What is marketing? Definitions of marketing by various authors 🤓

Hi! Let us welcome you to the first episode of the marketing knowledge with questus! Today we will introduce you to the definitions of marketing by various authors. We will also highlight the most important aspects that will help you understand the science of marketing.
In this video you will find the answers to the following questions:
- What are the most common mistakes in categorising marketing?
- What definitions of marketing have been proposed by Philip Kotler, The Chartered Institute of Marketing and David Jobber?
- What elements or roles of marketing are included in each of the discussed definitions?
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[@Harvert0]

Great video and presentation i didn't beielve that the Marketing concept can be simplified that way thanks a lot

[@questusmarketingknowledge]

We're glad you liked it! 😀 We encourage you to check out other videos on questus channel 😎

[@ngwarimandrup8309]

Good info well presented

[@beatrizvallejo6494]

Easy to follow video that prompts relevant and key learning. It has helped me to build a good round table. THANKS very much!!!

[@efosaomokaroomokaro4639]

P

[@AlwinKeller]

Great information, Thanks you)

[@morevirtual9842]

great video, excellent use of digital - animation

[@joycenjeri3400]

I have learned a lot

[@mackenziesun5758]

really great and clear

[@fa2me75]

Great video!!!

[@questusmarketingknowledge]

Thanks!

[@chiragdesai9675]

Thank u...

[@angielordlinsag9900]

Thank you sir

[@questusmarketingknowledge]

you're welcome! I encourage you to subscribe 😊

[@bashabasha-k5k]

This English is hard

[@zananeli2153]

Nice and understandable video bit it would be evwn better if it had a simoler and more specific definition ofarketing bcs the pnes in this video are still little longish, and have vague worda like "value", "needs", 'wanrs" of customers....
Still within that politically correct definitions domain.
Marketing is essentially promoting a product or service with the aim of ensuring, maintaining and increasing profit of the entity that promotes a produft or service.
One other little sugestion is to improve the english pronounciation
(th-cam.com/video/OuzS6uXR0Hk/w-d-xo.html)

[@yaneliavila6799]

「画像が不快すぎる」、