VRIO Framework EXPLAINED | B2U | Business To You

In this episode of Business To You, Lars talks about the internal organization for a change, or more specifically: Firm Resources. The VRIO Framework helps evaluating a firm's resources and capabilities on the basis of the four qualities: Valuable, Rare, Inimitable and Organization. Resources that meet these four requirements can help companies gain a true sustained competitive advantage.
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Lars de Bruin ( / larsdebruin ) graduated as Master of Science (MSc.) in Strategic Management from the Rotterdam School of Management, Erasmus University. In addition he has studied business around the world at universities such as UC Berkeley, Harvard, Universitat Pompeu Fabra, London School of Economics, Radboud University and the Chinese University of Hong Kong. Lars has a special interest in strategic M&A and is a licensed Business Valuator in the Netherlands.
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[@brendonjombe7585]

2 years after its release this still the best explanation of the VRIO framework on TH-cam. Thank you, helped alot

[@_aidid]

Thanks for explaining VRIO simply in 14 minutes unlike my college teacher who cost two classes and still failed 👍🏻

[@combofury4682]

Incredible video, perfect explanation. I learn from these videos instead of my lectures as you provide much more detailed information, explaining it way better than my lecturers do.

[@cassv5619]

It can be hard to find good educational videos, but you're videos are so easy to watch and follow!
Thank you! I hope you keep posting for us. xx

[@bellalinda9972]

Thank you for explaining concepts so clearly and concisely. I truly enjoy listening to your educational talks! Thank you!

[@adarshpoojary]

Please upload similar informative videos frequently, you seem to have the resources and expertise to do so, it will be really helpful for MBA students like me, appreciation from India

[@24alexash]

I know I’m a year late, but you just saved my life as I was low-key about to fail my module on this and from this 14 min video I learnt more than a whole semester of uni lectures. Thank you

[@jishasuresh9819]

Thank you! It helped me to understand the content easily. My professor taken 3hrs class but you done that successfully within 14.05 minutes!!

[@victorngoepe3008]

Thank you so much to Lars and B2U for well prepared presentation video. It helped me to understand PESTEL easier and willing to learn more about other topics. Excellent!!!

[@jasonlea2197]

The clearest explanation, fabulous video and great support for my assignment

[@mesiali2498]

You are the best!!!, all your videos are very explanatory and you present it perfectly with calmness; thank you so much.

[@Asil0831]

This is absolutely wonderful. I am now able to tackle my paper for my Business Strategy class with a lot more confidence. Thank you, Lars.

[@mostafagamalbimprofessiona8099]

same here

[@DUKSHVNKL]

thank you my friend. now, i have a chance to pass my MBA exam. your channel has a sustainable competitive advantage

[@samuraimist6662]

Thank you lars and B2U.. your videos are amazing... It helped me a lot preparing for my paper . Great job with the explaining and presentation. Will be waiting for more videos

[@arinadelondon]

You are an excellent teacher!!!! thank you so much x

[@greigjamie2193]

Great explanation of the the VRIO Framework and how this actually works! Look forward to the value chain analysis video.

[@vibhashete1734]

Great video having in-depth knowledge & easy to understand language,better than any video on this topic on TH-cam but I would suggest to be more regular with videos...You deserve more views for such videos...waiting for more

[@prashantmahale9009]

Thank you for explaining nicely a complicated topic. 👍

[@martini200ful]

Very good video, thank you for helping us learn. I will be back to watch more!

[@suilinglau5702]

Thank you! Your explanation is better than my university professor

[@DanishAnsari2351]

Your communication skills are amazing, like the way you speak and your gestures and body language.

[@dr.hariharasudharevathi8528]

Clear explanation with examples. Thanks a lot.

[@vinoode]

You have explained it in a vey easy to understand manner. Thanks a lot.

[@mogriffith6393]

Great video - One of the best on VRIOs I've seen. Thanks :)

[@alialhilo5696]

I like it, I'm learning some project management courses, and this video was very helpful in supporting me understanding VRIO concept.

[@anthonyparry2852]

Very helpful, thank you very much. We need more of such videos from your channel. 👍🏾👍🏾👍🏾

[@greenroad343]

Your videos are too good 👌 Hearty congratulations to you and your team 👏👏

[@happypuppy6057]

best explanation of VRIO on youtube. it was really helpful. thanks a lot

[@Usman0tahir]

Thanks Lars, really informative video.

[@ananyaimtiazhussain6816]

Learned a lot from the video. Thank you so much.

[@katjkapsih]

These videos are great! I hope there will be more to come.

[@charzes5797]

This video explains far better than my professor did in my master degree, succinct and clear... i should watch it earlier

[@shumbap]

Waau! Why has it taken me so long to find you, your explanations are clear -- now I have confidence, I will do my assignment successfully.

[@kabirali2878]

Bravo ! What a lucid explanation.
Please, continue making new videos.

[@KalpeshPatel-jc8oh]

I am doing my Business strategy assignment and guess what !....This video made my understanding crystal clear about VRIO framework ..thanks from the UK..:) keep spreading knowledge...

[@kirteehurynag2324]

Thank you so much Lars .

[@akanshasingh9195]

You are simply brilliant!

[@antonachimov6545]

I find it's a good explanation. Well done and carry on with other common frameworks

[@indrajiththebulanda155]

Thank you for the great explanation. I think it's time to upload new lessons to your channel.

[@fofifofana484]

Resources are valuable when they enable the firm to implement strategy that improve firm efficient and effectiveness by exploiting opportunity or by mitigating treats that will either lead to increasing revenue or decreasing cost

[@bulldozer211]

your explanation concepts well understand and clearly. thank you

[@narciso_venjo369]

Thank you for making simple yet very helpful discussion about strategic tools. I would like to ask a question about the difference between PESTEL, SWOT, CPM, Porter's 5 forces, VRIO, and McKinsey 7s Model. Advance Thank you!

[@mmnnn3653]

Undoubtedly a talented person ( smart/great presentation skills /Right focus on the concepts and most importantly translating the frame work insights into practical examples ) .
what i would love to see , is a video that capture the holistic strategic management approach ( which is hierarchal by definition, that allows the reader/listener to comprehend the approach and be able to use it as a reference.
thanks for the invaluable effort

[@AsPx9923]

Great explanation mate helped me a lot for my exams

[@aly-nr8vj]

Thank you for this!

[@kamalhassabelnaby2525]

Thanks for this valuable video, really appreciate your great efforts

[@ilhamwahyu_]

very clear explanation, thank you

[@SakhileTshabalala-cp4wj]

This is helping me with my MBA

[@yashlakdawala7232]

Thank you! Helpful

[@andreasziegler6132]

Never heard about this framework ! High quality content. New Video Idea could be the SWOT analysis. Would love to see ur take on this one !

[@leoncassion8378]

Thank you. Very enlightening

[@joechibangu2007]

Kudos! brilliant explanation

[@jonathanscott1181]

A fantasic presentation

[@mjselfmadehimself]

great vid mate, well done!

[@hopemilita5730]

Thank u lars....u made it easier for me😊....

[@ramatutdumbuya7632]

you are doing a great job...tnx alot

[@teklegizetube]

Thank you very much for your explanation. next, I will expect a video on McKinsey 7S Framework.

[@Youbeentagged]

Great explanation.
Can this framework be applied to NGOs and charities?
If yes, what do we expect the resources to do? (Is it to deliver better services, or to prevent other organizations from interfering with your operations?)

[@jananinayanathara4510]

This is great!!

[@ainazmaghsoudi2112]

You are saving me from failing my strategy exam for real.

[@haddijatousecka4901]

Well explained am waiting for more videos 📹 👏 👌

[@yomi8104]

This video help me a lot, thank you so much!!!!!!!

[@amandajoshua6058]

I enjoyed watching.

[@DublinGav]

Perfect. 👌👌👍

[@SajidArt1]

very well explained.

[@omonywamotangi9015]

Superb of the VRIO model.
How does the organization make it's resources aligned to the VRIO?

[@vitran7635]

thank you for your explaining trade theories. Please produce more new videos. You save my life 😂

[@machiosone4007]

Can you do the types knowledge gaps in marketing research, and the 8 dimensions of quality .
Please and thank you
Edit : Can you talk about high volumes of stock and stock turnovers .

[@helmifahutan9531]

great explaination

[@upsamra]

I hope to see more videos from this channel in the future

[@Nick_Bourne]

Very useful video thanks a lot

[@Claires_Muse]

welldone Lars very good at explaining :)

[@thinsmoke7679]

Thank you for the video it is great! Forgive me if this is a dumb question but in the analysis if the company you are analysing fails to be "Rare" for example, do i finish the analysis continuing onto the other sections as a hypothetical suggestion of how they could achieve a competitive advantage or do i just end it there with no it isn't rare?

[@prasenjit_hazra]

Immense Thanks to generalize the million dollar concept into very comprehensive method. Like to see something more valuable case studies & critical live examples....

[@amarvandenbrink7470]

lekker bezig ouwe, top!

[@mostafagamalbimprofessiona8099]

Great Video ,, thank you alot

[@raziyababayeva]

Please upload videos often. I like how u explain. BTW you didn't share the Value Chain Analysis yet.

[@solrebls7715]

thank you

[@cassiomarcillio]

Clareou as ideias sobre a metodologia Vrio

[@solrebls7715]

you are best of best

[@HerrKlausTrophobie]

Thx bro interesting

[@CimolOk-nz5yj]

🎯 Key Takeaways for quick navigation:
00:00 📊 *Introduction to Organizational Resources and Capabilities*
- Discusses the importance of valuable, rare, hard to imitate, and organization-wide supported resources for competitive advantage.
00:32 🌐 *Shift from External to Internal Organizational Focus*
- Highlights the shift from economic principles and industry dynamics to internal organization and firm resources.
- Introduces the concept of resource-based view.
01:11 📘 *Jay Barney and the VRIO Framework*
- Describes Jay Barney's development of the resource-based view and the introduction of the VRIO concept.
- Explains the evolution from VRIN to VRIO framework.
01:38 🏢 *UnderstandingFirm Resources*
- Defines firm resources and categorizes them into tangible and intangible resources.
- Mentions physical, human, and organizational capital as classifications.
02:33 🌟 *The Four Qualities of the VRIO Framework*
- Discusses the four necessary qualities of firm resources: valuable, rare, inimitable, and non-substitutable.
- Explains how these qualities contribute to sustained competitive advantage.
03:28 💡 *Detailed Analysis of Each VRIO Quality*
- Provides an in-depth look at each VRIO quality: valuable, rare, inimitable, and organization.
- Uses examples to illustrate the application and importance of each quality.
10:25 📈 *Utilizing the VRIO Framework in Organizations*
- Focuses on the organizational requirements to fully leverage the VRIO qualities.
- Discusses how proper organization is essential for capturing true value from resources.
11:22 🔄 *The VRIO Framework as a Whole*
- Reviews the VRIO framework's application and its implications for competitive advantage.
- Emphasizes the need for continuous evaluation of resources using the framework.
Made with HARPA AI

[@naahidul]

Wish you comeback and continue publishing more.

[@flemmingbentzen4082]

Very nice.

[@DevavratBonde]

Superb explanation! could you please also make videos explaining ADL, Ansoff and GE Matrix?

[@BusinessToYou]

Thanks Devavrat! Great suggestions, you could already have a look at our video on BCG Matrix which is quite similar in purpose to the GE Matrix.

[@keshavkumarjha2723]

hi there, can you make a video on Ansoff matrix and Servqual , would be great addition. and thanks for amazing content

[@Michael-tr5uq]

Just passed the Strategy exam with u! Hug!

[@BusinessToYou]

That great to hear Michael! Congrats! :)

[@ntuthukondlela8224]

Am I wrong to say that a firm can actually use the VRIO framework during the Value Chain Analysis?

[@MeehellaC]

Can you do a video for a Brand Identity PRISM. really appreciate it if you can do for a BRA product

[@thaitran3985]

Is this used at the SBU level since it is about finding and maintaining sustained competitive advantage?

[@BusinessToYou]

That is correct, the VRIO Framework is part of Business Strategy as opposed to Corporate Strategy frameworks like the BCG Matrix.

[@sasirekasathyan2013]

Hi.. could you tell me about The Contradictions of strategy on a company.. I have a assignment.. i don't understand about.. if you know just tell me.. it'll help me🙂

[@muktashidkhan8542]

Can you please make a video on Business Model Canvas. Great Presentation skills.

[@BusinessToYou]

Thanks for the suggestion! :)

[@rukshanthajanaka9470]

💞

[@kristyy2488]

Can you please produce more videos .. thanks

[@ashaniwidyasekara7305]

Can you do Vrin frameworks

[@BusinessToYou]

Hi Ashani, the VRIO framework is an extension of the VRIN framework as mentioned in the video. The only difference is that the factor Organization was added to the model.

[@omniamohamed8431]

Plz make vedio about SWOT Analysis & 7P's Market Mix
Plz add arabic sub from captions on all playlist

[@erikB10]

I miss your videos 🙄😪

[@harmandeepsingh4863]

ਨਿਆਗਰਾ ਕਾਲਜ ਤੋਂ

[@sabirkuliev5313]

thank you

[@ojwangrumo7041]

Thanks big time