CRYSTAL PEPSI Employee Training Video (1992)

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  • เผยแพร่เมื่อ 8 มิ.ย. 2018
  • After 26 years lingering in obscurity, here it is... the worldwide debut of the employee training tape for the launch of Crystal Pepsi! The video features two distinct sections: a documentary-style product backgrounder, then a series of sales roleplays for overcoming vendor objections.
    Our host opens things up by pondering what access to a crystal ball would be like. Curiously, the theme is promptly dropped in favor of examining consumer behavior and an exaggeration of Pepsi's fulfillment of their preferences. Throughout the accompanying video montage, flashes of several related brands' classic packaging (notably All Sport Body Quencher, Slice, Lipton iced tea and Ocean Spray) overshadow whatever message the voiceover is trying to convey. In contrast to earlier assessments, it is soon revealed that soft drink sales growth is, in fact, slipping. Pepsi's foolproof solution to the dilemma is to unveil new products. Suddenly, the crystal ball reemerges, only this time, a glass bottle of Crystal Pepsi appears inside - the future is now and it looks like a transparent cola.
    The MC touts the new carbonated beverage as a trailblazer, destined to succeed in the markets of today. Of note, he elects to refer to the product simply as "Crystal" almost exclusively from here on out. The volume of "clear"-oriented wordplay also quickly reaches the point of overkill, with the announcer using the phrase, ad nauseum, to express the new soft drink's unequivocal chances to succeed. Despite only being released in test markets to this point, Crystal is heralded as something that's "sweeping the nation." Supporting evidence only serves to prove that Crystal Pepsi is, get this... a cola, with Pepsi on the label and it's new. In an unexpected twist, we then join cola chemists at Pepsi headquarters, as they aim to discover the perfect pH for the soft drink - an experiment that is purported to have occupied a full year-and-a-half of their time. Testimonials, each from Pepsi employees, echo the drink's positive attributes, as they speculate on key differentiators of their company's newest offering. Further endorsements lead to the entire film's apex, as one of the talking heads, while commenting on the can/bottle design, asserts that "you look at it and you have to look twice and say, 'wow, that's a cola in there - I want to try that!'"
    The goal for Crystal is explained to not just be a sales boost for Pepsi, but rather a complete fundamental shift for carbonated soft drinks as a category. Taking that notion a step further, the announcer proclaims that the new beverage will be Pepsi's "flagship product" - bear in mind, this is coming from a company that is literally named after one specific, well-established product. Why such a bold claim? Well, according to three employees, the test markets went nicely, so, obviously, this will be their biggest, most successful brand to date. "Crystal is not a flash in the pan," according to an unnamed staff member, a claim that the host doubles down on, guaranteeing that it will be "around for a long time." Naturally, this sets the stage for a sales-oriented pep talk... after all, the future is CRYSTAL CLEAR!
    Now that we're acquainted with the brand, the next section of the video features a series of sales roleplays, designed to help us confidently highlight features & benefits and overcome customer objections. If you're playing along at home, make sure to "STOP TAPE" when instructed to do so and test your aptitude for representing the brand!
    For more on Crystal Pepsi, check out this review that I made for the 2018 re-release. The video features a full product history, complete with all the original can designs, plus a blind head-to-head taste test vs. regular Pepsi: • CTC Review #108 - Crys...
    If you're interested in this kind of stuff, please subscribe to the CTC TH-cam channel. We have already uploaded 800 commercials from the 80s/90s and reviewed over 1,000 new & limited edition foods.

ความคิดเห็น • 3.8K

  • @redactedmcjoe1343
    @redactedmcjoe1343 5 ปีที่แล้ว +2921

    How to say absolutely nothing in 16 minutes and 25 seconds.

    • @ConsumerTimeCapsule
      @ConsumerTimeCapsule  5 ปีที่แล้ว +408

      They say some stuff: it's clear, sales and profits and uhhhh… did I mention it's clear?

    • @fermiLiquidDrinker
      @fermiLiquidDrinker 4 ปีที่แล้ว +74

      Isn't that all corporate slosh?

    • @elmerjfapp5730
      @elmerjfapp5730 4 ปีที่แล้ว +38

      seems like they ask reasonable questions and then bepis says something like it'll sell and just put it up and it'll sell. well atleast we got to know how well it did

    • @Cheezburgercatz
      @Cheezburgercatz 4 ปีที่แล้ว +29

      welcome to corporate

    • @lol-de4lo
      @lol-de4lo 4 ปีที่แล้ว +10

      @@fermiLiquidDrinker no it's crystal corporate slush

  • @piggypoo
    @piggypoo 3 ปีที่แล้ว +1082

    This is like writing your essay and you're done by page 2, but the teacher requires 10 pages.

    • @Mandalore06
      @Mandalore06 3 ปีที่แล้ว +19

      EXACTLY! I hate wordy fluff. Make your point and be done.

    • @KyleTO7
      @KyleTO7 3 ปีที่แล้ว +5

      Or like writing a business plan

    • @KingofCrusher
      @KingofCrusher 3 ปีที่แล้ว +7

      Marketing people are some of the worst humans to ever exist, like you have to be a REAL piece of shit to go into marketing.

    • @unnamedchannel1237
      @unnamedchannel1237 3 ปีที่แล้ว +1

      Stephen Seehorn I’ll let our marketing manager know that when I get to work tomorrow, what should I tell HR when I go to see them after? Any advice ?

    • @davidw.montague5376
      @davidw.montague5376 3 ปีที่แล้ว +7

      @@KingofCrusher Many people have felt that way, but what we have found is that if you destructively irradiate the part of your frontal cortex responsible for moral reasoning you may become much less critical of people who work in marketing.

  • @ChrisLeeW00
    @ChrisLeeW00 3 ปีที่แล้ว +347

    "I have legitimate concerns about Crystal Pepsi"
    "Sales and profits, sales and profits, sales and profits"
    "Okay, you've convinced me"

  • @aussierule
    @aussierule 3 ปีที่แล้ว +463

    "Crystal has generated the kind of following that guarantees it'll be around for a LONG time" 😢

    • @madally2009
      @madally2009 3 ปีที่แล้ว +8

      Niver heard of this pepsi obviously niver made it to the UK or did not make it

    • @aussierule
      @aussierule 3 ปีที่แล้ว +14

      @@madally2009 It ran from 1992-1994 appearing 'briefly' in the UK according to Wiki. It was a short lived but good soda.

    • @suburbanking9148
      @suburbanking9148 3 ปีที่แล้ว +2

      I remember seeing crystal a few years ago

    • @blaketundra3216
      @blaketundra3216 3 ปีที่แล้ว +3

      We're still talking about it

    • @gwockamol
      @gwockamol 3 ปีที่แล้ว +2

      Absolutely insane. I read your comment and as I was reading it, THE GUY SAID EXACTLY WHAT I WAS READING!!!!! It was like a quarter of a second off, but still pretty much on point to exactly as I was reading. So weird.

  • @dhgbfhhhg8d412
    @dhgbfhhhg8d412 3 ปีที่แล้ว +817

    This is why I pay for internet access.

    • @rebibotic
      @rebibotic 3 ปีที่แล้ว +6

      I liked this so much I made it into a full terrible 80's song th-cam.com/video/WtJnQ5jTDT0/w-d-xo.html

    • @AB-gc3mr
      @AB-gc3mr 3 ปีที่แล้ว +2

      To true endless

    • @rizzo-films
      @rizzo-films 3 ปีที่แล้ว +10

      The World Wide Web (WWW) will be big one day. Better get on it early.

    • @joshuarankin1905
      @joshuarankin1905 3 ปีที่แล้ว +4

      STOP TAPE... Me Too!

    • @Waynerking
      @Waynerking 3 ปีที่แล้ว +1

      Money well spent for sure.
      This is what I would buy a time machine for, how many cases of Crystal can I bring back for you?

  • @profanegaming2829
    @profanegaming2829 5 ปีที่แล้ว +895

    "My grandmother isn't doing so well." "I understand your concern for your grandmother. Thinking less about her and more about crystal Pepsi means more sales and profit."

    • @ConsumerTimeCapsule
      @ConsumerTimeCapsule  5 ปีที่แล้ว +66

      Sound like somebody got through all the role plays...

    • @ignoblesurfer6281
      @ignoblesurfer6281 4 ปีที่แล้ว +56

      "Chemotherapy is expensive and painful. Perhaps give ol' gramgram a cold slug of Crystal Pepsi instead."

    • @devintariel3769
      @devintariel3769 3 ปีที่แล้ว +3

      @@ignoblesurfer6281 Ever heard the story of the first chemotherapy? Ship full of chemical weapons sinks, survivors in the water got the first chemo lol

    • @shanewaters2489
      @shanewaters2489 3 ปีที่แล้ว +9

      try putting grandma in a cold barrel. It will maximize profits

    • @isitthechad3898
      @isitthechad3898 3 ปีที่แล้ว

      🤣🤣

  • @aloafofwholemealbread2elec726
    @aloafofwholemealbread2elec726 3 ปีที่แล้ว +181

    "Can this product help me get my religious boating trip business off the ground?"
    "You'll have more sails and extra prophets"

  • @DeadlyCornbread
    @DeadlyCornbread 3 ปีที่แล้ว +53

    15:08 “times are tough now. I just don’t think crystal will sell well in my store” this man was a prophet.

  • @GleepVonReticuli
    @GleepVonReticuli 3 ปีที่แล้ว +633

    I'm 5 minutes in but it only feels like 4 hours.

    • @starkicker5623
      @starkicker5623 3 ปีที่แล้ว +15

      i made it 3 minutes and had to bail

    • @rickertonfickerton1268
      @rickertonfickerton1268 3 ปีที่แล้ว +8

      1 minute in and i’m bout ready to quit

    • @MrGoatflakes
      @MrGoatflakes 3 ปีที่แล้ว +3

      2:28 and I'm done and wondering why I miss the 80s and 90s 😋

    • @scurus11scurus
      @scurus11scurus 3 ปีที่แล้ว +6

      made it to 13min and now i have this nice full beard 👍

    • @kuantou
      @kuantou 3 ปีที่แล้ว +1

      @@starkicker5623 same lol

  • @GuentherVanRaven
    @GuentherVanRaven 3 ปีที่แล้ว +335

    After watching this I feel confident enough to sell any bullsh*t.

    • @ConsumerTimeCapsule
      @ConsumerTimeCapsule  3 ปีที่แล้ว +38

      Just remember... sales and profits!

    • @john-evanbear8783
      @john-evanbear8783 3 ปีที่แล้ว +3

      @@ConsumerTimeCapsule Spoken like a true Ferengi.

    • @msalksdnlkajndksajdn
      @msalksdnlkajndksajdn 3 ปีที่แล้ว

      Lol

    • @movement2contact
      @movement2contact 3 ปีที่แล้ว +1

      Well, talking about Crystal Pepsi and sales...

    • @Macfrugal_
      @Macfrugal_ 3 ปีที่แล้ว +3

      You’ve got a bright future in the door to door sales of vacuums and mystery cleaning products

  • @OldManTheseDays
    @OldManTheseDays 3 ปีที่แล้ว +77

    “We at Pepsi understand our customer. And our customers want Cola. That’s why we developed a cola that isn’t a cola at all. It will be around forever.”

    • @Hotlog69
      @Hotlog69 2 ปีที่แล้ว +9

      Y'see, jazz is like Jell-o pudding... no, it's actually it's more like Kodak film... no, actually Jazz is like the new Pepsi - it'll be around forever. Hehehehehe

    • @OldManTheseDays
      @OldManTheseDays 2 ปีที่แล้ว +2

      @@Hotlog69 🤜🤛

  • @ethantaylor5425
    @ethantaylor5425 3 ปีที่แล้ว +38

    "And it's a product that says Pepsi "
    Amazing writing, just stunning

  • @elscotto80
    @elscotto80 5 ปีที่แล้ว +1226

    So clear, I can't see it anymore

  • @soul0360
    @soul0360 3 ปีที่แล้ว +267

    At a board meeting:
    "What... Our competitors have used cocaine, in their Cola"
    "Lets try Meth in ours".

    • @scurus11scurus
      @scurus11scurus 3 ปีที่แล้ว +18

      the crystal marketing team clearly had too much coke

    • @ConsumerTimeCapsule
      @ConsumerTimeCapsule  3 ปีที่แล้ว +23

      It's a winning formula.

    • @The_Remster
      @The_Remster 3 ปีที่แล้ว +2

      @@ConsumerTimeCapsule is that really why it was discontinued?

    • @mukbangfanatic5649
      @mukbangfanatic5649 3 ปีที่แล้ว +1

      i see what you did there. lol

    • @junedog4390
      @junedog4390 3 ปีที่แล้ว

      I wish

  • @MDK22420
    @MDK22420 3 ปีที่แล้ว +70

    "I run a small independent grocery store" Who's gonna break it to this guy that his grocery store is just a backdrop with merchandising shelves drawn on?

  • @BradTheProducer
    @BradTheProducer 6 ปีที่แล้ว +816

    The Vaporwave scene is going to be mining this video for screenshots for years to come.

    • @ConsumerTimeCapsule
      @ConsumerTimeCapsule  6 ปีที่แล้ว +55

      My legacy ^

    • @christianalvarado7915
      @christianalvarado7915 5 ปีที่แล้ว +38

      It's so freaking true 'cause I found this on r/Vaporwave in Reddit

    • @ConsumerTimeCapsule
      @ConsumerTimeCapsule  5 ปีที่แล้ว +24

      That's awesome! I love that sub.

    • @ReplayStation
      @ReplayStation 5 ปีที่แล้ว +6

      @@christianalvarado7915 same, bro

    • @silverladderAZ
      @silverladderAZ 5 ปีที่แล้ว +16

      There are some sounds in here I'm going to use in a music project.

  • @contactwide
    @contactwide 5 ปีที่แล้ว +445

    "Certainly not a flash in the pan."
    "Guaranteed it will be around for a long time."

    • @ConsumerTimeCapsule
      @ConsumerTimeCapsule  5 ปีที่แล้ว +109

      Don't question the tape. Crystal Pepsi will live forever.

    • @thecianinator
      @thecianinator 4 ปีที่แล้ว +28

      "Crystal is certainly not a flan. It's a brand. It's a brand of flan. They ask for flan and they're buying a brand of flan again and agan."

    • @DM-mj8nr
      @DM-mj8nr 3 ปีที่แล้ว +14

      i feel like if they marketed it as a limited time offer (then expanded if it was successful) it would’ve done much better and not harmed the brand as much

    • @azeleapark
      @azeleapark 3 ปีที่แล้ว

      😂😂😂😂😂😂😂

    • @LatitudeSky
      @LatitudeSky 3 ปีที่แล้ว +9

      To be fair, it was back on the market in 2018-2019 and may still be around in 2020. It was unique enough to be hard to forget.

  • @fearofchicke
    @fearofchicke 3 ปีที่แล้ว +205

    This seems more like a pitch video than a training video.

    • @matthews835
      @matthews835 3 ปีที่แล้ว +31

      They are training vendors on how to pitch it. Also, trying to pitch it to vendors at the same time. Nice to see sales haven’t changed in 30 years.

    • @dewdop
      @dewdop 3 ปีที่แล้ว +15

      @@matthews835 sales... Sales never changes..

    • @HighlanderNorth1
      @HighlanderNorth1 3 ปีที่แล้ว +2

      @@matthews835
      I dont know about ANY of that.... I'm just here for the kick-ass theme music! Only if it wasnt so heavy.... I think its "grindcore", or some other death metal subgenre. I usually prefer softer, cheezier theme songs in my early 90s soda sales training films! 😁

    • @ConsumerTimeCapsule
      @ConsumerTimeCapsule  3 ปีที่แล้ว +10

      The first half is a backgrounder, then the second half is more of a traditional sales training. I bet the first half was played for investors or management types, too.

    • @alexdennery3375
      @alexdennery3375 3 ปีที่แล้ว +5

      *brainwashing

  • @abrahamlincoln9758
    @abrahamlincoln9758 3 ปีที่แล้ว +34

    "We want a lighter drink."
    "Lighter... like... less dark."

  • @mesostinky72
    @mesostinky72 3 ปีที่แล้ว +129

    Store: But we don’t have any more free space near our cash registers...
    Salesman: What we found is 80% of the stores that sold this got more Profits. The other 20% mysteriously burned to the ground. How many cases would you like to order?

  • @tpte
    @tpte 3 ปีที่แล้ว +241

    "Crystal Pepsi is good because it is new. Now let's listen to some upbeat music."

    • @maxheadrum9030
      @maxheadrum9030 3 ปีที่แล้ว +3

      It really didn't taste like anything

    • @stoneage8593
      @stoneage8593 3 ปีที่แล้ว +2

      „Human music... i like it!“

    • @Cheeseburger.Launch.Sequence
      @Cheeseburger.Launch.Sequence 3 ปีที่แล้ว

      I didn't have the remake Crystal Pepsi a dew years ago but the original was actually not bad. Kinda over sweet I guess.

    • @charlesalberti563
      @charlesalberti563 3 ปีที่แล้ว

      @@Cheeseburger.Launch.Sequence never had the original but I had the remake last year and it was good

    • @uhhhno4699
      @uhhhno4699 3 ปีที่แล้ว

      Caffeine free cola without caramel color, still not a terrible idea. I mean, it’s perfectly clear that crystal flew right of the shelves. No one has anything like it.

  • @MattLitkeRacing
    @MattLitkeRacing 3 ปีที่แล้ว +91

    Step one: Crystal Pepsi in your store
    Step Two:
    Step Three: Profit!

  • @bbrenddon
    @bbrenddon 3 ปีที่แล้ว +45

    80s 90s and early 2000s camera quality seem to have a permanent nostalgia filter

    • @jdisdetermined
      @jdisdetermined 3 ปีที่แล้ว +1

      I know! I can guesstimate the year something was made just by the look of the video, usually within 5 years or so..

    • @OffGridInvestor
      @OffGridInvestor 3 ปีที่แล้ว +1

      It's the fashion they wear.

  • @mojo3898
    @mojo3898 3 ปีที่แล้ว +170

    The real Pepsi challenge is being able to sit through all 16 minutes of this.

    • @yellowblanka6058
      @yellowblanka6058 ปีที่แล้ว +1

      Anybody who was able to sit through this/actually interested should be on a watchlist.

    • @aguyandhiscomputer
      @aguyandhiscomputer ปีที่แล้ว +5

      ​@@yellowblanka6058 I'm heading back to the Wendy's training video.

    • @lashaydagoddess-topic8053
      @lashaydagoddess-topic8053 ปีที่แล้ว +2

      It's easy I'm watching this while drinking a Pepsi 😂

    • @Rountree1985
      @Rountree1985 ปีที่แล้ว +1

      @@yellowblanka6058 how could anyone not sit through this entire video? Only weirdos would choose not to watch this.

  • @spicyroads
    @spicyroads 3 ปีที่แล้ว +404

    There’s a “crystal” product that’s been selling well for 25 years but it’s not a Pepsi

    • @rwashamknife
      @rwashamknife 3 ปีที่แล้ว +13

      Exactly what I thought!

    • @22ron81
      @22ron81 3 ปีที่แล้ว +7

      Shard

    • @viciousKev
      @viciousKev 3 ปีที่แล้ว +5

      Its weed

    • @gr81_matt
      @gr81_matt 3 ปีที่แล้ว +4

      🧐

    • @AmericanGTS
      @AmericanGTS 3 ปีที่แล้ว +8

      Say my name.

  • @notyodad3061
    @notyodad3061 3 ปีที่แล้ว +84

    Did anyone count how many times they said “improve profits, and increase sales”.

    • @onepman
      @onepman 3 ปีที่แล้ว +7

      i did notice that, but i refuse to kill more brain cells watching that again, just to count. i do know that if you took a shot every time they mentioned that, youd die of alcohol poisoning way before the video ends.

    • @Dirkei
      @Dirkei 3 ปีที่แล้ว +1

      Gotta keep shareholders happy

    • @BrianEvans766
      @BrianEvans766 3 ปีที่แล้ว +3

      Stocks are up bonds are down increasing sales and improved profits BUY NOW BUY NOW MONEY MONEY MONEY SALES SALES $$$$$$$$$$

    • @ryanforbes8775
      @ryanforbes8775 3 ปีที่แล้ว +1

      I know its almost like they are a company that wants to make money.

    • @jannesfriedrichs1563
      @jannesfriedrichs1563 3 ปีที่แล้ว

      They were really selling it to them!!!🤣🤣🤣

  • @steadfasttherenowned2460
    @steadfasttherenowned2460 3 ปีที่แล้ว +32

    Usually when people say, "it tastes diffrent" means they don't like it.

    • @ConsumerTimeCapsule
      @ConsumerTimeCapsule  3 ปีที่แล้ว +5

      Haha. Not to mention, it tastes practically identical to Pepsi.

    • @polyhistorphilomath
      @polyhistorphilomath 3 ปีที่แล้ว

      Consumer Time Capsule that in itself is not a selling point for many people.

    • @foylepoirot1437
      @foylepoirot1437 2 ปีที่แล้ว

      @@ConsumerTimeCapsule no, it didn't, lol

    • @ConsumerTimeCapsule
      @ConsumerTimeCapsule  2 ปีที่แล้ว +1

      @@foylepoirot1437 It did. That's literally a main point of the video. It was caffeine free Pepsi with no food coloring. How does that not qualify as "practically identical"???

  • @dc345601
    @dc345601 3 ปีที่แล้ว +227

    Clearly Pepsi’s only sales tactic was to end every answer with “more profits” or “increased sales”

    • @ConsumerTimeCapsule
      @ConsumerTimeCapsule  3 ปีที่แล้ว +20

      Someone watched the role play section.

    • @stonguse
      @stonguse 3 ปีที่แล้ว +7

      NPC dialogue

    • @sickbrain
      @sickbrain 3 ปีที่แล้ว +8

      @@ConsumerTimeCapsule I even stopped the video when they asked.

    • @sickbrain
      @sickbrain 3 ปีที่แล้ว +3

      It does sound like Oblivion

    • @finefatfly4019
      @finefatfly4019 3 ปีที่แล้ว +6

      Let me get this straight...increased sales AND more profits??!? SIGN ME UP!

  • @jonnda
    @jonnda 3 ปีที่แล้ว +219

    “Crystal Pepsi is not a flash in the pan”
    ...I’m glad I was alive to drink it as a kid, and as an adult during both pan flashes.

    • @user-73a
      @user-73a 3 ปีที่แล้ว +8

      fuck you

    • @CleanupKrew7
      @CleanupKrew7 3 ปีที่แล้ว +23

      @@user-73a Wow, come down there Crystal Pepsi man.

    • @yodiggitty8225
      @yodiggitty8225 3 ปีที่แล้ว +10

      I missed it both times

    • @jonnda
      @jonnda 3 ปีที่แล้ว

      @@yodiggitty8225 I'm sorry to hear that. Why or how did you miss the rerelease?

    • @yodiggitty8225
      @yodiggitty8225 3 ปีที่แล้ว +5

      @@jonnda it came out the first time a decade before I was born, and the second time I just didnt care enough to try it

  • @rafindeed
    @rafindeed 3 ปีที่แล้ว +31

    when i imagined marketing gibberish, this is exactly what came to my mind but I didn't know it.

  • @chucklebutt4470
    @chucklebutt4470 3 ปีที่แล้ว +48

    I love how Crystal Pepsi™ is a clear beverage that has a taste that is different from other clear beverages. I used to beat my wife but after drinking Crystal Pepsi™ I feel too sick to be angry.
    Thanks, Crystal Pepsi™!

    • @Kanycmka
      @Kanycmka 3 ปีที่แล้ว

      jumper cables(tm)

  • @blackjesus804
    @blackjesus804 3 ปีที่แล้ว +181

    My friend got addicted to Crystal Pepsi drinking at least a 12 pack a day. Then they stopped making it and he died.

    • @ConsumerTimeCapsule
      @ConsumerTimeCapsule  3 ปีที่แล้ว +58

      So did the sales and profits of your locally-owned grocery stores, then.

    • @Prototheria
      @Prototheria 3 ปีที่แล้ว +34

      @@ConsumerTimeCapsule That's because his friend stopped drinking it after he died, which reduced sales, which reduced profits.

    • @benvervoort4878
      @benvervoort4878 3 ปีที่แล้ว +14

      Your friend died as a hero.

    • @itsmebrittanyl
      @itsmebrittanyl 3 ปีที่แล้ว +3

      Cool story, bro!

    • @Humongous420
      @Humongous420 3 ปีที่แล้ว +11

      @@ConsumerTimeCapsule pretty sure their friend was actually on CRYSTAL METH...not Pepsi

  • @Livenow11484
    @Livenow11484 3 ปีที่แล้ว +202

    “When you look at it you have to look twice. It’s like wow, that’s a cola in there, I want to try that.”

    • @Rekcuf690
      @Rekcuf690 3 ปีที่แล้ว +3

      He said it about 3 seconds before I read it...

    • @JackCarver_Reporting_in
      @JackCarver_Reporting_in 3 ปีที่แล้ว +2

      The acting was priceless. 😄

  • @PeteRoe
    @PeteRoe 3 ปีที่แล้ว +37

    "how do you merchandise crystal Pepsi" "oh we found that if you buy a crap load of it it will stay in stock longer" 😂

  • @810Lara810
    @810Lara810 3 ปีที่แล้ว +15

    "It doesn't taste like any cola I've ever tasted, it's got a different taste" well no wonder it did so well.

  • @ScottKorin
    @ScottKorin 3 ปีที่แล้ว +718

    Me: *scroll scroll scroll"
    TH-cam: you wanna watch a Crystal Pepsi training video?
    Me: I mean...

  • @ryanh8764
    @ryanh8764 6 ปีที่แล้ว +239

    "it doesn't taste like any other clear drinks that I've ever tasted. it's got a different taste."

    • @fanboysreign
      @fanboysreign 5 ปีที่แล้ว +30

      Yeah...Ass Flavor

    • @alex-nh4np
      @alex-nh4np 5 ปีที่แล้ว +19

      Its supposed to taste brown

    • @D-Fens_1632
      @D-Fens_1632 3 ปีที่แล้ว +25

      Then they made the black guy imply that it was better because they took the dark out of it.

    • @PixelSubstream
      @PixelSubstream 3 ปีที่แล้ว +1

      How many different clear drinks could there possibly be

    • @0lyge0
      @0lyge0 3 ปีที่แล้ว +3

      @@D-Fens_1632 ikr I actually thought at first he said "it's a whiter drink" instead of lighter. He also says it with all the enthusiasm of someone being held against their will.

  • @lukefox718
    @lukefox718 3 ปีที่แล้ว +56

    "There's never been a product quite like cRiPPle PiSS"

    • @cellina.starfire
      @cellina.starfire 3 ปีที่แล้ว +18

      A HoH SiS!

    • @adangerousboy
      @adangerousboy ปีที่แล้ว

      It's crispy piss and the meme is tight

    • @djk1288
      @djk1288 ปีที่แล้ว +1

      Contains fewer cats, and no fish farts!

    • @__Obscure__
      @__Obscure__ 20 วันที่ผ่านมา

      It's a big _SHIT_ for anyone looking for a hard _cOCc_

  • @bobbler2
    @bobbler2 3 ปีที่แล้ว +30

    Too bad pepsi didn’t have a “Chrystal ball”

  • @ScottKorin
    @ScottKorin 3 ปีที่แล้ว +130

    "I've got no extra space for display"
    "YOU'LL DISPLAY IT AND YOU'LL LIKE IT! LET THE CUSTOMERS TRIP OVER IT FOR ALL WE CARE!"

    • @jimmyredd
      @jimmyredd 3 ปีที่แล้ว +7

      oh, you'll take the coldbarrell...

    • @bcelestial2378
      @bcelestial2378 3 ปีที่แล้ว +3

      It will lead to more sales and profit.

    • @Dasyati
      @Dasyati 3 ปีที่แล้ว +5

      @@jimmyredd You're gonna stick that barrel right next to the sandwiches so your customers can stand in line freezing their hand off with a sopping wet can of ice cold PROFIT

    • @coenjch
      @coenjch 3 ปีที่แล้ว

      What we have found in our test markets is that health conscious consumers love Crystal Pepsi’s you break it, you buy it marketing; which means more sales and more profits.

  • @LABEAST
    @LABEAST 6 ปีที่แล้ว +637

    Amazing throwback!!!

    • @ConsumerTimeCapsule
      @ConsumerTimeCapsule  6 ปีที่แล้ว +52

      Glad you checked it out, Beast!

    • @gregmott1821
      @gregmott1821 6 ปีที่แล้ว +16

      The Beast brought me here. Have A Good Day!!!

    • @YakovGYP
      @YakovGYP 6 ปีที่แล้ว +8

      Thanks for your efforts in bringing it back recently, even if it was for a short time. I was able to grab a 20oz bottle and greatly enjoyed it. I'm 38 now but it took me back to when I was around 12 years old. I miss Crystal Pepsi.

    • @borischervenkov3047
      @borischervenkov3047 6 ปีที่แล้ว +4

      Was wondering when you were going to comment beast.

    • @saywhatiwant2076
      @saywhatiwant2076 6 ปีที่แล้ว +4

      Have a good day!!!! I'm binge watching your video's right now. Oh and F U youtube for jacking around with LA beast's views!!!

  • @unexpecteditem7919
    @unexpecteditem7919 3 ปีที่แล้ว +11

    I think the idea that it's not a drink, makes it seem like it's a drink.
    Thanks, Scrotal Beverage Company!

    • @cellina.starfire
      @cellina.starfire 2 ปีที่แล้ว +3

      I wonder why a product that has fewer cats than the competition didn’t stay around.

    • @CAHorne15
      @CAHorne15 2 ปีที่แล้ว +3

      @@cellina.starfire Maybe because it brings rats to stores.

    • @djk1288
      @djk1288 ปีที่แล้ว +2

      But how will Crystal Helpsi help increase help in my HELP?

  • @MrPresidentGeek
    @MrPresidentGeek 3 ปีที่แล้ว +11

    Store Managers: "I just don't know about Crystal Pepsi."
    Pepsi: "I understand, but just put it in your store. It'll increase sales and profits." *Stares at the managers with whirling eyes* "SALES AND PROFITS! SALES AND PROFITS!"

  • @markbooket6477
    @markbooket6477 3 ปีที่แล้ว +78

    Oh boy this brings back memories... I can remember having my first Crystal Pepsi, 4:15 p.m. December 5th 1992, and I can remember having my last Crystal Pepsi, 4:16 p.m. December 5th 1992

  • @rizzo-films
    @rizzo-films 3 ปีที่แล้ว +144

    This is like a restrained version of Tim and Eric.

    • @tavern2468
      @tavern2468 3 ปีที่แล้ว +2

      Anthony Rizzo gravy robbers training video

  • @k29king1
    @k29king1 3 ปีที่แล้ว +16

    I was 10 years old when this was made. It’s bringing me back, and reminding me how much I loved the 90’s.

    • @ConsumerTimeCapsule
      @ConsumerTimeCapsule  3 ปีที่แล้ว +2

      They really were the best.

    • @jannesfriedrichs1563
      @jannesfriedrichs1563 3 ปีที่แล้ว

      Yeah they sure were.. Im born 82

    • @McVaio
      @McVaio 3 ปีที่แล้ว

      I think the 90s were the height of western society so far. Lots of innovation, new technology and products, cool trends. It was exciting and peaceful.

  • @KingHayabusa384
    @KingHayabusa384 3 ปีที่แล้ว +5

    Is it weird that I love these employee training videos?

  • @gammadelray1225
    @gammadelray1225 3 ปีที่แล้ว +50

    "Hey, I'm looking for crystal..." "*calls police*"

    • @carpo719
      @carpo719 3 ปีที่แล้ว

      Or his dealer

  • @BigRed40TECH
    @BigRed40TECH 5 ปีที่แล้ว +421

    Crystal Pepsi was less successful than its little known cousin, Crystal Meth.

    • @Pacebeats
      @Pacebeats 5 ปีที่แล้ว +15

      yeah pepsi pushed the wrong product

    • @ConsumerTimeCapsule
      @ConsumerTimeCapsule  5 ปีที่แล้ว +17

      Haha. Yeah, that Crystal is definitely here to stay.

    • @PAUL-eq6ot
      @PAUL-eq6ot 3 ปีที่แล้ว +12

      it contained 1% meth they coppied coke with the 1% cocaine

    • @PonderousProse
      @PonderousProse 3 ปีที่แล้ว +1

      I couldn't stop thinking about that everytine they referred to it by a name what also happens to shorthand for crystal methamphetamine.

    • @renebrown7394
      @renebrown7394 3 ปีที่แล้ว +3

      You,my friend, are correct.

  • @AndyHappyGuy
    @AndyHappyGuy 3 ปีที่แล้ว +10

    Why can’t I stop hearing hearing “it would be nice to look at consumers’ balls” at the start XD.

    • @oliss10
      @oliss10 3 ปีที่แล้ว +1

      There you are! i scrolled way to long for this...

    • @cellina.starfire
      @cellina.starfire 2 ปีที่แล้ว +1

      Our customers are looking for a product that will bring rats to their stores! Eh eh eh!

  • @gazuregoathub
    @gazuregoathub 3 ปีที่แล้ว +40

    i realize your situation, however, profits

    • @releasejustbe
      @releasejustbe 3 ปีที่แล้ว +2

      I hear that you have no space, but other stores want it and I think you will profit from that extra space ;)

  • @The92Waffles
    @The92Waffles 5 ปีที่แล้ว +314

    Why does marketing always come off as cold, calculated, and soulless lol

    • @ConsumerTimeCapsule
      @ConsumerTimeCapsule  5 ปีที่แล้ว +104

      Your concerns are valid, but don't forget about S A L E S A N D P R O F I T S

    • @thecianinator
      @thecianinator 4 ปีที่แล้ว +56

      Because its only purpose is to trick other people into having less money so you can have more

    • @ryant282a
      @ryant282a 4 ปีที่แล้ว +84

      Because marketing is cold, calculated and soulless.

    • @PatTheBatmanFan
      @PatTheBatmanFan 3 ปีที่แล้ว +21

      The question that answers itself.

    • @DoctorShocktor
      @DoctorShocktor 3 ปีที่แล้ว +18

      Because you’re utterly wrong and probably yet another marketing victim like all of us. Marketing comes in all flavors INCLUDING soft, warm, fuzzy and empathetic. However just like handsome serial killers, people assume all threats are ugly and obvious. People spend multi-decade careers making marketing soft, subtle and drilling right into your wallet. And BTW, this isn’t consumer marketing anyway, it’s low level employee training and marketing and far, far from the hard hitting consumer campaigns.

  • @8850Deere
    @8850Deere 4 ปีที่แล้ว +76

    I met my wife at the Crystal Pepsi launch party. Its been a wonderful 27 years. We thank pepsi for being the cornerstone of our marriage.

    • @PoyoPancakes
      @PoyoPancakes 4 ปีที่แล้ว +17

      Please tell me this isn't a joke. Because if not thats amazing. And funny.

    • @ConsumerTimeCapsule
      @ConsumerTimeCapsule  4 ปีที่แล้ว +16

      Yeah, is this for real? If so, that's incredible.

    • @PatTheBatmanFan
      @PatTheBatmanFan 3 ปีที่แล้ว +13

      Wow, congratulations! You guys must be doing very well after 27 years of increased sales and profits!

    • @brich2929
      @brich2929 3 ปีที่แล้ว +5

      Congrats on your diabetes

    • @VerdammtX
      @VerdammtX 3 ปีที่แล้ว +4

      Just like Stan, Francine and Mr. Pibb.

  • @Seldar12
    @Seldar12 3 ปีที่แล้ว +17

    Me: If only I had a way to increase my sales and profits...
    TH-cam: Wanna watch this Crystal Pepsi vid??

  • @AngelSanchez-ig3jt
    @AngelSanchez-ig3jt 3 ปีที่แล้ว +21

    The only smart one was the guy running a small independent grocery store when he called them out for only having a 2% market share lol.

    • @OffGridInvestor
      @OffGridInvestor 3 ปีที่แล้ว

      When something first arrives it has 0% market share and this had only been in test markets.

    • @1928zxcv
      @1928zxcv 3 ปีที่แล้ว +3

      well 2% seems small. But 2% represents the sale of all your niche brands in your store presently. Crystal will mean incremental sales and more profits to you.
      (nailed it!)

  • @ScottKorin
    @ScottKorin 3 ปีที่แล้ว +150

    "Health conscious consumer" still wants to consume 100 calories of sugar, because "it's all-natural".

    • @bubbalover71
      @bubbalover71 3 ปีที่แล้ว +3

      But Diet Crystal.

    • @HighlanderNorth1
      @HighlanderNorth1 3 ปีที่แล้ว +7

      😀👍Youve got it! "All natural" is ALLways a good thing! All together now, let's think of some other things that are also popular because of their "all natural goodness", like mercury, arsenic, chlorine, radium, polonium 210, asbestos, lead, radon, cadmium, ebola, dengue fever, bubonic plague, diphtheria, yellow fever, arthritis, malaria and even Covid19! Oh wait, that last one was probably created in a Chinese lab! Whoopsy!😉

    • @p1nkfreud
      @p1nkfreud 3 ปีที่แล้ว +3

      That same trick still applies today. "Vitamin Water", Gatorade (original variety, I am aware most Gatorade is low calorie or calorie-free), etc all have at least 100 calories a bottle, but use the "all natural" moniker to confuse people. These days, there are so many great calorie-free sweeteners. sucralose, Stevia, and neotame are great examples. Erythritol and Xylitol are excellent sweeteners too, but they still have a few calories (not nearly as bad as sugar) but they can be really bad for some pets. The best tasting beverages these days usually contain a combo of erythritol and sucralose, which lets them use less of both, and with that combination you usually only get like 20cal per 16oz bottle.
      Aspartame, saccharin, cyclamates, etc are all pretty bad for you, so I understand why people avoided diet beverages in the past, but these days the only ones you need to avoid are the aspartame containing ones(no saccharin or cyclamate beverages still exist in the USA), and the list of drinks that still even use aspartame is getting smaller by the day.

    • @bluetrinityhaloseven7244
      @bluetrinityhaloseven7244 3 ปีที่แล้ว

      @@p1nkfreud all those so-called sugars you mentioned are horrid...the only sugar that spins light counterclockwise is fructose, play with the others (inc. white sugar) and you are playing with fire.

    • @p1nkfreud
      @p1nkfreud 3 ปีที่แล้ว +2

      bluetrinity haloseven what in the holy fuck are you talking about? What does a chemical's polarity have to do with it's metabolism? And exactly how are the 7 chemicals I mentioned bad for you? Post sources please, or leave.

  • @LouisianaFarm
    @LouisianaFarm 5 ปีที่แล้ว +161

    All the kids will be clearly hooked on crystal!

    • @bassbinrevival
      @bassbinrevival 5 ปีที่แล้ว +11

      Meth

    • @gedaman
      @gedaman 5 ปีที่แล้ว +8

      bassbinrevival Crystal Meth Pepsi - marketing genius idea

    • @uhhwhateverdude9463
      @uhhwhateverdude9463 3 ปีที่แล้ว +1

      It’s deff a meth have for the kids!

    • @mattnova18
      @mattnova18 3 ปีที่แล้ว +1

      Better than being hooked on coke?

    • @ens0246
      @ens0246 3 ปีที่แล้ว

      It's TIGHT TIGHT TIGHT!!

  • @cosmicjustice4139
    @cosmicjustice4139 3 ปีที่แล้ว +7

    Feels like I'm watching Rick's interdimensional cable ads

  • @varglbargl
    @varglbargl 3 ปีที่แล้ว +10

    shop owner: Is Crystal Pepsi here to stay?
    crystal pepsi rep: [laughs] [does not answer]

  • @curious-relics
    @curious-relics 5 ปีที่แล้ว +279

    Merchant: I have a concern about doing the thing.
    Pepsi rep: I understand your concern about doing the thing. But you should do the thing, because there will be *More Sales and More Profits*

    • @ConsumerTimeCapsule
      @ConsumerTimeCapsule  5 ปีที่แล้ว +41

      You're hired.

    • @DoctorShocktor
      @DoctorShocktor 3 ปีที่แล้ว +1

      Yeah, that’s called sales and more importantly what a business owner does, not a job/cubicle slave. It’s how you get a bigger slice of the pie.

    •  3 ปีที่แล้ว +6

      @@DoctorShocktor you may have missed the point of the joke which was about the repetition of this vague claim for every concern.

    • @rovingenglishman
      @rovingenglishman 3 ปีที่แล้ว +3

      STOP TAPE

    • @Zeftax
      @Zeftax 3 ปีที่แล้ว +2

      It will appeal to the health conscious consumer.

  • @carlesmr1835
    @carlesmr1835 3 ปีที่แล้ว +120

    5:10: “Crystal has generated the kind of following that guarantees that it will be around for a long time”.
    Time: about that...

    • @Platypi007
      @Platypi007 3 ปีที่แล้ว +14

      They were studying the wrong crystal. Their market studies accidentally were about crystal meth.

    • @johnfoltz8183
      @johnfoltz8183 3 ปีที่แล้ว +1

      Plus it made a brief comeback in 2016

    • @paulrippcord506
      @paulrippcord506 3 ปีที่แล้ว +3

      It’s metaphorical, they meant in our hearts

    • @Jaqen-HGhar
      @Jaqen-HGhar 3 ปีที่แล้ว +2

      @@johnfoltz8183 and '17 and '18 and '19. The only reason it probably didnt' come back in 2020 is because of everything that's going on. Which sucks cause Crystal Pepsi is freaking good.

    • @Mandalore06
      @Mandalore06 3 ปีที่แล้ว

      @@Jaqen-HGhar I never saw it in my area. EVER. It sucks because I was a tot when it came out originally. I'd love to try it.

  • @jmcclain8237
    @jmcclain8237 3 ปีที่แล้ว +14

    " Here at Pepsi, we've literally ran out of ideas so in a moment of desperation, we asked the janitor what he would do to make Pepsi better. After farting and scratching his balls, he said to take the color out. Soooo, that's what we did ".

    • @bigbowlowrong4694
      @bigbowlowrong4694 หลายเดือนก่อน

      That’s highly unfair, you simplified the process way too much. They also made the flavor worse.

  • @imacomputer101
    @imacomputer101 3 ปีที่แล้ว +13

    2hrs later: Fine! I'll put your dumb display in my store!
    Pepsi pusher: you should also add our cold barrel next your registers. Our studies found that..
    Store owner: I know I know. More profits..

  • @Mandalore06
    @Mandalore06 3 ปีที่แล้ว +116

    12:08 "I understand space is an issue. What I'd like for you to do is throw out your entire stock of Coca Cola products. This will increase profits for Lord PEPSI.

    • @Gojoe107
      @Gojoe107 3 ปีที่แล้ว +2

      And become part of the Pepsi people!!!!

    • @Hotlog69
      @Hotlog69 2 ปีที่แล้ว

      That would be Saint Pepsi. 😜

  • @fartamplifer
    @fartamplifer 3 ปีที่แล้ว +89

    increased sales and profits
    Increased Sales And Profits
    INCREASED SALES AND PROFITS

    • @mjorn19
      @mjorn19 3 ปีที่แล้ว +6

      Am I to understand that I'll have increased sales and profits?

    • @chicofromph33nix64
      @chicofromph33nix64 3 ปีที่แล้ว +1

      AND ITS NEW!!!

    • @scurus11scurus
      @scurus11scurus 3 ปีที่แล้ว +1

      but what if i have increased Profits and Sales? 😐

    • @angrymario8259
      @angrymario8259 3 ปีที่แล้ว

      IT IS CLEAR

    • @OGRH
      @OGRH 3 ปีที่แล้ว

      scurus11scurus well then just throw that nasty shit into the 90s and pretend it never existed. But to be crystal clear, if you’ll reconsider, I guarantee you everyone will try it once and we’ll come back and remove it for you! So in summary when it does do that pesky profit & sales thing, it won’t last long, so let me put this barrel beside the cash register. We know this product will tank, you don’t think they tried it at the laboratory? We’ve got so much invested in this shit; we just want to make our money back and give you just a little profit-off-it! We won’t need that barrel anymore, so you can use it as a cooler at your own house or give it away as a gift, because God knows this shit will CLEARLY tank like the Exxon-Valdez did in ‘89! What’s a few more million gallons of trash to this dump anyway, right? Do we have a deal?

  • @kernowmcrae
    @kernowmcrae 3 ปีที่แล้ว +29

    I love how vague everyone's reasons for this to exist are. Did nobody stop to reconsider 🙈

    • @johnkeo358
      @johnkeo358 3 ปีที่แล้ว +1

      You should check out the real reason it was invented. From what I've read, it was invented to give to a Soviet general to drink since he loved coke so much but wanted it to be clear so everyone thought he was drinking vodka like everyone else

    • @OffGridInvestor
      @OffGridInvestor 3 ปีที่แล้ว

      Pepsi was making its marketers work hard on this one....

    • @OffGridInvestor
      @OffGridInvestor 3 ปีที่แล้ว

      @@johnkeo358 you mean PEPSI so much. Because Kruschev bought Pepsi to the Soviet Union but coke wasn't allowed. But I think fanta was.

    • @johnkeo358
      @johnkeo358 3 ปีที่แล้ว

      @@OffGridInvestor yeah, typo. Im a coke cola guy

  • @fotolabman
    @fotolabman 3 ปีที่แล้ว +7

    "Crystal has generated the kind of following that guarantees that it will be around for a long time"
    Narrator "It was not around for a long time"

  • @oqsy
    @oqsy 5 ปีที่แล้ว +149

    Pepsi might be the most consistently “square” company in history. Astonishing.

    • @ConsumerTimeCapsule
      @ConsumerTimeCapsule  5 ปีที่แล้ว +30

      But. But. But.... sales and profits.

    • @The_child-catcher
      @The_child-catcher 3 ปีที่แล้ว +7

      Boi shut your mouth! Pepsi man is fly as fuck!

    • @oqsy
      @oqsy 3 ปีที่แล้ว +3

      telethea the end bringer I said this a year ago. My mouth has been shut about Pepsi since.

    • @oqsy
      @oqsy 3 ปีที่แล้ว +1

      i i Dozens of ounces, booboo. Dozens.

    • @maycontainnuts3127
      @maycontainnuts3127 3 ปีที่แล้ว

      @@oqsy you have seen the light, brother.

  • @ryanh8764
    @ryanh8764 6 ปีที่แล้ว +154

    "wow, that's a cola in there. i wanna try it!"

    • @ConsumerTimeCapsule
      @ConsumerTimeCapsule  6 ปีที่แล้ว +9

      This is the best line on the whole tape ^

    • @butts4653
      @butts4653 5 ปีที่แล้ว +2

      wanna try that cola

    • @melissacooper4282
      @melissacooper4282 5 ปีที่แล้ว +1

      I tried Crystal Pepsi and I thought "Meh".

    • @last808
      @last808 5 ปีที่แล้ว

      I say that all the time.

    • @nafphsis
      @nafphsis 5 ปีที่แล้ว +1

      As soon as he said that I was dead

  • @ThisNameWasntTaken
    @ThisNameWasntTaken 3 ปีที่แล้ว +8

    why the hell would they also put it in cans for vending machines when the looks of the liquid are the selling point????

  • @tomashize
    @tomashize 3 ปีที่แล้ว +264

    The longer this goes on......the longer it goes on

    • @Platypi007
      @Platypi007 3 ปีที่แล้ว +10

      The longer it goes on means increased sales and profits for you!

    • @cheesefries7436
      @cheesefries7436 3 ปีที่แล้ว +5

      It's the newest addition to the Pepsi lineup, and its new.

    • @watteef5267
      @watteef5267 3 ปีที่แล้ว +1

      STOP TAPE .... now more time has been spent

    • @JulianPard
      @JulianPard 3 ปีที่แล้ว

      That’s like saying “last night in the Bronx 5 people were killed by a fire in the Bronx that killed 5 people”

    • @LoneCrusader
      @LoneCrusader 3 ปีที่แล้ว

      Underrated

  • @tehgringe
    @tehgringe 3 ปีที่แล้ว +8

    Response: Increase your sales and profit

  • @patrickpleez
    @patrickpleez 3 ปีที่แล้ว +20

    Some of my favorite quotes.
    “The goal of Crystal Pepsi, is crystal clear”
    “The demand for Crystal Pepsi ensures it’ll be around for a long time.”
    “Crystal in your trucks will drive sales!”

  • @Rangure02
    @Rangure02 3 ปีที่แล้ว +229

    Everyone: How this can be 16 minutes long? It's a torture
    Vaporwave fellas: This is G O L D

    • @ConsumerTimeCapsule
      @ConsumerTimeCapsule  3 ปีที่แล้ว +18

      Anyone who calls this torture is a terrible human being.

    • @kurenan4564
      @kurenan4564 3 ปีที่แล้ว +21

      I'm a Vaporwave fella and I endorse this comment

    • @iamslf
      @iamslf 3 ปีที่แล้ว

      You’re not wrong.

    • @jeffsipes9115
      @jeffsipes9115 3 ปีที่แล้ว +5

      You mean its, C R Y S T A L!

    • @ClumsEGirl
      @ClumsEGirl 3 ปีที่แล้ว +1

      nods

  • @MDK22420
    @MDK22420 3 ปีที่แล้ว +6

    "Crystal's certainly not a flash in the pan" that statement didn't age well.

  • @abelstrd
    @abelstrd 3 ปีที่แล้ว +5

    "An alternative uh...beverage!"

    • @ConsumerTimeCapsule
      @ConsumerTimeCapsule  3 ปีที่แล้ว +3

      Clearly.

    • @abelstrd
      @abelstrd 3 ปีที่แล้ว

      @@ConsumerTimeCapsule Ha😃 I see what you did there 😉👍

  • @banemonster
    @banemonster 3 ปีที่แล้ว +301

    "Crystal Pepsi doesn't taste like any other clear drink, it's got a different taste" hahhahahhaa

    • @gbales84
      @gbales84 3 ปีที่แล้ว +25

      None of those reviews were positive lmao

    • @robdajuiceman1328
      @robdajuiceman1328 3 ปีที่แล้ว +11

      Almost like Pepsi or something

    • @timotheus2003
      @timotheus2003 3 ปีที่แล้ว +17

      I remember thinking it tasted like a sweeter, maybe just smoother sprite lol

    • @ChrisLeeW00
      @ChrisLeeW00 3 ปีที่แล้ว +21

      "It's the first new soft drink in awhile to fly the Pepsi banner, and it's new" 1:52

    • @robdajuiceman1328
      @robdajuiceman1328 3 ปีที่แล้ว +4

      @@ChrisLeeW00 best selling point of all time

  • @LunarDelta
    @LunarDelta 4 ปีที่แล้ว +665

    There's never been a product quite like Cripple Piss.

    • @ConsumerTimeCapsule
      @ConsumerTimeCapsule  4 ปีที่แล้ว +40

      You got that right. Haha.

    • @jreiland07
      @jreiland07 4 ปีที่แล้ว +20

      A HOH SIS

    • @LinkMcStink
      @LinkMcStink 4 ปีที่แล้ว +35

      It would be nice to look at consumers' balls.

    • @D-Fens_1632
      @D-Fens_1632 3 ปีที่แล้ว +23

      I remember kinda liking it. It appealed to my needs as a health-concious consumer.

    • @Anarchist86ed
      @Anarchist86ed 3 ปีที่แล้ว +13

      100 nasty ass flavors.

  • @aholegunner
    @aholegunner 3 ปีที่แล้ว +6

    I wish they would bring it back!

  • @muselius13
    @muselius13 3 ปีที่แล้ว +9

    Holy sh*t I watched the whole thing. I’m not stoned.

  • @RareBrink
    @RareBrink 3 ปีที่แล้ว +26

    the role play is basically "how to lie to customers so you can have your cake and eat it too"
    I also love how Mr.Moustache Pepsi Salesman flubs every single one of his lines and they didn't bother to reshoot.

  • @krunkle5136
    @krunkle5136 4 ปีที่แล้ว +69

    Whoever leaked this must've been threatened to be shot if they did.

    • @ConsumerTimeCapsule
      @ConsumerTimeCapsule  4 ปีที่แล้ว +29

      The guy that sold this tape to me like 16 or 17 years ago is a saint and you know it.

  • @aguyandhiscomputer
    @aguyandhiscomputer ปีที่แล้ว

    Whoever wrote the video description has earned my everlasting love and affection.

  • @joseespinosa7500
    @joseespinosa7500 3 ปีที่แล้ว +1

    Sales training to overcome objections. Summary: "I understand you concerns but this will sale like our other non clear beverage"...wow...amazing.

  • @weswanders
    @weswanders 3 ปีที่แล้ว +214

    But I don't want to murder my family
    STOP TAPE
    But I don't want to murder my family
    I understand your family is at a premium in your life. But market tests show replacing your family with cold barrels will increase beverage sales, which will lead to more sales, which will lead to more profits.
    DING

    • @nicktrue7915
      @nicktrue7915 3 ปีที่แล้ว +1

      LOL this comment needs a thousand likes

    • @EA-qb6il
      @EA-qb6il 3 ปีที่แล้ว +1

      /resume tape

    • @sethjohnson411
      @sethjohnson411 3 ปีที่แล้ว

      Omg

    • @PwnzorFTW
      @PwnzorFTW 3 ปีที่แล้ว

      This comment had me chuckling uncontrollably for a solid minute

    • @deusexaethera
      @deusexaethera 3 ปีที่แล้ว +1

      What is this comment spoofing?

  • @spotifyseascapessmoothjazz
    @spotifyseascapessmoothjazz 3 ปีที่แล้ว +61

    Employees being trained with this video: "I hate my life"

    • @LyricWulf
      @LyricWulf 3 ปีที่แล้ว +17

      I understand that you hate your life. However, the most important thing is to love the new Crystal Pepsi, and that will lead to more sales and therefore more profits.

    • @zapthathattrick
      @zapthathattrick 3 ปีที่แล้ว +1

      Lol all those employees are lying and they know it is going to flop

    • @madsmadsoleh8642
      @madsmadsoleh8642 3 ปีที่แล้ว

      @@LyricWulf 😆

  • @zacharyblaircox
    @zacharyblaircox 3 ปีที่แล้ว +2

    This video was uploaded with the most thorough description. It's one of my favorite writings I've ever read.

    • @ConsumerTimeCapsule
      @ConsumerTimeCapsule  3 ปีที่แล้ว +1

      Thank you so much! It needed a proper description. I hope most folks take the time to read it.

  • @jdisdetermined
    @jdisdetermined 3 ปีที่แล้ว +10

    They lost me at caffeine free..

  • @JP-wk7cc
    @JP-wk7cc 3 ปีที่แล้ว +6

    At $4.25 minimum wage in 1992, and this video being 16 minutes 25 seconds long, you would get paid $1.15 to watch this video

  • @Herpaderpderpamufuka
    @Herpaderpderpamufuka 3 ปีที่แล้ว +32

    It's for health conscious consumers who dont want a little caffeine, but a 1/2cup of sugar is no big deal..

    • @Herpaderpderpamufuka
      @Herpaderpderpamufuka 3 ปีที่แล้ว +1

      @TheDevineBeing if you're health conscious, fake sugars are arguably worse.. BOOM! mic drop

    • @lazrussanschei5372
      @lazrussanschei5372 3 ปีที่แล้ว +3

      @TheDevineBeing why not drink water? It's basically free (tap water?!) And contains 0 shit, your point is null and void.

    • @truehistory8440
      @truehistory8440 3 ปีที่แล้ว

      I don't know why this didn't boom in Utah then.

  • @davidmeyer6908
    @davidmeyer6908 3 ปีที่แล้ว +2

    "All that I want is a Crystal Pepsi to share with you..."

  • @ThisFinalHandle
    @ThisFinalHandle 3 ปีที่แล้ว +2

    It's perfectly clear what I need to do. Subscribed.

  • @igonzalez853
    @igonzalez853 3 ปีที่แล้ว +13

    Why did this pop up I'm my recommendations? Why am I watching this? And why cant I stop watching?

    • @choosetolivefree
      @choosetolivefree 3 ปีที่แล้ว

      Did you figure out the answers to any of those questions by chance? Asking for... someone.. else..

    • @gbales84
      @gbales84 3 ปีที่แล้ว +1

      If you watched the old country buffet training video, this is why. Its only a downhill trip of nostalgia from here.

    • @angrymario8259
      @angrymario8259 3 ปีที่แล้ว

      You should keep watching it as it will increase sales and profits

  • @YourLockerzPal
    @YourLockerzPal 3 ปีที่แล้ว +133

    1992
    “It would be nice to look into the future with a crystal ball”
    2020
    no...no it’s would not.

    • @stpstudios
      @stpstudios 3 ปีที่แล้ว +2

      Lol

    • @CoercedJab
      @CoercedJab 3 ปีที่แล้ว +11

      2001 was a worse year... it literally set up the police state of today and the sheer audacity politicians have now all came from not being held accountable then...
      2020 being bad is a meme. It’s just another year post 9/11... hell the pandemic had straight up been called a global 9/11... that’s tells you everything

    • @pearlspacejam8639
      @pearlspacejam8639 3 ปีที่แล้ว +9

      Ee Rr ...so a singular nationwide 9/11 is worse than a global 9/11?? And now the police state we have today as a result of 2001 is reaching its peak and causing clashes between civilians and law enforcement. You have literally just described why 2020 is worse than 2001.

    • @redneckillinois2030
      @redneckillinois2030 3 ปีที่แล้ว +2

      pearlspace jam isn’t law enforcements fault that popular culture teaches how to be a degenerate

    • @pearlspacejam8639
      @pearlspacejam8639 3 ปีที่แล้ว +1

      Rednecken Illinois isn’t popular culture’s fault that law enforcement gives them a reason to be “degenerates.” I bet you yell at kids to get off your lawn every morning as well. Clearly you need something to make you feel special and validated.

  • @runnininthe80s84
    @runnininthe80s84 3 ปีที่แล้ว +2

    “ the future, it’s crystal clear” discontinued 2 years later

  • @renerocha6334
    @renerocha6334 3 ปีที่แล้ว

    Got to love that vhs humming sounds. Brings back memories

  • @zsantschi
    @zsantschi 3 ปีที่แล้ว +53

    Fun Fact: If you take a sip of cola every time you hear the word "crystal" in this video... You will die.

    • @ConsumerTimeCapsule
      @ConsumerTimeCapsule  3 ปีที่แล้ว +8

      Add in the words "sales" and "profits" and it'll happen much faster.

  • @brian_keith
    @brian_keith 4 ปีที่แล้ว +44

    I remember when Clear first came out. i also remember Van Halen had the "Right Now" commercials endorsing it to.

    • @ConsumerTimeCapsule
      @ConsumerTimeCapsule  3 ปีที่แล้ว +2

      Here it is: th-cam.com/video/U5-Jkkgj70M/w-d-xo.html

    • @toddpinkstonisgod
      @toddpinkstonisgod 3 ปีที่แล้ว +2

      And I remember the Saturday Night Live parody of that commercial...”Crystal Gravy.” It was a classic. 😂

    • @toadelevator
      @toadelevator 3 ปีที่แล้ว +1

      We called them "Van Hagar" by that time LOL. Also, there's a message on screen during that ad saying "Right Now will do just fine without Caffeine" . Less flavor, No color, and NO Caffeine? Someone at Pepsi was an Evian or Perrier spy.

  • @finscontingencyplan7005
    @finscontingencyplan7005 9 หลายเดือนก่อน +1

    I like the gentleman at 12:46. I don't know what it is, he just passes the vibe check. I'd watch a whole product pitch from him

  • @neoasura
    @neoasura 3 ปีที่แล้ว

    Sometimes I get angry at TH-cam for their rules and algorithms, but videos like this makes it all worth it.