Great piece of info, thank you Aakash and Nancy! I really liked this advice on getting access to the product and using them extensively. Can you make a video on how to answer the interview after using the product? if you could take an example of a product on the b2b space it would be great.
I wouldn't put much stock in that GUCCI framework. Just looks like a buzzword - the content looks disjointed and incomplete. Satayeet Salgar's thoughts on Product Strategy on this channel are more useful/insightful. Instead, use the Richard Rumelt approach (Good Strategy/Bad Strategy): Diagnosis: A clear understanding of the challenge or problem to be overcome. Guiding Policy: A directional approach chosen to cope with or overcome the obstacles identified in the diagnosis. It serves as a “guardrail” or “signpost” marking the direction forward, without defining every detail. Coherent Actions: A set of actions that focus on shifting critical dynamics. These actions should be coordinated, support each other, and align with the guiding policy. AND/OR the Gibson Biddle GEM/DHM approach: Growth/Engagement/Monetisation biz priority, together with generating big bets that are: Delightful Hard to copy Margin-enhancing Essentially in the Gibson Biddle model your Guiding Policy is your DHM and your GEM priority and the Coherent Actions are specific steps you took/tried out to push your DHM strategies. Personally I like the Rumelt approach together with SWOT and Five Factors to analyze the situation and point the way ahead, and then using the Product Strategy Canvas and Biddle's frameworks for execution, measurement and aligning everyone around it from senior to junior. There is a lot of information online about these approaches including working examples.
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Great piece of info, thank you Aakash and Nancy!
I really liked this advice on getting access to the product and using them extensively. Can you make a video on how to answer the interview after using the product? if you could take an example of a product on the b2b space it would be great.
Gucci framework is confusing. How can you talk about unmet customer needs without customer segmentation?
I wouldn't put much stock in that GUCCI framework. Just looks like a buzzword - the content looks disjointed and incomplete.
Satayeet Salgar's thoughts on Product Strategy on this channel are more useful/insightful.
Instead, use the Richard Rumelt approach (Good Strategy/Bad Strategy):
Diagnosis: A clear understanding of the challenge or problem to be overcome.
Guiding Policy: A directional approach chosen to cope with or overcome the obstacles identified in the diagnosis. It serves as a “guardrail” or “signpost” marking the direction forward, without defining every detail.
Coherent Actions: A set of actions that focus on shifting critical dynamics. These actions should be coordinated, support each other, and align with the guiding policy.
AND/OR the Gibson Biddle GEM/DHM approach:
Growth/Engagement/Monetisation biz priority, together with generating big bets that are:
Delightful
Hard to copy
Margin-enhancing
Essentially in the Gibson Biddle model your Guiding Policy is your DHM and your GEM priority and the Coherent Actions are specific steps you took/tried out to push your DHM strategies. Personally I like the Rumelt approach together with SWOT and Five Factors to analyze the situation and point the way ahead, and then using the Product Strategy Canvas and Biddle's frameworks for execution, measurement and aligning everyone around it from senior to junior.
There is a lot of information online about these approaches including working examples.