Liberated Nurse Entrepreneurs Summit: Day 2 Discussion and Laser Coaching with Sharon Burch, MSN

Nurse Entrepreneurship and Business Development
Sharon Burch, CEO of New Directions for Nurses, led a discussion with a group of nurses who attended Day 2 of the Liberated Nurse Entrepreneurs Summit. The group shared their takeaways from Days 1 and 2 of the summit. Sharon expressed her satisfaction with the high-quality content of the ongoing event and asked for participants' favorite moments and speakers.
Embracing Creativity in Nursing and Business
Teresa and Sharon discussed the importance of creativity and self-expression in nursing and business, emphasizing the value of personal growth and development. They shared their own experiences of rediscovering their creative passions and highlighted the benefits of visioning and reflection in achieving personal and professional goals. Lanie, a nurse and entrepreneur, also shared her insights from the summit, expressing interest in the concepts of "power-up nursing" and "doing it scared." The team agreed to continue sharing their learnings and supporting each other in their creative and entrepreneurial pursuits.
Event Registration and Nurse Marketing Ethics
Sharon provided Lanie with the registration link so she could share the summit with her friends and colleagues. Teresa discussed the difference between marketing as a nurse and conventional business practices, emphasizing the need for ethics, transparency, and care when promoting services to avoid exploitation. Sharon affirmed the importance of nurses maintaining their ethics in business to preserve public trust.
Lanie's Holistic Health Journey and Collaboration
Lanie shared her journey to becoming a nurse practitioner specializing in natural remedies for mothers and babies and her plans to start an online business to share her knowledge. She also discussed her struggles with adjusting to a new system for recording meetings and her ambitions to attract clients to her website. Sharon confirmed Lanie's rural residence and informed her about another nurse practitioner in the community, suggesting they could collaborate to promote more holistic healthcare. Sharon also advised Lanie to consult with her attorney about the legalities of practicing outside her state.
Transitioning to for-Profit Model for Sustainability
Sharon suggested that Lanie, who organizes a free annual health fair and is involved in various community networking activities, consider transitioning her work to a for-profit model. Sharon highlighted the importance of self-care and financial sustainability for Lanie, who has poured her energy into helping others. Lanie was open to the idea and thanked Sharon for her insights.
Exploring Nurse Coaching in Palliative Care
Another participant, Sarah, expressed her interest in palliative care and chronic illness management and her desire to enhance healthcare through content creation. Sharon guided Sarah on the first steps of conducting a needs assessment. Sharon also shared her approach to researching potential markets and identifying service gaps, emphasizing the importance of understanding the target audience's needs and exploring opportunities where no solutions currently exist.
Pilot Testing and Summit Networking
Sharon from Liberated Nurse Business Incubator discussed the process of creating a pilot test for a new service or product. She emphasized the importance of offering a minimum viable product to get feedback and make improvements before launching. Sarah and Teresa found this approach valuable, and Teresa encouraged attendees to listen to the recording multiple times for complete understanding and application of the information Sharon gave. Sharon agreed to consider creating a database of summit participants for networking.