Facebook Product Manager Metrics Interview: Facebook Marketplace

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  • เผยแพร่เมื่อ 4 ก.ค. 2024
  • Don't leave your product management career to chance. Sign up for Exponent's PM interview course today: bit.ly/3Dt3KlO
    Watch our Facebook PM mock interview. Stephen asks Aneri, incoming Facebook PM, an execution and metrics PM interview on Facebook marketplace.
    Chapters -
    00:00:00 Introduction
    00:01:11 Question
    00:01:22 Clarifying questions
    00:02:35 Answer
    00:03:11 Mission
    00:04:24 Metrics
    00:14:19 Risks
    00:15:20 Follow-up questions
    00:17:19 Interview analysis
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ความคิดเห็น • 59

  • @tryexponent
    @tryexponent  3 ปีที่แล้ว +2

    Don't leave your product management career to chance. Sign up for Exponent's PM interview course today: bit.ly/3Dt3KlO

  • @Vassili3005
    @Vassili3005 3 ปีที่แล้ว +82

    You are an amazing interviewer. Extremely patient. Which is lovely! But many interviewers I got to talk to are not very patient. So, can you do one interview which is slightly more stressful?

    • @khushaalb2688
      @khushaalb2688 2 หลายเดือนก่อน +1

      why is this so accurate??

    • @ShubhamGupta11
      @ShubhamGupta11 หลายเดือนก่อน +1

      Yeah, rarely came across such polite interviewer 😢

  • @rajathslr
    @rajathslr 3 ปีที่แล้ว +17

    Loved the way she was able to answer with such confidence. I was thinking of DAU, MAU, Session metrics, No of items posted/sold in a month, net worth of all transaction/month, etc, but I liked the fact that she included the metrics related to bad experiences as well, which was so creative! , thanks for this interview

  • @stevenspellberg
    @stevenspellberg 2 ปีที่แล้ว +2

    It might be just me but among all the execution interview frameworks available, her was the only one which was most comprehensible and not confusing at all. Great to see Exponent Team

  • @danieltannor6647
    @danieltannor6647 2 ปีที่แล้ว +8

    Good interview. Some points I think may be worth improving:
    - I'd justify the metric buckets at the beginning - engagement, ... WHY go for these buckets compared to alternatives. This was mentioned briefly
    - I'd ask questions and try to understand the current state of marketplace. What are our current numbers? And from there focus either on engagement or monetization
    - I'd justify why an active user is weekly compared to monthly, and also why one post click would be considered active vs other actions

  • @moonshine2468
    @moonshine2468 2 ปีที่แล้ว +2

    Great interview ! One more thought on improvement is that when understanding the user value, it would be nice to follow the user journey and identify the key matrix for user action

  • @stevenspellberg
    @stevenspellberg 2 ปีที่แล้ว +2

    Love Stephan's cheerful smile based approach

  • @ajit597
    @ajit597 3 ปีที่แล้ว +2

    Great work Exponent team!!! 👏👏

  • @kevinshen9894
    @kevinshen9894 3 ปีที่แล้ว

    Great content about FB interview. well done

  • @hrishikeshmanjunath8518
    @hrishikeshmanjunath8518 3 ปีที่แล้ว +1

    Great Video!! Keep em coming haha

  • @orazulay3616
    @orazulay3616 3 ปีที่แล้ว +30

    This was great! Got my FB interview today! Wish me luck!

    • @tryexponent
      @tryexponent  3 ปีที่แล้ว

      Good luck!

    • @92Sanki
      @92Sanki 3 ปีที่แล้ว

      How did it go?

    • @orazulay3616
      @orazulay3616 3 ปีที่แล้ว

      @@92Sanki i bombed, was nervous.

    • @92Sanki
      @92Sanki 3 ปีที่แล้ว

      @@orazulay3616 Oh man, that sucks...I'm feeling pretty nervous too, my interview is on Monday. What was your product question if you don't mind sharing?

    • @orazulay3616
      @orazulay3616 3 ปีที่แล้ว +15

      @@92Sanki you’re the PM for Ford, and you need to develop a brand new car dashboard that will be displayed in a car show in 6 months. How would you approach this?
      The feedback I received after the interview:
      In general he felt that you layed out a good framework to approach the problem and that you had good intuition whilst working through it.
      He felt unfortunately, that you didn't use your framework in a way that allowed you to get to new solutions that you hadn't already thought of.
      He felt that you missed a few key steps to approach the problem (didn't mention key trends such as autonomous vehicles, electric cars etc).
      He felt that you didn't really explore the products that are innovative or too far from what already exists.

  • @ChrisB-hb9uq
    @ChrisB-hb9uq 3 ปีที่แล้ว +3

    Also was the original video slowed down for YT? I recommend watching this at 1.5x speed - you can still hear them very clearly!

  • @Beesdragonpuppets
    @Beesdragonpuppets หลายเดือนก่อน

    Very thorough.

  • @pooh1989kolkata
    @pooh1989kolkata 2 ปีที่แล้ว

    Awesome!

  • @aniketmi1
    @aniketmi1 2 ปีที่แล้ว

    Good interview

  • @donmeswimee
    @donmeswimee ปีที่แล้ว

    Good interview for APMs, not a great one for anyone with experience

  • @JL-qf3hq
    @JL-qf3hq 2 ปีที่แล้ว

    Fascinating, and great interview! Very easy to follow.
    Does Facebook segment user types by demographics or psychographics? Like specifically optimizing for boomer, mid-size town, retiree, hobby trading, etc. vs. young professional, urban, … I would assume they have different usage behaviors, expectations, impediments or blockers, delighters, etc
    Also would it be bad to talk about potential product ideas during a metrics interview? Seems natural as it isn’t measurement for measurement sake, likely some action will take place in response to the results, whether good or bad? For example monitoring product, seller, buyer quality and discouraging or banning bad actors, as a few bad actors (eg. Scammers) may stink up the whole market place. Or perhaps having a product photo optimization tool to help sellers move product fast with a more appealing listing.
    Thanks!

  • @TranceMee
    @TranceMee 3 ปีที่แล้ว +4

    To the interviewer could you please go over your setup? I see you're using a lavalier mic but also using airpods, presumably for audio? The video quality is excellent, are you using a webcam or something else? The camera angle is bang on, which is wonderful because it gives a sense of an in-person interaction.
    In today's virtual world it's ever important to have the tech set up correctly for seamless communication and interview experience.

    • @chops386
      @chops386 3 ปีที่แล้ว +3

      Super professional he’s using a camera, not a webcam. I asked the same question months ago!

    • @TranceMee
      @TranceMee 3 ปีที่แล้ว

      @@chops386 Ah I figured - what video did you ask under? I'll go digging and figure out his setup! :)

  • @NikhilGupta-zo2jf
    @NikhilGupta-zo2jf 3 ปีที่แล้ว

    How about measuring average length of time for a listing to decipher whether a sale was made or not?

  • @UdayPratapSingh999
    @UdayPratapSingh999 2 ปีที่แล้ว

    Can someone please define the term "metrics" in this context? I will be grateful; I am not sure what exactly does metrics mean in this context.

  • @kakashiluver95
    @kakashiluver95 3 ปีที่แล้ว

    what would you say is the main differences between product management and technical product management? Im trying to decide between the two if I sign up for your courses.

    • @tryexponent
      @tryexponent  3 ปีที่แล้ว +1

      Hey tah! All of Exponent's courses are included in the membership plan - you can choose after you buy :)

  • @e.w.6470
    @e.w.6470 7 หลายเดือนก่อน

    You can not brainstorm metrics. It needs a clear structure to explore. I thought completed the transaction will be the north star metric but it's tricky we cannot know for certain if transaction is complete. Need a proxy metric for that and breakdown it into a couple of L1 metrics.

  • @hahandroo
    @hahandroo 2 ปีที่แล้ว +2

    She talks so fast.. I thought I was listening at 2x lol

  • @italia0141
    @italia0141 3 ปีที่แล้ว +4

    Can a project manager become product manager?

  • @Norainjoe
    @Norainjoe ปีที่แล้ว

    No different types of personas. Weekly vs cyclical users should have been considered

  • @habeebkhan6884
    @habeebkhan6884 หลายเดือนก่อน

    Felt more like she memorized the answer. Not an issue though as most interviews on TH-cam are hardly candid. Irrespective of it she did a great job

  • @Jerry-ep4yg
    @Jerry-ep4yg 3 ปีที่แล้ว

    Its interesting no one talks about finances during the Exponent Mock interviews. As a PM - Have things changed in the Product Manager world? Is money free?

    • @MarkPharaoh
      @MarkPharaoh 2 ปีที่แล้ว +2

      It’s far less important in this specific interview. FB prints money via ads and care much less about financial metrics for non core products. If this was a DS interview I would try to call out something such as: for marketplace users, does marketplace increase engagement across other FB products? Does the ARPU for that user base go up? But other then that my focus for anything not FBAds specific is going to focus mainly in engagement.

  • @rishnu5075
    @rishnu5075 2 ปีที่แล้ว +6

    It's hard to understand the way she is explaining. Unstructured and repetitive.

    • @MarkPharaoh
      @MarkPharaoh 2 ปีที่แล้ว +1

      Was quite clear to me, if perhaps a bit repetitive, which is fine to make sure your points get across. But unstructured? This is a textbook product sense response to FB interview questions.

  • @huichen3556
    @huichen3556 2 ปีที่แล้ว

    Too much talking at the beginning

  • @hold121
    @hold121 2 ปีที่แล้ว

    long winded = basic rules being blurted out over and over again without any great insight

  • @nupurgautam1
    @nupurgautam1 2 ปีที่แล้ว +1

    Really made me cringe, her explanation is no where close to how Marketplace actually works...

    • @luvsmearer
      @luvsmearer 2 ปีที่แล้ว

      I think she was really clear.Can we connect to understand how you think the marketplace actually works?

  • @kickassgoat
    @kickassgoat 2 ปีที่แล้ว

    Wow if you Stanfords got into Facebook with such easy interviews, you didn't get in because of experience or talent 😆, which explains why FB is such a detriment to society.

  • @RaviKant-mw4ew
    @RaviKant-mw4ew 8 หลายเดือนก่อน

    She is not clearly speaking