Taylor is being the Man. I think she is tired of being exploited by business interests of all kinds realizing people are willing to screw her over. (Scooter Braun, are you kidding?) She is creative, the content has always been hers and this is the result of a maturing Taylor saying no more. All the greedy hands trying to steal her work are on notice, if you think you can exploit Taylor and not be fair with this now mature business woman you better think again. Remember her movie? Taylor is so ahead of everyone. She is truly extraordinary!
Agree the book could have had more writing and is mostly pictures but it is a great keepsake for those who went to the show. Basically the tour version of a Broadway Playbill.
@@arianaedwin9055 Nah! She has TTPD set which is almost 20 minutes long comprising 6-7 songs. And also, 10 minutes of surprise song. She will do a mix of both.
@@akashvalsan6609 I think we all agree -- it'll be a docu-style concert film following the TTPD era. Behind the scenes, rehearsals, etc. They could briefly cover the start of the tour (or assume the first film did that) and start with the Grammy announcement in Feb. 2021. From there, start following behind the scenes through secret rehearsals leading up to the Paris shows. Include the entire TTPD setlist + 'Florida!!!' from London (which was an epic performance) and one or two TTPD surprise songs. 'loml' was devastatingly beautiful live, I thought. Using TTPD as the focus, keeps it feeling fresh and different from the first film while giving that Era the spotlight moment it deserves.
Actually Fantasy author Brandon Sanderson did this in 2022 by offering some books via kickstarter and it became the largested backed kickstarter campaign at 41 mil. Since then a lot of bigger people have started looking at self publishing. Taylor is smart to be the first singer to do this
Why is this channel not getting massive attention?? This analysis is absolutely brilliant 🙌 Will be rewatching this video many, many times. Thank you so much ✨
She's the music industry, and for a moment in time thanks to her movie, she made jaws drop in the Music industry, thats why now you see 'Guts tour Movie', and now she's after the publishing industry, and having the #2 non-fiction debut ever is truly phenomenal. She is *MOTHER* (btw no shade to Olivia
I know this book was bought for me as a Christmas gift and I am dying to get my hands on it. This was very interesting! Glad the algorithm suggested you and your page.
Same. My friend bought me it and is hiding it. Every day I'm asking her to please let me see it & she says no. She does have it but it's still in the cardboard packaging it arrived in 😂😂😂
Had this video in my suggested ones. Watched it trough and thought you would be a massive TH-camr I just never stumbled over. But wow, great work! Awesome video with so many info. And I love your voice! Thanks for your work!
I can really appreciate how she does things on her own accord, bypassing the traditional route and middle men. It's her life's work and why should she have to pay out huge percentages to who knows how many publishers and corporations (besides Target). I like the self sufficiency. She did the same with her tour movie. Go Taylor!
Wow, she is really the all-time best ever. I just became Swifty when she started dating Kansas City Chiefs boy Travis. Very excited for her future with Travis and congratulations to her beautiful eras book that I’m about to buy one now. 🎉❤💜✨
A film crew that moves around the stage like she had in L.A. for the concert film is expensive, so they didn't travel, although maybe they filmed multiple nights. A less expensive alternative would be to release the audio of the acoustic performances, which I think would still make a lot of money. I wish the Red Tour concert video was available. From what I read in a comment, the Red Tour was filmed, but the filming rights for the venue weren't secured and that's blocked its release. I hope it exists and will be released someday. A lot of great songs were performed on that tour, but From the Vault also makes me realize that a lot of great songs weren't.
A few A listers might be able to do this to some degree but free advice to J. Lo, Do Not Try This. She can skip the seedy middle men, and is shining a light!
Taylor honestly earns every dime and when you look at how much money people are making off her name (like in publishing)... I can't believe I'm saying this... she's underpaid.
Bypassing book publishers is the worst thing she has done. The book is full of text mistakes and the pictures are so amateurishly put in there. Many literally have taylor not visible at all in the spine of the book.
You said we haven't had a big pop album fm her since Lover. I disagree. Her last pop album was Midnights in 2022 which was actually bigger in success than Lover was.
Fun Fact: Dear John by Nicholas Sparks came out before her song did. Also, Dear John is a a term/phrase when a woman breaks off her relationship with a man, usually happens in a letter, often a military man.
Great research + exploration, thanks for this video. A side note comes to our minds: all starts would earn a lot more money if music would still sell physical as Cds or Vinyl. Taylor hit some heights in sales on that field too. But compared to before streaming or even to the 60s - 90s, that's before the internet, even her physical record sales are small compared to her level of fame and the size of her fanbase. In short: she and her team know that records don't sell because people use streaming which doesn't pay much to artists ( Taylor had her own battle with Apple and Spotify over this) - so her now selling everything else that has value apart from clothes merch or fragrances, like she does with this book and a film about each tour, is also the new income model for musicians in fame. Mini side not tho this side note: Every artists - so most other artists on the planet, who are in the lower 3 quarters of the pyramid, are basically poor compared to where they could be if people would still buy music on records. However, Taylor is of the most professional ones when it comes to generate revenue from multiple products aside the physical record of what she actually does, music. ( We do like her music btw).
Her relationship with Target goes back further than Speak Now. There were Target exclusive editions of Taylor Swift (Deluxe), Fearless and Fearless: Platinum Edition. Those releases probably just didn't have the big ad campaigns the other ones did. She's had a Target exclusive edition of every album she has released in some form or another.
Everybody wins except for mid-list and new authors who suddenly don’t get any advances because all the money goes to celebrity books. Then they get no marketing budget and when that happens readers miss out on tons of wonderful books in exchange for another boring ghostwritten celebrity book. That’s not Taylor’s fault, but the publisher’s. Love Taylor and her business practices.
Yes we know already, its been reviewed and discussed a hundred times. TAYLOR is a TARGET stockholder...so why wouldn't she release it through Target? Reminder....she's also a business woman!!!!
She needs her team to take time for her all her merch. Quality > Quantity. Yet it’s the opposite, for the records and swifties who will buy ANYTHING from her.
Self publish = demise of publishing companies. Just like TH-cam = destruction of legacy media. Good for you Taylor. You better marry that Kelsey Man!!!!!
I don’t think the book is worth the 💰. They did not use great pics of the tour or descriptions of the cities they preformed in. I feel it was rushed out like an afterthought just in time for Black Friday. Because of this certain costumes were not included like the gold reputation outfit which was the best one of the show! Dissapointed!
I am a huge fan, but disappointed at the quality. It had misleading marketing, and generally contains nothing new. If so, nothing worth a view. Plus the mistakes- it seems like another cash grab lately. ☹️
Doesn't Taylor own copyright on, for example, the lyrics? Could she not take those book authors to court to make HER books exclusive? Or do they already pay her copyright fees?
@@robertprice4826 I was about to ask becasue as a non-American, my mind immediately went to all those international Swifties who can't just go to Target. Also, just went onto her website to see for myself and it says that there are no copies available at the moment. It also says no shipment to US customers (which is understandable given the Target deal) but it also says no shipment to UK customers. Is that because Target is also in the UK?
Did i miss something? What's so special in publishing a simple photobook with almost no text? Kpop industry has been doing it for DECADES now, since mid 00s, monetizing literally every step of its artists. So no, swifties, that's bullshit, there's nothing_new_under_the_sun.
She’s gross, she doesn’t care about the collateral damage to other artists or her fans and how her schemes impact the bigger picture of the capitalist side of all this. At this point she’s a brand and a business, artist third. Tayzon, or something better.
It's getting pathetic, she is soooo damn greedy , just becoming a scammer at this point, wouldn't be surprised if she does a crypto coin next. god damn your a billionaire chill TF out
@@akashvalsan6609I’m a swifty, I literally have 6 era tour popcorn buckets cause I went to the concert movie (I thought was great) so many times. All this to say, a fan can be a consumer and still be disappointed in something their celebrity produces/makes.
I think Taylor Swift is unique and nobody can replicate her success.
True
Not on the same scale, I agree. But some of her ideas and business moves can inspire similar moves by other artists.
@@blakingnews specially cause these books have been made since the 2000s
Taylor is being the Man. I think she is tired of being exploited by business interests of all kinds realizing people are willing to screw her over. (Scooter Braun, are you kidding?) She is creative, the content has always been hers and this is the result of a maturing Taylor saying no more. All the greedy hands trying to steal her work are on notice, if you think you can exploit Taylor and not be fair with this now mature business woman you better think again. Remember her movie? Taylor is so ahead of everyone. She is truly extraordinary!
First surpassing film distributers with an exclusive deal and now with her book too!! Go get that 💰 girl
Agree the book could have had more writing and is mostly pictures but it is a great keepsake for those who went to the show. Basically the tour version of a Broadway Playbill.
There is a movie 2.0 on the way.
@@akashvalsan6609don't think it's a movie. Probably a documentary abt the making of / bts of eras tour
@@arianaedwin9055 Nah! She has TTPD set which is almost 20 minutes long comprising 6-7 songs. And also, 10 minutes of surprise song. She will do a mix of both.
@@akashvalsan6609 I think we all agree -- it'll be a docu-style concert film following the TTPD era. Behind the scenes, rehearsals, etc. They could briefly cover the start of the tour (or assume the first film did that) and start with the Grammy announcement in Feb. 2021. From there, start following behind the scenes through secret rehearsals leading up to the Paris shows. Include the entire TTPD setlist + 'Florida!!!' from London (which was an epic performance) and one or two TTPD surprise songs. 'loml' was devastatingly beautiful live, I thought. Using TTPD as the focus, keeps it feeling fresh and different from the first film while giving that Era the spotlight moment it deserves.
Maybe it will be like the excuse me i love you movie
there will never be another artist bigger than her. shes a GLOBAL megastar
Unquestionably the biggest artist alive today.
That’s because she has the biggest ego
I hope she finds a way to bypass Ticketmaster and sell her own tickets. My guess is that she will do a Vegas residency before she does another tour.
Lover: Travis Version is next. 🤣Our girl is such a brilliant business woman! Thank you for breaking this down!
Actually Fantasy author Brandon Sanderson did this in 2022 by offering some books via kickstarter and it became the largested backed kickstarter campaign at 41 mil.
Since then a lot of bigger people have started looking at self publishing.
Taylor is smart to be the first singer to do this
Why is this channel not getting massive attention?? This analysis is absolutely brilliant 🙌 Will be rewatching this video many, many times. Thank you so much ✨
She's the music industry, and for a moment in time thanks to her movie, she made jaws drop in the Music industry, thats why now you see 'Guts tour Movie', and now she's after the publishing industry, and having the #2 non-fiction debut ever is truly phenomenal. She is *MOTHER*
(btw no shade to Olivia
I know this book was bought for me as a Christmas gift and I am dying to get my hands on it. This was very interesting! Glad the algorithm suggested you and your page.
Same. My friend bought me it and is hiding it. Every day I'm asking her to please let me see it & she says no. She does have it but it's still in the cardboard packaging it arrived in 😂😂😂
Had this video in my suggested ones. Watched it trough and thought you would be a massive TH-camr I just never stumbled over. But wow, great work! Awesome video with so many info. And I love your voice! Thanks for your work!
Thank you! I'm a former TV news journalist still getting my feet wet here on TH-cam. I appreciate your feedback!
I can really appreciate how she does things on her own accord, bypassing the traditional route and middle men. It's her life's work and why should she have to pay out huge percentages to who knows how many publishers and corporations (besides Target). I like the self sufficiency. She did the same with her tour movie. Go Taylor!
Wow, she is really the all-time best ever. I just became Swifty when she started dating Kansas City Chiefs boy Travis. Very excited for her future with Travis and congratulations to her beautiful eras book that I’m about to buy one now. 🎉❤💜✨
I love this! So many Swifties have become Chiefs/NFL fans because of her dating Travis. I had no idea it worked both ways!
She should have released her live surprise song performances from the Eras Tour as a movie. It'd bring in so much $!
All of them!? haha. It's her entire catalogue!
A film crew that moves around the stage like she had in L.A. for the concert film is expensive, so they didn't travel, although maybe they filmed multiple nights. A less expensive alternative would be to release the audio of the acoustic performances, which I think would still make a lot of money.
I wish the Red Tour concert video was available. From what I read in a comment, the Red Tour was filmed, but the filming rights for the venue weren't secured and that's blocked its release. I hope it exists and will be released someday. A lot of great songs were performed on that tour, but From the Vault also makes me realize that a lot of great songs weren't.
Man your delivery it’s amazing , and the editing it’s so good too cool video👏🏽👏🏽👏🏽👏🏽👏🏽
thank you!! 🫶
Loved the video and your delivery. Subscribed!
Yay! Welcome :)
Good for T. figuring that out & self-publishing using Target to distribute. Marketing - a post from T is enough❤ great she made a memory for us.
A few A listers might be able to do this to some degree but free advice to J. Lo, Do Not Try This. She can skip the seedy middle men, and is shining a light!
Just a quick clarification: The Eras Tour book is also available on Taylor’s online merch store (which is unfortunately sold out as of this comment).
Everything old is new again! This is exactly how Jane Austin published Pride and Prejudice. She paid the printer.
When billionaires make money from us all... Its easy to be upset about the $. But this lady gives back. Love her soul.
Taylor honestly earns every dime and when you look at how much money people are making off her name (like in publishing)... I can't believe I'm saying this... she's underpaid.
Great vide! learned something new about the publishing industry
Thanks! I also learned a lot while researching for this video. I'm glad you found it informative. 💡
You’re so good at these, Blake! Loved it.
Thanks Alex! I'm happy you took the time to watch ❤️
Excellent video execution! 🫶🫶🫶
Bypassing book publishers is the worst thing she has done. The book is full of text mistakes and the pictures are so amateurishly put in there. Many literally have taylor not visible at all in the spine of the book.
I’m hoping for a rock era next🤞🏻
love that! Red is the closest we've come.
YES! She could pull that off!
Knowing Taylor she will do some kind of rock/punk hybrid and push the envelope- and do it extremely well!!
You said we haven't had a big pop album fm her since Lover. I disagree. Her last pop album was Midnights in 2022 which was actually bigger in success than Lover was.
Absolutely love mine! (Did not attend the Tour but watched MANY Lives.). This is a gorgeous book. 😊
this video is gonna get even more views. also really amazed by ur video, i thought u;d be some 10M channel or something. all the best : )
So well done! Thank you for this!!
Thanks so much! I really enjoyed putting it together :)
First video 🎉 just subscribed!
Fun Fact: Dear John by Nicholas Sparks came out before her song did. Also, Dear John is a a term/phrase when a woman breaks off her relationship with a man, usually happens in a letter, often a military man.
Great research + exploration, thanks for this video. A side note comes to our minds: all starts would earn a lot more money if music would still sell physical as Cds or Vinyl. Taylor hit some heights in sales on that field too. But compared to before streaming or even to the 60s - 90s, that's before the internet, even her physical record sales are small compared to her level of fame and the size of her fanbase. In short: she and her team know that records don't sell because people use streaming which doesn't pay much to artists ( Taylor had her own battle with Apple and Spotify over this) - so her now selling everything else that has value apart from clothes merch or fragrances, like she does with this book and a film about each tour, is also the new income model for musicians in fame. Mini side not tho this side note: Every artists - so most other artists on the planet, who are in the lower 3 quarters of the pyramid, are basically poor compared to where they could be if people would still buy music on records. However, Taylor is of the most professional ones when it comes to generate revenue from multiple products aside the physical record of what she actually does, music. ( We do like her music btw).
The Era’s Tour book wasn’t released to International audiences until after the first week!
What will the final record be!✨
I wouldn't be surprised if they've already started a second print.
Great 👍 content!!!
EXCELLENT presentation.
Lucky you, I’m waiting for it in Europe 😅😊
Her relationship with Target goes back further than Speak Now. There were Target exclusive editions of Taylor Swift (Deluxe), Fearless and Fearless: Platinum Edition. Those releases probably just didn't have the big ad campaigns the other ones did. She's had a Target exclusive edition of every album she has released in some form or another.
2:43 Which is a HUGE issue for literally everyone not in America 🙄
Everybody wins except for mid-list and new authors who suddenly don’t get any advances because all the money goes to celebrity books. Then they get no marketing budget and when that happens readers miss out on tons of wonderful books in exchange for another boring ghostwritten celebrity book. That’s not Taylor’s fault, but the publisher’s. Love Taylor and her business practices.
Die hard Swiftie here. I believe TS12 will be purple and orange themed!
Yes we know already, its been reviewed and discussed a hundred times. TAYLOR is a TARGET stockholder...so why wouldn't she release it through Target? Reminder....she's also a business woman!!!!
Does Target have worldwide rights? How will international fans get hold of one?
She needs to hire an editor in order to not have so many mistakes in it.
She needs her team to take time for her all her merch. Quality > Quantity. Yet it’s the opposite, for the records and swifties who will buy ANYTHING from her.
I am such a bad Swiftie. I had no idea that this existed.
Song pun not intended
I look at it more as merchandise than a book
Well Scooter Braun opened the door and now everything has changed..... Lets give her dad some props for insisting that she retained copyright.....!
Selling the book at Target also excludes international buyers as well.
i wish taylor publishes a novel or smth
Self publish = demise of publishing companies. Just like TH-cam = destruction of legacy media. Good for you Taylor. You better marry that Kelsey Man!!!!!
I think the next era will be a family and writing a movie, maybe directing and staring
Outside of the US, no Target. Tayor Swift's site was out of stock in a matter of hours if not minutes ! we are waiting for the stock replenishment...
Hopefully we'll get a newer pressing of the book without the errors! 🙏
I don’t think the book is worth the 💰. They did not use great pics of the tour or descriptions of the cities they preformed in. I feel it was rushed out like an afterthought just in time for Black Friday. Because of this certain costumes were not included like the gold reputation outfit which was the best one of the show! Dissapointed!
Agree, I’m disappointed. I didn’t expect much, but someone it still let down 😖
Its a coffe table book, more than a biography.
I am a huge fan, but disappointed at the quality. It had misleading marketing, and generally contains nothing new. If so, nothing worth a view. Plus the mistakes- it seems like another cash grab lately. ☹️
No I don’t who the biggest celebrity book release is and I don’t know what her favorite entrance is
I would argue Midnights is a pop album.
Doesn't Taylor own copyright on, for example, the lyrics? Could she not take those book authors to court to make HER books exclusive? Or do they already pay her copyright fees?
❤❤❤
I AM POOR .... I HAVE NO MONEY ... CAN I HAVE A COPY OF THEIS BOOK AND A F.
FIRST
Hmm ever heard of Brandon Sanderson
Has anybody noticed the text of the reputation page in the eras tour book?#reptv😮
Since it is exclusive to target, no international sales but the Eras tour was international, so a lot of international swifties left out in the cold.
It's available on her website for international swifties
@@robertprice4826 Didn't know that, thanks, my daughter would love it.
@@robertprice4826 I was about to ask becasue as a non-American, my mind immediately went to all those international Swifties who can't just go to Target.
Also, just went onto her website to see for myself and it says that there are no copies available at the moment.
It also says no shipment to US customers (which is understandable given the Target deal) but it also says no shipment to UK customers. Is that because Target is also in the UK?
She’s not leaving them out in the cold 🤦🏻♀️🤦🏻♀️
I don't think making the nytimes list matters to her.
Did i miss something? What's so special in publishing a simple photobook with almost no text? Kpop industry has been doing it for DECADES now, since mid 00s, monetizing literally every step of its artists. So no, swifties, that's bullshit, there's nothing_new_under_the_sun.
The difference is self publishing, those kpop books aren't self-published, there's a whole industry behind it.
She’s gross, she doesn’t care about the collateral damage to other artists or her fans and how her schemes impact the bigger picture of the capitalist side of all this. At this point she’s a brand and a business, artist third. Tayzon, or something better.
It's getting pathetic, she is soooo damn greedy , just becoming a scammer at this point, wouldn't be surprised if she does a crypto coin next. god damn your a billionaire chill TF out
Next era: marriage, babies, and a lullabye album
Taylor needs MORE money.
His voice over sounds too mumbling to me.
Wow you were really struggling so say anything nice weren’t you
The book is not very high quality from what I’m hearing online
It is high quality, just wanted more writing is all ❤
Her enemies will always be mad at something.
@@akashvalsan6609I’m a swifty, I literally have 6 era tour popcorn buckets cause I went to the concert movie (I thought was great) so many times.
All this to say, a fan can be a consumer and still be disappointed in something their celebrity produces/makes.
@@katherinerex9067 a real swiftie knows it's spelled as 'swiftie', and NOT 'swiftY'. Gotchhaa!!
Is it possible to lip sync a book? I'm sure she'd find a way to do that, too.
In my personal opinion this is the best quality book I have❤ I love Taylor🫶🫶✨