How To Write The PERFECT "About Us" Page (+ Templates & Examples)
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- เผยแพร่เมื่อ 3 ก.ค. 2024
- Don’t let your "About Us" page be an afterthought. Use it as a chance to help your customers know they are supporting a brand that matters to them.
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Here is what we’ll cover in this video:
00:00 Introduction
00:20 Untapped Potential of About Us Pages
02:18 Unleash Storytelling Power: Engage Customers
04:04 How to Write an About Us Page
06:49 Authenticity Sells: Be You, Be Genuine
08:54 Show You're Legit: Social Proof Power
09:13 Dream Team Spotlight: Show Off Your Squad
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When building a website, the About Us page is one of the first supporting pages you’ll likely design, regardless of the industry you’re in.
They may go by different labels-“About,” “Story,” “Mission”-but these types of pages generally serve the same key purpose: to be the go-to page for a brand to say, “This is who we are.”
When a visitor wants to learn more about you or your business, the About page is the page they’ll look for.
Unfortunately, About Us pages are often treated as an obligation rather than an opportunity to build trust, tell your story, and share what makes you, you.
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► Share Your Story: How to Write an About Us Page (+ Templates and Examples) bit.ly/3piTfLz
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Comprehensive, understandable, great content. Thanks, Daniel. Well done and incredibly helpful for my web page upgrade.
Having an awesome about us page is a great way to showcase your brand identity and also your core values at hand. Thanks for sharing!
We love what a strong 'About Us' page can do for a business! Thanks for letting us know you enjoyed the video!
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wow!! this is such a great video, thanks for sharing. It helped me so much
So thrilled to hear that you found value from this video Eric! :)
Hi Daniel, thank you for all the wisdom and lessons within the video. Have a great one!
Ianlex
Thank you so much for sharing helpful and informative content.
You’re amazing Daniel! Perfect wording! I can see why they choose you! I’m gonna hAb Wro watch more of your stuff on your own Website to become a great speaker like you! I learned so much! And you brought the energy!! 🔥👑👑 have you done Ted talks??
This is very helpful and informative. Now I have the tools to edit my About page. It needs work. Thank you for this.
Glad to hear you found this helpful JW. Thanks for the feedback!
This is genius :)
This is my first time enjoying your TH-cam channel. Great content! Looking forward to hearing more from you! Your video was so informative. Thank you so much!
We are happy to hear that you are enjoying it! Thanks for watching.
This was both informative and inspiring. Your host is really engaging!
Thanks for much for your feedback, Julie! We're happy to hear you found our video and our host so helpful!
Great video. Super informative.
Glad you found it useful!
Thank you
Great points! 🥳 X
Thanks, Jake!
Great thanks
This was great
Thanks for the kind words, Michelle. Definitely keeps us motivated to keep putting out videos. Thank you! Definitely let us know if there is anything that we can do for you.
awesome
Great information
Glad you enjoyed it, Raju!
Perfect
*Dm☝️☝️ for mentorship consultations and more*
*Thanks for watching*
Wow,wow,wow
Please give us the guidelines and techniques to write about pages for new start-up businesses that have no medals, no case studies to showcase. That will definitely help us to achieve medals and case studies. Thanks for the ideas.
Hi there, Ruwan! We actually have a very helpful Shopify-built blog all about 'About Us' pages that you can see here: bit.ly/3yYxSDL
This blog comes included with tips and tricks for writing a great page, along with examples and templates if you're looking for that little bit of extra motivation and inspiration!
@@learnwithshopify That's great, Thanks
You're very welcome, Ruwan! You can also find many other third party resources on this topic available from some of our partners, such as Shogun page builder! A quick Google search will help you track those down.
We need more videos and Faster
the maned changed, 0:21
Did someone find Daniel's website? I am trying to find him. What's his full name?
Is there a way to get a private chat with you
Hey, there. Thanks for posting this question. If you require account-specific support, then we'd be happy to assist you through live chats. Simply visit the Shopify Help Center shopify.link/D8kd and login to your account to create a support request. Cheers!
Thank you for your reply 😌