Naming Conventions made easy - save time and make your life so much easier

There's no 'best' universal naming convention. It's entirely dependent on how you've set up your work. In this video I'll walk you through the four principles and two questions you'll need to ask yourself to craft a solid naming convention for your purpose. It's easy, and you'll reap the benefits of being able to find and track things more easily. A naming convention is essential to helping you scale up and boost your productivity.
00:56 Four principles to keep in mind:
01:02 1 . Scope
01:15 2. Consistency
01:22 3. Descriptiveness
01:26 4. Conciseness
01:32 Ask yourself these 2 questions to start crafting naming convention:
01:38 1. What information to encode?
01:55 2. What's their order of importance?
02:15 Example naming scheme
03:27 Dates
04:07 Avoid spaces
04:29 Avoid special characters
04:59 Readability and cases
05:35 Abbreviations
06:05 Document it and make sure everyone knows where it is
06:23 Keep it simple
06:50 Critical look at the previous example
07:59 Additional benefits

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Whether it's invoices or marketing assets, a naming convention can help you spend less time looking for something you know exists or redoing things you know you have but can't find. While this is not an exhaustive list, I've used naming conventions for:
• Invoices - You may want to consider using the date and client name, then enumerating if there are multiple (e.g. ClientName_2023-06-19_1), as enumerating your invoices (e.g. invoice1234) can give away how much other business you do - some people/businesses can be sensitive to this so it's worth keeping in mind
• Marketing assets - for internal use, consider naming product shots with the product SKU or similar unique identifier and a description, e.g. ABC123_front.png or ABC123_specs.png
• Graphic assets and content briefs in a digital publishing setting
• Jira/Trello tickets to track progress of large scale publishing projects - tens of thousands of items composed of dozens of components each add up quickly, and having consistent naming helps you keep track of everything.
• Naming files for yourself and clients - the spreadsheets I create to track projects are named consistently, so I can find the ones I need more easily in future. Using consistent naming for files I created for clients also made it clearer to them what they have received and makes it easier for them to find what they're after (and it also makes you look much more professional).
Naming schemes make work so much easier, particularly at scale, and I've condensed all you need to know to get started into this video. I'd love to hear what's worked for you too, as I'm sure there are some interesting uses for naming schemes out there.