How to Create a Go-To-Market Slide for Your Pitch Deck Story : PDM Part 38

Embarking on a new business venture or project inevitably raises questions about who will be the first to adopt your solutions and how you'll reach them. This pivotal aspect of your business plan is known as your go-to-market strategy (GTM). Your GTM strategy outlines how you'll introduce your offerings to the right audience.
00:00:05 What is a go-to-market strategy?
00:01:23 How your go-to-market strategy connected to your business plan?
00:02:33 Go-to-market table format
00:03:22 Go-to-market infographic examples
00:04:19 How to address timing in your go-to-market strategy?
00:04:47 How to address the reasoning behind your go-to-market strategy?
00:06:17 Go-to-market example with launch teams
00:07:35 Go-to-market example for key partnerships
00:08:29 Go-to-market example with Key Performance Indicators (KPI)
00:09:44 Go-to-market timeline example
00:10:30 Go-to-market example for Pilot Launch Location
00:12:08 Go-to-market example showing multiple offers
00:14:38 How to choose the right area of focus for your GTM slide
#pitchdeck #presentationskills #businessstrategy
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