Bhai I think there is only one problem: Yea koi problem hi nhi hai . Everyone has shops at walking distance and people in India have a lot of free time . We will just loot these companies because of discounts and as soon as they increase the prices, we will walk and shop from local stores
online groceries stores minimum purchases 199 =00 & they give free delivery some handling charges every time customer can't buy 199 =00 worth items buying from local kirana store will save money & purchase what we want online grocerie stores charge for bag also were has local kirana stores give free bag & credit for a month ( monthly katha ) & we create a rapo with kirana store kaka 😊😊😊
It is a complete case study of grocery market where we understand the things of online penetrations of online buying the grocery items and this video is very useful for me to knowing the retail business in verious parameters of cast, economic of scale, consumer equation cost and lots of things.
We go to the Shopes not just for shopping 🙄 but for the experience ❤️many people just go D-mart for walks 🤣& buy anything small to big that they don't need but it's any emotion
I have noticed that prices of basic everyday items like rice,oil, eggs, veggies on an average are more in these online apps than local grocery store. But ready to eat items, cosmetics and personal hygeine items are a little bit cheaper. Also there is an advantage that we get many varieties of items in these online stores. However since the prices of most basic groceries are more than offline stores, I only shop once in a while when I feel like trying out some new items.
Humari grocery shop hai last 60 years se or humare aise bahut sare customers hai jinka bura time aane pe humne unhe 5-6 month Tak udhar pe grocery di hai or jab unke pass paise hue to unhone return bhi kia hai. Or humare bahut sare customers ne bhi hume Kai baar help ki hai.
I will never order grocery online 1. You never know when you will be needing anything. 2. The relationship we form between the grocery shop worker and you is unique. 3. Many like conventional method of getting things done.
One important aspect of kinara shops is that after you have developed a relationship with them, they offer to let you buy their items on credit and pay them later. Of course, you have the BNPL option in online apps, but they might penalize you if you are late in making the payment but kinara shops usually won't penalize you. Moreover, there are multiple grocery shops in your area but you only go to those shops where they have good customer service and knows your requirements inside out.
Bro without subtitles your content is incomplete. Your editing, voice over, and scripting is excellent👍. So please add subtitles in your videos . After adding a subtitle you can easily target English audience.
The major issue is that all the grocery products listed on these online platforms or malls are taxable….but a normal grocery shop owner don’t even talk about tax (basically most of them unknowingly and unwillingly sell their products in black)…for the time being if our government don’t strictly regulate laws to macro and micro levels especially in this industry …I don’t think these online platforms will ever able to match the price the customer will get from normal shop or vegetable cart at road side.
E-commerce along with Grocery industry is totally dependent on how other core industries perform .. because people earn their income from core industries.. based on that income, they spend on grocery which is FMCG industry.. if people spendable income reduces in their core work, directly it will effect FMCG an E-commerce industry.. so, it is just clear case of income, demand an supply .. nothing else.. I call it " Trinity Effect ".. coined by me.😁😁😁
NOTE: Online big basket se asirvaad aaata mangvaaya tha, 3 mahine purana aata tha, when i went offline i got same product 1 month old. CONCLUSION : QUALITY COMPROMISED
@@playgarcon2010no same price or expensive by 5-10 rupees which is reasonable even online prices are varies time to time. Grocery products or agro products have very less margin since they are fast moving and the farmers are highly dependent on the revenue/profits
One way to increase profit is by manufacturing their top line products and make customers switch to their brand. Amazon does this a lot. Whenever a product is a top selling item, Amazon will produce a similar version from Solimo, AmazonBasics, etc. which are basically Amazon companies only and eat up the competition. Same is the ultimate goal of all these grocery companies. They want to own the distribution and start selling their own products. BigBasket already does this with Tata products.
There is no need to deliver groceries to people's home because the grocery shop is within 100 meters reach to every household in India. Please stop trying to solve a problem that doesn't exist.
I work in Blinkit customer support and Blinkit has introduced 3 layers of customers. Gold, silver and Bronze. Gold customer are prime and we give them ultimate support, if they say some item is missing, we wil straight away proceed with a redelivery or refund as per customer's preference. And average order value is quite higher as well. So it's a good strategy at the moment, but silver and bronze customers are a matter of concern. They just make false complaints and take refund only.
Just curious in blinkit, how many calls you have to handle per day? Curious since company's running on losses, I hope it's not pressurizing it's employees
@@kapiljain5191 Presure in what sense? And thanks for letting know. I've been of the mindset that conventional jobs in grocery stores should not be replaced by corporate interests and BPOs which are just not employee friendly at all
Hey bro thanks for this info.Can you pls shall start an blinkit like company(profitable) will that be good idea according to your experience of getting feedback in calls? And do they really care to get products that fast like 10 to 15 min within?
I have also started online fruit and vegetables delivery app in Mumbai and was getting good orders ...but truly what ever is is saying is very true ..most of the common reasons ...very helpful if u are looking to startup in this area
Grocery buy karne ka kaam zyaadatar gharo mein bade buzurg logon ka hota hai jo ki sabji mandi jaake ya kisi theli waale se sabji, fal fruit buy karna pasand karte hain. Moholley ki rashaan paani kiraane waali dukaan se baaki ka samaan. Youngsters ko pata bhi nahi hota ki grocery aati kahan se hai aur bade buzurg online mangwaana pasand bhi nahi karte. 5:55
Local market : Fortune 1 L oil pack printed MRP 180 The local shopkeeper charges anything between 160 to 165. Online and stores like reliance etc.: Same 1L pack Printed MRP 200 discount 5% so final price 190 even if they give 10% discount final price is 180 Why would anyone buy from them? All these big stores and online apps get their own MRP printed from the company itself
हर दुकानदार और उसका परिवार ग्राहक भी होता है, अगर इसी तरह छोटे छोटे दुकानदार ख़ास तौर पर Grocery जैसे लो मार्जिन के दुकानदार बेरोज़गार हो जाएंगे तो इसका बहुत बुरा प्रभाव आने वाले समय में देखने को मिलेगा... मुझे तो लगता है हमें अपने आसपास के लोगों के आजीविका का अवश्य ध्यान रखना चाहिए, कल को कोई भूख से तंग आकर रोटी की चोरी करता है तो क्या ही बड़ी बात होगी। छोटे छोटे दुकानदारों का ख़ास ख़याल रखे वो करोड़ों अरबों की दौलत जमा करने के लिए काम नहीं करते वो अपने परिवार की जरूरतें पूरी करने के लिए कमाते हैं। जिसका अधिकांश हिस्सा वापस बाजार में ही खर्च करते हैं और जो बचाते हैं किसी मांगलिक कार्य या अनहोनी के समय वापस बाजार को ही दे देते हैं। बाजार और देश को धीरे धीरे ही सही लेकिन निरंतर विकास के लिए छोटे छोटे समूहों को साथ लेकर ही चलना होगा इसी मे सबका विकास निहित है।
It's good But Sahil your voice is clear and audible but Akash voice competitively low. Its informative but long . Advise for 1.5x speed Me having E-commerce and grocery experiences as well found the topic as good one.
One more thing to add outside india people free hoke parks jaate hai, holidays pe jaate hai.. India me log time pass karne grocery stores pe jaate hai... Many people are like chal iss bahane walk bhi ho jayegi..
This will be successful if per-cqpita reaches 10k$ and have no time to go out to purchase grocery ( as it is not so important) this will be successful in cities like Mumbai,bnglr etc. For sure. Very very tough to crack in tier2 and 3 cities. This model seems to be successful in fast-forward 10 years. But now, it seems impossible.
Why can't grocery model function like ola uber Means why to make dark store why not just give order to local shop and charge commission from them Can anyone explain me this
What I am able to see is that all big companies like jiomart or you can say big basket are constantly buying small or big companies like ITC is goldmines for big basket because they can save tonnes of money in the manufacturing and they have already achieved economy of scale in that particular area they have the brand recognition also. Where blinkit and zepto don't have the product recognition yet. Blinkit(grofers) getting some brand recognition in the starting people started buying his aata dal at that time. But now all the things get washed away. Amazon or Flipkart are going great right now because they have very good logistics and these types of logistics which they are following are more economical also.
The main thing is profit margins. Zepto and blinkit will never make a lot of profits. Just like zomato and swigy the profits are low and the maintenance is very high. This mostly results in losses. Amazon is successful abroad because because most people order in bulk their entire month or months ration.
Big companies having advantage of getting more discounts and logistics cost and discounts recovered from hidden business technology. But local kirana is always having advantages of customers acquisition with credit facility and direct relationships with customers (Not depend on the temporary employees)
Honest Review from my side for this type of videos. Kindly take it positively! Live your videos. Review: It looks like this channel belongs to the founder who is explaining in most of the part. But we subscribed to Sahil Khanna for his way of communication and teaching. Solution: What can be done is you can have a separate podcast channel where you can get completely as usual founder unfiltered and based on learning from that podcast create your learning on the main channel. Like this same video but you explaining everything and not more than 10-30 second clips of the founder. And credit the founder in beginning and end. Also you could refer to your podcast channel here and get the interested audience to enjoy that content. This would avoid repetition of content which is sometimes annoying. Also it will help in growth of both the channel! Open for any further discussion. Thank You.
Stopped using Amazon Pantry twice the items were missing and there is no way to resolve the issue. 2 KG Ghee worth 1800 loss and another time almost worth 900. And mom strictly told me not to order more than 2 items per order in case of emergency only. I was spending around 12 to 15k monthly on Amazon pantry.
If it’s a recent issue contact customer care and if not resolved then proceed to consumer court. I faced the same with JioMart and after filing the case in case in consumer court they reached back and behaved very well that time and told we will refund the amount sir please take the case back 😂
Grocery Ecommerce apps should not target small kirana shops. They should Target the retail stores like demart, reliance smart etc. Why people don't mind standing for 1 hour in que in demart because most of their customers are bulk purchasers. People buy groceries for a month from these stores so they don't mind spending a hour standing in que once in a month. Secondly it is a kind of family outing. You will find popcorn stores, icecream stores in front of Demart. So these apps should find a formula to crack this and attract those customers by offering discounts or by reducing their procurement cost by directly purchasing from supplier or manufacturers. If you can provide a better deal they people will happily avoid those irritating ques.
From my view these groceries startups like doodhwala, zepto,blinkit,contry delight and now swiggy also started instamart... Its too expensive and it really dont offer small things like If I want to buy 20rs toothpaste or just a normal pouch of ghee it's not there it provides only big options like starts from half kg of everything. And for 12 eggs they charge 120rs which from local shop we'll get for 60-70 .. on other side india is screaming that inflation is increasing.. And who will spend this much of extra money for small things.. Only areas in mumbai like hiranandani,total south Mumbai, delhi rich places are ones who use this.. and this is very small audience to target that's why any groceries startups in india will never succed too much its a very limited market.....
In India these big grocery shops won’t work,The street corner grocery shops are also doing door delivery .And accepting on line payments .Customers WhatsApp, the grocery list ,bang comes the grocery .at a much cheaper rate than charged by big stores
Most of the startups are unable to drive BETTER VALUE to their customers - because they are so overwhelmingly busy to raise funding, and enhancing their own 'valuation'. To speak about recent failures here are the top 5 reasons: 1) SURGE PRICING is the biggest killer - i.e. inviting customers to shop, then charging you Rs. 25/- extra because they shopped with you! Weird? Ola failed thanks to surge pricing, BlinkIt is on it's way to be there! 2) Local kiranas, also delivers based on a phone call, irrespective of the amount that one shops for. 3) If you sell rice that's better quality than what's usually available - that's a stickiness for the customer to come back to you. Hence, CUSTOMER VALUE is something that's missing in most e-grocers. 4) All lawyers can't become Mr. Ram Jethamalani in one year! Recent college students wants to become a millionaire right from Day 1, without managing or working in any company or business ever! That's the 3rd attribute that leads to failure!
Herd Mentality is killing our startup ecosystem. Indian's love to buy groceries off-line from local markets because for us it's a family event and we like to carefully choose our products by feeling it before buying. Market data is often manipulated and lacks actual customer sentiments.
Before the delivery is picked up by the delivery boy from the pick up point, the products have to picked up and packed,does DELIVERY Cost include this labour cost?
Nowadays Genz was becoming lazier, which is why consumer online apps are becoming more and more and prices also converting more than normal groceries store if there can buy near the store they think no discount but if we get an online same item it will be some margin discounts so there think oh I can get discount in their mind and setting on the bed it is delivering and becoming more lazies!😔
What non sennse - I live in Hyderabad. EVery single person I know here always order grocery items from Zepto/Blinkit, These companies may have taken credits from bank but sure as shot they arent going bust anytime soon.
Sir i have seen local shops purchasing few products from Swiggy, Big Basket etc as they were getting better margin. Also, most of people purchase from local shops because of buy now pay later system without enrolling for any third party service i.e. udhaar From long back local shops are providing free home delivery either owner is going to deliver or they have employee at too low salary like 10-15k per month and these are not permanent employees so they dont take care of any health insurance or pf etc I think these things are giving more profit to local grocery shops
The online deliveryof groceries is a wonderful concept and will stay despite competition & risks....as there's a huge market potential. Not everyone goes to a kirana shop or has a neighborhood shop....! No one really wants to travel a few miles to do grocery shopping...spend time & fuel in today's maddening traffic. With rising incomes and with both the husband & wife earning, there's little time for going to a offline shop...and one important point is that not all communities have a neighbourhood shop...as cities have expanded a lot ...
Sir mein magak nhii karta hun ik friend hai woh grofers Mein manager hai usne Apne Panch doston ko higher Kiya Hai unki salary 30,000 -30,000 hajar hai unke friends Kabhi grofers ki Shakal Nahin Dekhi pura din Apne Apne business karte hain aur 30000 salary unko alag se milati hai🤣🤣🤣🤣 bich Mein vah manager Mera friend Commission bhi leta hai 15000 Kaise yah company survive karegi no sense
You are doing great job sir I wish you achieve 2 million subscriber this year 👏 🙏 and as a subscribe I want to see a video on how china achieved the title (world factory ) and how india can also achieve this goal?
22:08 Amazon fresh and swiggy is the best for me Aur jab kahi discount Mila to wahi se kar liya Waise freecharge ke liye mujhe bohot bura lagta hai maine almost 95% recharge 100% cashback ke sath he kiye hai lekin jab recharge karna hota hai phone ka to Amazon se he kar leta hu
Online grocery ordering is bullshit cause everywhere their is kirana shop and local market at walking distance today . It’s actually mess to open ur phone , open app , search item u need and than wait fr delivery guy to call u and than receive items. Its time consuming and nobody hav this much time nowadays they will just buy frm local shop in matter of seconds .
Hello sahil Please make video on e pharmacy Im pharmacist i know many things but i want a perspective from you This is request to you please make video on e pharmacy Like tata 1mg, netmeds, pharmeasy I have also worked in pharmeasy Thanks and hope you will read my comments and will make video
Thank you sahil Bhai maine aapke channel ko bahoot pahle se as learning use krta hun or is video se maine bahoot kuch Naya sikha hai i request you ki aap aishi or v case studies layen
Just a few wild examples. A watermelon is purchased for around Rs7 to Rs 12 per kg... When it reaches cities the same 🍉 would cost Rs 40 to Rs 80 per piece.
Grocery delivery USA Canada jaise countries me thik hai coz vaha pe population density utni nahi hai. Ind me lockdown me hi ye chal jata tha but ab itna nahi chalega. Cost ko kitna cut karenge, thode margin ke issues to honge hi.
@@rohithreddy75 yes, but rare products also have rare / fewer customers. Online is cheaper but it's not like from tomorrow people are going to order from random apps it's takes millions as backup on advertising so that people at least know that there is a another app in market
Love from America.👍 Intellectual Indies.your all content is amazing and valuable. But the problem is your content language is hindi , and I understand Hindi. But I share this video to my friends so, they are not understand because he don't know hindi. So , I request you please add subtitles in your videos. Thank you 🙏
Kyu jhoot bol rha hai bhai, your channel is Indian, it's visible in about section of your channel just like you created this channel on 25 dec last year lmaoo why are you embarrassing yourself by lying on the internet when nobody even cares
@intellectual indies i love this video from last 9 yrs i am doing the same business i want to connect with you and akash regarding funds and mentor how i can connect ...my company is already a start up register ....after saw this video i want to do special comment is that ...in grocery and fresh fruits n vegetables all IIT & IIM students are come they have zero knowledge of ground level and they think at very different level ....grocery business is very human custmer farmer based and ground level business which is 24 hrs alert business
I am a Double-Director in the Bankrupt Companies and Startups I replace two Directors and Work to smoothen the Business Cycle of Companies and Startups
Generally I use big baskets for pet food and they deliver me after 2 day but for these they don't charge any delivery fee. And I notice that they are promoting product under their own FMCG brand like BB wellness,BB good diet for increase their margin.
A differ here these startups are not going to serve everyone. Working population is going to grow a lot in future in India. They will have value of time. If I go to buy a whole month grocery. Then it would easily take 3-4 hours. Starting from going to shop and choosing products and then coming back. Additionally I will tired with this excercise. Hence. Add additional 1 hour. So in total you can say 5-6 hours on shopping. Which I can do easily in 30 mins online. Today it's not a need. But in coming 10-20 years it would be a norm and most stores will close
Average order value per customer if we say 350 and assume 18% margin on grocery products. They will get around 63 rs profit and let's say they give all this profit to delivery and packaging guy. It could be a break even point and once people become habitual and local market get spoiled they can easily set minimum order value for free delivery as 350-400 and all the orders above that will be a profit. On top of that these startups can also add high margin products to get more profit. Then how is it unprofitable business
Additionally it would reduce congestion on roads. People today block roads and etc for their shopping in local area. less people will go out randomly to shop. Then govt norm like banning use of plastic could be applied easily on big company compared to small shops. I feel we have bright future. And there are anyway too many grocery shops and very less making profits.
Aakash Agrawal looked so clear atleast in theory .. I guess these businesses dont succeed bcos there is no need .. India relies to do a lot of top up groceries and a very small percent is stock up unlike countries like USA where folks will drive miles to a store like costco , get hugely discounted stuff and use it ..weather supports perishable to live longer... hum phone karke manga lete hain thoda thoda and kirana stores are very happy to do that
Hi Bhai I want to ask that why india doesn't has product based it companies only product base it company that compete with big players is Zoho in a nation of 1.38 billion people.
One of the best videos I have ever seen that gives me a detailed view of this industry and i like the part of sir advice at the end ❤️🔥❤️🔥❤️🔥❤️🔥❤️🔥
What are the options for any small shop owners to make business out of it like as an Amazon Seller? Are there any options where I can simply rent out my bike to a delivery boy who is on the payroll of the Big player operating the Grocery Business?
Bro...if u wanna rent ur bike...Better rent it in tourist spots... tourist will be ready to pay atleast 500-700rs /day for bike(u dont even have to bear fuel cost too)
Delivery boys wont make enough to pay rent....its better to rent bikes for tourists..Im actually interested in such buisness... are u interested in it?? 😁
In my point of view jiomart partner will fail in future because they are not profitable in my area and just burning their money , although I have a edible oil startup that's why I said it My question -------- One founder who is trying to start a startup in grocery, he should focus on a niche of groceries like, edible oil , or paste etc? Or just launce an app and go with the red ocean sea?
All but stay away from big competitor...use RAPIDO strategy...stay away from big competitor...grow urself big enough to take them headon...later enter their Area..
![เปิดใจ "อาจารย์เบียร์ คนตื่นธรรม" อดีตเคยสุดทุกทาง ถ้าใช้หนี้หมดไปบวชแน่ l [Nickynachat]](http://i.ytimg.com/vi/IxeE0xVhy08/mqdefault.jpg)
Bhai I think there is only one problem: Yea koi problem hi nhi hai . Everyone has shops at walking distance and people in India have a lot of free time .
We will just loot these companies because of discounts and as soon as they increase the prices, we will walk and shop from local stores
Yeah 😂
True
Thats what u call a modern startup era
@@anilmandloi2045 yup ye Indian hai yaha free mai Zeher bhi milta hai to 10 mai se 5 log lete hai 🤭
Kitna ache se explain kr rha h khud ko... Chindi chor
Going to the Kirana store it's not a pain it's a pleasure for many people. That's why Online Grocery is not scaling up.
at least they are making money more sincerely than greedy startups running for valuations
❤️❤️yesss
@@kiran75424 Yes, exactly, they don't bother whether their business are running in loss or profit, they just wanted to go for funding rounds majorly.
online groceries stores minimum purchases 199 =00 & they give free delivery
some handling charges
every time customer can't buy 199 =00 worth items
buying from local kirana store will save money & purchase what we want
online grocerie stores charge for bag also
were has local kirana stores give free bag & credit for a month ( monthly katha )
& we create a rapo with kirana store kaka
😊😊😊
It is a complete case study of grocery market where we understand the things of online penetrations of online buying the grocery items and this video is very useful for me to knowing the retail business in verious parameters of cast, economic of scale, consumer equation cost and lots of things.
We go to the Shopes not just for shopping 🙄 but for the experience ❤️many people just go D-mart for walks 🤣& buy anything small to big that they don't need but it's any emotion
They are taking much fake prices as well gst is also applicable so hate dmart
I have noticed that prices of basic everyday items like rice,oil, eggs, veggies on an average are more in these online apps than local grocery store. But ready to eat items, cosmetics and personal hygeine items are a little bit cheaper. Also there is an advantage that we get many varieties of items in these online stores. However since the prices of most basic groceries are more than offline stores, I only shop once in a while when I feel like trying out some new items.
+1. agree totally. the price and quality of daily essentials in local kiranas are way better than these weird apps
What problem will you face during your daily routine share with me kya pata muze aase kuch new idea mill jaye... Thankyou.. As your wish
O
Humari grocery shop hai last 60 years se or humare aise bahut sare customers hai jinka bura time aane pe humne unhe 5-6 month Tak udhar pe grocery di hai or jab unke pass paise hue to unhone return bhi kia hai. Or humare bahut sare customers ne bhi hume Kai baar help ki hai.
I will never order grocery online
1. You never know when you will be needing anything.
2. The relationship we form between the grocery shop worker and you is unique.
3. Many like conventional method of getting things done.
One important aspect of kinara shops is that after you have developed a relationship with them, they offer to let you buy their items on credit and pay them later. Of course, you have the BNPL option in online apps, but they might penalize you if you are late in making the payment but kinara shops usually won't penalize you.
Moreover, there are multiple grocery shops in your area but you only go to those shops where they have good customer service and knows your requirements inside out.
No one cares
@@sourabhjain2947 about your opinion
Bro without subtitles your content is incomplete. Your editing, voice over, and scripting is excellent👍. So please add subtitles in your videos . After adding a subtitle you can easily target English audience.
Don't need. It's for indian people.
@@nishant54 bhai south ke logo ki english me prefer karte hai
I was about to comment same thing
@@anshmittal3098 Toh regional language mein subtitles den ab ya tamil aur telugu mein.
@@nishant54bhai agar aap subtitles de rahe ho to mujhe Marathi subtitles dedo.
The major issue is that all the grocery products listed on these online platforms or malls are taxable….but a normal grocery shop owner don’t even talk about tax (basically most of them unknowingly and unwillingly sell their products in black)…for the time being if our government don’t strictly regulate laws to macro and micro levels especially in this industry …I don’t think these online platforms will ever able to match the price the customer will get from normal shop or vegetable cart at road side.
Absolutely
They sell cheaper because they don't know pay taxes
@@surajkumargulabchandani do you wanna buy expensive?
What an articulate guy Aakash Agarwal is ! I can listen to him talk for an entire day.
E-commerce along with Grocery industry is totally dependent on how other core industries perform .. because people earn their income from core industries.. based on that income, they spend on grocery which is FMCG industry.. if people spendable income reduces in their core work, directly it will effect FMCG an E-commerce industry.. so, it is just clear case of income, demand an supply .. nothing else.. I call it " Trinity Effect ".. coined by me.😁😁😁
NOTE:
Online big basket se asirvaad aaata mangvaaya tha, 3 mahine purana aata tha, when i went offline i got same product 1 month old.
CONCLUSION : QUALITY COMPROMISED
3 months old is not an issue...main reason is online grocery stores are expensive
@@playgarcon2010no same price or expensive by 5-10 rupees which is reasonable even online prices are varies time to time. Grocery products or agro products have very less margin since they are fast moving and the farmers are highly dependent on the revenue/profits
One way to increase profit is by manufacturing their top line products and make customers switch to their brand.
Amazon does this a lot. Whenever a product is a top selling item, Amazon will produce a similar version from Solimo, AmazonBasics, etc. which are basically Amazon companies only and eat up the competition.
Same is the ultimate goal of all these grocery companies. They want to own the distribution and start selling their own products. BigBasket already does this with Tata products.
One more negative point with milk basket if we order 4 items,they deliver all items in different polythene bags
good learning, aakash, really appreciate your efforts in explaining the concepts
There is no need to deliver groceries to people's home because the grocery shop is within 100 meters reach to every household in India.
Please stop trying to solve a problem that doesn't exist.
Please invite more CEO CTO like him, it is really amazing to listen to their insite
I work in Blinkit customer support and Blinkit has introduced 3 layers of customers. Gold, silver and Bronze. Gold customer are prime and we give them ultimate support, if they say some item is missing, we wil straight away proceed with a redelivery or refund as per customer's preference. And average order value is quite higher as well. So it's a good strategy at the moment, but silver and bronze customers are a matter of concern. They just make false complaints and take refund only.
Just curious in blinkit, how many calls you have to handle per day?
Curious since company's running on losses, I hope it's not pressurizing it's employees
@@ankushmukherjee3219 40-45 a day. But yes so much pressure is there
@@kapiljain5191 Presure in what sense?
And thanks for letting know. I've been of the mindset that conventional jobs in grocery stores should not be replaced by corporate interests and BPOs which are just not employee friendly at all
@@ankushmukherjee3219 pressure to satisfy Gold customers and get good rating. Target is 90%.
Hey bro thanks for this info.Can you pls shall start an blinkit like company(profitable) will that be good idea according to your experience of getting feedback in calls? And do they really care to get products that fast like 10 to 15 min within?
I have also started online fruit and vegetables delivery app in Mumbai and was getting good orders ...but truly what ever is is saying is very true ..most of the common reasons ...very helpful if u are looking to startup in this area
Hello Shashank!
I would like to discuss few topics with you.. How can I contact you?
Hi Shashank !!
As you mentioned you have started your online app recently. I wanted to hear more from you.
Can we connect ?
@shashank Can you share your experience with us ? How can I contact you ?
@@meghagoyal3935kya app connect kar pay ?
Delivery Cost = 80 Rs
Warehousing & Infrastructure Cost= ????
Backend Technology Cost= ?????
UNIT ECONOMICS DOES NOT WORK
Bahut accha aur valuable video he
Aise hi aur videos banaye👏👏👍👍
Grocery buy karne ka kaam zyaadatar gharo mein bade buzurg logon ka hota hai jo ki sabji mandi jaake ya kisi theli waale se sabji, fal fruit buy karna pasand karte hain. Moholley ki rashaan paani kiraane waali dukaan se baaki ka samaan. Youngsters ko pata bhi nahi hota ki grocery aati kahan se hai aur bade buzurg online mangwaana pasand bhi nahi karte. 5:55
Local market :
Fortune 1 L oil pack printed MRP 180
The local shopkeeper charges anything between 160 to 165.
Online and stores like reliance etc.:
Same 1L pack Printed MRP 200 discount 5% so final price 190 even if they give 10% discount final price is 180
Why would anyone buy from them?
All these big stores and online apps get their own MRP printed from the company itself
Yes
हर दुकानदार और उसका परिवार ग्राहक भी होता है, अगर इसी तरह छोटे छोटे दुकानदार ख़ास तौर पर Grocery जैसे लो मार्जिन के दुकानदार बेरोज़गार हो जाएंगे तो इसका बहुत बुरा प्रभाव आने वाले समय में देखने को मिलेगा... मुझे तो लगता है हमें अपने आसपास के लोगों के आजीविका का अवश्य ध्यान रखना चाहिए, कल को कोई भूख से तंग आकर रोटी की चोरी करता है तो क्या ही बड़ी बात होगी। छोटे छोटे दुकानदारों का ख़ास ख़याल रखे वो करोड़ों अरबों की दौलत जमा करने के लिए काम नहीं करते वो अपने परिवार की जरूरतें पूरी करने के लिए कमाते हैं। जिसका अधिकांश हिस्सा वापस बाजार में ही खर्च करते हैं और जो बचाते हैं किसी मांगलिक कार्य या अनहोनी के समय वापस बाजार को ही दे देते हैं। बाजार और देश को धीरे धीरे ही सही लेकिन निरंतर विकास के लिए छोटे छोटे समूहों को साथ लेकर ही चलना होगा इसी मे सबका विकास निहित है।
Great work sir needs more video like this loots of learnings ♥️
It's good
But Sahil your voice is clear and audible but Akash voice competitively low.
Its informative but long .
Advise for 1.5x speed
Me having E-commerce and grocery experiences as well found the topic as good one.
One more thing to add outside india people free hoke parks jaate hai, holidays pe jaate hai.. India me log time pass karne grocery stores pe jaate hai... Many people are like chal iss bahane walk bhi ho jayegi..
This will be successful if per-cqpita reaches 10k$ and have no time to go out to purchase grocery ( as it is not so important) this will be successful in cities like Mumbai,bnglr etc. For sure. Very very tough to crack in tier2 and 3 cities. This model seems to be successful in fast-forward 10 years. But now, it seems impossible.
It is very important fool.
Thank you bhaiya . Very important video for business students like us . Plz do podcasts with business people 🙏🙏🙏
Bhai tu itna jaldi kaise dekh liya
Why can't grocery model function like ola uber
Means why to make dark store why not just give order to local shop and charge commission from them
Can anyone explain me this
Thats my also question
Jio ne to hr jgh india k sari choti City bi khol diya within 2 km
Yes & jio ne kirana stores ko hi apne saath leke chalna start kiya so they are getting much attention from people.
So informative and well presented video. Keep making more
What I am able to see is that all big companies like jiomart or you can say big basket are constantly buying small or big companies like ITC is goldmines for big basket because they can save tonnes of money in the manufacturing and they have already achieved economy of scale in that particular area they have the brand recognition also. Where blinkit and zepto don't have the product recognition yet. Blinkit(grofers) getting some brand recognition in the starting people started buying his aata dal at that time. But now all the things get washed away. Amazon or Flipkart are going great right now because they have very good logistics and these types of logistics which they are following are more economical also.
The main thing is profit margins. Zepto and blinkit will never make a lot of profits. Just like zomato and swigy the profits are low and the maintenance is very high. This mostly results in losses.
Amazon is successful abroad because because most people order in bulk their entire month or months ration.
Bhai it’s fun for me to go for physical shopping…I am in IT..
Big companies having advantage of getting more discounts and logistics cost and discounts recovered from hidden business technology.
But local kirana is always having advantages of customers acquisition with credit facility and direct relationships with customers (Not depend on the temporary employees)
Please ap apne videos me captions add kiya karo.
Honest Review from my side for this type of videos. Kindly take it positively! Live your videos.
Review: It looks like this channel belongs to the founder who is explaining in most of the part. But we subscribed to Sahil Khanna for his way of communication and teaching.
Solution: What can be done is you can have a separate podcast channel where you can get completely as usual founder unfiltered and based on learning from that podcast create your learning on the main channel.
Like this same video but you explaining everything and not more than 10-30 second clips of the founder. And credit the founder in beginning and end. Also you could refer to your podcast channel here and get the interested audience to enjoy that content.
This would avoid repetition of content which is sometimes annoying. Also it will help in growth of both the channel!
Open for any further discussion. Thank You.
My idea is to make authentic content that’s why always ask other to give pov
@@IntellectualIndies Would like to hear your POV in next video on Papa News or somewhere! Thank You.
Stopped using Amazon Pantry twice the items were missing and there is no way to resolve the issue. 2 KG Ghee worth 1800 loss and another time almost worth 900. And mom strictly told me not to order more than 2 items per order in case of emergency only. I was spending around 12 to 15k monthly on Amazon pantry.
If it’s a recent issue contact customer care and if not resolved then proceed to consumer court. I faced the same with JioMart and after filing the case in case in consumer court they reached back and behaved very well that time and told we will refund the amount sir please take the case back 😂
Superrr knowledge video... I am from NITIE & I know how much content you delivered
Grocery Ecommerce apps should not target small kirana shops. They should Target the retail stores like demart, reliance smart etc. Why people don't mind standing for 1 hour in que in demart because most of their customers are bulk purchasers. People buy groceries for a month from these stores so they don't mind spending a hour standing in que once in a month. Secondly it is a kind of family outing. You will find popcorn stores, icecream stores in front of Demart. So these apps should find a formula to crack this and attract those customers by offering discounts or by reducing their procurement cost by directly purchasing from supplier or manufacturers. If you can provide a better deal they people will happily avoid those irritating ques.
From my view these groceries startups like doodhwala, zepto,blinkit,contry delight and now swiggy also started instamart... Its too expensive and it really dont offer small things like
If I want to buy 20rs toothpaste or just a normal pouch of ghee it's not there it provides only big options like starts from half kg of everything. And for 12 eggs they charge 120rs which from local shop we'll get for 60-70 .. on other side india is screaming that inflation is increasing..
And who will spend this much of extra money for small things..
Only areas in mumbai like hiranandani,total south Mumbai, delhi rich places are ones who use this.. and this is very small audience to target that's why any groceries startups in india will never succed too much its a very limited market.....
Very true and even prices of individual items are more.
In India these big grocery shops won’t work,The street corner grocery shops are also doing door delivery .And accepting on line payments .Customers WhatsApp, the grocery list ,bang comes the grocery .at a much cheaper rate than charged by big stores
Business - Hardwork + Money 👍
Most of the startups are unable to drive BETTER VALUE to their customers - because they are so overwhelmingly busy to raise funding, and enhancing their own 'valuation'. To speak about recent failures here are the top 5 reasons:
1) SURGE PRICING is the biggest killer - i.e. inviting customers to shop, then charging you Rs. 25/- extra because they shopped with you! Weird? Ola failed thanks to surge pricing, BlinkIt is on it's way to be there!
2) Local kiranas, also delivers based on a phone call, irrespective of the amount that one shops for.
3) If you sell rice that's better quality than what's usually available - that's a stickiness for the customer to come back to you. Hence, CUSTOMER VALUE is something that's missing in most e-grocers.
4) All lawyers can't become Mr. Ram Jethamalani in one year! Recent college students wants to become a millionaire right from Day 1, without managing or working in any company or business ever! That's the 3rd attribute that leads to failure!
I really like sir's analysis of grocery market.
Liked your content.
Amazing Video & Audio ❤️ Sahil Bhai.. Content as usual is great 👍
I have 4 ids of Zepto
But still I frequently order every 3/4 day
Good academic interview. Appreciate if you do more like this.
Herd Mentality is killing our startup ecosystem. Indian's love to buy groceries off-line from local markets because for us it's a family event and we like to carefully choose our products by feeling it before buying. Market data is often manipulated and lacks actual customer sentiments.
Are u from Udupi /manglore?? 😁
Sahil bhaiya ye wale video ke kabse wait kar rahe the aise hi videos aur banao❤️❤️ love you Sahil bhaiya 🙏🏻
Ab share bhi karo isse
@@IntellectualIndies yes bhaiya sure
Great video sahil bhi waiting for the next analysis of the sector
Thank you so much sir for such a great content.
And I hope aise our bhi content app future main banaoge.
Before the delivery is picked up by the delivery boy from the pick up point, the products have to picked up and packed,does DELIVERY Cost include this labour cost?
Nowadays Genz was becoming lazier, which is why consumer online apps are becoming more and more and prices also converting more than normal groceries store if there can buy near the store they think no discount but if we get an online same item it will be some margin discounts so there think oh I can get discount in their mind and setting on the bed it is delivering and becoming more lazies!😔
What non sennse - I live in Hyderabad. EVery single person I know here always order grocery items from Zepto/Blinkit, These companies may have taken credits from bank but sure as shot they arent going bust anytime soon.
My dream is to become Businessman ❤️❤️❤️
Sir i have seen local shops purchasing few products from Swiggy, Big Basket etc as they were getting better margin.
Also, most of people purchase from local shops because of buy now pay later system without enrolling for any third party service i.e. udhaar
From long back local shops are providing free home delivery either owner is going to deliver or they have employee at too low salary like 10-15k per month and these are not permanent employees so they dont take care of any health insurance or pf etc
I think these things are giving more profit to local grocery shops
The online deliveryof groceries is a wonderful concept and will stay despite competition & risks....as there's a huge market potential. Not everyone goes to a kirana shop or has a neighborhood shop....! No one really wants to travel a few miles to do grocery shopping...spend time & fuel in today's maddening traffic.
With rising incomes and with both the husband & wife earning, there's little time for going to a offline shop...and one important point is that not all communities have a neighbourhood shop...as cities have expanded a lot ...
Crazy next level content!!!!
*_nice, unique interesting startup regarding information video_*
bhai bhot kuch sikhne ko mila thankyou so much
Sir mein magak nhii karta hun ik friend hai woh grofers Mein manager hai usne Apne Panch doston ko higher Kiya Hai unki salary 30,000 -30,000 hajar hai unke friends Kabhi grofers ki Shakal Nahin Dekhi pura din Apne Apne business karte hain aur 30000 salary unko alag se milati hai🤣🤣🤣🤣 bich Mein vah manager Mera friend Commission bhi leta hai 15000 Kaise yah company survive karegi no sense
😂😂😂😂
You are doing great job sir I wish you achieve 2 million subscriber this year 👏 🙏 and as a subscribe I want to see a video on how china achieved the title (world factory ) and how india can also achieve this goal?
Very well explained, Aakash and Sahil thanks a lot, great learning
Thanks and welcome
22:08 Amazon fresh and swiggy is the best for me
Aur jab kahi discount Mila to wahi se kar liya
Waise freecharge ke liye mujhe bohot bura lagta hai maine almost 95% recharge 100% cashback ke sath he kiye hai lekin jab recharge karna hota hai phone ka to Amazon se he kar leta hu
Online grocery ordering is bullshit cause everywhere their is kirana shop and local market at walking distance today . It’s actually mess to open ur phone , open app , search item u need and than wait fr delivery guy to call u and than receive items. Its time consuming and nobody hav this much time nowadays they will just buy frm local shop in matter of seconds .
Hello sahil
Please make video on e pharmacy
Im pharmacist i know many things but i want a perspective from you
This is request to you please make video on e pharmacy
Like tata 1mg, netmeds, pharmeasy
I have also worked in pharmeasy
Thanks and hope you will read my comments and will make video
Brilliant analysis and explanation.
Thank you sahil Bhai maine aapke channel ko bahoot pahle se as learning use krta hun or is video se maine bahoot kuch Naya sikha hai i request you ki aap aishi or v case studies layen
Honestly going to mall and purchasing is more better than doing it online
Online product in photos look different and when we order it looks different
Exactly
Agar koi apna grocery ki shop ya Mart open kar raha hai to wo aPna margin kaise increase kar sakta ??
Just a few wild examples. A watermelon is purchased for around Rs7 to Rs 12 per kg... When it reaches cities the same 🍉 would cost Rs 40 to Rs 80 per piece.
Thank you very much for your suggestion and share your experiences....
Very nice video, first time i have such informational video.
Grocery delivery USA Canada jaise countries me thik hai coz vaha pe population density utni nahi hai.
Ind me lockdown me hi ye chal jata tha but ab itna nahi chalega.
Cost ko kitna cut karenge, thode margin ke issues to honge hi.
Jio And Dmart is discounting big time editable oil and Ghee these two item is big ticket amount in monthly groceries
I feel so proud we have Indians who give us this kind of knowledge 🤍✌️
For a new player its next to impossible, cause in west both partners are working so they find it convenient to order and pay extra 5-10 % above MRP.
You can sell things which are not available in nearby locations. Its cheaper to sell online than in stores.
@@rohithreddy75 yes, but rare products also have rare / fewer customers. Online is cheaper but it's not like from tomorrow people are going to order from random apps it's takes millions as backup on advertising so that people at least know that there is a another app in market
Dhansu Video, Loved it ❤️
Love from America.👍
Intellectual Indies.your all content is amazing and valuable.
But the problem is your content language is hindi , and I understand Hindi. But I share this video to my friends so, they are not understand because he don't know hindi.
So , I request you please add subtitles in your videos. Thank you 🙏
Kyu jhoot bol rha hai bhai, your channel is Indian, it's visible in about section of your channel just like you created this channel on 25 dec last year lmaoo why are you embarrassing yourself by lying on the internet when nobody even cares
Sir it is Very good informative and motivational vdo... Realy thankful to you..
@intellectual indies i love this video from last 9 yrs i am doing the same business i want to connect with you and akash regarding funds and mentor how i can connect ...my company is already a start up register ....after saw this video i want to do special comment is that ...in grocery and fresh fruits n vegetables all IIT & IIM students are come they have zero knowledge of ground level and they think at very different level ....grocery business is very human custmer farmer based and ground level business which is 24 hrs alert business
I am a Double-Director in the Bankrupt Companies and Startups I replace two Directors and Work to smoothen the Business Cycle of Companies and Startups
Generally I use big baskets for pet food and they deliver me after 2 day but for these they don't charge any delivery fee.
And I notice that they are promoting product under their own FMCG brand like BB wellness,BB good diet for increase their margin.
Awesome details explanation
A differ here these startups are not going to serve everyone. Working population is going to grow a lot in future in India. They will have value of time. If I go to buy a whole month grocery. Then it would easily take 3-4 hours. Starting from going to shop and choosing products and then coming back. Additionally I will tired with this excercise. Hence. Add additional 1 hour. So in total you can say 5-6 hours on shopping. Which I can do easily in 30 mins online. Today it's not a need. But in coming 10-20 years it would be a norm and most stores will close
Average order value per customer if we say 350 and assume 18% margin on grocery products. They will get around 63 rs profit and let's say they give all this profit to delivery and packaging guy. It could be a break even point and once people become habitual and local market get spoiled they can easily set minimum order value for free delivery as 350-400 and all the orders above that will be a profit. On top of that these startups can also add high margin products to get more profit. Then how is it unprofitable business
Additionally it would reduce congestion on roads. People today block roads and etc for their shopping in local area. less people will go out randomly to shop. Then govt norm like banning use of plastic could be applied easily on big company compared to small shops. I feel we have bright future. And there are anyway too many grocery shops and very less making profits.
Most stores won't close. That's for sure.
Great Job excellent experience share with us
Nice educational video. Thank you.
Ashneer said correct that going to market is like social outing for uncles.
Superb Video.
Great learning
Very nicely explained 👏
Aakash Agrawal looked so clear atleast in theory .. I guess these businesses dont succeed bcos there is no need .. India relies to do a lot of top up groceries and a very small percent is stock up unlike countries like USA where folks will drive miles to a store like costco , get hugely discounted stuff and use it ..weather supports perishable to live longer... hum phone karke manga lete hain thoda thoda and kirana stores are very happy to do that
Hi Bhai
I want to ask that why india doesn't has product based it companies only product base it company that compete with big players is Zoho in a nation of 1.38 billion people.
One of the best videos I have ever seen that gives me a detailed view of this industry and i like the part of sir advice at the end ❤️🔥❤️🔥❤️🔥❤️🔥❤️🔥
Me area me bahut log blinkit Big basket zepto mangate hai kyunki mera shahar delhi ncr me he Gurugram all grocery apps work here😊
bhot bhot sahi video he. it should be tranding on youtube
What are the options for any small shop owners to make business out of it like as an Amazon Seller?
Are there any options where I can simply rent out my bike to a delivery boy who is on the payroll of the Big player operating the Grocery Business?
ONDC is the option for small shop keepers!
Bro...if u wanna rent ur bike...Better rent it in tourist spots... tourist will be ready to pay atleast 500-700rs /day for bike(u dont even have to bear fuel cost too)
Delivery boys wont make enough to pay rent....its better to rent bikes for tourists..Im actually interested in such buisness... are u interested in it?? 😁
Wow, Pragmatic and STANDS OUT
Aaj Bahut Kuch Sikhne Ko Mila..!!
In my point of view jiomart partner will fail in future because they are not profitable in my area and just burning their money , although I have a edible oil startup that's why I said it My question --------
One founder who is trying to start a startup in grocery, he should focus on a niche of groceries like, edible oil , or paste etc? Or just launce an app and go with the red ocean sea?
All but stay away from big competitor...use RAPIDO strategy...stay away from big competitor...grow urself big enough to take them headon...later enter their Area..