DeFi vs CeFi, Web2 vs Web3 Marketing: Technologies, Money, Crypto, and Target Audience

The field of fintech is very diverse and can be difficult to understand quickly. For example, what are the ideological and functional differences between Binance and DYDX crypto exchanges? The first belongs to the CeFi direction, and the second is decentralized, DeFi.
This video is dedicated to the differences and main features of CeFi and DeFi product marketing. Budget, target audience, values and promotion channels; watch all to know more.
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🧑🏼‍💻 About Daria:
Daria Volkova is a Brand Marketer and B2C, B2B and DevRel Communications Expert for Web3 Products. She has been working with blockchain products since 2017, leading a marketing and brand direction. Daria works with corporate clients on Marketing and with individuals (Founders and C-level) on a Personal Brand Strategy.
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The article about the difference between CeFi and DeFi product marketing on HackerNoon: hackernoon.com/cefi-vs-defi-main-features-and-differences-in-marketing

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Really Nice Video
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