How We Make Millions With Influencer Marketing | Complete Guide

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  • เผยแพร่เมื่อ 5 มิ.ย. 2021
  • In this week's ep, I chat with Gretta Van Riel, 5x Founder, queen of influencer marketing and great friend.
    We cover:
    0:12 How she discovered influencer marketing
    1:02 How much has influencer marketing changed
    1:20 Things that affect your reach on Instagram
    2:12 Finding the right influencers with outreach and what to look out for
    2:26 Influencers for start-ups vs. established businesses
    3:08 How to get started with influencers
    6:24 What to ask for from the influencers
    6:48 What's the follow up strategy with the influencers
    9:29 How many influencers should you start with
    9:43 How to find legitimate influencers
    10:43 How to find influencers to fit specific requirements
    13:16 How to track the results
    15:29 What is whitelisting?
    18:56 TH-cam Influencers vs. Instagram Influencers
    Drop a comment below if you've got any questions, feedback or videos you'd like to see in the future! I'd love to know.
    Join my Mentorship Program: 👇
    / @daviefogarty
    The Daily Mentor - Scale Your Brand To 8-Figures & Beyond, From Real E-Commerce Experts Who’ve Built $100M+ Brands: www.dailymentor.co/
    Join my Discord: / discord
    Don't forget to Subscribe on TH-cam and Follow me here:
    Instagram: / daviefogarty
    TikTok: / daviefogarty
    Facebook: / davieventures
    Twitter: / daviefogarty
    Linkedin: / ddaviefogarty
    Gretta's Instagram: @gretta
    DISCLAIMER: The content provided in this TH-cam video is for informational purposes only and should not be considered as professional advice. Any recommendations, reviews, or opinions expressed are based on personal experiences and research, and individual results may vary. Viewers are encouraged to conduct their own due diligence and consult with relevant professionals before making any purchasing decisions or implementing strategies discussed in this video. The creator of this content shall not be held liable for any direct, indirect, incidental, or consequential damages arising from the use of information presented herein.
    If you've made it this far, drop the comment "We want more Gretta!" below!
    #ecommerce #entrepreneur #advice #business #influencermarketing #influencer #instagram
    #startup #tips #australia #daviefogarty #oodie #calmingblankets #millionairemindset

ความคิดเห็น • 437

  • @SteveInQLD007
    @SteveInQLD007 8 หลายเดือนก่อน +14

    You know she knows her stuff when you ask one question at the start of the interview and she takes that question and speaks non-stop about it for the rest of the interview AND it's all great content too!!

  • @Incomestreamsurfers
    @Incomestreamsurfers 3 ปีที่แล้ว +84

    Mad respect for letting the expert on the topic do most of the talking. Great respect and you're making me re-evaluate dropshipping.

    • @counselhan7437
      @counselhan7437 2 ปีที่แล้ว

      Me too. You looking at private labeling instead?

    • @Incomestreamsurfers
      @Incomestreamsurfers 2 ปีที่แล้ว

      @@counselhan7437 printful Shopify integration

    • @myles4267
      @myles4267 2 ปีที่แล้ว +1

      @@Incomestreamsurfers I

  • @normankaimeng
    @normankaimeng 3 ปีที่แล้ว +40

    So glad I discovered this channel early. No repetition, no sugar-coating, just golden pieces of advice given every few seconds. Can't wait for the next upload.

    • @DavieFogarty
      @DavieFogarty  3 ปีที่แล้ว +4

      Thanks!

    • @MilaLiva
      @MilaLiva 3 ปีที่แล้ว +1

      @@DavieFogarty Great video!! Does Greta have an influencer marketing course or mentoring or anything like that?

    • @burhannbektas
      @burhannbektas 2 ปีที่แล้ว

      @@MilaLiva yes she has many content.

  • @dariangel5993
    @dariangel5993 3 ปีที่แล้ว +15

    Davie, I am so happy I discovered your channel! I learn so much from you! and thanks a lot for inviting Gretta! She's amazing, so much value without any water, just WOW!

  • @sanwalpreet
    @sanwalpreet 3 ปีที่แล้ว +15

    The amount of great information in the video is priceless 💎 most people would charge for this knowledge. Thank you Dave and Gretta. Absolute legends.

  • @Carolinchenxx
    @Carolinchenxx หลายเดือนก่อน +1

    First Interviewer who does not interrupt their guest!! LOVE IT. Great value as well :) Thx.

  • @anastasiahlauritzen2548
    @anastasiahlauritzen2548 3 ปีที่แล้ว +4

    Love this interview, Davie 🙏
    Also THANK YOU incredibly much Gretta, for sharing such valuable tips, on how to grow with influencers 😍

  • @JonesVagabond
    @JonesVagabond 3 ปีที่แล้ว +5

    Great interview! Would love to see more of those expert interviews on different digital marketing platforms!! 🔥🔥🙏🏻

  • @mariawimalasuriya1081
    @mariawimalasuriya1081 3 ปีที่แล้ว +78

    Really appreciate the insightful info. Davie could you do an episode sometime on the "boring stuff" like logistics, 3PL or warehousing?😅 And can't wait for the next video!

    • @scoreyleaked914
      @scoreyleaked914 3 ปีที่แล้ว +1

      @Davie FogartyThis is a scam account guys DONT message it

    • @thebruhindustry7654
      @thebruhindustry7654 3 ปีที่แล้ว

      @Davie Fogarty Scam, DONT MESSAGE IT

    • @Kalpiskingdra
      @Kalpiskingdra 2 ปีที่แล้ว

      @@scoreyleaked914
      He

    • @kade787
      @kade787 2 ปีที่แล้ว

      i don't know they only know cancer

  • @GallantLee
    @GallantLee 3 ปีที่แล้ว +1

    we definitely want more Gretta! thanks for sharing this great info

  • @ethantalkXtra
    @ethantalkXtra 3 ปีที่แล้ว +17

    Gretta is amazing! So inspiring. I remember one of my favourite videos I've seen of her where she explained "cluster influencer marketing".
    Changed the game, when I learnt that one! 🤑

    • @lowie1868
      @lowie1868 3 ปีที่แล้ว

      how does that work

    • @ethantalkXtra
      @ethantalkXtra 3 ปีที่แล้ว +10

      @@lowie1868 ya know the part where she was talking about the influencers having an overlapping audience. It is that.
      So the brand hits a single person from multiple influencers, increasing their touch points, makes them seem like they are everywhere, and increases chance of a sale.
      Hope that made sense 😎

    • @lowie1868
      @lowie1868 3 ปีที่แล้ว

      @Ethan Talk | Impactful Business Stories ow yeah i understand

    • @textmywhattsapp
      @textmywhattsapp ปีที่แล้ว

      mssg me

  • @daniellevi6761
    @daniellevi6761 3 ปีที่แล้ว

    Thanks Davie for the high quality content!

  • @msmolly.s8496
    @msmolly.s8496 3 ปีที่แล้ว +1

    Was waiting for this.
    Cant wait to watch

  • @lucienandflorian
    @lucienandflorian 3 ปีที่แล้ว +3

    Keep up the grind everyone! You will make it!

  • @MaceWindoo77
    @MaceWindoo77 3 ปีที่แล้ว +5

    Of course we always want more Gretta ! You're both a great source of inspiration/motivation ! I'm actually in clothes brand creation so I absord as many informations as i possible from winners.

    • @DavieFogarty
      @DavieFogarty  3 ปีที่แล้ว

      Thanks for sharing!!

    • @kade787
      @kade787 2 ปีที่แล้ว

      Doctor vague.

  • @nadien9371
    @nadien9371 3 ปีที่แล้ว +1

    this is gold! such quality content thank you so much

  • @EM-fz3hf
    @EM-fz3hf 2 หลายเดือนก่อน

    Great video, I'll definitely be putting together an influencer marketing contract before reaching out to people. Didn't even consider the idea that YT would have a longer shelf life as far as sales. Reaching out to influencers who are multi channel is genius. Good to know, thanks!.

  • @ec4338
    @ec4338 2 ปีที่แล้ว +1

    Jesus, what a machine! Gretta have a deep understanding about this subject. This was such a great class.

  • @Mak12368
    @Mak12368 3 ปีที่แล้ว +2

    Just discovered your channel and really love the valuable contents. Wish you had more videos. Can’t get enough.
    I’m from Brisbane. Hope to see you some day.

  • @CreditBreakThroughSystem
    @CreditBreakThroughSystem 3 ปีที่แล้ว

    Amazing video! Love how much value all your videos give. Hope you keep making more videos! :)

  • @jodielisale685
    @jodielisale685 3 ปีที่แล้ว +5

    This was amazing, thoroughly enjoyed watching this and learning some new skills. Something I’ll definitely come back to on my journey. Thankyou for sharing! 😁

  • @enochb1744
    @enochb1744 3 ปีที่แล้ว

    Loved this video! so insightful! Thank you so much!

  • @1995kinggeorge
    @1995kinggeorge 3 ปีที่แล้ว

    THIS 🙌🙌🙌🙌 so freaking good. Thank you!!!

  • @stefanpuc
    @stefanpuc 3 ปีที่แล้ว +1

    I know bunch of stuff about influencer marketing but I still learned a lot. Subscribed, keep them coming! :)

  • @VivaciousLyla
    @VivaciousLyla 9 หลายเดือนก่อน

    As a content creator, I found this so valuable! ❤

  • @ldunne
    @ldunne 2 ปีที่แล้ว +2

    Hi Davie. Loving your videos so far - you come across as very genuine and experienced. Keep it up, the industry needs more of you.

    • @kade787
      @kade787 2 ปีที่แล้ว

      They think it would be big

    • @textmywhattsapp
      @textmywhattsapp ปีที่แล้ว

      msg me..

  • @halfasleephassan6398
    @halfasleephassan6398 3 ปีที่แล้ว +1

    We want more Gretta!\
    plz we new comers need more of these as per most of the youtubers sell their course then teaching
    thanks
    love from Pakistan

  • @ProjectHD-nh4sj
    @ProjectHD-nh4sj 2 ปีที่แล้ว

    78.6k subs are receiving absolute unrivaled content!! Amazing work Davie keep going can't wait for more content mate

  • @paulcalebayibaemiotokolo
    @paulcalebayibaemiotokolo 3 ปีที่แล้ว +1

    This is sooooooooo much information....so much!!! Thanks alot 💯💯💯💯

  • @alisonhoyte7608
    @alisonhoyte7608 2 หลายเดือนก่อน

    Love Greta so impressed when I first saw her a few years ago, to have this masterclass here is wonderful thanks so very much

  • @blaketalbot412
    @blaketalbot412 3 ปีที่แล้ว +2

    Loving this info Davie, thanks for putting this interview together

  • @user-lk8lq1pm5h
    @user-lk8lq1pm5h 3 ปีที่แล้ว +3

    You could make some "real life" videos, like show exactly how your shops work, backstage etc. Show what happens when you have order etc

  • @peter.wang__
    @peter.wang__ 2 ปีที่แล้ว +2

    This is really really good. THANK YOU SO MUCH! An oddie in my shopping cart now.

  • @kediliajans
    @kediliajans 3 ปีที่แล้ว +2

    Great content. You gave a lot to process Thank You

  • @WilliamFaf
    @WilliamFaf ปีที่แล้ว

    Congrats for 200k mark! You deserve it :D

  • @OC1738
    @OC1738 2 ปีที่แล้ว

    love your stuff Davie! Thanks and keep it up!

  • @LennyYT
    @LennyYT 3 ปีที่แล้ว

    Awesomeness 👏👏👏
    Can you speak a bit on how much an influencer manager should charge brands and what month to month growth should look like in bad to great scenarios? 🙏

  • @fingonwin
    @fingonwin 2 ปีที่แล้ว +1

    Love a smart woman who knows the business too. Thank you for this valuable information 🔥🔥🔥

  • @MsPinkprincess99
    @MsPinkprincess99 3 ปีที่แล้ว +2

    Great video ! I know your a busy man but we are going to need more that one vid a week! So much value dropped

  • @joshsmith5449
    @joshsmith5449 2 ปีที่แล้ว

    Thank you so much for all this content! Really life changing stuff!

  • @hamdanianas
    @hamdanianas 3 ปีที่แล้ว +1

    We want more Gretta!

  • @isaiahling1911
    @isaiahling1911 3 ปีที่แล้ว

    Absolutely incredible video. The information you give is extremely valuable

  • @georgigeorgiev7380
    @georgigeorgiev7380 2 ปีที่แล้ว

    I love this! So much useful information! Thank you dude!

  • @stevnshlemon995
    @stevnshlemon995 3 ปีที่แล้ว

    Thanks for the content Davie! keep up the awesome work :)

  • @LouisaMcMonigal
    @LouisaMcMonigal 6 หลายเดือนก่อน +1

    Love this video! Would Love a further explanation into whitelisting! :)

  • @SiaNas
    @SiaNas 3 ปีที่แล้ว +1

    Some amazing tips in there. Thanks for delivering the goods once again.

  • @davidhoffmann7303
    @davidhoffmann7303 2 ปีที่แล้ว

    wow, i am only half through and already learned so much. Thank you and greetings from Germany!

  • @sevengalaxy3599
    @sevengalaxy3599 2 ปีที่แล้ว

    Gretta was great, this was really educational! Thanks Davie 👍

  • @hamezco
    @hamezco 3 ปีที่แล้ว

    WHITELIST EPISODE please! Great video as always!

  • @darrylnewby
    @darrylnewby 3 ปีที่แล้ว

    We want more Greta.
    Really informative and a great point on influencer audience overlap, something which we have done subconsciously but now thanks to your help we can build a strategy around it.
    You mention Social Blade as a way of seeing if the influencer is worthwhile collaborating with. Is there any social listening tools you use to identify influencers / micro influencers to begin with?

  • @mariyavasylyeva2243
    @mariyavasylyeva2243 2 ปีที่แล้ว

    This video is SUPER HELPFUL! Thanks a lot :)

  • @halfenduro5977
    @halfenduro5977 3 ปีที่แล้ว

    Legend! Great content, always good to hear from Gretta the talks on influencer marketing get more and more in depth.
    In our business we have touched on influencer marketing. However, with our products we have found it hard to gain traction/results. My question how would you approach influencer marketing for business supplies or courses?
    I feel there is a big gap in our industry for it, however trying to work it into our marketing has been difficult
    My TH-cam is completely irrelevant to the industry I work in haha

    • @textmywhattsapp
      @textmywhattsapp ปีที่แล้ว

      mssg me

    • @thehypemaven
      @thehypemaven ปีที่แล้ว

      You have to understand who your ideal audience is and where they hang out. Are they students? Craftsmen? People interested in personal development? You could also be describing B2B influencer marketing which requires a different approach.

  • @underthepump5436
    @underthepump5436 3 ปีที่แล้ว

    Awesome 👍 look forward to seeing a deeper dive into white listing.

  • @erone4731
    @erone4731 3 ปีที่แล้ว

    I am currently doing Influencer marketing and for now, I do not miss Facebook marketing

  • @Ethan-bz6wu
    @Ethan-bz6wu 3 ปีที่แล้ว +1

    Really cool Vid. Would be cool to see some practical examples of the marketing strategies. Keep up the good work, this is gold. :)

  • @edriananazree6785
    @edriananazree6785 2 ปีที่แล้ว +1

    Full ep on white listing please! This has been incredibly useful thank you!

  • @chanel0703
    @chanel0703 2 ปีที่แล้ว

    This was great and highly informative! Thank You, you really do love us 💙🤗

  • @biancawessels6195
    @biancawessels6195 2 ปีที่แล้ว +3

    Unbelievable! One of the most informative videos I have seen on video. Thanks Gretta and Davie for the actionable information. This was informative and inspiring to get going with influencer marketing!

    • @DavieFogarty
      @DavieFogarty  2 ปีที่แล้ว +1

      Glad you liked the video :)

  • @thetechdeer9642
    @thetechdeer9642 3 ปีที่แล้ว

    Very Interesting to learn

  • @KauiXXluv
    @KauiXXluv 3 ปีที่แล้ว +1

    Informative video! Thank you

  • @prmsolver
    @prmsolver 3 ปีที่แล้ว +37

    CANNOT WAIT for the "white-listed ads flow"!

    • @miltonmbim
      @miltonmbim 3 ปีที่แล้ว

      @James Brown actually, it's just shameful how he keeps up spamming us with bullshit

    • @islaabadsantos1944
      @islaabadsantos1944 2 ปีที่แล้ว

      absolutely!

    • @textmywhattsapp
      @textmywhattsapp ปีที่แล้ว

      mssg me

  • @AndresZambrano82
    @AndresZambrano82 3 ปีที่แล้ว

    Very good content, thanks guys. Im also lear a new word "OBVIOUSLY" 😄

  • @millionbucks
    @millionbucks 2 ปีที่แล้ว

    Thank you for the very valuable video!

  • @kiyoapparel272
    @kiyoapparel272 3 ปีที่แล้ว +1

    Thanks guys, great insight :)

  • @TheSeWeed
    @TheSeWeed 3 ปีที่แล้ว +1

    This is such a good video! Thanks :)

  • @alexandragarcia3163
    @alexandragarcia3163 3 ปีที่แล้ว +1

    Would love the whitelist video!!

  • @mcmanhattan8675
    @mcmanhattan8675 3 ปีที่แล้ว

    Great video Davie !

  • @JuliaDoan
    @JuliaDoan 3 ปีที่แล้ว +1

    I'm a business owner and influencer from Vietnam and find your videos so informative and genuinely nice to watch, thank you !

    • @DavieFogarty
      @DavieFogarty  3 ปีที่แล้ว

      Glad you're enjoying the videos :)

  • @danderry2904
    @danderry2904 3 ปีที่แล้ว

    Awesome work mate👍👍

  • @miladjahan8776
    @miladjahan8776 3 ปีที่แล้ว

    these videos are deadly. keep it up 👏

  • @msmolly.s8496
    @msmolly.s8496 3 ปีที่แล้ว +1

    This is such amazing information, thank you so much for all this content. I'm going implant this.

  • @donnnycalaki2191
    @donnnycalaki2191 ปีที่แล้ว

    Amazing content!! Thank you

  • @mjbestlife
    @mjbestlife 2 ปีที่แล้ว

    👏😉 Thanks so much Davie for providing us with Hugely valuable & useful information, tools and insights into building successful, scalable and meaningful ecommerce business !
    You are absolutely awesome, super giving and very inspiring! Keep going 😉
    Best,
    MJ

  • @cindyfinlayson4197
    @cindyfinlayson4197 2 ปีที่แล้ว

    Excellent content. Thank you. ✨✨

  • @jova8504
    @jova8504 3 ปีที่แล้ว

    Great video David. What do you think about starting a sportswear brand? Do you think influencers are as profitable for sportswear brand compared to a brand that solves a direct problem like skinny-mint tea?

  • @olyaapostolova188
    @olyaapostolova188 3 ปีที่แล้ว +2

    I NEED full ep on WHITELISTING!

  • @charlottestger
    @charlottestger 3 ปีที่แล้ว +3

    Golden, thanks for this. Yes for the whitelist flow!

  • @kartikkaushik7367
    @kartikkaushik7367 2 ปีที่แล้ว

    Thanks to you both!

  • @fabianbriem3911
    @fabianbriem3911 3 ปีที่แล้ว

    Thanks for the information !

  • @counselhan7437
    @counselhan7437 2 ปีที่แล้ว

    Great content! 👏🏽

  • @KevinKreleger
    @KevinKreleger 3 ปีที่แล้ว +2

    Hi Davie, great video! I have one question. at 07:50, Gretta says that she will recollaborate with paid capacity with those who converted well (the 20-30 influencers out of the 100 Australian sendouts). So my question is: If these are either fixed prices or gifted collabs, how do you measure the profitability of those influencers?

    • @KevinKreleger
      @KevinKreleger 3 ปีที่แล้ว +2

      Now im further in the video. I think I found my answer. ALWAYS a discount code.

  • @killianward533
    @killianward533 2 ปีที่แล้ว

    great video shows start ups the right path to organic growth

  • @alphastacker5612
    @alphastacker5612 3 ปีที่แล้ว +2

    Can you explain more about gifted and paid capacity?

  • @RyanAndrew-wq8wf
    @RyanAndrew-wq8wf 2 หลายเดือนก่อน

    Cool video, thanks. Full EP about Whitelisting!

  • @ruggerodeceglie8763
    @ruggerodeceglie8763 3 ปีที่แล้ว +1

    Hello Davie, did you design and create the oodie or did you initially test the product from china (dropshipping type) and then after realizing that it was profitable, did you create and improve the brand with stock?

  • @mwubahamanadignite8784
    @mwubahamanadignite8784 2 ปีที่แล้ว +1

    we want more Gretta!

  • @jackvanderheyden9171
    @jackvanderheyden9171 10 หลายเดือนก่อน +1

    We want more Gretta!"

  • @ron_see
    @ron_see 3 ปีที่แล้ว +1

    davie, i run a six-fig brand based in aus as well and we do a lot of influencers marketing. been hitting a lull after hitting 16k followers and thanks for explaining whitelisting as we have not tried that yet (we have tried a lot of stuff). definitely going to try this with our closest influencers and see. Thanks very much 🙏

  • @iamtherealjin
    @iamtherealjin 3 ปีที่แล้ว

    Hi Davie , how did you fund your inventory? Did you borrow from the major four banks ?

  • @EdwardChew
    @EdwardChew 3 ปีที่แล้ว

    more videos jam packed with good tips!

  • @ryanyu5051
    @ryanyu5051 3 ปีที่แล้ว

    Finally!

  • @bengogos7203
    @bengogos7203 3 ปีที่แล้ว +1

    White-list ad flow! Yes please

  • @mcwebmore6976
    @mcwebmore6976 2 ปีที่แล้ว

    Learning!

  • @juliav.8928
    @juliav.8928 3 ปีที่แล้ว

    Love this! Would love to see a in-depth video about whitelisting 🥰

  • @katalinszi146
    @katalinszi146 2 ปีที่แล้ว +3

    Love that lil $150 mill Flex, and her reaction to it

  • @islaabadsantos1944
    @islaabadsantos1944 2 ปีที่แล้ว

    Would love a full episode for the Whitelisting Flow!

  • @realcorkdan
    @realcorkdan 2 ปีที่แล้ว +1

    greta is super smart and totally on it 💪✅⭐️👍

  • @MilaLiva
    @MilaLiva 3 ปีที่แล้ว

    Great video!! Does Greta have an influencer marketing course or mentoring or anything like that?

  • @carmelonft
    @carmelonft 3 ปีที่แล้ว

    Yes i want a full video of white listing concept :)

    • @DavieFogarty
      @DavieFogarty  3 ปีที่แล้ว +1

      Will definitely try and get Gretta back on the channel :)

  • @bageerasf
    @bageerasf 2 ปีที่แล้ว +1

    We want more Gretta 😋