Let's Talk About Fragrance!

One of the biggest challenges within the fragrance industry is communicating scents effectively. How do we cross that barrier, that screen that’s in the way, and connect the scent to people? In this discussion, we are joined by 2022 Jasmine Award Winners, experts in translating smells, who will provide their insights into how we can successfully communicate with audiences and fragrance lovers by breaking down the jargon and focusing on the themes that matter.