How to Use Instagram Stories in 2024 for More Sales & Engagement

If you are using Instagram, but you don’t have an Instagram Stories strategy, you are missing out on connecting with your audience. In this video, I’m going to share:
- the tools built into Instagram Stories you might not be using
- the type of content you should be sharing on IG stories weekly to increase - your sales and engagement
- how to use Stories
- tips to make your Stories content more engaging
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ABOUT SHELBY:
Hey, I'm Shelby, bestselling writer and marketing coach for creatives. After growing my own audience as an author to more than 500k on social media, working in social media management for 7+ years, becoming a full-time writer and selling over 50k books on social media, I now teach authors and creatives, like musicians, artists, poets, photographers and more, how to grow and sell their creative work on social media.
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0:00 - Why IG Stories are a must-have in your strategy
2:30 - Creating an IG Story
3:15 - Engagement tools to use in IG Stories
5:05 - Content ideas and frequency for IG Stories
7:40 - Be sure to use this helpful IG Story feature!
10:05 - How to make your IG Stories more engaging

[@ChristyLoveSinging7]

This was a good reminder for me about what I can do for IG stories. - Christina Vourcos

[@marketingbyshelby]

Thanks for watching!

[@zenlivingliterature]

Thank you for the information.

[@marketingbyshelby]

Any time!

[@tathyaneludwig]

Could I have more engagement if I used hashtags on my stories? Thank you.

[@marketingbyshelby]

Not really! They are more for your current followers. IG used to encourage hashtags on Stories but not anymore

[@artinstead]

does each consecutive post in a day have a 24 hour duration?

[@marketingbyshelby]

yep! each individual story you post, no matter how many you post, each expires in 24 hours from when you post it

[@JimFarnsworth333]

ow can ou add a poll to a carousel?

[@marketingbyshelby]

You cannot; polls & quizzes are only a feature for Instagram Stories!