What We Can Learn From MKBHD's Deal With Ridge Wallet
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As creators, we dream of the six-figure launch in a weekend or our service scaling to unimaginable heights. We anxiously wait to reach a point where thousand-dollar brand deals are coming in at warp speed.
But have you ever considered a different pathway? One that allows you to own a piece of the companies and brands you use every single day?
It’s time to start thinking about equity as a creator.
Marques Brownlee (aka MKBHD - one of the biggest tech creators on TH-cam) announced earlier this year that he is now a board member at Ridge, along with earning the title of Chief Creative Officer.
I don’t know about you, but hearing things like this inspires me to think bigger about my content. Marques, like all of us, started at zero. By sticking to his mission, he’s able to own a piece of a company he admires.
On our show, Tim prompted us to think of the brands we love and use every day. It’s entirely possible to position ourselves to have a direct impact on those companies as a creator!
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