Captain Izham Ismail: Malaysia Airlines On Route To Sustainable Profitability | In The Studio
ฝัง
- เผยแพร่เมื่อ 5 ก.ค. 2024
- Has MAG found the right formula to stay profitable?
We spoke to Malaysia Aviation Group managing director and MAS CEO Captain Izham Ismail about the company's long-term business plans, and his succession plans after serving the company for 44 years.
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Not all MAS staffs have 'tidak apa attitude'. Many years ago, my family and I checked in the counter and to get out flight ticket tickets. To our horror, we didn't apply for visa. We were helpless and about to burn our flight tickets. Fortunately the young Malay staff at the counter offer us help. She asked a young male staff to immediately apply visa via online for three of us. Because of that, we managed to fly. It was a Ramadan month, we were so grateful that I gave both of them a big 'tip' to make a great meal when they break fast. I couldn't thank them enough. May God bless them. 😊
MAB has great staff but top is tidak apa, never cared about their pay. The formula for success, i really doubt with the current delaying flights, ain’t going anywhere. Plus the nation is going forward for high pay job, still their cabin crew are the lowest paid. Soon there is no crew to fly if no improvement to the salary adjustment. This person was once known a double standard pattern creator. We will soon know whether going better or worst. The most important clue was there has been rumours prior to last election, he will be removed. Hopefully, he is to be removed asap.
Malaysia Airlines should aim higher and make serious objective to achieve excellence .
It is NOT ACCEPTABLE TO RUN THE AIRLINES ON MEDIOCRITY AND ON THE BASIS OF BUSINESS AS USUAL .❤❤❤
great interview! can see that the ceo really care about the organisation. really hope that mas can go greater height
Kudos for the interviewer Shou Ning. Shendid her research very well that she can be at the same level with the guess. She didnt ask generic question she go into specifics. I am intrigued to watch all her interviews.
It was a great interview. I can sense the sincerity and authenticity of Capt. Izam. All the best to MAS in the transformation journey.
Omg… capt Izham just made me cry… how sincere he is in this interview i hope they will renew his contract..
Happy to hear that MAS will regain their 5 star rating by 2025.
Dream on. Just like Wawasan 2020 which was a pipe dream..... Lol
@@dtang3288chill bro
@@dtang3288 wow u can see the future eh
To be where you are now, you have also dream before. Nothing wrong in dreaming of success.
@@jshamidAs long as MAS put the best people and systems in place.
What up with all the hate for this airlines.? 😢 they are improving and giving some good result ! as a malaysian keep on supporting them…all i see is some of you kiasu ego mentality keep on blaming this complaining that well dont fly mas… go fly with Myairlines
this is wrong how they deal with covid 19
@@yxcheah7215 what airline deals during covid was fine and smooth??? Its our national carrier please show some respect….
@@msaidfm I don’t know how to respect this kind of airline which don’t refund to us and follow up with customer
@@msaidfm they didn’t refund to me
Captain Izham Ismail is a good person and CEO. Good luck to MAS.
Good person does not mean competence for the job. Would have preferred someone who can actually understand financial statements and identify levers to optimise profitability
It was so great interview. I should have watched this interview when it had been posted! He definately knows what he has to. I feel his passion not only for aviation but also for Malaysia. Because of his passion, MH could make a remarkable result and success for rebuilding. It would be so honor to work with people those passionate person and it seems many of those people working at Malaysia airlines.
Coming back after reading the news on current profitability for 2023. Congrats MAG! Way to go.
My wife and I flew business on MAS in 2022 from KL to Phuket and we were very satisfied with the service. The plane was in a very good condition and spacious. Yes, it was managed badly in the past, Mh370 and 17 did not help but I think they are seriously trying to change and to be better. I really hope it will work out well. For your information, I live in Switzerland and we do not own our own national carrier, Swiss is owned by Lufthansa. Formerly known as Swissair was even grounded for failing to pay its debts.
If it is national pride that Malaysian cares about, they could sell it to AirAsia, let it operate as a premium subsidiary.
All the best to MAS airline. I have good experi3nce weekly flying to borneo back then with MAS
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Am I that stupid to not understand specific details of what are they talking about, but im pretty sure i m very proud of the captain by the way he present and answer the question
MAS was stereotyped to be an organization of Mesti Ada Saudara referring to the practice of hiring cronies and families by both insider and the public for years. Was that has any part in the downfall of the airline?
Ouch
never heard of this... tell me more 😂
So much is said about improving shareholder value, next to nothing is said about improvements on total customer satisfaction especially with frequent non-performance issues full fare paying customers face on their terribly old and poorly maintained twin-isle aircraft (broken IFE, deflating business class seats). Other than the candy-floss sprinkling of "reinvestments" and the promise of new aircraft that won't see the light of day for a while, what short term solutios have been put in place to ensure customers are not shortchanged when flying MH being a full service airline. MAG has iterated in their 2023 Malaysia Airlines Commercial Elevation video released a few months ago that they will be up there with the best in economy class and business class. I look forward to MAG walking their talk and hope to experience high quality levels of product and service similar to the likes of SQ, QR, CX EK, JL, TK etc in the very near future. It would be sad if this turns out to be hoax.
I beg to differ. i thought at minute 11:43 he did admit that the hard products are very tired at the moment and he aims to bring consistency in terms of hard products and services across which believe is through the new A330NEO replacement project
@@tsnmjnsr6742Yes, I mentioned the "reimbursements" and refer to their new aircraft. While waiting for new A330 neo aircraft, concurrent maintenance of current fleet needs to be stepped up. Those new aircraft won't solve those immediate issues. CX flies old but well-maintained B777s for example.
@@quincygovin3728 ahh I see where you are coming from 👍🏼
Super awesome interview. Is like a experienced father and a smart daughter sharing about the aviation business. Super good and good show
Well done. Continue your good work.
As a platinum member, I would love to see Malaysia Airlines to be on par with Singapore Airlines or Qatar Airways. I believe we do have the capability. Start hiring the right people. Talented people and see how Malaysia can really fly. I love MAS!
Great interview, Capt. Keep it up.
CEO must always a patriotic Malaysian, not foreigner.
Khazanah is government money. Government money is people's money. I hope my next tax payment will not need to rescue MAG again. Nation building at what cost?
SIA, Air India, Qatar are all renewing their tired assets. Airline business is cut throat. It's not about razor sharp focus but the efficiency that is achieved.
However, Captain speaks way better than most of our cabinet members.
It has been 5 years since the bail out MAS have not been depending on the gov money
Malaysia airline should be having more international flight coz your airline is a well known airline in Europe during late 70 , 80 , 90 & early 2000 coz passengers load is quite full .I have flown Malaysia airline thru uk 2 times & 1 time to Amsterdam Netherlands.You should order more new version of B777-800 or 900 ,A350 -1000 ultra long range non stop aircraft ,B787 -900 or 1000 . Malaysia airline need More wide body aircraft .
Dont have too many varieties, that’ll just drive cost up. For wide bodies, they are focusing on airbus a330 and a350.
😅I prefer MAS focus on providing their service and let those European destinations handled by our one world counterparts…maybe next two years with positive results then slowly open back direct flights to few profiteering routes….
I came back to watch this podcast after MAS made net profit RM766 millions after 13 years doesn't make profit..
My salute to Capt....
Hope to see Malaysia Airlines success💪🏻💪🏻
I hope MH rethink about the new seat in 737max. No IFE, thin cushion in both biz & eco class. It feels cheap n uncomfortable. We’re flagship carrier not low cost.
We already received 3 737max. I hope the management change the seat configuration on the rest of 22 737max order similar to SIA 737max or Cathay A321neo. Now that is how premium airlines should do business class seat
MH is compete with them. Not following them. So the seat layout wont be modified in long term 😂
I feel like THAT would be the passengers' deal breaker when choosing which airlines to fly
Refreshingly honest guy👍💪
This guy aiming for top ten in 2030 🫶🏻👏🏻 nobody dares to talk like that for past decade…..may u have the perfect health and stay strong sir I’m looking forward to 2030 🎉
Key word here is reinvestment. If we failed to reinvest ,we are out of game . Thats what the superior carriers has been doing all the while. Same goes to our airport infrastructure as well. Malaysia airlines should grow with new routes with multiple stops around europe . That can bring more revenue to the airline. Like Emirates.
Traveled back from Japan recently… oh myyyyy god… the food.. 😢😢.
I will always use MAS for my business travel. In support of this new management. In a way to turn a loss making business to be on the black in their ebitda is amazing. Up and away MAS Airlines!
V interesting and inspiring as well. Syabas Capt!
in a sense, they are competing with each other as the airline has the capacity to divert large volume of passengers from other services.
Forget about competing with renown gold standard airlines like Singapore Airlines, Asiana and ANA. Catch up with Garuda Indonesia Airways first. Garuda under the stewardship of Indonesia entrepreneur Chairul Tanjung (a trained dentist who helms his own CT Corp, brought in by Indonesia government to revive Garuda), has changed for the better. Garuda gives the best value, effectively a business class seat on Garuda equals to one economy class seat on Singapore Airlines for the same flight sector. Service level though not SQ standard and level yet, but far more acceptable than those of MH. At least there are no over-aged and over-sized cabin crew strutting up and down the alley of the plane. However, COVID 19 pandemic and its immediate aftermath did take a tool on Garuda's finances, with its trailblazing unrated USD Sukuk (well bought and supported by Arabian Gulf institutional investors and banks) having to be restructured. Garuda is back on its feet and its customer services, both in flight and on the ground are commendable. Watch Sam Chiu's TH-cam series to find out for yourself! So, wake up, Malaysia Airlines, you have to now take on a competitor which you cast aside long ago due to biases. Indonesians whom we look down as our house maids and palm oil plantation workers, can provide quality customer care services far more effectively than those at MH customer care centre. Forget about Singapore Airlines, Malaysia Airlines is too far down the abyss of the competition ladder. If the tidak apa attitude that is inbuilt into Malaysia Airlines' customer care staff continues to reign supreme, Malaysia Airlines just need to own up that it is an extension of the Ministry of Transport, and by then, Ah Loke needs to figure out what to do. No point being Shiok Sendiri, Captain Izham, Mr CEO!🤣
Capt, pls review ur on ground staff salary, good ppl are being paid peanuts and we lose these talents for hospitality sector to other competitive airlines . Why buy so many planes that cost millions? You can just maintain the planes and engineers paid for who can get it serviced . The uniform , pls come out with some creative traditional stylish modern designs, this new one look so dull.
Anyways capt well done , hope you can turn MAG around . Very humble , and honest leader, and can articulate the plaguing issues of MAS . I think I find you’re one of the better CEO’s after so many years….
the only thing i hope is MH can stop using the blue wau logo which is so "blue" and dull, i think the logo really reflect the situation of current MH, the blue and red logo kan cantik~
Ngl, the new blue and grey seats colours that MAS has been using is kinda dull too when compared to the previous B737 seat colours
😂 looooool no bro. MAS has waaaay too many problems. Can be the top airline of Malaysia in terms of service and quality good enough already. Just had a MAS connecting flight re-scheduled to the day BEFORE I arrive at the transiting airport so... now switch to Scoot instead. How lah want to compete globally when so unreliable?
Malaysia airlines. Compete locally first and win the main bulk of your core customer first. Come on your revenue will be better vs the last 3 years hands down. Let’s talk about your occupancy rate and operational excellence (flight delays, service quality, etc etc).
Long way to go MH (Malaysia Hopeless).
Batik Air performance wins hands down. Minus gov handouts. Please humble yourself and learn from them.
Do you know who owns Batik Air Malaysia and what is their business model?
Yes , we can be like emerites
Everybody runaway from MAS during trouble, when the profit finally gained, this attract many individuals to be ceo, hope it remain with the current professional team and not political's pet...
My opinion is that the problem in the hard product especially the new 737 interiors for more than 3 hours is painful. On the soft side the food is okay but I notice that the cabin crew service has started slipping.
Good interview Captain... but when he's reading his notes, can see the reflection of the prompter/iPad on his glasses (or maybe the window) ... aiyo. How come the producer didn't catch this? But kudos to the Capt... very eloquent indeed.... the typical soft spoken introverted type but game-changer.
1:08 there’s nothing there. It’s the window.
window la ah boi, behind shao ning got windows😅
So many delayed MAS flights always, half the time the engineers are called out to try and fix the outdated fleet. End up missing connections and bags go awry.
Airasia no delay? Batik Air Malaysia no delay?
@@mattbggy The difference here is: Airasia and Batik Air are low-cost airlines, while MAS is our national airlines
Lol . When can mas be acompetitor to major airlines around the world. Continue dream on.
Exactly! Very sia sui compared to national carriers of our neighbours
They should win their domestic market 1st, then focus on international markets. Let alone compete with airlines like Singapore airlines or even Garuda Indonesia
STAFF TEAM ALL OK ARDY..MGMNT APOKO HEIII...!!!
MAS need to watch out for their ability to be consistent. Their brand livery has changed so much over the years that it diluted public perception of what MAS stands for. MH might be marked as Malaysian Hospitality but if staff continues to behave in ways contrary to MH values, the public will not buy into the marketing lingo- line managent must at all times enforce a hard line when comes to consistency.
SIA serve very good nasi dagang. Beat mas and aa nasi lemak hands down
Fly high Malaysia Airlines
Improve ur service... first by answering the bloody phone when we call customer service
Keyword is entitlement. A lot of them worked for a long time with MAS/MAG. And for them they feel it's a metal rice bowl where it will not break. If you want to change you need to start from bottom from the cleaners up to the management. Changing the leaves and trunks will not help if the roots are rotten. The cancer had spread so deep and far across the whole org where 1 guy at the top won't be able to make drastic changes.
❤❤
Did the other local airlines squeezed the transport minister to restructure MAS
MAS is going to do better with a few better government policy improvements too , such as relaxed transit visa , better tourist visa processing times and overall trying to embrace the hub and spoke model which the emirates is a great example of . Have all the best and latest airlines and good prices . but if your customer base needs to apply for a visa that’s a pain to get , they’ll prefer to pay a bit extra and go to a place that’s more relaxed towards foreigners… the airports are almost 10 years behind the average, and maybe 20 years behind Singapore’s changi
MAS need to buy Ultra Long Range Aircraft at the same time with low lb per km fuel efficiency, and also high demand rate of passenger in certain country..
Much more training of staff, work, and investment is required to be able to compete with other major carriers. Planes need to be bought and existing fleet needs major overhaul on seats etc. food needs to
Improve tremendously
We lack efficiency, productivity etc due to our corrupt policy in our government system.
Bring back the infotainment displays on the 737MAX8
Without prejudice, Malaysians need to fly foreign airlines only will know how much MAS is behind in both hardware (it’s planes) & services. It is such a pain & torture when you have to fly in their ancient A300s especially to Osaka, Auckland, Doha & etc. Services is a cringey when the food standard is mediocre & with no consistencies. The last straw is when MAS closes it’s Golden Lounge in London. MAS did survived by / via code sharing flights (with other superior airlines) & the loyal Malaysians’ domestic flights. God bless MAS
the airline price increase to RM 4500 i am sorry to said that i cant choose rather can choose for china airline due to price competancne.
MAS need to buy A350 ULR and flew again to Buenos Aires via Johannesburg, the only Southeast Asia Airlines flew to South America, plus LAX route to Los Angeles or JFK New York..
Just why? Illogical to operate them when demand is low and partner airlines already operate it
We have heard this from multiple different MAS CEO over the past 20 years, the airline then went on to lost tonnes of monies again. Pls captain, the next time MAS get into trouble again, don't ask taxpayers to bail you out AGAIN. We have sunk literally billions, and MAS has repaid us with constant losses, and a far far far inferior service next to SQ, CX etc. This is embarrassing
Did not address current passenger concerns of safety issues on Boeing 737-Max fleet. Lots of airlines/airline regulators reviewing the Boeing Max aircraft regardless Max 8/9. Have not been communicating on any proactive stance taken to allay passenger fears and concerns on recent safety issues on such MAS fleet.
Yeah i agree. They should’ve switched to a320. The support and maintenance for a320s here is very good already
Please ensure you have accurate facts, especially when it comes to technical terms and acronyms. I recommend researching the Fleet Renewal Program thoroughly. There is a plenty and tons of information available online that you can refer to before asking questions. It's important to note that the B737-8 and B737-9 are two different aircraft types.
Best you read more about the latest blunders that Boeing is going through. Why not you fly all types of 737 from now, old and new, non-stop and see when and to what extent your flights will be grounded at last minute. Proof of the pudding is in the eating.
i think for the covid 19 it is a totally failure how to deal with compensation and no refund, i think other airline provide full cash refund but what did you do?
in fact this is wrong
Mas is only talking about narrow bodies aircraft how to compete with Thai to BKK m SQ using Airbushuuū
After 2 mat saleh as ceo..a local ceo plus capital injection from sovereign fund company jugak able to turnaround the airline…ahhahah
Mana Ada Sistem - MAS
All complaining as tho your life and working is super wonder …
Social econmics. Jotted down ✅
MAS always Rugi2 vs SIA asik untung2 kenape ? MAS klo nak untung kena gunapakai cara AirAsia niaha !!
Air Asia beat MAS outright . Now everyone can fly .
Karma will come around. No matter how they want to paint themselves to the public, when karma strikes, it just struck.
Wdym karma? What did they do wrong
They serve good lamb kurma.ha ha.
Capt you are delusional.. ur cabin crew are 99% are not happy. They we paid lowest among other airline. Ur crew turn over is high. Seniors crew always advice young crew to go other airline for better paid.
Mas is not competing with local airline due to mas has no ability to compete with AA...mas no gut to face AA
To be frank. The host question kinda always left a sour taste. Bad interviewer
She thinks shes a badasss interviewer with hard and intelligence questions but in fact just another rude lady on a podcast…
A full service airline but very low class and embarrassing when need to asked passengers to bring their own meals when check in...... Lol
Malaysia Airlines has awful customer care services which is manned by tidak apa attitude stricken support staff. Buying Boeing 737 is bad choice since this aircraft type has continuously unresolved technical issues that threatened passenger safety. During height of COVID 19 Pandemic, this carrier cancelled flight last minute without prior notification. I was at airport and no Malaysia Airlines support staff bothered to show up. When asked over phone as to what happened? The response was ask for refund, we could not help you anymore. It was Singapore Airlines which bothered to help me find a flight back and helped with overnight stay at airport hotel. I am a SQ frequent flyer member and I thank my lucky star for that. Malaysia Airlines continues to bleed taxpayers’ money and for it to truly recover, a customer service first mindset needs to be instilled, and applied. I doubt that is possible since tidak apa attitude is so prevalent and pervasive. Try calling customer care at 3am in the morning and ask them to help with missing luggage in far flung New Zealand and see how they react to you. Totally shameful to use moniker of MH to mean Malaysia Hospitality. How hospitable when your Malaysia Airlines care staff go by tidak apa attitude since to them their job is a fixed pay job anc nothing more. 😂
You do know SQ has B737NG and Max in their fleet right? Did they make a wrong choice too?
@@philiptanchingleong3532 Buying and anticipating delivery of 737 Max 8 not smart at all. A320neo much better aircrafts since it was designed from anew to fit and accommodate larger engines. In fact, the future will be A320 XLR, which can fly from Perth to London non-stop, 180 pax to ensure easier fulfilment of high throughput. I do not see new 737 having this extra long range capacity when the switch needs to be flicked. New 737, the structure and platform date back to 1968 design. Boeing being overwhelmed by bean counters saw the need to compete head on with A320neo in double quick speed without having to spend lots of money and waste years getting a replacement model to 737 which can house larger engines without affecting the aerodynamics features. Singapore Airlines after co-opting Silk Air bought and took delivery of new 737 too, but demanded a refit and adjustments. Boeing needed Singapore Airlines as a showcase customer for confidence building agreed. There is a TH-cam video detailing the ills at Boeing after a complete audit and investigation were done at both corporate and operational level. New 737 max in the words of internal email amounted to "designed by clowns, supervised by monkeys" fortune.com/2020/01/10/designed-clowns-supervised-monkeys-internal-boeing-messages-slam-737-max/ With so much of headwind and given Malaysia Airlines' current market repute badly battered by loss of MH370 (still no clear statement for chapter closure from Malaysia Airlines), Mr CEO and his so-called conscientious civil service board members should understand time is not right to plunge into new 737 max, however "cheap" the price may be. DO NOT believe that the rot only stays with 737 Max 9. Financial markets doubt that and Boeing is losing money which in turn is reflected in its share price. By the way, Boeing makes more money making military planes for the US government than competing in the commercial airliner business. A350-1000 triumphs over Boeing 787, in terms of capacity, fuel efficiency and ease of operation. The era for US domination in commercial airliner is near the end.
@@hcyip4959 I have never heard of A320XLR, only A321XLR... whatever it is, I will never get onboard a single aisle airplane with 179 other passengers from Perth to London nonstop with limited lavatories.
The B787 is not meant to go head on with the A350, rather it is Boeing's answer to A380. The arch rival of A350 will be the B777x.
And you think only SQ did those refits and adjustments
@@mattbggy Best you ask Captain Izham, Mr CEO. Bottomline, eloquence does not equal to competence. From now on, to test out what Mr CEO says about how good MH has become, best you fly only using MH aircrafts, especially B737s. Proof of the pudding is in the eating. I value my time and I do not want to be in angst dealing with MH support care staff.All the best to you!
KEY IN MALAYSIA NII..BETTER LESS TALK MORE WALK...BNGLA CAKAP MELESIA BULEEEE...😂😅❤❤..OVER AND OVER CERITA BNDO SAMO JORRR..TOO MANY ASSES TO PLEASED KAA..MAMPUIH LERRR...
Expensive tickets, worst service, rude staff
When pay back the money u took from the people? If cash balance strong, pay dividend to government and sponsor the people, instead of the people sponsor your CRYSTAL BALL SALARY!!!!
Lee Kuan yew told singapore airlines CEO before if they cannot turn a net cash positive profit, he will close singapore airlines down!
Myairline still the best service on time, good price n clean with air conditioning
And then they ghosted.
MyAirlines?
Where is myairline now? In the grave 6 feet deep
Time to close MAG airlines if you cannot have profit
MAS can fly kite.
Improve your service first
Explain WHY you chose to use a dangerous 737 MAX planes?
They already have connections with Boeing. Why complicate and switch to airbus when their pilots are used to Boeing?
What have you been doing during covid 19 time? Sleeping?
Surviving
Why cannot announce, you are using the people’s money?!?!?!!