"The Focus Group" | 2022 Toyota GR86 Commercial | Toyota
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- เผยแพร่เมื่อ 29 ก.ย. 2024
- Can the Gazoo Racing team get an enthusiast focus group excited about the new GR86? Created by enthusiasts, for enthusiasts, the GR86 is the next member of the Gazoo Racing family. Check out the new 2022 GR86: www.toyota.com...
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Gazoo Racing team presents "The Focus Group" for the new Toyota GR86 commercial.
#Toyota #GR86 #GazooRacing
That ending! Can’t wait for the GR Corolla reveal! It was the Celica, MR2, and Supra in the 90’s, now the next generation of Toyota sports cars is making a comeback.
Don’t forget the GR GT3 and GR Super Sport.
@@420bhp9 Yes to all of these!!
3:11 front of corolla
@@420bhp9 for real. GR GT3 gives me major Celica vibes. Race car first, then road car
Ehhhhh
It’s crazy to see a mall I pass by everyday in a Toyota commercial
Nice to see the old Charlestowne Mall in 2022 before being demolished.
Best car trailer I’ve seen in a while! That ending was great! Top marks Toyota!! Can’t wait to get my hands on the GR86. The Supra and Yaris were great to drive 😀😀
We appreciate the love, John! 😃
Happy to see Toyota cares for the enthusiasts
The ending is just perfect
We're glad you liked it! 🙌🏼
The insurance companies are smelling the green for sure 🤣
This is peak marketing!! Huge congrats to the entire team involved with this series.
Thanks for sharing, we're glad you liked it! ❤️
I can't imagine the levels of hype when they teased the GR Corolla when this first came out.
"What can we use to sell the car to people?"
"....it's super fun to drive?"
This should be a tv series
I'm all for it. (Focus Group Member)
This ain’t acting , this is exactly what goes on in the executive meetings at Toyota HQ.😎
👀
Epic cars drift scenes
0:28
1:21
2:07
2:46
Finally, Toyota listens.
3:31 dont just act like i didnt see the GR Corolla in there
Well done Toyota and keep it up with giving us fun cars again!
I like how this is like the supra ad
Hey Toyota, I got an idea for ya; 'Toyota GR 86 Morizo Edition'!!!!!! Put that G16E GTS engine with slightly stiffer suspension!!!! I'm getting my checkbook ready and wife's approval now!!! 🤣🤣🤣✌🏽❤️✊🏽
The ending gave me chills
this is brilliant and sad. As a motion designer this is basically what we go through most of the time trying to pitch GFx to clients but they keep shooting down ideas because its too...creative and bold
Hushpuppies! I like it :D
Corolla GR and GR 86 for my 2 car garage.
Hey Toyota please launch this car in India. I hope it will be a hit.
Now that's an epic teaser xD
the supras were a nice touch
Shame we didn’t see the same with the Hilux,just a badge and sticker upgrade
Happy to see Toyota cares for the enthusiasts ❤️
Thanks for sharing the love! ❤️
Years too late and they’ve fallen way behind with EVs. Future doesn’t look so bright.
@@JAM_2024 & this type of “MARKETING” is what Car Enthusiast NEEDS!!
@@JAM_2024 That's interesting, because after looking at the current state of existing EVs on the market, I'd rather say that other companies are being too early with EVs. Toyota will enter the market once the people are done seeing all the gimmicks from other companies.
Indeed they still gives a freaking proper Manual 🖤
Man the marketing campaign for this car has been awesome, bravo Toyota! 🙌
We appreciate the love, Matt! 🙌
@@toyotausa Toyota Thank You for building Cool Cars.... I have an old LS400 and a LX470 lifted on 33's I Wan't this as my next car
@@toyotausa Can I get a job working for your "young" marketing team......
That's it, I'm buying a GR86
@@slambert1235678 that’s if you can find one, and pony up extra for the mark up
Looking forward to the GR Corolla. When can we expect some official power stats and a reveal without the cammo?
That’s the million dollar question! 😉 Make sure to sign up for updates here: www.toyota.com/upcoming-vehicles/gr-hot-hatch/
@@toyotausa Open pre-orders so I can look forward to my next totalled Toyota lol
@@toyotausa is it possible to find out if it's coming to Canada too?
@@toyotausa As a student of PR and marketing, your stuff is the absolute JAM! Looking forward to more!
@@whyexactly it was leaked on the Toyota Canada instagram so that's a yes
YES! Some of us still drive manual!!! LOVE IT!
🙌😎
@@toyotausa it's strange how that works huh? Enthusiasts buying manual transmissions in enthusiast cars. Odd. I know it's been hard for Akio to understand that too.
Just waiting for the MANUAL Supra. Sorry ZF auto.
@@j.3854 They released it :)
Toyota, you’re making all of us car enthusiasts happy with these series!!! Thank you for keeping our spirit alive as time wears on! Definitely getting a GR86.
We are so glad to hear that, Kells! Keep us posted! We'd love to congratulate you on your new ride.
@@toyotausa Haha absolutely!! Rock on Toyota.🤘
@@silverwave010 did u get it bro
@@silverwave010Did you get your dream car?
I’m a 90s Honda guy crying in jealousy over how cool Toyota has become. The GR lineup, the honest connection to grassroots motorsports, and all the right names in the game (Ken Gushi, Fred Aasbo, Sara Choi, Larry Chen, etc) who were called in to make this project come alive. Bravo Toyota. Y’all totally knocked this one out of the ballpark.
🙌❤️
How are things going over there at Honda?🤣
@@aaronbryan5095 they have the new Integra 👹🤦🏻♂️
@@mfactorypatrick145oh yeah, what an absolute beauty 🤣.
Couldn’t have said it better myself kudos to you @Toyota USA The only brand that’s actually paying attention to what consumers want! I want to know when I can pre-order my GR Corolla 👏🏼💯
It’s great that Toyota is poking fun at themselves. Up until recently they’ve been purely market data driven and they know it. I don’t think this has hurt the brand necessarily either. Now that they are doing fun again the general consumer thinks not only is this fun but it also carries the reliability of the Toyota name.
It's a Subaru engine. Their reliability has been terrible in FA20.
@@idokwatcher2062 by what metrics? The first year had it's issues like most but apart from that it was rated one of the safest and reliable cars
While im excited for more sports cars; anything new and Toyota is hardly reliable in comparison to their older cars, land cruisers and hiluxes are a perfect example.
THIS THIS THIS
@c3 Pino, I agree. I personally think most automakers look to Toyota for direction for their own direction;
-Other automakers: Toyota is keeping it conservative and are selling cars left and right. So we should follow that formula.
-But I honestly think that Hyundai , with their N models and non-traditional styling, has stirred things up in the auto industry these past 5-10yrs and Toyota finally decided to start 1 upping the competitors lol
Incredible, I LOVE IT! This marketing team is doing great 😍
❤️
Si ma pescion, se non si muovono a farla arrivare in Italia mi verrà un esaurimento nervoso 🥺
... e non solo a me immagino
@@giovannizarba3121 Già 😢
ava pescion
I love the GR86 and I'd like to get one ! This commercial is crazy and extremly funny !!! Love it since the one for the Supra !
Thanks for the support! 🙌
You're literally making me happy to be marketed to! There's clearly such genuine mischievous joy in making these videos and teasers. Absolutely incredible.
The end gave me chills.
maybe AWD Corolla hatch ?! *fingers crossed*
@@taggerung890 it is it's the GR Corolla they bene teasing it for several months on Instagram.
@@matthewdonovan8346 This.
@@taggerung890 been teased for months now
This is from my childhood hometown! Crazy to watch them jump over where I used to visit Santa. Moved to the other side of the country so I’m just now seeing this. Thank you so much for the nostalgia!
The Ending gave me chills. I can’t wait for the GR Four Corolla. Bred from rally racing along its bigger brother the GR Yaris. Thank you Toyota!
Well... Alongside its little brother Yaris. The Corolla is definitely going to be a fair bit larger. ;)
@@jeffman3 Yaris came first so it’s still the big brother just missing their growth spurt
@@gamerguy6990 Alright alright lol
I'm bigger than my older brother so I'm a little nitpicky. 🤣
@@gamerguy6990 It's the older brother not the bigger brother.
Man, Toyota marketing team are doing work! Great stuff!
We're glad you enjoy it!
For people that are trying to buy a fast car this car is not fast but it has a lot of character and a lot of fun to it so it's only for drifting and to have something nice in your pocket.
Pause at 3:30…. there it is…. THE GR COROLLA!!!!!
I can not wait for the reveal. Nice catch!
The hype is more real than it's been in a while!! So excited!!
Why are you advertising this as a track car and then deny warranty when the engine blows up on track? No one should be buying this car if you care about losing money or filing a lawsuit!
LET'S FREAKING GO TOYOTA!
COMEBACK KID.
😎🥳
I bought my GR86 this year: its my forever car. I will drive it till the wheels fall off. 5,000 miles since May and many more to come, thank you Toyota for caring for enthusiasts.
Sounds like you're loving everything about your GR86. Thanks for sharing your experience with us! ❤️
Can anyone even drive manual anymore!! YES!! We can!!🤣
Anyone else come from rotting Midwest video?
me i found this from a comment
Omg this was right down the street from my house! So cool to see!
👀
Same!
👀
Crazy seeing this happen in the St Charles town mall, I grew up racing my pinewood derby cars there
Chills at the ending can’t wait for the gr corolla! Hopefully you don’t let your dealers make the price ridiculous
My thoughts exactly
Exactly. I believe the GR Corolla can be the average Joe's entry into the GR line.
A practical car that is fun when you want it to be.
As much as I want the GR86 I can't justify it.
However a GR Corolla on the other hand 😈
literal goosebumps actually seeing it roar to life. ive never been more excited for a car release
@@Alzahar_Negatheron if I can justify it anybody can
Lol, I work at a Toyota dealership im CT, and I sell all my cars at MSRP. After this ad came out, I put my name on the list for a GR Corolla. I've been waiting for so long man 🙄, they need to hurry up and pump out these cars
This is well and truly marketing GOLD! I jumped with excitement when I saw the Corolla in the shadows and then that final frame turning it on… Amazing job Toyota USA. Praying the GR Corolla reaches Australia too ❤️
just remember, this whole 86 family started after a certain 86 from a 90's anime took the world by storm, just imagine a commercial where the AE, GT, and GR86 go for a fun time on a mountain road. Im glad the AE86 was made and was put in Initial D because that is what got me into JDM cars and cars in general.
That's only half the story. Check out where Gazoo Racing comes from to learn the rest.
These videos are brilliant. Keep ‘em coming Toyota.
😎🙌
Toyota very well might be my favorite car brand right now. You guys are killing it! Keep up the fantastic work!
3:30 for those looking for the GR Corolla
Now I feel like a proud owner of a Toyota! GR86 life 😎
🙌😎
Toyota, if you're gonna advertise the manual, PLEASE GIVE US MORE MANUALS!!! Us GR86 buyers want manuals not autotragics!!!!!
WHAT OMG TOYOTA THE ENDING!!!
😎
This was one amazing commercial! Nice job Toyota 👍
We're glad you enjoyed it! 😎
It's beautiful seeing Akio Toyoda's vision for a sporty and fun future for the brand manifesting. Excited for that GR Corolla!
Can't wait! Now, pls talk to the dealers across the US and tell them not to add dealer mark ups.
New dream car unlocked.
🤩 ✨
Roger. We have found the one.
I started this thinking wouldn’t it be wild if they used this to officially announce the gr Corolla or the GR2 EV or something” and then they DID and I was like “HAHA I KNEW IT”
Wellllll this wasn’t official lol it was another teaser
We need 3 cars to make the V situation
GR Yaris: ?????
Corolla GR, the Yaris GR-Four is not coming to America and Canada.
3 words after seeing this: SAVE THE MANUALS! Already contacting my local dealer regarding the GR Corolla!!!
These guys know if they try to bring back the 90s JDMs back the fanbase will go bonkers
Too bad dealerships are voiding warranties for “the Focus Groups” ideas 🤣
STOKED. GR Corolla is the car I've been most excited for this year. Even more than the Civic Type R.
This will be a rally car. Honda knows nothing about that so it will be more capable then the type R
Might end up trading in my Camry for that GR Corolla
Y’all been on a roll with the marketing!! Love it and can’t wait for the GR Corolla 😍😍🙌🏽
Thanks for the love, it means the world to us! ❤️
Who's here after the GR Corolla reveal!? 😆
That place the car was inside and outside of was the Charlestowne Mall! RIP Charlestowne Mall! You were my childhood. I loved that place when I was a kid. I’d have McDonald’s before getting on the carousel with my mom. I was bummed when the carousel was disassembled. It was my favorite thing about the place! Where’s a time machine when you need one?
3:30 could that possibly be the GR Corolla hiding in the shop??
After my last Corolla I said I'd never buy one again, while it was reliable, it just had no personality, it felt numb and lifeless.
This upcoming GR Corolla might change that. Toyota please make it as close to the GR Yaris in driving dynamics as possible!
That ending brought me tears of excitement. This isn't an exaggeration. I'm crying rn
The massively improved torque curve. Thank goodness! Well done again Toyota and team! Way to go Sweatpants media!
😍❤️
@@toyotausa and love you too!
Toyota, You think only young millennials are going to buy your GR cars? Think again! #GenX
I can't wait to see the GR Corolla, it would look great next to my 4Runner
i agree!
Glad to see the Charlestowne mall be brought back to life through this commercial
That tease at hte end. of the Gr Corolla
Old St charles mall in IL! So cool that they used it. I used to go there when it was opened but Unfortunately the mall is forever closed.
Proud GR Yaris owner here. Fingers crossed for GR Corolla to be huge success in the US!
Toyota is gonna unleashed their rally racing heritage on American with the GR Four Corolla.
Finally using that mall for something
LOVE THESE!
🙌😍
3 words: TOFU DELIVERY SERVICE.... THINK PEOPLE!! IT'S AN 86!!
THIS IS GREATEST ERA OF TOYOTA SINCE THE EARLY 90s.!!!!
Thanks for the love, Mona. It means the world to us! ❤️
In case yall missed it, the sneaky GR Corrolla is already here ;) 3:30
This is the exact reason my next car will be a Toyota. Bravo
😍❤️
And then you realize that in order to create this ad, Toyota’s marketing team had to present the idea of making fun of Toyota’s marketing team to Toyota’s marketing team.
Ughhh I think I need to buy one to replace the missing FR-S in my heart.
Decisions, decisions...🤔
Yooooo i shop there😂😂
Aww...in the end the boring senior exec guy actually comes up with a cool idea.
What a absolutly great commercial! 😍😍
We're glad you enjoyed it! 😎
Is that Charles Town mall in St.Charles, Illinois? I've driven past it so many times!
It is! Good eye
This is GOLD 😂
GR86 enjoys same cult following as the Suzuki jimny
I love how self aware this commercial is, especially with the two executives that clearly doesn’t know both their product and their buyers, totally obviously to the meaning, the history and the purpose of what they sell, being rather more focused on outdated methods and irrelevant preoccupations. It is also a brilliant idea because it helps the commercial to not focus solely on the stunts either which could quickly become repetitive and boring.
Well done Toyota, if you could give the same message to your friends at BWM that you’d be sweet of you.
Hands down the best marketing series for any car! I hope they continue this with every single GR model and always get pro drifters that drift their cars to be featured in these shorts!
First the Supra commercial, now this. Loving this direction! Give the marketing team a raise
We appreciate the love, Jose! 😍