On | The Secret of LightSpray™ | Dream Together

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  • เผยแพร่เมื่อ 6 ก.พ. 2025
  • The future of high performance running is here.
    Lighter. Faster. Less waste. No distractions. Watch our short film, The Secret of LightSpray™, now.
    Discover more about LightSpray™: on.com/lightsp...
    Director: J.M. HARPER
    Editors: BYRON LEON, GABRIELA TESSITORE
    Directors of Photography: JAN METTLER
    Composer: WILLIAM RYAN FRITCH
    Sound Designer/Mixer: RAPHAËL AJUELOS
    Colorist: AYUMI ASHLEY
    Production: PARK PICTURES LONDON
    ______________________
    Follow us on:
    www.on.com
    Instagram: @on
    / on
    Facebook: @on
    / on
    Twitter: @on_running
    / on_running

ความคิดเห็น • 100

  • @DouDouMa
    @DouDouMa 23 วันที่ผ่านมา

    This is an amazing technology break thru! What a revolution! Save all the weaving, cuting, sewing!!!! Thank you for making the world a better place!

  • @k.alex.4885
    @k.alex.4885 6 หลายเดือนก่อน +12

    On has just stepped up their game big time.

  • @robotizedrmsystemsgmbh8708
    @robotizedrmsystemsgmbh8708 6 หลายเดือนก่อน +4

    Congrats to johannes and team.
    We are proud having been a part of this story and will still be. Looking forward to all things to come.

  • @AndrewCJXing
    @AndrewCJXing 3 หลายเดือนก่อน +2

    Great experience watching this video while holding a pair in my hands. Great to see and chat with Johannes today. Didn't realize earlier today it was his idea that initiated this project. Great job Johannes and great job On team!

  • @thyszestrada
    @thyszestrada 6 หลายเดือนก่อน +10

    Johannes is an innovator supported by other innovators. Fantastic story to another groundbreaking product. This is why I love supporting On!

  • @leRollingBacon
    @leRollingBacon 6 หลายเดือนก่อน +26

    I am so happy for each and every member of this team that is continuing to drive innovation forward with this success. I'm so glad that people behind the scenes are being featured so prominently. On truly is THE running brand of the present and the future 🔛👏🏻

    • @On-Running
      @On-Running  6 หลายเดือนก่อน +2

      Thanks for the love! Together, we're unstoppable🤍

  • @PastoraOrtiz
    @PastoraOrtiz 5 หลายเดือนก่อน +2

    🎉 Congratulations to the On team for this incredible advancement in footwear technology! 🎉
    As an expert in the footwear industry, I am truly impressed by the innovation showcased in this video. The development of robotic spray-on technology is a significant leap forward that not only challenges traditional manufacturing methods but also opens up a world of new possibilities in terms of sustainability, design, and customization.
    This kind of innovation requires a unique combination of vision, technical expertise, and passion, and you have demonstrated it all. It is inspiring to see how you have managed to blend cutting-edge engineering with the art of shoemaking to create something truly groundbreaking.
    I commend you for this achievement. I am convinced that this advancement will mark a turning point in how we conceive and manufacture footwear. Thank you for continuing to push the boundaries and showing us that the future of footwear is more exciting than ever.
    Congratulations, and keep innovating to amaze us all! 👏👟

  • @BenIsRunning
    @BenIsRunning 6 หลายเดือนก่อน +84

    As a self-confessed running shoe nerd, this literally gave me goosebumps 🤣

    • @On-Running
      @On-Running  6 หลายเดือนก่อน +10

      Wait until you try them on 🤩

    • @Davercrooks
      @Davercrooks 6 หลายเดือนก่อน +2

      Agreed!!

    • @izzatIHH55
      @izzatIHH55 6 หลายเดือนก่อน +3

      ​@ausroadrunnersocks

  • @tyalderdice4980
    @tyalderdice4980 6 หลายเดือนก่อน +3

    Agreed with goosebumps. I’d love to try these, the price point is what drives me away.

  • @menlo7256
    @menlo7256 6 หลายเดือนก่อน +2

    now THIS is innovation.
    Adiddas, take notes please.

  • @henry.galeano
    @henry.galeano 5 หลายเดือนก่อน

    Just amazing!!!

  • @allenhayesmusic
    @allenhayesmusic 6 หลายเดือนก่อน

    Amazing!!

  • @Knycrotic
    @Knycrotic 6 หลายเดือนก่อน +1

    i went into my program at school to be able to work on stuff like this and i just am so glad to see i made a good choice and that mechatronics will be there for a while in shoe manufacturing

  • @Jason-ls6wr
    @Jason-ls6wr 6 หลายเดือนก่อน +1

    Spider-Man would be proud!

  • @tacb...0
    @tacb...0 6 หลายเดือนก่อน +1

    J.M. HARPER, u r a legend

  • @IOSARBX
    @IOSARBX 5 หลายเดือนก่อน

    On, great content I loved it

  • @praiadoalexandre
    @praiadoalexandre 5 หลายเดือนก่อน

    Amazing!!! Congratulations!

  • @RashmiSheregar-v7h
    @RashmiSheregar-v7h 6 หลายเดือนก่อน

    So amazing this is gonna replace all nikes adidas forever. Just how it looks, can't wait on to grow global far and wide. Wishing the whole team luck!

  • @mehdiwermuth
    @mehdiwermuth 6 หลายเดือนก่อน +3

    Legends !

  • @MrEirik3000
    @MrEirik3000 6 หลายเดือนก่อน +3

    Inspiring!

  • @WrylyRiley
    @WrylyRiley 6 หลายเดือนก่อน +1

    Love that you are using Rhino Grasshopper :)

  • @D.GGarcia
    @D.GGarcia 6 หลายเดือนก่อน

    That is sensational 😮❤

  • @Track_Ezra_Chan
    @Track_Ezra_Chan 6 หลายเดือนก่อน +3

    cant wait to try these❤

  • @tarunmamc04
    @tarunmamc04 6 หลายเดือนก่อน +3

    Awesome !!! Congratulations :)

  • @samaldtn
    @samaldtn 6 หลายเดือนก่อน +2

    Exciting

  • @ManatsananChantaramontriECo
    @ManatsananChantaramontriECo 6 หลายเดือนก่อน +32

    Remind me of "Spray on Shoes" from Cloudy With A Chance Of Meatballs

    • @JackHandelman
      @JackHandelman 6 หลายเดือนก่อน +1

      this was my first thought

  • @dmalyshev7
    @dmalyshev7 6 หลายเดือนก่อน +1

    Congrats on a fantastic achievement. It looks really new and revolutionary, and I'm really looking forward to learning more about it.

    • @On-Running
      @On-Running  6 หลายเดือนก่อน

      Thanks for the love! Get ready for a new era ⏩

  • @Hefflm
    @Hefflm 6 หลายเดือนก่อน +3

    i hope this technology becomes personalized for end consumers in future iterations. this would be life changing for folks with oddly shaped feet, such as myself. our options are limited... i cant wear flips flops everywhere 😂

  • @yates1004
    @yates1004 6 หลายเดือนก่อน +3

    Flint Lockwood would be proud

  • @bryanortega1464
    @bryanortega1464 6 หลายเดือนก่อน

    Awesome🎉

  • @samaldtn
    @samaldtn 6 หลายเดือนก่อน +2

    can't wait to run in these

    • @On-Running
      @On-Running  6 หลายเดือนก่อน +2

      Ready to revolutionize your run?

    • @samaldtn
      @samaldtn 6 หลายเดือนก่อน

      @@On-Running Yes !!!!

  • @simeonsanchez5055
    @simeonsanchez5055 6 หลายเดือนก่อน +1

    Will definitely get the spike version when they drop

  • @D88lorean
    @D88lorean 6 หลายเดือนก่อน +1

    Inspiring.

  • @maralynnej
    @maralynnej 6 หลายเดือนก่อน +2

    I want one immediately

  • @hmudesign
    @hmudesign 6 หลายเดือนก่อน +2

    What an awesome concept, cant wait to try these. Since you guys managed to work so fast, will these then be cheaper or will you price and milk them like everyone else?

  • @kobenoyashi531
    @kobenoyashi531 6 หลายเดือนก่อน +10

    Very interesting! Would be incredible to somehow be able to scan my own foot and create a last from that, then use this spray on tech to create a 1 of 1 fit!

    • @vjrkrn
      @vjrkrn 6 หลายเดือนก่อน

      Look into zellerfeld shoes! they're doing exactly what you described using the lidar sensors on recent iPhones.

    • @benoosthuizen4961
      @benoosthuizen4961 6 หลายเดือนก่อน +1

      Shouldn’t be too difficult with a 3d scanner and 3d printer ! 🙂

    • @jsteuwe
      @jsteuwe 6 หลายเดือนก่อน +4

      We can technically do that now, the problem is making it comfortable. Not always are 1:1 lasts comfortable (shockingly enough)

    • @kobenoyashi531
      @kobenoyashi531 6 หลายเดือนก่อน

      @@jsteuwe That is actually very surprising. I would've thought that a unique last would accommodate any individual nuances a foot may have, to allow for a perfect fit.

    • @kobenoyashi531
      @kobenoyashi531 6 หลายเดือนก่อน

      @@benoosthuizen4961 I think the difficulty there would be finding whatever material they're using as the spray. I'm assuming it's proprietary.

  • @iRunfastXC
    @iRunfastXC 6 หลายเดือนก่อน +4

    Obviously, I think we're all skeptical about the durability of this upper. Who cares about the carbon footprint of the manufacturing of a shoe if it's single-use, or the upper tears after putting it on and taking it off four times.
    If it lasts 400-1000 miles as a running shoe, then years more as a walking shoe, then they've done something incredible. If not, they've net INCREASED their carbon emissions and created more microplastics, by making a more frequently disposed product (like how the foam of most on cloud shoes breaks down prematurely compared to other brands because it has less material overall [the holes]).

  • @lpulotu
    @lpulotu 6 หลายเดือนก่อน

    Would be good to see the Kenyans using this or even Ugandan runners. You’ve truly broken the stereotype with this design of how a running shoe is made

  • @jakespooner8567
    @jakespooner8567 6 หลายเดือนก่อน

    WOW!

  • @K1Runs
    @K1Runs 6 หลายเดือนก่อน

    On just made a huge steps in inovation

  • @sriramkumaran3830
    @sriramkumaran3830 6 หลายเดือนก่อน +1

    This concept will trend in china next year 2026 .

  • @ColesWorldofEDM
    @ColesWorldofEDM 6 หลายเดือนก่อน

    Interesting how simplicity is better when it comes to designing wearables

  • @user-yk1cw8im4h
    @user-yk1cw8im4h 6 หลายเดือนก่อน +2

    @6:40 I love how they have a cheap ass ender 3 in the background lmao

  • @SeanModernAthlete
    @SeanModernAthlete 6 หลายเดือนก่อน

    I am intrigued by the concept, but a big question I have is about the durability of the upper, and how that compares to more conventional mesh or stretch fabric upper materials. I would assume the developers have looked very carefully at this, but they don't address it in the video. They also didn't say how the shoe performed in that race in April, just shared some social media posts that alluded to it doing well. I don't expect to hear that an athlete won the race in the shoe, but I would like to know how the shoe held up and performed in terms of durability, comfort, breathability, etc. I would also like to know a bit more about the midsole that this revolutionary upper has been build on, because in an ideal world, the revolutionary upper has been given a fighting chance of making a real difference by being moulded onto an equally cutting edge midsole. (On that, in one scene in the video, they appeared to be spraying the bottom of a shoe. Would love to know what that was about.)

  • @bigupbassline58
    @bigupbassline58 5 หลายเดือนก่อน

    that's it guys
    spray on shoes are real

  • @jimmyquck
    @jimmyquck 6 หลายเดือนก่อน +1

    this is very cool. i'm curious as to what the ROI of a project like this looks like!

    • @iRunfastXC
      @iRunfastXC 6 หลายเดือนก่อน

      Eventually, probably pretty good, as the shoes will need to be disposed of and bought more frequently lol.

  • @goh9026
    @goh9026 5 หลายเดือนก่อน

    Game Changer technology

  • @Elkabong53708
    @Elkabong53708 6 หลายเดือนก่อน

    Okay, I am intrigued BIG TIME, though not a runner, But what about daily wear?

  • @Vixzqi
    @Vixzqi 6 หลายเดือนก่อน

    When are they actually coming out or expected 🤔

  • @DanTuber
    @DanTuber 4 หลายเดือนก่อน

    How durable is it? will it stretch? break? can you wash it?

  • @IgnacioLepe-zp1ij
    @IgnacioLepe-zp1ij 6 หลายเดือนก่อน

    When are they releasing??

  • @jakewilson3386
    @jakewilson3386 6 หลายเดือนก่อน

    When are they releasing?

  • @catatanharianurban
    @catatanharianurban 6 หลายเดือนก่อน

    When will be this shoe available in Indonesia? 👀

  • @bagastube6994
    @bagastube6994 หลายเดือนก่อน

    Chance of meatballs real life shoes

  • @RonnyC98
    @RonnyC98 6 หลายเดือนก่อน

    Ima take off my Alphafly 3 laces and I almost get the same thing.

  • @KarenMayes-n6y
    @KarenMayes-n6y หลายเดือนก่อน

    Nothing is private anymore. The things we need or want kept quiet are the things even the one things told at first chance. So happy that I don't have any serious things that have j
    Held the parts together àll these years...that anyone knows of anyone knows of anyway...lolololy

  • @nordicwilly6650
    @nordicwilly6650 6 หลายเดือนก่อน

    Freaking amazing. But aren't these customized for each individual? How will you get the mold of the customer's foot?

  • @coleschellpfeffer5149
    @coleschellpfeffer5149 6 หลายเดือนก่อน +14

    Let’s not act like Flintlock Wood didn’t start this

  • @onion3974
    @onion3974 6 หลายเดือนก่อน

    that's just the upper, what matters is the foam and structure

  • @keesjrR
    @keesjrR 6 หลายเดือนก่อน

    This is for a lightweight shoe, race shoe
    Will this material be layered and layered for something like a sturdy work shoe?
    Still lightweight, but less co2.
    What are all the possibilities you are looking into?

  • @CekapCarRental-du4tg
    @CekapCarRental-du4tg 6 หลายเดือนก่อน

    Helen Obiri wore to win right?

  • @ridethree
    @ridethree 6 หลายเดือนก่อน +4

    Hopefully the next step in running shoe engineering is 50$ shoes instead of 300$ cotton candy

  • @muradtalukdar4401
    @muradtalukdar4401 6 หลายเดือนก่อน

    Shoeman Beings

  • @EugeneKee
    @EugeneKee 6 หลายเดือนก่อน

    I am dreaming of having an ON shoes regardless of what model but it's so expensive and very limited availability anywhere. It's like I don't have a choice but buy the big brands which is readily available and got no choice. 😢

  • @msh104utube
    @msh104utube 6 หลายเดือนก่อน

    I Light Spray every night after eating Taco Bell.

  • @Fabominguez
    @Fabominguez 6 หลายเดือนก่อน +1

  • @JordanSchaeffer
    @JordanSchaeffer 6 หลายเดือนก่อน

    How do you get them off, nerd!?

  • @Omnis2
    @Omnis2 6 หลายเดือนก่อน

    So how do they make money selling these to nurses?

  • @SimonPianta
    @SimonPianta 6 หลายเดือนก่อน

    Getting my hot glue gun out of storage 😂

  • @shinnervlog
    @shinnervlog 2 หลายเดือนก่อน

    This was already invented by Flint Lockwood

  • @Stephen7372
    @Stephen7372 6 หลายเดือนก่อน +1

    It's shame they're not bespoke.

  • @KingWilliamProtector
    @KingWilliamProtector 6 หลายเดือนก่อน +3

    The question is, do you sell this tech to Nike for billions or do you become a multibillion dollar company.

  • @bayareasteph3908
    @bayareasteph3908 6 หลายเดือนก่อน

    The most unconformable shoes are the ones with no laces only if you scan your own foot and creat a shoes from that print

  • @mauort6870
    @mauort6870 6 หลายเดือนก่อน

    amazing, but the toe box on your shoes doesn't accommodate my foot shape 😑

  • @tadejdanev5030
    @tadejdanev5030 6 หลายเดือนก่อน +1

    330€ !!!!!!!!!!!!!!!!!!!!!!!!!!!

  • @j.criquette3334
    @j.criquette3334 6 หลายเดือนก่อน +1

    Thanks, but Converse is still enough shoe for me.

  • @user-bh9vf2zu1r
    @user-bh9vf2zu1r 6 หลายเดือนก่อน +5

    On shoes are overpriced and aren't durable.

    • @_stealth_y
      @_stealth_y 6 หลายเดือนก่อน

      Go buy some barefoot shoes. Last forever

  • @paulozburn6621
    @paulozburn6621 6 หลายเดือนก่อน +1

    Wasted 8 minutes trying to see 30 seconds of the shoe being made.

  • @swcho5677
    @swcho5677 2 หลายเดือนก่อน

    Nike adidas is pathetic

  • @lovedrawing72
    @lovedrawing72 4 หลายเดือนก่อน

    Do we have a date !? 🥹

  • @Morph20
    @Morph20 6 หลายเดือนก่อน +6

    All major brands make "athletic" shoes from foam and mesh, In some factory in China. Basically overpriced Sketchers. Now you have a robot spraying a shoe out of a spray can? Now its even less material going into a shoe and at a higher price.😂

  • @alllllll1
    @alllllll1 หลายเดือนก่อน +1

    ummm... someone thell these deekwads laceless shoes have been around for decades

  • @alllllll1
    @alllllll1 หลายเดือนก่อน +1

    "a glove around the foot"? Ummm... guy, it's called a SOCK 🤣🤦‍♂️🤦‍♂️