & take the tradeoff since waiting 7 years makes the upgrade monumental. Still, I was just looking forward to it, but wasn't a huge deal. Between the things they've added like the whole separate button for the camera shutter, and now culminating with THIS, I'm freaking HYPED to get the new phone! Oh and the storage... going from 256Gb to 1 or 2TB is gonna feel sooooo, daaaamn, gooood!! Loved your summary, thanks!
Apple has only rarely been first to market with any of their majorly successful products. But they’re often the first to do it well/right, to take a concept and execute on it in a way that’s broadly appealing. Whether they’re rewarded with market share or not depends on the era we’re talking about, but. The PowerBook was not the most successful laptop, but its overall shape and layout influenced every laptop to come after it for 30+ years. The iPod was not the first music player, but it was the most successful. The iPhone was not the first smartphone, but it did reshape the smartphone industry and made Apple one of the most valuable companies on Earth. The iPad was far from the first tablet, but “iPad” is now synonymous with “tablet” in the English-speaking world at least. I’m more cautious about Apple Intelligence, because I think generative AI is more fraught as a technology, but hopefully it’s at least a privacy-preserving toy, and one that is less environmentally harmful than other AI implementations.
Classic Samsung, they never really innovate. Samsung AI is mostly features from Google itself. Btw, Apple has been giving ppl AI without marketing it. Samsung doesn’t really have anything worth praising except for their display. They depends on Google for the OS and Qualcomm for the chips.
Apple has integrated AI into their products in a unique way. Their approach to user privacy amid all this stands out and sets a high bar. It'll be interesting to see if other companies can match what Apple has set up here.
This is why I still use Apple products. While they can be a frustrating company for a lot of people and myself at times, they do execute most of their products and software extremely well. I understand the phrase “Apple is yesterday’s technology for tomorrow’s prices” which does ring true at times, but I really value that they wait for things to be more stable instead of jumping onto something immediately without working out the kinks and issues.
and in a way this is still one of a kind. They take existing technology and then perfect it while also taking it further than anyone else. Apple's AI is now just another classic example of this.
New reasons for new hardware and more sales. The NPU will grow like the Bionic chips. Then will come the battery tech. Solid State might be required to walkaround with that much C/N/G-PU. But where does all the heat go?
That's the next invention after the things you've mentioned. Material science for better heat dispersion. These guarantee sales for another decade or more.😁
5:16 I have heard that the jump in the NPU TOPS is because they changed the metric from FP16 to FP8, but in reality there is literally only about 5% improvement from M3 to M4? Is this true?
Dave - I made my family inc. my aging parents as stickers. It brightens everyone's day. It's silly and creates conversations. It's the same with image playground as it can take our photos and generate images that look like us.
They care more then all the other major tech companies, please name a major tech company that does more than Apple, Apple isn’t perfect and made many privacy mistakes but thet do care
Mr Dave2D, I do like your presentation easy going style. If I'm interrested in an educated opinion on a tech thing Its cool to see when you have a video about it. Awsome
Apple’s multiyear focus on privacy is really paying dividends now, especially with the public’s response to MSFTs “screen capturing” feature in their new laptops.
"Throw AI at it ! they'll love it." - Executives at apple, probably. I'm so done with all of this. Never has tech evolution felt so incredibly soulless. Remember the insane stuff like the LG G Flex and the ridiculous HTC's and... aaaaaaaaaaaaaargh. I don't want MOAR AI. I want a frickin breather from everything just going so painfully fast, and especially tech. Following tech news since 2012, I'm just exhausted. I miss when I was a little kid and the internet was a place in my parents' office where the computer stayed :(
TL;DW - Continuity + Privacy is what will supposedly make Apple's AI a better overall feature than competitors. Side note, don't a lot of these features seem like stuff Google already does without AI....? Also, thinking Apple doesn't invade privacy in 2024 is weird. But it's true that G & M would never do even this much that Apple is at least claiming to do for Privacy.
if ur talking abt generating text and images, well not only google but many others have done it before but not on this level(i mean the access of info assistant has and control over OS)
I think a lot of people here in the comments need to understand that Dave never said Apple completely protects privacy but you have to acknowledge that some companies do in fact at least try to secure it more than others. Apple does and not only do they talk about it the most, they also add the most number of privacy features (most if not all of them enabled by default), and last but not least, their main revenue source is hardware and services. Not advertising using customer data like Google and Facebook. That’s all that Dave is getting at and these are facts. Literally not debatable.
The perfect defend the security marketing of Apple video. He takes the stance that it’s so much better than the evil OTHER companies that clearly don’t care about your data per this video. But no Apple…they care so much that you don’t even need to question what Apple is doing. Brilliant marketing. Hopefully this is your real thoughts.
i think dave is quite dumb, he fucking bought apple's pitch. Microsoft and other companies also have serious security measures lol. dumbass just assuming
I REALLY hate this shitty image generating garbage. All the other stuff is SO awesome and actually stuff I wanna use AI for. Replacing artists by cheaply generate terribly ugly images is not something I want from Apple. Especially the one they showed with the iPad. Their iPad images always have so much character, are lovely hand-drawn etc. And now they replace it with this ugly garbage. Not only does it look bad and like an old model, the whole idea was terrible. I really hope so much that Apple gets a big shitstorm for this and they never actually release this.
My thoughts on BRAND NEW Apple products :- 1 - "Hey guys!! Here is the NEW iPad Pro! We made it JUUUUUST THAT LITTLE BIT DIFFERENT so now that last year model $350 keyboard cover WON'T work with the new, so you now HAVE TO buy YET ANOTHER $350 keyboard cover! YAY! Go team 'INNOVATIVE Apple!!" 2 - "HEY GUYS!!! ALSO on the BRAND NEW iPad Pro, you WON'T be able to plug a wired webcam into the USB C port, you 'Pros' out there WON'T be able to plug in your PROFESSIONAL HIGH END STUDIO headphones, OR do ANYTHING considered ACTUAL PRO use on our 'WONDERFUL' $3000 tablet! AREN'T WE 'Pro thinking' GENIUSES??? YAY!" 3 - "Hey guys!! WE 'GENIUSES' created the BRAND NEW LOOKING IOS 18, you can NOW customise your home screens widgets, icons and even themes!!! YAY WOOHOO! GO US CREATIVE AND SOOOO INNOVATIVE GENIUSES!!!" The rest of the world... "Yeah, sure, you're, cough cough 😒 'Innovative Geniuses' alright..." 😏🤣🤣🤣 😎🇬🇧
Apple's take on privacy is the #1 reason why I consider their products. I'm not really an Apple person, but when looking at smartphones I find myself more and more thinking of switching to Apple simply because they seem to care at least somewhat about privacy. Meanwhile Google keeps making me more anxious.
I think you're giving apple too much credit on the whole privacy thing. They're not the best at respecting your privacy... They're the best at making you feel like they respect your privacy.
Apple mentioned Siri gets 1.5 billion requests per day, the servers are probably a fallback last resort and can’t handle that kind of traffic. Though it is disappointing as a 13 Pro user that I won’t be seeing any AI features, could be worse, coulda bought an iPhone 15. Apple dropping the baseline iPhones from getting the latest chips and then requiring the latest chips for these new features is diabolical. They’re also selling the Base iPad and iPad mini at full price and they’re not getting any AI features either.
It the memory, not the processor, that limits LLM’s. Always has been. It’s not new and exciting technology, we’ve known how to make shit like ChatGPT for 15+ years. It’s always been hardware limitations, specifically memory. Pay attention, every supported Apple device has a minimum 8GB memory.
@@salocin9009 yeh maybe they need to scale up their „private“ cloud capacities for that. could be a valid constraint that either they can’t or don’t want to increase their compute too quickly.
@@sigiligus thanks, i get that. my question was rather: why can’t they at least enable the cloud connected version of the new features also for older devices. i get that apple want to incentivize new device sales, but the 15pro cut-off seemed very harsh.
It’s so dumb I have an iPhone 14 Pro and won’t be able to access any of the ai features. Just think about it, the only Apple phone that this update applies to is the IPhone 15 PRO not even the regular 15.
Once Apple perfects the AI on each individual device, the thing that Apple will likely forever have the upper hand with is the implementation of their AI and the ecosystem. The problem that other companies face is everyone’s using their own AI. Microsoft with Copilot. Samsung with Galaxy AI. Google with Gemini. It becomes too fragmented and hard for interoperability, as everyone wants a piece of their own user data. Not only that but different requirements, features and abilities. Apple, making everything from Computers, Tablets, Phones, watches, headsets, and Smart homes, can combine all of this into being one ultimate assistant. This could take a few years for the vision to come but this could easily become Apple’s biggest product next to the iPhone
Oh you only need be concerned or question that for non Apple companies 🤣 Very genuine question, why trust the company that engineers manipulation and control more than than any other big corps. The cognitive dissonance relating to their marketing spin is next level
Pretty sure. I have never activated Siri. It asks you during setup and you can just decline. It will remind you once afterwards, but then they’ll never bother you again.
@@xxlive4eatingxx275 Yes, but I can tell you that these systems will be there, in the background, scratching away at your info ready to divulge it one day.
About the "no photorealism": the hardware won't interfere when you're using a model for inference, that model being illustration, cartoon, photorealism or anything else.
Crazy how shill youtubers start propagating Apple's idiotic terminology the moment they announce something. These youtubers don't do that for other brands.
There still isn't an AI assistant that has managed to become a core/essential part of the everyday experience. I think he's saying this has the best chance at becoming that.
@@andyH_England I get where you are coming from about privacy, although I would like to remind everyone that AI, becomes better with usage, if you don't share it will not become better, and it will not become your PA if it doesn't have your data
@@jaykay4855 The on-device AI will use machine learning for your personal on-device stuff whilst maintaining a secure enclave. Yes, the cloud computing on Apple Servers will need to be improved from the server side, getting updates from Apple's current data scrapping project, but that will not be learned from your usage because the question is not stored in Apple's cloud. Ditto ChatGPT; your enquiry is anonymous and not used for machine learning. But ChatGPT is still improving that model from other means.
If you're referring to Apple Intelligence, complex generations are mostly run on Private Cloud Compute (that runs on Apple silicon not Azure), chatGPT is for general world knowledge generations. So no, not a fact unfortunately
I like Elon, but he had a mental breakdown over a what is arguably a better AI tech stack than google. Sure it uses OpenAI "A little", but it's EXPLICIT
I really laugh at people when they praise apple because of privacy... they have your photos, notes, email, calendar... you use iCloud... you are still under a "trust me, bro" situation... now they show the private compute cloud which can be independently verified, cool, but... why AI yes and everything else not?
I mean sure, you will never have true privacy but you have to acknowledge that some companies do in fact at least try to secure it more than others. Apple does and not only do they talk about it the most, they also add the most number of privacy features (a lot of them enabled by default), and last but not least, their main revenue source is hardware and services. Not advertising using customer data like Google and Facebook.
@@eyeamwemaEvery single device will now be watching every single word, photo, and video, and every single thing you do, and keeping a hyper detailed record in real time?
@@eyeamwemain every way. Closed source software is a black box pretty much no one has access to. That's why the tracking and swiping in the App Store was discovered so late. You can't audit the code? Assume the worst. Pretty simple.
the cloud compute thing is good. It would be even more impressive if they set up some kind of crowd-source computing on apple devices that were idle. It's on the same silicon anyway, and things like mac pros and macbook pros could be used for the 'heavier' tasks. This would mean no extra big data farm (by using the computing power that already exists in the world) and each device would receive such a small chunk of the total to compute that a) the impact on the devices cpu would be negligible and b) wouldn't be enough to be sensitive or trace back to the original user. The users own iphone would then be used to decrypt and re-assimilate. This could still pass security audits, and has worked successfully for other projects. There's security in the de-centralisation and not storing any significant amount of info in the same place.
The arrogance of a company pretending an existing technology simply doesn't exist in its worldview while consciously reaping the benefits of other people's hard work irks me so damn much
Apple is the reason Android even has color touch screens, fingerprint scanners, and reversible chargers. Only reason Google, Samsung, and Moto can ship devices without a Wall Charger is cause of Apple.
Math notes still fire, maybe not 14 years of no calculator app fire, but still fire
New apple iPhone 16 bro 👍🏼 Tim Cook 😊
I'm so hyped for math notes
"maybe not 14 years of no calculator app" There are tons of calculator apps you could have downloaded for free for 14 years, but keep beating this dead horse.
Yeah I don’t think it was worth the wait but it’s defiantly dope
Apple singlehandedly killed every comment that was about “ why would we need more power in an ipad / iphone / mac .
That Rabbit R1 does not even deserve a burial ceremony......lol
I literally can’t wait for it to go on fire sale price. I’m gonna buy a few to own a piece of history.
It can run full Android (13), so don't bury it just yet.
@@matt.stevick Why still let them take your hard earned money?
@@liberty0758 but its hardware is not any powerful
Can't bury something that was straight up dead from day one lmao
"in classic Apple fashion they wont use pre-existing tech term" one of the most accurate sentences said in history
Because the term is overused and misused. Even Tim Cook laughed when it was mentioned that they never say AI.
@@Waldo1122 It's literally still AI, they just reused the same phrase you say is overused
Well, now they will claim the invention of AI further down the line....like they always did and the sheeple will buy into the marketing.....as they always did :)
@@dominickskinner407AI is literally any system that mimics human intelligence, he probably means AGI, but that's a completely different term. So no, the term is not misused, a lot of people just misunderstand what it is and then based on their own misunderstandings think that everyone else is misusing it.
@@dominickskinner407LUL gottem
"I have A.I. myself. Actual Intelligence" (Steve Wozniak comment on the Apple event)
as much as i admire big Woz, he often comes of excessively bitter when it comes to apple
@@mzr9710 Ofc he does it with what they have done haha. Apple was amazing when Woz was still there.
@@whatisuserhe has been gone for decades and the company is still amazing. They are doing fine without him
@@mzr9710you have to hear the whole interview. He was very interested in Apple Intelligence. “Actual intelligence” was a quip since he IS actually incredibly intelligent.
Damn i never thought of that abbreviation.
As a Pixel user through and through, I gotta hand this one to Apple. This integration is intelligently done, and addresses most people's privacy concerns head-on. Not to mention that they're not just calling every single thing "AI," but also referring to things by the kinds of models used in a lot of cases.
would you be switching to iOS and leaving your Pixel experience behind?
@@Ampedup562 Maybe in a couple years when I’m due for another upgrade. Without going full on with Apple, it’s not really worth the hassle
I don’t see any reason to go full on apple to use an apple product even an iPhone. I switched from a lifelong android user to an iPhone 15 and I haven’t bought anything else for this that didn’t already work for my previous phone
@@mike__durrett I agree, honestly it wouldn’t make sense to have to wait six months to have only a part of what I already have today, especially considering that in six months, I will have even more technology innovations! Just today a new Pixel Drop is available and it has more innovation features than what was shown this past WWDC2024. And also I will have to compromise and get a not Pixel quality camera with the iPhone.
@@Ampedup562
Pixels hardware is just not there man. Iphone is too good now days. Former pixel user
I think Tim Cook kinda owned everyone in the AI space in MKBHD's interview where he said something along the lines of "we're not waiting for legislation to do private AI". For some reason, AI has given everyone the license to just collect all the data they can about you and if Apple's claims are as true as they claim to even be verifiable by third parties, this is truly what makes all of the difference. People don't want to share all their data in this way if they don't know what's being done with it. Apple seems to be handling your data with a lot of respect and not just seeing it as free money. I hope this turns out to become a competitive advantage that others in the AI space are forced to compete with to have a better product.
casual users (so the large majority of people) don't give two shits about what happens to their information, even if they know what happens to it. conveniences over anything
@@Penicks Speak for yourself
@@philamavikane9423 if you're watching youtube tech videos about an apple event you're not part of the casuals brother
@@Penicksyou have no actual data to support this claim
@@Penicksbut casual users already love iPhones, and usually go ask for a power user advice
That’s some good Astro-boy hair going on.
so nobody talking how apple intelligence is only available for pro model.... wat is this! I'm definitely switching to android now
@@ShreshthAadmi Its because apple 15 and earlier gen iphones dont have the hardware required to run LLM
@@barneystinson8235 yea apple can't even make their latest iphones to run their upcoming software... wat e corporate move
@@ShreshthAadmigo switch. Bye, Felicia!
@@ShreshthAadmiyou just won’t get on device LLM because the neural engines on the newer chips can handle it. You’ll still be able to use it on older iPhones just only using the Private Cloud Compute servers
Their Generated Images look like circa 2009 random game icons
AI will learn probably in a year to update that. Hope Apple makes AI using animoji style or Pixar style for animation
It’s what made discord so popular. Cheeky emotes.
Who cares, nobody uses generated emojis 😂
@@Hhhh22222-w Well.. one, it's not out if you're referring to the Apple version. 2. user supplied emoij on Discord servers are used so often it gives every server and each user their unique personalities. So not sure why you think generated (AI or crafted) is used by nobody.
@@PSy84I'll give Apple Intelligence 5 years
“mostly” on device AI is the real selling point especially in regard to privacy
and private cloud compute with verifiability...
Privacy is a lie. It's just a selling point people fall for.
which makes it even worse that they announced the partnership with OpenAI... Apple could've made such a great statement but nope, they ruined it. Now most people even think Apples own model either doesn't exist or has to be super bad if they need help from OpenAI 🤡
@@Jedimack7yup. If they’d pulled off *entirely* on device then it would have been something compelling. But if it’s a hybrid, it’s a hybrid. I seriously hope you can pick and choose where you want stuff to happen.
And that image stuff looks horrendous.
Btw its just for Iphone 15 pro and 15 pro max 💀
01:40 - 🤣🤣 Imagine loading up your own C.V. for job applications, and getting it converted to rhyme! 🤣🤣🤣
😎🇬🇧
I appreciate and *admire* how concise you are, Dave. Thank you for this and all your good work.
so nobody talking how apple intelligence is only available for pro model.... wat is this! I'm definitely switching to android now
@@ShreshthAadmiother chips aren’t powerful enough
@@Mmm.GrilledCheese oh! wat e coincidence 😂
This is the first time in a long time I've actually considered switching to iOS just based on the new updates
Ecosystem, UX, and Privacy. The Apple Trinity striked again! Thanks for the great insights, Dave!
Apple wins every time for this reason.
Didn't Apple have some problems with deleted photos coming back up?
@@xeonkitcat1119 yes, but it wasn’t as big as people made it, they didn’t appear on other peoples iphones, it just brought up your old photos you deleted from gallery that still had their file in the files app, that’s how all computers operate, you can’t really delete a file, you can make your computer ignore it and wait until it gets overwritten by other data that it doesn’t ignore
@@xeonkitcat1119yeah but lets ignore that for now
@@xeonkitcat1119 Wasn't a problem, more like a glitch that has been patched.
hands down, this is the most insightful tech guy out there, most tech youtubers and journalists just don't have the brain capacity to really think about this stuff
Meanwhile Google is fumbling with Assistant, Bard, Gemini, and who knows what else
At least it’s their own ai. Even though it’s bad.
Google isn't fumbling. Their AI is more advanced than Apple's.
@@ljacobs357apple fanboys, what can you do.
@@ljacobs357their AI tells you to eat glue and rocks. Until Siri does the same, Google is way behind.
Google has no cohesive product vision
Subscribed. This was, by a lot, the best and most concise recap I’ve seen. Way to go, Dave2D
Quiet isheep
Makes me wonder, would Recall have been a celebrated feature if Apple did it, given their track record with privacy?
Never. People type passwords, open their bank accounts. No one want that logged.
Remember when apple said they will scan the iPhone images and report to authorities if it's objectional. They had to drop the idea.
It is too rudimentary to be released by Apple. Taking screenshots every few seconds, running OCR and then making them searchable is ancient in terms of sophistication. If someone comes up with AI data grabbing and locking it in a secure enclave (like Apple does) then that would be a 2024 feature. Windows Recall is basic and at the blunt end of AI.
Do you want someone record your screen 24/7 ? LOL ... not even a moron believe that's a good idea.
Spotlight is already pretty close to Recall, it indexes file metadata, contents of most documents (including PDFs and Excel sheets), and does OCR on images. It doesn’t know what doesn’t get saved to device storage or connected cloud storage, though.
@@andyH_Englandis that how it works? Are you sure? Because i don't think you know
Apple M3 and A17 Pro has an identical NPU and performance. They both have INT8 35 TOPS and INT16/FP16 18 TOPS.
To measure neural engine performance, Apple's A17 Pro and M4 use INT8, while M1-M3 used INT16/FP16.
It's because Qualcomm, AMD, Intel use INT 8 to measure own NPU.
Why no one talk about it?
oh source pls?
Hmm, that's interesting. Where'd you get this from?
Ignorance, lack of critical thinking ability, following trends.. and most only know how to hate and make low IQ comments on videos of the very thing they claim to not like
You should listen to ATP (Accidental Tech Podcast), they've discussed this exact topic extensively.
This whole thing itself is just weird.
I kinda get that Apple switched to using INT8 as the measurement because if they stuck with INT16, most people that have absolutely no idea about this stuff would think Apple is oh-so much behind since they only have 18 while Qualcomm has 45 or whatever.
What's weird to me is that Apple advertised the A17 with 35 TOPS but then later with the M3 they went back to INT16 and say is can do 18? That confused me at first as well and made me wonder if Apple even used the same NL or stuck with the old one for some reason
NO ONE HAS MENTIONED THE SIRI ON HOMEPOD. I NEED TO KNOW.
It won't get the new Siri. It runs on an older chip.
It needs to have new tech for that. Old phones won't be able to run this LLM
They will either upgrade HomePods to an expensive new chip (unlikely, especially for home pod minis) or they will upgrade the Apple TV and have that run on the A17 pro/m1 chip and have HomePods on the same network connect to it.
Either way, I don’t see anything happening until next year for Apple intelligence reaching HomePods
Siri requests are often processed by the cloud on HomePod, so I'm not sure why Apple can't redirect requests to their new PCC system. I'm curious about this as well.
What an effing scary thumbnail you made there man 😂
Agreed 😂😂
Tim ruling the world 🌎
i don’t get it.. what about the thumbnail?
@@subramaniankannan6630it changed - before it was Tim Cook holding the world in his palm or something along those lines
The first Apple conference in a long time that made me go "What?" It's like they took the AI-trend and "repackaged it" with Apple branding. Actually, that's exactly what they did.
I hate Apple product for being overpriced and closed system, but I have to give them thumbs up for their privacy policy.
Apple is setting a new standard here, honing in on their proprietary ecosystem to keep user data secure and maintaining user privacy. It will be interesting to see how other tech giants respond to these advancements.
HAHAHAHA. my god the most anoying about apple and android fanboys is their believe that the companies care about anything else than revenue and shareholder interests.
@@georgzwiebel9585
Well, if everything Apple said at WWDC is true, then Apple definitely set a new standard. No one said that companies cared about anything
It's never going to be secure. Intelligence agencies will have full access, as they've always had on any device, but I'll concede it will likely be more secure relative to its competitors.
@@georgzwiebel9585Nobody said they are not putting profits first. The question is, does Apple view respecting users privacy as the most optimal way to make money? After all, they have a good reputation in that regard and it would diminish sales (and thus piss off shareholders) if they loose that reputation. The argument „they only want to make money“ just does not make sense.
@@georgzwiebel9585privacy anf shareholder interest aren’t exclusive, its a stupid argument. Apple has good reputation in regards to privacy, loosing that would diminish sales, thus be bad for shareholders.
Your thoughts on this keynote is fresh and thoughtful. Great job. 😊
I like the new Siri animation for sure.
They are pretty genius sales people at Apple. Now we are supposed to think that putting small trained ANNs on phones is a big innovation, and that the privacy concerns related to AI originate from sending queries to the cloud. In reality, training the ANNs is riddled with far greater ethical problems. Apple's ANNs rely on training data, like everybody else's. Where they get the data from, and how, is something Apple obviously did not share.
Finally we have a use case for high end chips like M4, M3, and prolly M2 in day to day life of an average consumer???
what about m1 ?
@@sameersheriff7078 M1's been insanely good since day 1 and still is - this _might_ be a reason to upgrade for some if it runs way better with the higher power.
@@audeeophile Do you think the latest m3 has any improvement over the previous one in terms of ram management with the introduction of dynamic caching?
bit of an assumption there no? the apple silicon line isnt a dedicated neural processor, like it has great performance as a computer but that doesnt translate 1:1 into AI performance.
@@Varocka You're right, assuming that Apple Silicon performs similarly to A-series Neural Engine in terms of AI tasks may not be accurate. While the M chips include an integrated GPU and can handle some AI workloads efficiently, it is still a general-purpose processor rather than a dedicated neural processing unit (NPU) like those found in A-series chips. The A-series Neural Engine is designed specifically for machine learning tasks and offers high performance and efficiency in AI computations. Apple Silicon's GPU can handle some AI workloads, but it may not be as specialized or efficient as the dedicated NPU in an A-series chip when dealing with complex AI tasks. While both M1 and A-series chips are designed by Apple to offer high performance and efficiency, they have different architectures tailored for specific use cases: general computing for M1 and machine learning/AI for the A-series Neural Engine.
That Rabbit meme killed me 😂😂😂😂😂
According to a very young schoolboy on the underground the other day " AI is cringe! ", its official.
I get that it's very trendy and popular to hate AI now, but can you give me a reason as to why?
@@TheManinBlack9054 they probably can. But it will be from the wrong angle. Current “ai” sucks, it’s an island of utility with no individualized use. People want tools and features, not “ai”. They want good spell check, not “ai”. They also want good Siri and voice assistant tools, not “ai”. But your average joe is too low an iq to form their own thoughts and see empirical value past the word “ai”.
@@TheManinBlack9054if you saw the recent tech convention in Taiwan, you’ll see why people are tired of it. every company is trying to get a slice of an AI pie that they have no stake (steak😉) in, rebranding everything that used to be called ‘smart’ to AI, despite the complete lack of any AI. It’s about 1000x worse than the 5G buzzword back in the day. The meaning has been diluted. I really don’t blame apple for re branding it.
@@H94Ryou think ai is a gimmick?? When in Actuality its very very useful for alot of people 😅
@@Space97. the question was why people have started hating AI. Not what i think of actual AI.
Rabbit r1 has been real quiet since WWDC
Interesting intelligence
how you do that?
Option + Shift + K
Bold claim to say it’s unique Dave. Siri still sounds like Siri and ChatGPT integration will not be hands free. Apple are still behind in gen AI.
I just want a single tech TH-camr to acknowledge that we have no clue where they got the training data for their gen Ai model, that they’ve been cagey about where the data is from and that likely it’s trained on copyrighted material, just like all the others. This is another crushing blow to creatives and seriously calls onto I question how dedicated Apple truly is to data protection. Publicly available does NOT mean ‘free domain’.
And in 10 minutes the great Dave2D gives us a concise, information overview on WWDC. Other tech YTers go on & on for 18-20 minutes.
Microsoft has copilot for email and teams, which does the same thing like email draft, summary and so on. not on mobile phone though, but it's there for a while now
i think dave is quite a sloppy reviewer, i don't think he knew what he was talking about in this video. You are right about Microsoft being a serious competitor. The fella just bought in to what apple sold him lol
Copilot does it while being porous and tossing every stitch of information onto the internet (on purpose for partners, on accident due to very poor security policies). This is NOT the same. One might work…
@@nav4688 He did mention Microsoft as one of the top competitors. He only said they don't really have as good of a chance as Google and Apple because they don't have an ecosystem anymore, especially since this tech is most useful on mobile.
The setup/background so clean! 🧼 GAWD
0:15 They do it for a good reason: Regular people don’t care about the details, they care about features. They don’t care about Bluetooth, they care about AirPods. They don’t care about Wi-Fi Direct, they care about AirDrop. NFC:ApplePay. Qi:MagSafe.
I was already planning to upgrade to the iPhone 16 this year, but it was more of an "it's time to upgrade for better cameras, battery life and display" kinda thing. This actually makes me EXCITED to buy it and I can't wait. I've been using my iPhone 8 since 2017, and it's still operating like day 1 basically (after a DIY battery replacement) and it's nearly mint condition, but man only one camera, no ultrawide or any night shots or other cool features. Anyway point is I didn't care for any of the new phones since the X since they removed the home "button" w/touch ID, (don't try to convince me face ID is superior in every way and every situation without the option for touch ID, let alone tapping a button to return to the home screen without having to do gestures or even look at it) which I absolutely LOVE, so I kept waiting for the next one hoping they'd reintroduce it, but obviously that never happened. Anyway I wanted the camera upgrades, plus all the cumulative upgrades that add up to a massive difference from waiting so many years, so I was like "ok, I'm willing to make that compromise & take the tradeoff since waiting 7 years makes the upgrade monumental. Still, I was just looking forward to it, but wasn't a huge deal. Between the things they've added like the whole separate button for the camera shutter, and now culminating with THIS, I'm freaking HYPED to get the new phone! Oh and the storage... going from 256Gb to 1 or 2TB is gonna feel sooooo, daaaamn, gooood!! Loved your summary, thanks!
“In classic apple fashion they won’t use pre-existing tech term” but they will use existing tech that other companies already have or are using
Same goes for other companies 😂
I mean that’s a good thing, no? More people get a chance of using different technologies.
Apple has only rarely been first to market with any of their majorly successful products. But they’re often the first to do it well/right, to take a concept and execute on it in a way that’s broadly appealing. Whether they’re rewarded with market share or not depends on the era we’re talking about, but. The PowerBook was not the most successful laptop, but its overall shape and layout influenced every laptop to come after it for 30+ years. The iPod was not the first music player, but it was the most successful. The iPhone was not the first smartphone, but it did reshape the smartphone industry and made Apple one of the most valuable companies on Earth. The iPad was far from the first tablet, but “iPad” is now synonymous with “tablet” in the English-speaking world at least. I’m more cautious about Apple Intelligence, because I think generative AI is more fraught as a technology, but hopefully it’s at least a privacy-preserving toy, and one that is less environmentally harmful than other AI implementations.
Classic Samsung, they never really innovate. Samsung AI is mostly features from Google itself. Btw, Apple has been giving ppl AI without marketing it.
Samsung doesn’t really have anything worth praising except for their display. They depends on Google for the OS and Qualcomm for the chips.
@@fez877 isn't apple using chatgpt lol
Apple has integrated AI into their products in a unique way. Their approach to user privacy amid all this stands out and sets a high bar. It'll be interesting to see if other companies can match what Apple has set up here.
I'm interested in the Apple Silicon server tech. Are they using something brand new for that?
I believe it’s just a ton of pre-existing M SOC’s. But not entirely sure
Same here
Currently they are using M2 and M 4 chips in data centers for private cloud computing
I like how Dave talks with his hands. Love his logic.
This is why I still use Apple products. While they can be a frustrating company for a lot of people and myself at times, they do execute most of their products and software extremely well.
I understand the phrase “Apple is yesterday’s technology for tomorrow’s prices” which does ring true at times, but I really value that they wait for things to be more stable instead of jumping onto something immediately without working out the kinks and issues.
and in a way this is still one of a kind. They take existing technology and then perfect it while also taking it further than anyone else. Apple's AI is now just another classic example of this.
Dave, seriously bro, thanks you for not using that skydiving intro scene!
Apple: we are all about privacy.
Here is ur nudes we saved from 10 years ago. My Bad 🤭
Ignore that, Apple keeps nudes for Tim Cook's personal use, it's in their T&Cs
As usual Dave. Tight, clear, concise. Great share.
New reasons for new hardware and more sales. The NPU will grow like the Bionic chips. Then will come the battery tech. Solid State might be required to walkaround with that much C/N/G-PU. But where does all the heat go?
That's the next invention after the things you've mentioned. Material science for better heat dispersion. These guarantee sales for another decade or more.😁
@@drm42 True, but even if they can dissipate it, the heat is still going to in the room. Great for winter, bad for Summer depending on where you live.
Can we talk about the lighting? On-point! It gives depth.
How many times you can rename a video ?
Dave : yes
The way Dave explains about privacy is the key point what i want to know.
5:16
I have heard that the jump in the NPU TOPS is because they changed the metric from FP16 to FP8, but in reality there is literally only about 5% improvement from M3 to M4? Is this true?
Dave - I made my family inc. my aging parents as stickers. It brightens everyone's day. It's silly and creates conversations. It's the same with image playground as it can take our photos and generate images that look like us.
"Apple cares about your privacy" is the biggest lie in tech.
Google is way more invasive. The former CEO even said they were just a hair shy of creepy.
give an example of how it is a lie. I’m curious 🤔
They care more then all the other major tech companies, please name a major tech company that does more than Apple, Apple isn’t perfect and made many privacy mistakes but thet do care
@@E.Carrillo All of them are creepy when you see the amount of data they have access to
Ive started to feel like Apple has again achieved its early glory days where they launched the first iphone and macbook air
Mr Dave2D, I do like your presentation easy going style. If I'm interrested in an educated opinion on a tech thing Its cool to see when you have a video about it. Awsome
4:36 Spot on, what we've always wanted.
'On device AI' is like having a 3D printer and thinking you own a factory
Better than having no printer 😂
I make $7k-10k per month net with 4 consumer grade 3d printers. What’s your point exactly?
thats why pcc
@@spamspasm8183 Ok, but how? Printing stuff for others?
The new Siri border is gorgeous!
Apple’s multiyear focus on privacy is really paying dividends now, especially with the public’s response to MSFTs “screen capturing” feature in their new laptops.
WWDC 2024 is like Apple rediscovering fire and naming it Apple Flame.
Dave, a classic iSheep.
"Throw AI at it ! they'll love it." - Executives at apple, probably.
I'm so done with all of this. Never has tech evolution felt so incredibly soulless. Remember the insane stuff like the LG G Flex and the ridiculous HTC's and... aaaaaaaaaaaaaargh.
I don't want MOAR AI. I want a frickin breather from everything just going so painfully fast, and especially tech. Following tech news since 2012, I'm just exhausted. I miss when I was a little kid and the internet was a place in my parents' office where the computer stayed :(
TL;DW - Continuity + Privacy is what will supposedly make Apple's AI a better overall feature than competitors.
Side note, don't a lot of these features seem like stuff Google already does without AI....? Also, thinking Apple doesn't invade privacy in 2024 is weird. But it's true that G & M would never do even this much that Apple is at least claiming to do for Privacy.
if ur talking abt generating text and images, well not only google but many others have done it before but not on this level(i mean the access of info assistant has and control over OS)
There's no privacy with AI. You guys are too blind when to comes from Apple
Perfect choice of t-shirt for this video.
Apple Intelligence = Chat GPT in Apple
I think a lot of people here in the comments need to understand that Dave never said Apple completely protects privacy but you have to acknowledge that some companies do in fact at least try to secure it more than others. Apple does and not only do they talk about it the most, they also add the most number of privacy features (most if not all of them enabled by default), and last but not least, their main revenue source is hardware and services. Not advertising using customer data like Google and Facebook. That’s all that Dave is getting at and these are facts. Literally not debatable.
The perfect defend the security marketing of Apple video. He takes the stance that it’s so much better than the evil OTHER companies that clearly don’t care about your data per this video. But no Apple…they care so much that you don’t even need to question what Apple is doing. Brilliant marketing. Hopefully this is your real thoughts.
i think dave is quite dumb, he fucking bought apple's pitch. Microsoft and other companies also have serious security measures lol. dumbass just assuming
The Uniqlo t shirt! Nice one dave
I REALLY hate this shitty image generating garbage.
All the other stuff is SO awesome and actually stuff I wanna use AI for. Replacing artists by cheaply generate terribly ugly images is not something I want from Apple.
Especially the one they showed with the iPad. Their iPad images always have so much character, are lovely hand-drawn etc. And now they replace it with this ugly garbage.
Not only does it look bad and like an old model, the whole idea was terrible. I really hope so much that Apple gets a big shitstorm for this and they never actually release this.
Hi Dave, just want to say, really liking the Atom Boy hairdo you are rocking in your recent videos.
hey bro, you forgot to put "Sponsored by Apple"
Just happy with Siri being better. It was the last thing I needed to facilitate my day to day. Hope it gets updated on the HomePod soon too
If that's not an oxymoron...
But jokes aside I really dont like the trend of implementing unnecessary AI into EVERY OS.
It’s mostly to appease investors.
So when Apple does it better than anyone that’s when you stop liking it, huh? Coping much
@@AnonN-sr6uu when did I say I liked it before? And what exactly am I coping with? Apple fanboy much
Hey Dave, do you have a podcast?
How can you say that it is by far the best product if you have not seen it in action yet?
That's exactly what I thought
Because he has been paid to shill for "insert company here".
Cause it's already available
@@Hhhh22222-w its not kiddo
Best take on Apple Intelligence yet!
My thoughts on BRAND NEW Apple products :-
1 - "Hey guys!! Here is the NEW iPad Pro! We made it JUUUUUST THAT LITTLE BIT DIFFERENT so now that last year model $350 keyboard cover WON'T work with the new, so you now HAVE TO buy YET ANOTHER $350 keyboard cover! YAY! Go team 'INNOVATIVE Apple!!"
2 - "HEY GUYS!!! ALSO on the BRAND NEW iPad Pro, you WON'T be able to plug a wired webcam into the USB C port, you 'Pros' out there WON'T be able to plug in your PROFESSIONAL HIGH END STUDIO headphones, OR do ANYTHING considered ACTUAL PRO use on our 'WONDERFUL' $3000 tablet! AREN'T WE 'Pro thinking' GENIUSES??? YAY!"
3 - "Hey guys!! WE 'GENIUSES' created the BRAND NEW LOOKING IOS 18, you can NOW customise your home screens widgets, icons and even themes!!! YAY WOOHOO! GO US CREATIVE AND SOOOO INNOVATIVE GENIUSES!!!"
The rest of the world... "Yeah, sure, you're, cough cough 😒 'Innovative Geniuses' alright..." 😏🤣🤣🤣
😎🇬🇧
Agree with you totally! Apple is the Pro genius in innovative ways of sucking every buck out of your pocket.
I cant wait till apple comes out with quantum computing iphone in the next 20 years.
I don’t want AI bullshit on my phone.
Apple's take on privacy is the #1 reason why I consider their products. I'm not really an Apple person, but when looking at smartphones I find myself more and more thinking of switching to Apple simply because they seem to care at least somewhat about privacy. Meanwhile Google keeps making me more anxious.
I think you're giving apple too much credit on the whole privacy thing. They're not the best at respecting your privacy... They're the best at making you feel like they respect your privacy.
Fbi and cia cant even access Apple user's data, name another company beside Chinese owned that can do that 😂
Privacy is what other company could not easily give up and offer, Apple is bringing the competition in a healthy direction!
Calling AI apple intelligence is just so cringe😂
Takes away attention from ai to apple
So is screwing over 14p and 15 owners just because they want a reason to sell the 16
Same is with with the display that they call retina as if it was technology describing definition, that is analog to LCD or OLED.
What else would AI mean? ☺️😉
@@lahmyaj alibaba intelligence
good stuff very non bias approach and simple without any covertn meaning explanation
i get that older chips can't do the local LLM thingy. but why can't we get the cloud version and chatGPT part on older devices?
Apple mentioned Siri gets 1.5 billion requests per day, the servers are probably a fallback last resort and can’t handle that kind of traffic. Though it is disappointing as a 13 Pro user that I won’t be seeing any AI features, could be worse, coulda bought an iPhone 15.
Apple dropping the baseline iPhones from getting the latest chips and then requiring the latest chips for these new features is diabolical. They’re also selling the Base iPad and iPad mini at full price and they’re not getting any AI features either.
It the memory, not the processor, that limits LLM’s. Always has been. It’s not new and exciting technology, we’ve known how to make shit like ChatGPT for 15+ years. It’s always been hardware limitations, specifically memory. Pay attention, every supported Apple device has a minimum 8GB memory.
@@salocin9009 yeh maybe they need to scale up their „private“ cloud capacities for that. could be a valid constraint that either they can’t or don’t want to increase their compute too quickly.
@@sigiligus thanks, i get that. my question was rather: why can’t they at least enable the cloud connected version of the new features also for older devices.
i get that apple want to incentivize new device sales, but the 15pro cut-off seemed very harsh.
It’s so dumb I have an iPhone 14 Pro and won’t be able to access any of the ai features. Just think about it, the only Apple phone that this update applies to is the IPhone 15 PRO not even the regular 15.
Once Apple perfects the AI on each individual device, the thing that Apple will likely forever have the upper hand with is the implementation of their AI and the ecosystem.
The problem that other companies face is everyone’s using their own AI. Microsoft with Copilot. Samsung with Galaxy AI. Google with Gemini. It becomes too fragmented and hard for interoperability, as everyone wants a piece of their own user data. Not only that but different requirements, features and abilities.
Apple, making everything from Computers, Tablets, Phones, watches, headsets, and Smart homes, can combine all of this into being one ultimate assistant. This could take a few years for the vision to come but this could easily become Apple’s biggest product next to the iPhone
Can I opt out? If I need to buy a new phone, will I be able to not use any of this stuff?
Oh you only need be concerned or question that for non Apple companies 🤣
Very genuine question, why trust the company that engineers manipulation and control more than than any other big corps. The cognitive dissonance relating to their marketing spin is next level
get a dumb phone
Pretty sure. I have never activated Siri. It asks you during setup and you can just decline. It will remind you once afterwards, but then they’ll never bother you again.
@@xxlive4eatingxx275 Yes, but I can tell you that these systems will be there, in the background, scratching away at your info ready to divulge it one day.
About the "no photorealism": the hardware won't interfere when you're using a model for inference, that model being illustration, cartoon, photorealism or anything else.
Crazy how shill youtubers start propagating Apple's idiotic terminology the moment they announce something. These youtubers don't do that for other brands.
Cause other brand is literally just Google, Samsung's AI is all Google
Thanks to the AI Phone I can now call my AI friends and AI coworkers so I can get to my AI job and get an AI sandwich.
I didn't understand how it is the best, we have better AI products in the market 10:08
He must mean on-device AI on smartphones as it very apparent it is the best and has the most privacy.
There still isn't an AI assistant that has managed to become a core/essential part of the everyday experience. I think he's saying this has the best chance at becoming that.
@@andyH_England I get where you are coming from about privacy, although I would like to remind everyone that AI, becomes better with usage, if you don't share it will not become better, and it will not become your PA if it doesn't have your data
@@jaykay4855 The on-device AI will use machine learning for your personal on-device stuff whilst maintaining a secure enclave. Yes, the cloud computing on Apple Servers will need to be improved from the server side, getting updates from Apple's current data scrapping project, but that will not be learned from your usage because the question is not stored in Apple's cloud. Ditto ChatGPT; your enquiry is anonymous and not used for machine learning. But ChatGPT is still improving that model from other means.
ChatGPT doesn't have access to your email, message and calendar etc. Apple intelligence does.
Fun Fact. Complex Generation - Cloud runs on Microsoft Azure Services, like ChatGPT. It's insane how Microsoft holds the reins.
If you're referring to Apple Intelligence, complex generations are mostly run on Private Cloud Compute (that runs on Apple silicon not Azure), chatGPT is for general world knowledge generations. So no, not a fact unfortunately
Apple generates Jimmy Neutron-style images.
Dave, keep up! You completely glossed over Microsoft copilot.
I like Elon, but he had a mental breakdown over a what is arguably a better AI tech stack than google. Sure it uses OpenAI "A little", but it's EXPLICIT
Elon is a fraud
I really laugh at people when they praise apple because of privacy... they have your photos, notes, email, calendar... you use iCloud... you are still under a "trust me, bro" situation... now they show the private compute cloud which can be independently verified, cool, but... why AI yes and everything else not?
I mean sure, you will never have true privacy but you have to acknowledge that some companies do in fact at least try to secure it more than others. Apple does and not only do they talk about it the most, they also add the most number of privacy features (a lot of them enabled by default), and last but not least, their main revenue source is hardware and services. Not advertising using customer data like Google and Facebook.
well there goes your privacy again
In which way?
@@eyeamwemaEvery single device will now be watching every single word, photo, and video, and every single thing you do, and keeping a hyper detailed record in real time?
@@eyeamwemain every way. Closed source software is a black box pretty much no one has access to. That's why the tracking and swiping in the App Store was discovered so late. You can't audit the code? Assume the worst. Pretty simple.
if politicians & rich people that will use these products don't even care, it's probably not that bad@@ghost-user559
@@ghost-user559where is it keeping this record? you’re describing microsoft recall.
the cloud compute thing is good. It would be even more impressive if they set up some kind of crowd-source computing on apple devices that were idle. It's on the same silicon anyway, and things like mac pros and macbook pros could be used for the 'heavier' tasks. This would mean no extra big data farm (by using the computing power that already exists in the world) and each device would receive such a small chunk of the total to compute that a) the impact on the devices cpu would be negligible and b) wouldn't be enough to be sensitive or trace back to the original user. The users own iphone would then be used to decrypt and re-assimilate. This could still pass security audits, and has worked successfully for other projects. There's security in the de-centralisation and not storing any significant amount of info in the same place.
The arrogance of a company pretending an existing technology simply doesn't exist in its worldview while consciously reaping the benefits of other people's hard work irks me so damn much
*confidence
Apple is the reason Android even has color touch screens, fingerprint scanners, and reversible chargers. Only reason Google, Samsung, and Moto can ship devices without a Wall Charger is cause of Apple.
The reason we have a smartphone market in the first place is thanks to Apple, stay mad kid 😂
@@Hhhh22222-w Old Apple had nothing to do with this one, now it's just a company selling flavors of the same overpriced product every year
@@jevonsims900 bro is so 😂wrong
It is good to see local models running on device