My dad used to run a printing business in Bangalore. When I was 17, we didn't have the money for engineering college seat. I thought of dropping out and start work at the printing shop on a full time basis. Just a week before CET seat selection, a rich guy came with a massive order to print his daughter's wedding invitation. The entire order gave us a profit of Rs 9000, which was exactly the amount needed for an engineering seat back then. I would say, Before the 2000s, weddings ran the economic engine of the country.
Back then people didn't have much of a choice. Either take up govt jobs or open a small business. Except for marriages, Indians are very thrifty. They spend a lot of money on their sons or daughters marriage. We got a small pie (printing), then there is pendal people, decorators, house keeping staff, florists, priests, catering.. And the list goes on and on.
Yes, but no one told them to hold a grand weddings beyond their means. I now live in australia and people here take big loans for things they don't need to impress people they don't like. It is a universal problem. In India it is wedding, and in Australia it is boats and 4x4
The no 1 threat for wedding industry is genZ and their ever evolving trends and behaviour. GenZs are proving to be more reasonable and logical in some aspects of our life and can bring about massive changes in the amount of money spent during weddings.
point to note is that not everyone in gen z is like this, only the top portion(10%-20%) with access to resources, like quality education, the rest are doing worse by being trapped in status war and doing more showoff or impulse buying finally getting debt trapped. So its not going to be all good by itself unless we all support each other.
Our wedding logic: Spend some much money for the wedding so that you wont think about divorce and next marriage. The actual reason for less divorce rate in India is this 😂
Wedding are once in a lifetime experience. And if someone want to make it memorable then it's their choice. I appreciate it. Edit: People who fall in debt after weddings don't really want to celebrate it big but are actually pressurized by the society. Obviously there is need to eradicate this problem so that no one is pressurized in spending more or less. What's important is freedom.
Yeah its their choice to be financially unstable, if they can afford then its good but the problem is most of the weddings in India are funded by debts and in rural areas those debts come from unauthorized sources which make them fall in a debt trap so tell me is it that important to so off your wedding or just be a financially literate person and spend only if you Can afford it
@@manofculture9051 definitely brother one of my uncles fell into such a debt trap and today he is in 1.5 crore debt he had spend 3 crore on his daughter's marriage and today he and his sons are paying the dabt sacrificing a better life for their own children
Except that it is not just about making things memorable. And if you need buckets full of money to do it memorable then it is not necessarily good either (spoiler: many people take lot of debts for it)
For me the idea of a BIG FAT wedding is. - Get married in court - Spend the money saved on an unforgettable trip with my partner - Throw a party for close relatives and friends once I am back
most of the money spent by these big fat weddings (except paying for Rihanna) stays in the country and in the local economy where poor's benefits the most whereas you will be spending mostly on international hotels, and international destination. Although this is not good example of investment in local economy but this is the reality.
Yeah its their choice to be financially unstable, if they can afford then its good but the problem is most of the weddings in India are funded by debts and in rural areas those debts come from unauthorized sources which make them fall in a debt trap so tell me is it that important to so off your wedding or just be a financially literate person and spend only if you Can afford it
There is nothing wrong in big fat wedding as long as you can afford it. However I have seen many families who can't shell out a thousand rupees per month for their children's good education, but would happily spend tens of lakhs of rupees for their wedding.
What a timing! I am getting married next month and was thinking about the costs and stuff in my mind. I just opened TH-cam today and this comes on my feed! TH-cam Algorithm👑
I appreciate the slight shift from entertainment like content to more informative videos. Is this shift because earlier videos weren't able to retain audience as they came for entertainment value that information.
Super rich should definitely spend like this which increases cash flow to middle or low income groups. The only problem is middle class is in super illusion and wants to copy super rich and ends no where.
Disagreed. Super rich will obviously hire well to do wedding planners, other than the labor involved, I am not sure how much it increases cash flow to low income groups
@@magiclandcartoonsa common man's marriage in his local place is where the poor is benefited. The wedding of rich doesn't directly benefit the poor, only a part of it reaches the poor.
India is a collectivist society so we care a lot about what people think of us. If we had some self esteem to not put others before ourselves and act in our self intrest, then our society could have been a lot better.
Regarding that foreigners part - No, Indians are the ones paying for foreigners to attend/welcome/perform in their weddings. In this industry since half a decade and it has never been other way around
@@Z71990 I'm not talking about musicians and singers alone. Anything related to foreigners in your wedding are arranged by event managers, be it table service staff or fake foreign Paparazzis or anything you could wish for
Personally speaking, there is nothing wrong with big fat weddings. There are many caterers, designers, jewelers, decorators etc who get a job through such weddings. If you have the money for a BIG FAT wedding, go for it. The problem starts when an average middle class girl wants an Ambani style wedding and they force their parents to take a loan and organise such a wedding. Stick to your budget. Just because some people don't have the money to do a big fat wedding, does not mean you have to be jealous or frustrated looking at somebody else's Big Fat Wedding. Some people seriously need to Grow Up.
**and vice versa Sometimes it's other way round.. _The problem starts when an average middle class parents wants Ambani style wedding and then force their children indulge on and organise such weddings.._ I know my Dad doesn't have enough money to have Grand wedding.. he will be taking loan for sure.. then spend next 4-5 yrs to repay them.. personally I don't enjoy gatherings and Camera attention.. Amount spend on showing off your (Fake) Wealth ≠ How Happy I will be in my married life .. I will get nothing.. all will be gone.. I want to get married in a temple.. simple.. and beautiful... When Catholics marry at church.. Sikhs marry in Gurudwara.. why can't we marry in Temple.. I m searching for a Groom who will be on the same tangent as of me.. 😊 --- Avg Middle class Girl..
@@quizudita why do you think Hindus don't marry in temple ? Many celebrities have married in temple . Also temple marriage is common in South India . Some people prefer to marry in temple . My cousin brother who could have afforded a nice wedding in Hotel or a nice venue preferred to marry in Temple . It saved him a lot of money . My own brother refused to have a big fat wedding according to our standard . He is a central government employee . He didn't marry in temple but still had a simple wedding in a small hotel . Not much importance was given to decoration . Priority was given to food . We were fully involved in our wedding . Friends , neighbours and relatives helped in whichever way they could . It was a nice experience . However I was miffed at my brother for not arranging a decor lights in front of our home . He shouldn't have done kanjoosi on that at least 😂
@@Dam6404 389,414 (2023) itno Abani Direct job di hai Mene bhi zyada nahi liken 5 logo job di hai Tumne kitno job di hai? Reply karna wait kar raha hu?
I absolutely hate weddings. I would rather have a court marriage rather than deal with all the relatives and people taunts/gossip on my wedding day. Also i don't believe in traditional culture even though i am hindu. I only believe in god, not the man made cultural customs.
@@rajkumarvishwakarma478 no offense I just told you that, anything or any idea is accepted in Hinduism. Even if you feel that someone is cutting his roots & traditions, even that's accepted. I didn't find anything wrong, it's up to individual preferences
@@sudhindra then what remains as of Hindu? If you keep on taking every thing out of it. I agree, that Hinduism in its current form is not solely based on rigid laws and traditions and has diverse traditions, From Shakta to Vaishnava to shaiva everyone follows their dharma in the way they want. But if one says I don't follow any Hindu custom or even dharmik rituals, but still call oneself one, I don't get this. Seriously.
An influencer even did a complete wedding photoshoot by herself to save money from planners, photographers and videographers! It's a new trend as well!❤️
I still don't get it why someone would spend so much on just a wedding. I mean, for ultra rich people, I understand. But even middle class people are also spending so much on just a ceremony !!!
I like those big fat weddings...🙂 family gathering lots of friends and families to chill with... lots of girls to chit chat with...😝good food...i like it...😌whats the meaning of life without such celebrations...🌝
Last 3 mins are so important and if understood properly your whole life can be changed and saved for good and have a great head start for the new wedded couple
It's only a North-India thing. South Indian families spend relatively less (although they have more money). Marriage halls are cheaper, food is simpler, the event is short, no insane flight or train booking or 'wedding season'. Please stop this plague of weddings in an already poor country; Instead please nudge people to spend on health, comfortable living, career support etc.
Another fact women makes more impulsive purchase need to attract them in the looks . They are more of feeling it visually. I observed these things among my surroundings. The brides and grooms are becoming more status oriented when it comes to major status oriented products like stage settings, clothing and food menu
Agr Shaadi nhi tiki toh what will you do.. "trying to reminiscing about the Grand event" Achhar daaloge... Focus more on.. Happy Marriage and Settled life than spending Hefty amount just to show off (unreal) family's wealth ..
I am pretty sure it is going to grow like other sectors and the most of the growth will come internal standardization and Premiumisation of Products as Wedding is slipping down in the priority list of Indians and when the mean population age surpasses 35 , the weddings will start to decrease even more.
After the explosion of social media the wedding market blew up, we Indian's unnecessary adding up western wedding culture into our culture which is adding up expenditure etc etc 😢.
Same way it can be said, if we support small business & other stuff, we can do it other times too, why is it always has to be during marriage? Also why to always think east is only the best? Indian spirituality may be best but definitely not indian mentality
@@sudhindra We live in a democracy. People can choose to do whatever they want with their wealth as long as it is legal and ethical. I can choose to spend 1000 rupees on a pizza as well as a 10 rupee chai. It is not the society who tells me you should help the chaiwala because it is small business. Also spending money on weddings means the money is getting distributed to the economy and provides jobs to people. This is India ,not the US, where the employment is more as compared to India. These small exuberances with our festivals,functions,ceremonies helps keep our economy churing. It is not just the small businesses. We are not living in 1947 anymore
🎉Weddings are a form of cultural extortion. People say that this helps small businesses ?! Such establishments are not businesses, since they do not provide value. How is expensive wedding any different from obligatory payment to mafias ? Bhatat needs better small businesses and culture.🎉
Sad that instead of spending this money on something meaningful to improve the state of the country we want to cater to rich people doing hollow show off. India is full of talent, with great potential to spend money on science, discoveries and tech.
Ultimately it’s what you PRIORITIZE in your life. Speaking for me, I DO NOT want neither me nor my mom spending an exorbitant amount of money on my wedding. I’ve been saving up for a house and will not participate in some show which caters to some ego contest. And I don’t have any right to my mom’s hard earned money for a three day party. 🤷♀️
Indian wedding on an have 2000 minimum people coming to attend the wedding function. so, they basically recover most of the wedding expenses in the form of gifts. Also, at the end of the day it's an unification of two families. two big families. lots of people are employed by Indian wedding industry
As per my experience it would be 300 on avg(at least in cities) and not 2000(unless in rural areas). Also not even a portion of the cost is recovered in marriage as only close relatives give gifts and in return you have to give gifts in their wedding or "It WOULDN'T LOOK GOOD". Just think about the cost for a week long functions with accommodations for guests. Unification of two families will happen regardless of doing these big weddings like what happens in case of court or temple marriages. And using 20% of life saving just for the sake of employing people once is not a good justification. Spend only what is necessary and don't be trapped in showoff.
@@shubhamtariyal439 yes agreed. Spending money on luxury car or big smartphones are also luxury. People must consider those. Atleast wedding money is spent within India mostly. So basically money remains in Indian economy. Buying luxury cars and smartphones you end up supporting foreign countries
@@ganeshr4371 I really don't understand the mentality, when it comes to marriage you all think of indian economy, but why not other times? Is marriage the only way to contribute? Also freebies does more damage to economy, even then support it, but people shouldn't by foreign products😢
I thought, the new generation believed more in freedom and ease of life. How's everyone getting crazy about marriage! Honestly marriage is responsibilities and adjustments.
Sometimes you are even valued for the expensive gifts that are sent to the groom's family from the bride's family(it may be plates ,spoons ,gold jewellery and property etc)and even how many varieties of dishes were prepared for the wedding and we can't say anything because in the end they say it's not the gifts it's about self respect of the family
Small Indian startups should utilise and make costs low for marriages and make every penny count for the ppl who spend. Of course we will spend more. But it should always stay in budget.
I think RENTING is a hot topic now, be it House, Cars or Clothes... So does it make sense to build a cloth's brand (like manyavwar) or build a cloth renting brand by sourcing clothes from manyavwar (and renting a single cloth to say 5-6 people at 20-25% of the MRP) Would love to hear your POV
Wo Ambani hokr chinta nhi kr rha aur inge tb bhi problem hai its one time only not like western countries where you marry every 2-3 years well that's also happening for people going for dating lol😂
That’s a huge opportunity for enabling divorces as well, more weddings like this that means more divorces, so carrying an ecosystem for seamless divorces can be huge opportunity! Lawyers , relationships coaches, therapists etc big money there
My dad used to run a printing business in Bangalore. When I was 17, we didn't have the money for engineering college seat. I thought of dropping out and start work at the printing shop on a full time basis. Just a week before CET seat selection, a rich guy came with a massive order to print his daughter's wedding invitation. The entire order gave us a profit of Rs 9000, which was exactly the amount needed for an engineering seat back then.
I would say, Before the 2000s, weddings ran the economic engine of the country.
Agar tum kisi cheez ko shiddat se chaho, to puri kaynat usse tumahari karane lg jaati hai
That is very anecdotal.
Back then people didn't have much of a choice. Either take up govt jobs or open a small business. Except for marriages, Indians are very thrifty. They spend a lot of money on their sons or daughters marriage. We got a small pie (printing), then there is pendal people, decorators, house keeping staff, florists, priests, catering.. And the list goes on and on.
Ya but look at the loans taken for wedding and many can't return that because loan taken for wedding is like a loss making business bound to bankrupcy
Yes, but no one told them to hold a grand weddings beyond their means. I now live in australia and people here take big loans for things they don't need to impress people they don't like. It is a universal problem. In India it is wedding, and in Australia it is boats and 4x4
It has been requested Be it a poor or a rich wedding, the food should be good.😂❤
Food matters 😂
That’s easy
The no 1 threat for wedding industry is genZ and their ever evolving trends and behaviour. GenZs are proving to be more reasonable and logical in some aspects of our life and can bring about massive changes in the amount of money spent during weddings.
but how?
@@hiranyasarma8886 Watch " the problem with genz" by aevy tv and then you can understand what i mean to say.
But with boomer parents.... Trust me it's not gonna happen
point to note is that not everyone in gen z is like this, only the top portion(10%-20%) with access to resources, like quality education, the rest are doing worse by being trapped in status war and doing more showoff or impulse buying finally getting debt trapped. So its not going to be all good by itself unless we all support each other.
no. even genz likes big weddings. no amount of brain washing and leftist agenda is gonna change them.
Our wedding logic: Spend some much money for the wedding so that you wont think about divorce and next marriage. The actual reason for less divorce rate in India is this 😂
Seems logical
It is the actual fact
Fact 👏
Wedding are once in a lifetime experience. And if someone want to make it memorable then it's their choice.
I appreciate it.
Edit: People who fall in debt after weddings don't really want to celebrate it big but are actually pressurized by the society.
Obviously there is need to eradicate this problem so that no one is pressurized in spending more or less.
What's important is freedom.
Yeah its their choice to be financially unstable, if they can afford then its good but the problem is most of the weddings in India are funded by debts and in rural areas those debts come from unauthorized sources which make them fall in a debt trap so tell me is it that important to so off your wedding or just be a financially literate person and spend only if you Can afford it
@@MonuKumar44444 I AM FROM A RURAL AREA IN UP and what you said is 100% correct.
Honestly, In India its less about making it memorable and more about making a big show.
@@manofculture9051 definitely brother one of my uncles fell into such a debt trap and today he is in 1.5 crore debt he had spend 3 crore on his daughter's marriage and today he and his sons are paying the dabt sacrificing a better life for their own children
Except that it is not just about making things memorable. And if you need buckets full of money to do it memorable then it is not necessarily good either (spoiler: many people take lot of debts for it)
For me the idea of a BIG FAT wedding is.
- Get married in court
- Spend the money saved on an unforgettable trip with my partner
- Throw a party for close relatives and friends once I am back
Excellent thinking mate
most of the money spent by these big fat weddings (except paying for Rihanna) stays in the country and in the local economy where poor's benefits the most whereas you will be spending mostly on international hotels, and international destination. Although this is not good example of investment in local economy but this is the reality.
@@nikhilkay1 well it's his decision
SAME THOUGHT HERE
I like this plan.
Yeah its their choice to be financially unstable, if they can afford then its good but the problem is most of the weddings in India are funded by debts and in rural areas those debts come from unauthorized sources which make them fall in a debt trap so tell me is it that important to so off your wedding or just be a financially literate person and spend only if you Can afford it
It was not even a wedding……. It’s a pre-wedding celebration
There is nothing wrong in big fat wedding as long as you can afford it. However I have seen many families who can't shell out a thousand rupees per month for their children's good education, but would happily spend tens of lakhs of rupees for their wedding.
No idea why I'm watching a video on big, pompous weddings when I have my mid-sem exam tomorrow... Oh well.
Habits bro. Habits don't change even if it is a day before exam
End sem in 6 days.....
Tapping the market gaps and sharing it. Too good.
I have joint family and we literally bankrupt 3 times in span of 7 years because of so lavish wedding of my sisters
Hey bhagwan , jitna ho sake utna hi karna chahiye this thing should change
I dunno why but i laughed a lot hearing the word 'bankruptcy' due to marriage not once but thrice 😂@@Kitty786kat
Yes,but groom parents will understand the debts of brides to make a expensive wedding 😢
0:25 Ouch 💔
😂😂
Bigboss mujhe hurt ho raha hai
She showed that to avoidCreeps😅
@@ManishKumar-eq3txbig boss khud kunware baithe h bhai 🙂💔
💔
It wasn't evern their wedding. It was a pre-wedding party.
Thinking about the actual wedding set to take place in July leaves me gobsmacked 😂😅😅
Simple weddings are best to Avoid Expensive bills.
Yesssssssssssssss
11:21 "This Industry Is Recession Proof" got my retention....
Lockdown : muje bhul gaye
What a timing! I am getting married next month and was thinking about the costs and stuff in my mind. I just opened TH-cam today and this comes on my feed! TH-cam Algorithm👑
Congrats in advance bro 🎉🎊
@@piyushdashore Thanks a lot, Piysh bhai 🤝
The channel is so underrated. The stats and topic selection are just on point.
This channel deserves millions of subscribers. Really good work on videos
I appreciate the slight shift from entertainment like content to more informative videos.
Is this shift because earlier videos weren't able to retain audience as they came for entertainment value that information.
Super rich should definitely spend like this which increases cash flow to middle or low income groups. The only problem is middle class is in super illusion and wants to copy super rich and ends no where.
Disagreed. Super rich will obviously hire well to do wedding planners, other than the labor involved, I am not sure how much it increases cash flow to low income groups
@@idonotdosarcasmSo what is the exact wealth transfer model or equation according to you.
@@magiclandcartoons would my opinion matter ?
@@magiclandcartoonsa common man's marriage in his local place is where the poor is benefited. The wedding of rich doesn't directly benefit the poor, only a part of it reaches the poor.
India is a collectivist society so we care a lot about what people think of us. If we had some self esteem to not put others before ourselves and act in our self intrest, then our society could have been a lot better.
Simple wedding is a progressive thing and not the other way around
Regarding that foreigners part - No, Indians are the ones paying for foreigners to attend/welcome/perform in their weddings. In this industry since half a decade and it has never been other way around
Ambani bro.....
Obviously a singer will not sing for free, be it foreigner or Indian
@@Z71990 I'm not talking about musicians and singers alone. Anything related to foreigners in your wedding are arranged by event managers, be it table service staff or fake foreign Paparazzis or anything you could wish for
11:39 point to be kept in mind 😊
Personally speaking, there is nothing wrong with big fat weddings. There are many caterers, designers, jewelers, decorators etc who get a job through such weddings. If you have the money for a BIG FAT wedding, go for it. The problem starts when an average middle class girl wants an Ambani style wedding and they force their parents to take a loan and organise such a wedding. Stick to your budget. Just because some people don't have the money to do a big fat wedding, does not mean you have to be jealous or frustrated looking at somebody else's Big Fat Wedding. Some people seriously need to Grow Up.
**and vice versa
Sometimes it's other way round..
_The problem starts when an average middle class parents wants Ambani style wedding and then force their children indulge on and organise such weddings.._
I know my Dad doesn't have enough money to have Grand wedding.. he will be taking loan for sure.. then spend next 4-5 yrs to repay them.. personally I don't enjoy gatherings and Camera attention.. Amount spend on showing off your (Fake) Wealth ≠ How Happy I will be in my married life .. I will get nothing.. all will be gone..
I want to get married in a temple.. simple.. and beautiful...
When Catholics marry at church.. Sikhs marry in Gurudwara.. why can't we marry in Temple..
I m searching for a Groom who will be on the same tangent as of me.. 😊
--- Avg Middle class Girl..
Even if someone has enough money it is better to invest elsewhere which will reap more fruitful results for our world.
Even if someone has enough money it is better to invest elsewhere which will reap more fruitful results for our world.
@@quizudita why do you think Hindus don't marry in temple ? Many celebrities have married in temple . Also temple marriage is common in South India . Some people prefer to marry in temple . My cousin brother who could have afforded a nice wedding in Hotel or a nice venue preferred to marry in Temple . It saved him a lot of money . My own brother refused to have a big fat wedding according to our standard . He is a central government employee . He didn't marry in temple but still had a simple wedding in a small hotel . Not much importance was given to decoration . Priority was given to food . We were fully involved in our wedding . Friends , neighbours and relatives helped in whichever way they could . It was a nice experience . However I was miffed at my brother for not arranging a decor lights in front of our home . He shouldn't have done kanjoosi on that at least 😂
Ambani ne Wedding India me kari hai respect 👍
Haan... Berojgari khatam hi ho gayi bas 🥴🥴
soothu
@@neemtreeguy8236kuch esa likh jo samaj aye?
Wo Bezzati bhi kis kaam ki jo samne wale ko samaj me hi na aye 😂
@@Dam6404
389,414 (2023) itno Abani Direct job di hai
Mene bhi zyada nahi liken 5 logo job di hai
Tumne kitno job di hai?
Reply karna wait kar raha hu?
50 Varieties of Food ❌
(Bad Quality)
20 Varities of Food ✅
(Good Quality)
20?
AEVY TV is the BEST!!! ❤🔥🔥
I absolutely hate weddings. I would rather have a court marriage rather than deal with all the relatives and people taunts/gossip on my wedding day.
Also i don't believe in traditional culture even though i am hindu. I only believe in god, not the man made cultural customs.
What Hindu if you cut off all roots from culture and traditions?
@@rajkumarvishwakarma478To be honest even atheism is part of Hinduism, so this culture & roots aren't necessary to be hindu
@@sudhindra what is it?
Where does these tradition derive their roots from?
Charvaks dont follow any tradition nor believe in Supreme being.
@@rajkumarvishwakarma478 no offense I just told you that, anything or any idea is accepted in Hinduism. Even if you feel that someone is cutting his roots & traditions, even that's accepted. I didn't find anything wrong, it's up to individual preferences
@@sudhindra then what remains as of Hindu?
If you keep on taking every thing out of it.
I agree, that Hinduism in its current form is not solely based on rigid laws and traditions and has diverse traditions,
From Shakta to Vaishnava to shaiva everyone follows their dharma in the way they want.
But if one says I don't follow any Hindu custom or even dharmik rituals, but still call oneself one,
I don't get this. Seriously.
Wealth driven approach always beats Status driven approach, ALWAYS!
One of my favourite TH-cam channel ❤ ever! 🥰
An influencer even did a complete wedding photoshoot by herself to save money from planners, photographers and videographers!
It's a new trend as well!❤️
Nah, that's just for more content :D
Can't believe u're married!!
Gifts from parents to their children are never taxable, whether it is given during wedding or any other time.
I still don't get it why someone would spend so much on just a wedding. I mean, for ultra rich people, I understand. But even middle class people are also spending so much on just a ceremony !!!
I don't think it's Ambani's money. It is all the money he collected from Election Bond 😂😂
Possible😅
Ya, u can also 😅make money from election bond without hardwork ❤
Your money your choice. But food must be delicious😁😁😁
I like those big fat weddings...🙂 family gathering lots of friends and families to chill with... lots of girls to chit chat with...😝good food...i like it...😌whats the meaning of life without such celebrations...🌝
Which means your life doesn't have any other Jalwa than this, there hundreds of ways to enjoy
Last 3 mins are so important and if understood properly your whole life can be changed and saved for good and have a great head start for the new wedded couple
Those who hate weddings, it's your moment people, to like here.
hahaha
Hehe true. I dont hate it, just find it wasteful. I would rather save that money to do something better
@@LiberatedNotes yup true 👍
Don't think like that my father run a decoration business it will be bankrupt if u ppl think like that
Because for Indians, wedding is not just a time pass, it's a forever bonding of life, thus we celebrate it joyfully and beautifully ❤
like our beloved couple Mr and Mrs Mayya
Correction: 65% are not waiting to get married.... Many of them don't want to marry at all and many married will go for divorce in next 5-10 years
It's only a North-India thing. South Indian families spend relatively less (although they have more money). Marriage halls are cheaper, food is simpler, the event is short, no insane flight or train booking or 'wedding season'. Please stop this plague of weddings in an already poor country; Instead please nudge people to spend on health, comfortable living, career support etc.
it is customary to donate to the poor in weddings. my brother also donated 1L.
That’s a great example.
0:25 ouch 💔
Can you please explain your research process? That was a very well researched and data packed video. kudos👍
My dad is also a photographer. But because of relatives and society pressure and my parents mentality I am doing cse.
A small correction. 3 days Pre-wedding celebration 😛
watching this video in sept , 24
and Hardik's wedding scene pops up in the middle . Ironic 😂
Its good you capitalised on the trend 🤠👏🏼👏🏼
After Marriage Most of the family became unstable financially.
Another fact women makes more impulsive purchase need to attract them in the looks . They are more of feeling it visually. I observed these things among my surroundings. The brides and grooms are becoming more status oriented when it comes to major status oriented products like stage settings, clothing and food menu
11:01 finally starts talking sense for about ten seconds 🤣🤣🤣
Agr Shaadi nhi tiki toh what will you do.. "trying to reminiscing about the Grand event" Achhar daaloge...
Focus more on.. Happy Marriage and Settled life than
spending Hefty amount just to show off (unreal) family's wealth ..
I am safe from these spendings. Not able to talk to girls at work, parents at home not making any effort for arranged.
You are one lucky bastard dude
Same
I am pretty sure it is going to grow like other sectors and the most of the growth will come internal standardization and Premiumisation of Products as Wedding is slipping down in the priority list of Indians and when the mean population age surpasses 35 , the weddings will start to decrease even more.
After the explosion of social media the wedding market blew up, we Indian's unnecessary adding up western wedding culture into our culture which is adding up expenditure etc etc 😢.
All that money spent went to the Indian market finally,raising everyones profit...
It's all Fun Until the couple decides to get Divorced after Marriage... all Investment gone to a Loss
Yeah.. in some cases.. couple are forced to live in Bad Relationship... just because their Parents had spend huge amount on their wedding..
nothing wrong, you live only once, spent it on those moments, especially the big ones. No need to think west is best always
Same way it can be said, if we support small business & other stuff, we can do it other times too, why is it always has to be during marriage? Also why to always think east is only the best? Indian spirituality may be best but definitely not indian mentality
@@sudhindra We live in a democracy. People can choose to do whatever they want with their wealth as long as it is legal and ethical. I can choose to spend 1000 rupees on a pizza as well as a 10 rupee chai. It is not the society who tells me you should help the chaiwala because it is small business. Also spending money on weddings means the money is getting distributed to the economy and provides jobs to people. This is India ,not the US, where the employment is more as compared to India. These small exuberances with our festivals,functions,ceremonies helps keep our economy churing. It is not just the small businesses. We are not living in 1947 anymore
Manish naming his son Lionel is the highlight (yes, I zoomed in)
Love you achina maya love your videos ❤❤
Aevy tv should increase loudness in their videos
Anupam mittal rocking the whole business
🎉Weddings are a form of cultural extortion. People say that this helps small businesses ?! Such establishments are not businesses, since they do not provide value. How is expensive wedding any different from obligatory payment to mafias ?
Bhatat needs better small businesses and culture.🎉
Sad that instead of spending this money on something meaningful to improve the state of the country we want to cater to rich people doing hollow show off. India is full of talent, with great potential to spend money on science, discoveries and tech.
Thanks girls for not marrying me. I saved so much money 😂😂
How much did you spent on your wedding Achina Mayya ?
Just now watched Mohak Mangal's video Crazy Rich Indians
We are a status obsessed society.
Its good, its a way of redistributing the wealth to people around us.
Lots of issues in Subtitles. I guess some AI tool was used to generate it. Team shouldve cross check before posting.
Ultimately it’s what you PRIORITIZE in your life.
Speaking for me, I DO NOT want neither me nor my mom spending an exorbitant amount of money on my wedding.
I’ve been saving up for a house and will not participate in some show which caters to some ego contest.
And I don’t have any right to my mom’s hard earned money for a three day party.
🤷♀️
Can you afford house after saving
Indian wedding on an have 2000 minimum people coming to attend the wedding function. so, they basically recover most of the wedding expenses in the form of gifts. Also, at the end of the day it's an unification of two families. two big families. lots of people are employed by Indian wedding industry
As per my experience it would be 300 on avg(at least in cities) and not 2000(unless in rural areas). Also not even a portion of the cost is recovered in marriage as only close relatives give gifts and in return you have to give gifts in their wedding or "It WOULDN'T LOOK GOOD". Just think about the cost for a week long functions with accommodations for guests. Unification of two families will happen regardless of doing these big weddings like what happens in case of court or temple marriages. And using 20% of life saving just for the sake of employing people once is not a good justification. Spend only what is necessary and don't be trapped in showoff.
@@shubhamtariyal439 yes agreed. Spending money on luxury car or big smartphones are also luxury. People must consider those. Atleast wedding money is spent within India mostly. So basically money remains in Indian economy. Buying luxury cars and smartphones you end up supporting foreign countries
@@ganeshr4371 I really don't understand the mentality, when it comes to marriage you all think of indian economy, but why not other times? Is marriage the only way to contribute? Also freebies does more damage to economy, even then support it, but people shouldn't by foreign products😢
Great Insights!
This helped me think little bit more
GReat video, Great content. But please double check auto-generated captions before uploading the video. It's wrong at so many places.
Why was the electoral bonds video deleted ?
11:52 11:56 11:56 11:56 11:57
Great viddeo!
I thought, the new generation believed more in freedom and ease of life. How's everyone getting crazy about marriage! Honestly marriage is responsibilities and adjustments.
India has a good taste in weddings
Waste* in weddings
I will be also happy to do just a court marriage rather than throwing out a big wedding
Congrats on your wedding anniversary
Bro she is already married😭
@@akshaysriraman3065 yeah bro I understand, it's sad - such a beautiful girl
@@subhojeetchowdhury9304 bhai divorce karwa do uska😁 ladai karwado varun ke saath😂
Sometimes you are even valued for the expensive gifts that are sent to the groom's family from the bride's family(it may be plates ,spoons ,gold jewellery and property etc)and even how many varieties of dishes were prepared for the wedding and we can't say anything because in the end they say it's not the gifts it's about self respect of the family
Last message is very important
Great video. The subtitles are wrong at several points though.
Why does this has to be true :
Afluent class = progressive view
9:45
From my anecdotal experiences, this does seem to be a correlation
Small Indian startups should utilise and make costs low for marriages and make every penny count for the ppl who spend. Of course we will spend more.
But it should always stay in budget.
Great content ❤❤
I think RENTING is a hot topic now, be it House, Cars or Clothes...
So does it make sense to build a cloth's brand (like manyavwar) or build a cloth renting brand by sourcing clothes from manyavwar (and renting a single cloth to say 5-6 people at 20-25% of the MRP)
Would love to hear your POV
Yeah i agree still the majority of people would prefer buying brand new... driven by emotion
Crazy how you and Mohak Mangal posted the same topic's video at the same time😂
That paan praak mohak has copied his video content or probably looted it from somewhere.
they are cheating with their subscribers hehehe
I am trying to register for the master class on March 10, it says the class is only for authorized registrants only, help me here
zoom.us/webinar/register/2117080925018/WN_RgKnBCyAQuGX0DpaX5e-0Q
Hi, check this link!
Wo Ambani hokr chinta nhi kr rha aur inge tb bhi problem hai its one time only not like western countries where you marry every 2-3 years well that's also happening for people going for dating lol😂
that "Cowboy Leonardo Di Caprio" accent was crazy tho!!
The only issue I disagree slightly is that this industry is Recession-proof. I think it's not.
Excellent video.
That’s a huge opportunity for enabling divorces as well, more weddings like this that means more divorces, so carrying an ecosystem for seamless divorces can be huge opportunity! Lawyers , relationships coaches, therapists etc big money there
I think *Ambani* must have spent *$3-4 billion* on wedding, this has created a *roadmap of $30-40 billion* and the next strategy as well.
Really you are very beautiful and intelligent didi ❤
Great vedios and topics covered by you keep it up we are with you 🙏🔥
Let's see if you have same opinion about your marriage