How Big Oil Bought Gaming
ฝัง
- เผยแพร่เมื่อ 18 พ.ค. 2024
- and other WINS AND FAILS in this past week of Marketing & Business!
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Edited by eriksenchee | / eriksenchee
Thumbnail Image: Kotaku / Epic / Shell Jacob Silberberg (Getty Images)
FULL VOD: [VOD LINK]
#atrioc #stream #gaming
0:00 Intro
0:11 BIG OIL BIG BANDS
07:36 BOE-NO!
09:55 Twitch Layoffs
12:05 Tiger's Final Check
13:45 PROPER AD AINT IT MATE
15:22 Lawsuit Frenzy
17:58 Zuckerbeef
18:39 Elon is Fadedthanahoe
20:16 WYD BYD?
22:23 Wazzup Beijing?
Used to work as an engineer at Shell. A few months back I began to feel guilt and had trouble sleeping. And I’ve definitely lost friendships over the years. Glad I no longer work there. I’m with Northrop Grumman now and I couldn’t be happier!
Yep I used to be a driller for BP but had to quit after all the spills made me think more about how I am hurting the planet, thankfully Aramco gave me a much better and more eco-sustainable job!!
Been working for Marlboro for 20 years. I'm the guy that recommended virginia slims because I didn't want to give women as much cancer.
I used to work at Lockheed Martin, but seeing all the damage the weapons I produced have been doing on people made my tummy feel bad 😢
Now I work at Monsanto, and I know that my stomach doesn’t feel awful out of guilt but rather thanks to all the carcinogens I ingest on a daily basis. Thanks Monsanto!
I use to be a driller on an oil rig but I got a call in the 80s to become an astronaut to drill into a asteroid and nuke it to stop it from wiping out all life on Earth. Because it's easier to train drillers to be astronauts than to teach astronauts how to drill
I hope this is satire, ALL defense contractors have blood on their hands lmao, how does that help you sleep?
Mr. Ewing never fails to impress. I especially like your coverage of the struggles of Big Oil. Truly, it is unfair how all of the oil-tanker crashers give Big Oil a bad name. God bless you for bringing awareness to Big Oil's heroic effort to show the youth the truth!
Absolutely agree. Big oil has been, unfaily, under attack for decades now. I was so happy to see Mr. Glizz himself show us the real truth and stand in defense of poor Big Oil. Let's go, Brandon!!!
Dr. Carbonation* but otherwise good comment
I can’t tell if this is a joke or not.
But It’s really not okay to call Big Oil, BIG Oil.
These small family run oil companies should really be called Smol Oil, since they are so tiny and smol.
Glad they are getting some recognition finally though.
@@hibernate44 You're right. I need to check my privilege when discussing delicate topics like Oil companies and use terminology that is most respectful to them.
In the end, despite my intentions, it seems I only played into the all-too-common trend of slandering our hardworking oil and petroleum companies. Truly, my perception has been warped by the trash I see in the mainstream media.
If you say ge never fails to disappoint then that means he always dissapoints
Aussie Lamb ads are genuinely top tier, during the covid lockdowns the different AUS states put up borders and prevented travel between them. Aus lamb ran an ad which had the lamb tearing down walls between the states and bringing people together and it did insane numbers, we covered it in a university marketing class
Dang thats great
I have been seeing the lamb ads my whole life and it's shocking how many I still remember decades later. They've had a fantastic marketing team there for quite a while.
never once saw the ad. im jealous
Really sad that the Australians don't have the right to free movement and congregation
@@KingMinish No, just like when people lole you try to say we have no "free speech". We do, it's just not called that and I guess words are hard for someone like you.
Watched this at 10x speed and can confidently say that The Glarketer never misses, the absolute legend!
The only thing Big A misses is Monday
Wow that's insanely funny bro your comment has changed the world 😐
@@njebs.yeah he did change the world. My glizzy hands grew 4 sizes this day.
Glarketer Carrying Twitch
Don't watch at ten times speed! It suggest the algorithm that you try to rush through the video! Always watch the video on 0.25 speed that the algorithm thinks you're watching real hard!!
Oil companies could've started changing decades ago, but they'd rather have more scandals and marketing. Hilarious, in a way
Ironically 20 years of delay means that we now have about 10 years to phase out fossil fuel.
The "carbon budget" does not change because the oil industry successfully delayed both electric cars and carbon taxes by 20 years.
20 years ago we had until 2050 to phase out fossil fuel. Now, after 20 years of inaction, we have only until 2030 to phase out fossil fuel.
@@jamesphillips2285 It's insane to me how bad train, tram and bus networks are in the US, and how little willingness there is anywhere, to fix traffic problems with them, plus how little budget was spent on alternative fuels.
@@jamesphillips2285 the technology 20 years ago wasn’t even close to being economically sustainable though. It has only recently gotten there and it’s still not even there lol. Unfortunately companies try to make money and there’s still no money in esg
I love myself some Marketing Monday on a Saturday ❤️. Another Dr. Carbonation classic
Marketing monday on a satuday?
Atrioc🎮🚶♂️🔫
In case anyone watching was looking for a quick update to the situation in Taiwan, it looks like the Green Party has taken the election and Lai will remain in power. According to CNN, China has responded after the election by saying “Taiwan is part of China.” Very contentious situation building for both sides. I recommend looking more into it if you're interested at all in geopolitics.
With the Boeing one, I'm reminded of something a Russian Tzar did, quite a few centuries ago. He was tired of the cannons on his ships blowing up when fired, and so he required that prior to a cannon being bought and accepted by the government, it must be test fired while the cannon maker is sitting on it. They lost a few prominent cannon makers that way, but quality went up substantially.
I'm joining Shell the next month with their digital team lmao. Glarketer never misses.
tell me to send me a check and i'll do the next marketing monday from a hummer
you should quit
@@needsmorsleeppeople need jobs my guy. Just cuz they work for the company it doesn’t make them the company.
hope you won't be on a field trip the day me and the homies decide to ka-boom an oil refinery
Tell me to send me a check????
Props to the editor for choosing to cut the part where he realizes it's Equity
Just wait till people find out that the little recycling symbol on the bottom of your plastic stuff means basically nothing. It was thought up decades ago by companies to seem like plastic was indeed a good thing and that everyone should use it just to sell more.
The little number next to it basically details the class of plastic it is, the number also determines if it is indeed recyclable. Only a couple numbers of the 9 or however many there are now are actually recyclable.
Well, that's bloody stupid ain't it?
If memory serves me right all plastics that shrink at high temperature are a genuine nightmare to recycle, on the other hand, if you can 3d print with it, it is pretty good for recycling
number 2 is so good gotta love HDPE
somewhat similiar story with Non-GMO buttefly.
The species of butterfly on it is monarch butterfly, a species of butterfly that has had it's DNA modified by viruses without human intervention (not that rare in nature. read on Snake DNA in cows and where that comes from)
The originall logo was actually used by companies to indicate their product as having GMO, and was ment to to be positive symbol to consumers, something to be proud off (it's not all evil folks, or at all, don't confuse technology itself with companies using it), and the companies selling their products on a premium on basis of gmo fearmongering didn't like it. Can't have positive messaging around their BoogeyMan
So they took the logo, slightly artistically modified, and made it into non-gmo symbol. Lots of marketing and it's the only one left.
No the number is the type of plastic.
But NOBODY sorts plastic waste by looking for that tiny number.
Generally the way plastic is recycled is either:
1. It is part of an industrial process and they put the trimmings back in the mix.
2. It is sorted and landfilled.
Until fossil fuels are banned: getting virgin material tends to be cheaper than recycling.
I’d love if Big A did a marketing Monday on this
Make sure to catch the Big A-Wards tonight at 6PT, the only streamer award show where the streamer doesn’t know anything about it before hand. The community worked really hard to find a way to spend 1000 dollars on yarn
Little sad there wasn't an update to have a little more info to say the green party won
AYO. The GREENS won? what timeline are we in?
Chief Keef famously said “smoking on the gas like Citgo” and i think that did wonders for their brand image that shell could only dream of
was openly celebrating Lai's win this morning actually LFG
Gotta say, the Wazzup Beijing sections are awesome, especially with the Chinese deepcuts. Big ups, the show is actually somehow getting even better
Kinda weird to see oil companies not really taking an interest in the racing game market, hell, shell could have their logo plasteted all over each and every racing league's events for half what they probably paid epic
I don't think they are really trying to change the minds of racing fans tho. Seems like they're targeting a more environmentally inclined demographic
@@noahthenormalyea racing fans generally aren’t the ones at the front line protesting big oil
It wasn't an actual sponsorship deal with Epic, Shell just made a custom map. It probably cost them very little.
A pretty big portion of my tax advantaged home savings account is tied up in ESG ETFs (vetted by myself.) Unfortunately they are outperformed by pretty much everything else, so it's a balance to ride of how much I care and how much good I think I'm doing and not disadvantaging myself willfully.
You might see this reverse from time to time. For the decade to 2020, early ESG-type funds were outperforming standard indices because the energy sector was floundering for a lot of that decade.
This is why marketing and finance people should never be allowed to rise to the top of the company beyond the marketing department. Only engineers and those with profound comprehension of the industry and fundamentals allowed
Watched the beginning and end, skipped all the mid stuff in the middle. Another great video atrioc!!!!
cute that boeing's chapter starts at 7:37 of the video
We need a 3 hour long mega marketing Monday
I fear the day I hear an 8-year old scream "Oh my god mom, it's Shell from Fortnite!"
Love the content Big A 👌
the funny thing is job security for the guys in charge of drilling all transitions nicely to geothermal power with minimal retraining and were starting to dig deep enough to put geothermal plants in places we never thought we could
The only problem that I could see with Elon taking any of those drugs is that his companies will fire any employee who might also do the same. I remember a story of a worker who was fired because she took "Dr recommended THC drops" then he went on Rogan and was smoking weed lol
The Australian Lamb ad is a yearly tradition. Also comes in an interesting time as lambs as sold as low as $1 a head to the supermarkets and sold still at huge markups which is messed up
Love the constant Zelda songs in the background of the marketing Mondays. Very nice touch
FWIW, those Aussie lamb ads are a - staple - around this time of year. Every single one of them is a banger, and it's something that's regularly shared around by all generations, even if you don't watch TV.
Possibly the most iconic Australian ad campaigns of all time
11:50 a proposal: twitch deliberately starts another global pandemic to boost viewership
this stuff is so good that i switched from my ipad to my laptop to watch this when i saw that it had dropped eight minutes ago. keep up the good work
I love ur channel bro. So informative. This channel is a gem
atrioc never fails to market my monday😏
I work at spirit in 767 integration out in Wichita and work with the guy who built everything around the door plugs. He’s the only one left from those units at spirit so the FAA is quite upset
It's a good point that people do bring up DEI as a reason why a company is faltering, but what if that's a symptom rather than the cause. A company fixates on DEI to improve its image because it has shifted its focus from developing a good productive to focus on budgetting and market dominance through social factors.
When you have DEI that’s naturally gonna happen. So yes DEI is why the company is faultering. If they weren’t gonna make it a priority it wouldn’t exist in the first place.
Seems so crazy for me as a Norwegian working in the industri, when in norway working for an oil company is one of the most wanted Jobs
UPDATE:
*THE GREEN PARTY WON TAIWAN GREEN SWEEP*
6:07 ngl hearing this rap at 1.5x speed makes it kinda fire 😂
Best marketing monday in a while. Loved the Australian representation
I actually have done a few large projects on ESG, making me feel the most informed watching this Atrioc video
5:52 Caltex is just chevron? Good to know.
We've got Caltex in South Africa
7:43 That is HORRIFYING. I would experience something beyond a panic attack if I saw that
Once McDonnell Douglas and Boeing merged it was the beginning of the end. Moving Boeing's HQ from Renton to Chicago was GGs. I live on the West Coast in a tourist town and I often speak to Boeing engineers and employees at my job, and they all pretty much say that the takeover brought in McD's corporate ethos with them. Don't forget - McDonnell Douglas failed because they sought to maximize profits over safety, which led to a HUGE number of crashes in the 70s and 80s after deregulation, which obviously led to customers not trusting them.
All this to say, if it's Boeing I'm not going.
State capitalism like Sony, Samsung, Airbus always beats Anglo American neoliberalism chasing short term profits through stock buybacks. GE used to be America’s largest company and now is a shadow of itself. Jack Welch’s middle managers joined McDonald Douglas then Boeing.
@@zeitgeistx5239 capitalism thrives with the help of state free market is a lie
8:00 "Insider trading is a term that is often associated with illegal practices that take place behind *closed doors* . It is a practice that involves buying or selling securities based on non-public information."
Yeah, this one’s DEF going on the hog cranking playlist
Buddy, my wife flew to Taiwan on a weekend just to vote. Lol.
Green party won
I believe Green Party won… this will be a fun year
Those lamb ads a yearly tradition for Australia day, kinda like our 4th July
I appreciated the “Oh Hey Taipei” segment
The australian lamb ad is literally the ascended centrist grilling on the political spectrum meme.
It's fucking perfect I love it lmao.
You and your team are killing the analysis, gg
LOVE THESE VIDEOS
Explain to me after being in the air for 60+ years, why the tail section cant pop off and provide a huge PARACHUTE? I don't understand how we have technology to do so many things, but a giant parachute wasn't implemented in any aircraft....but a hot air ballon.
Hands down, best outro and news review on TH-cam.
Big A is so right about Tiger Woods. I'm 31 and I can vividly remember both of those Tiger clips being played everywhere.
The lamb commercial is what the Pepsi ad tried to do
24:43 FYI Green Party won
The quality of Marketing Monday is next level. Gives reasonable budget tv program.
If someone is wondering the DDP won, the green party
working for a innovative it company where our biggest clients are shell and exonmobil, the lack of talent and computer know how is very noticable.
Sarketing Saturday, my favorite!!
The crazy thing about that Nike ad from tiger was impromptu. They had a different ad planned and he was just doing the ball bounce on the side. When the director saw him doing that they scrapped the commercial they had and just had him do that.
twitch needs to be run more like netflix i feel like, like they need to think more about big events that will bring in alot of people
The green party won!
he looks so blazed up in this one boys 😂💯
No way he talked about the Australian Lamb ad. Classic Atrioc "The Honourary Aussie" W.
At this point oil companies are just doing what cigarette companies did in the 60s
there are fields full of BYD electric cars because they would produce a large number which would draw investors, which they would then use to make more cars and artificially inflate their production numbers drawing even more investors. There was also recent lawsuits about the decaying battery waste polluting the fields which the cars were parked in. I believe the public outcry about it was enough to draw action in cleaning the battery waste and removing the cars.
I decided to major in petroleum engineering and am about to graduate. $150k straight out of college is definitely worth more than my morals.
With that decision you've just sold out your future for a quick profit, you're just as short sighted as the people in power. You proud of yourself?
Yet another Glarketer banger!
i need to know if atrioc has seen the infamous australian lamb ad about religion
8:00 why is this EXACTLY what I thought of
The Starbucks thing is crazy cause you just use whatever is left on your card and then pay whatever is left over with your debit card or whatever lol. You don't have to pay an entire order with just the Starbucks account. I hate that it only lets you add $10 at a time but people are just stupid as fuck falling for the manipulation
even talking about ESG perpetuates the sad scam it is
the Open AI lawsuit:
“objection your honor, have you considered the fact that im not a human being”
The era of influencers is just a dystopian hellscape
but they told me it's the capitalist hellscape lol
They're just celebrities. It's not that different, doomer.
It’s less dystopian than 50 ppl being famous in the entire world
Sarketing Sunday, either we are incredibly late or unfathomably early
The Aussie lamb ad is a yearly tradition right before Australia Day and is regarded as the best tv advertisement marketing Australia has
Fascinating video, Atrioc! The way you've delved into the intersection of big oil and the gaming industry is both eye-opening and thought-provoking. It's alarming to see how pervasive corporate interests, like those of the oil industry, can be in shaping entertainment and media narratives. Your analysis of the subtle (and sometimes not so subtle) ways in which these corporations influence gaming content, marketing strategies, and gamer culture really highlights a lesser-discussed aspect of corporate impact on modern media. It’s a crucial conversation to have, considering the younger demographics involved and the long-term implications on environmental consciousness. Looking forward to more content like this that challenges us to think critically about the media we consume daily. Keep up the great work! 👍 #AwarenessInGaming #MediaInfluence
As a follow up for the Wazzup Beijing segment, Lai Ching-te, the person running for the Green Party, declared victory on today. So, we will see what happens.
6:08 this must be the wackiest beat in existence 🤣 😂
Here in Brasil we have a 35% tax on imported ICE vehicles. Seeing you talk like that about that measly 30% made me cr- laugh.
Atrioc / anyone else, as a light fan of Antitrust policy (I read Curse of Bigness and The Antitrust Paradox) what are your thoughts on the vertical integration of BYD? Stuff like Robinson Patman act definitely blocks that in US to some extent but the results in China are interesting.
oh im against it for sure - should lead to higher prices / worse outcomes for consumers in the long run, but in this race to get market share its leading to insanely low/subsidized EV costs.
I tend to agree it almost certainly hurts overall efficiency (Bork would disagree with us). In my opinion it definitely hurts any other EV companies in China but benefits BYD a ton. From a consumer maximization standpoint though it’s a interesting conversation. Thanks for responding!
Nearly done with a degree in aerospace engineering, Boeing is cooked. nobody around me says "I want to work for Boeing" it's ALWAYS "yeah the max 8 is so dogshit" "did you see they missed orbit?" etc etc. I think most of the other people around me rather make missiles than work on the next 737. Not to mention a lot of these planes are so far behind cockpit wise it's actually scary. They still have the internals that they had when flight engineers were a thing, but it's been adapted to work with modern systems, which is always worse than just making one homogeneous system.
18:31 beta having private jet,
Chad zuck : i have private wagu farm
21:34 Big win for Mexico 🇲🇽
Lai (Green Party) won the Taiwnese election yesterday
Lmao I just watched the title change as I was watching the video
Keep it up big A, I started calling me coworker Arthur big A in your honor
Thank God Somebody Else is Talking About Boeing. I have been sketched out by them for at least ten years!
The musk thing explains a lot
Anyone else remember the awesome ad Fuslie did for Shell on TH-cam (Shorts)? I guess for some people, the money is still enough :D
Marketing MONDAY on a Saturday? The Glarketer never Misses!
Marketing Monday on a Saturday 😂
Green Party in Taiwan took the dub for those curious
Oil is gonna stop being that reliable grower in the next decade or so, it'll be a big shakeup.
Mate have you seen the Gruen Transfer. It’s basically the Atrioc show but maybe slightly better 🙊 and will educate you about Aussie marketing with a lot of amazing humour
Zucc really said "let them eat wagyu" huh
me in taiwan right now when the green party won 👀👀😃