How Facebook Ads Algorithm ACTUALLY Works

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  • เผยแพร่เมื่อ 7 มิ.ย. 2024
  • ❓ How does the Facebook Ads Algorithm decide who to show your ads?
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    👁 About this video :
    In this video, we'll be discussing Meta's official explanation for how the Facebook Ads algorithm decides who to show your ads to, as well as the main theories in the media buying community about how the Facebook Ads algorithm actually operates so you can apply them in your strategy today and improve your results with Facebook Ads.
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    ⌚️Timestamps:
    0:00 How Does the Facebook Ads Algorithm Work?
    0:34 Meta's Official Explanation, Auction, and Bids
    1:20 Facebook Ads Auction Formula
    2:38 Relevance and Quality Score
    4:32 Estimated Action Rate
    5:44 Does Interest Targeting Still Work in Facebook Ads?
    7:48 Pocket Theory
    10:11 Creatives Theory
    11:30 Advantage+ Shopping Campaigns
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    🎉 Thank you for your support! If you have any questions please leave a comment below.
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    📥 Business Contact
    Email: jmvdigitalmarketing@gmail.com ✍️
    #facebookads #ecommerce #makemoneyonline

ความคิดเห็น • 33

  • @letmedoit-homeimprovement7987
    @letmedoit-homeimprovement7987 4 หลายเดือนก่อน +4

    Finally I found someone that really explains what we wanna hear. Please do more videos with this level of details and theories . Thanks

  • @keepwondering_
    @keepwondering_ 12 วันที่ผ่านมา

    man i like you, one of the few in this dropship/ecom industry that's actually smart and knows what they're talking about lol. no shallow bs, keep making vids please!

  • @mourningcitizen
    @mourningcitizen 7 หลายเดือนก่อน +6

    Great video, loved your explanations regarding the pocket theory and the creative theory. Learned something new today!

  • @DavidSorokanich
    @DavidSorokanich 21 วันที่ผ่านมา

    Great video, your methodical and in-depth explanations are a breathe of fresh air compared to all the overly-produced, short-attention span Ecommerce related content on TH-cam

  • @albertvladescu1714
    @albertvladescu1714 7 หลายเดือนก่อน +5

    You are getting so good at this, excellent journalistic approach!

    • @JorgeVieiraEcom
      @JorgeVieiraEcom  7 หลายเดือนก่อน

      Thank you! I’m very glad to hear that you’re enjoying the videos.

  • @alex-paris
    @alex-paris 7 หลายเดือนก่อน +1

    Thank you Jorge, very useful, as usual actually

  • @arturhavrylov
    @arturhavrylov 7 หลายเดือนก่อน +1

    Great content man!

  • @lalika64
    @lalika64 7 หลายเดือนก่อน +2

    Hi Jorge great video (I watched your fb adds curse many times and finally I am setting them up) oh and my adds tags was pretty accurate except one or two

    • @JorgeVieiraEcom
      @JorgeVieiraEcom  7 หลายเดือนก่อน

      Hey lalika, thanks for letting me know! That's very interesting, are you using iOS devices or mostly other operating systems?

    • @lalika64
      @lalika64 7 หลายเดือนก่อน

      @@JorgeVieiraEcom thank you! When u sad pause and see I did i was surprised myself; IOS iphone , More creepy when people think of something and next day u see it on amazon or fb as if they read your mind… what’s that ?)))

  • @aymaneanam2390
    @aymaneanam2390 7 หลายเดือนก่อน +2

    Thank you Jorge, great content as usual

    • @JorgeVieiraEcom
      @JorgeVieiraEcom  7 หลายเดือนก่อน +1

      My pleasure, thank you Aymane!

  • @danielp634
    @danielp634 7 หลายเดือนก่อน +2

    Hey Jorge!, thank you for sharing this useful information 🙏great video

    • @JorgeVieiraEcom
      @JorgeVieiraEcom  7 หลายเดือนก่อน

      Hey Daniel, thank you! How's your store going?

  • @DennisNzl
    @DennisNzl 4 หลายเดือนก่อน

    I like the video. I think the truth is a little bit in the middle. Pockets do still exist, and it’s important to have as many creative formats and angles as possible to target these pockets with.

  • @davidroyet7984
    @davidroyet7984 7 หลายเดือนก่อน +1

    Hi Jorge. Very good video. Am I correct to say that pocket theory is not relevant and we should not duplicate ABO Adset anymore ?

  • @parthjariwala1971
    @parthjariwala1971 7 หลายเดือนก่อน

    From where di you get that Facebook algorithm picture? Can you drop a link to the official article?

  • @user-rj5kz2fs1z
    @user-rj5kz2fs1z 7 หลายเดือนก่อน

    brother i wish you will answer my question please my question is the performance of facebook ads drop down when we change IP and country because i was in france and all go well i have 3 winner products 2 new ones and 1 that im working with it for 4 months i have a good cost and all that stuff the day i come to morrocco and change the country and the IP the performance went down 3 products dont work any more no purchases high cpc high cpm can you suggest me a solution please

  • @maho1122
    @maho1122 7 หลายเดือนก่อน +1

    Amazing content Jorge! Thanks for the information. Question do you know of any reliable dropshipping supplier that is not Ali,Cj,USA drop etc. I am getting around 5 orders a day consistently and need help. Thank you!

  • @zdravkokrnjic3950
    @zdravkokrnjic3950 4 หลายเดือนก่อน

    I was always wondering why my cbos does good on one day and flop the other day. I got my answer.

  • @kingmannar69
    @kingmannar69 7 หลายเดือนก่อน +2

    bro where do get to learn all this information ? Awesome content.

    • @JorgeVieiraEcom
      @JorgeVieiraEcom  7 หลายเดือนก่อน +1

      Just from being in this business for a long time and learning through every step of it. Glad you liked the video, trying to bring out stuff for you guys that not many content creators discuss.

  • @AnjulaGodakumbura
    @AnjulaGodakumbura หลายเดือนก่อน

    you put me to sleeeeep....

  • @barracuda833
    @barracuda833 7 หลายเดือนก่อน +2

    muito bom! mais um subscrito! Hoje recebi a notificaçao de que vao começar a cobrar pelos serviços deles (os tais 10 euros por mes), o que me leva a querer acabar as minha contas mas necessito delas para publicitar o meu negocio. Sabes dizer se, caso crie um perfil para o meu negocio (sem amigos nem nada), isso afete os meus anuncios? Obrigado pelo video!

    • @JorgeVieiraEcom
      @JorgeVieiraEcom  7 หลายเดือนก่อน

      Hey, as this is an english language channel out of respect for other viewers I'll reply in english. I'm not sure if you mean a brand new personal account or a business page. If it's a business page it doesn't matter for your ads, however if it's a new personal account absolutely avoid it. Facebook hates people making new personal accounts to run ads.

  • @nepalonlineshop1577
    @nepalonlineshop1577 7 หลายเดือนก่อน

    For Small budget Ad which Platform is Cheaper Facebook or Instagram ?

    • @JorgeVieiraEcom
      @JorgeVieiraEcom  7 หลายเดือนก่อน +1

      Facebook and instagram are two placements within the same platform - Meta

    • @nepalonlineshop1577
      @nepalonlineshop1577 7 หลายเดือนก่อน

      @@JorgeVieiraEcom I mean placement which is cheaper facebook or Instagram placement ?

    • @ronkeamos5585
      @ronkeamos5585 7 หลายเดือนก่อน

      ​@@JorgeVieiraEcombut one can select just one of them if you so wish. Usually, I advertise on Facebook and deselect Instagram. So, which one is better with small budget?

  • @Dani-it5sy
    @Dani-it5sy 5 หลายเดือนก่อน

    And I love it how this whole stuff actually doesn't work at all. I don't know about you but it seems to me this is the ultimate way to get the wrong ads to the wrong person. Here is how it goes with me: I am going to build a swimming pool. I spend one afternoon on internet and order everything I need to build a swimming pool. This stuff will last for 10 years at least. So in the whole world, I am the last person that needs swimming pool equipment. Still I get swimming pool ads for a week.
    Another totally random example that I just noticed. I ordered some floor mats to my car a week ago. So I DON'T need any new floor mats for the next 5 years at least. Still I get ads for floor mats. Seriously you highly educated kids with delusions of being highly intelligent. If you would have just fired random ads at me you would have a bigger chance on a hit than with your algorithm.🤣🤣🤣🤣
    Must admit you do amuse me 👌

    • @DennisNzl
      @DennisNzl 4 หลายเดือนก่อน +1

      The issue is that you are thinking about yourself and your experience. There are millions of Facebook users in the US alone. You are a very small drop in an ocean of people, you can’t come to conclusions based on only your own experience, nor the combined experience of 100 people you may know, as even that would still be statistically insignificant.

    • @Dani-it5sy
      @Dani-it5sy 4 หลายเดือนก่อน

      @@DennisNzl I am only using my own experience as an example. My story is actually just based on logic. Like 1+1=2.