Is Hojlund actually worth it for Man Utd?
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Rasmus Højlund is on the verge to a move to the Premier League, with Manchester United agreeing personal terms with the Danish striker.
After a long summer searching for a number 9, Erik ten Hag looks to have landed on the Atalanta forward who at just 20 years of age is one of Europe’s most exciting young talents.
One stumbling block however is the transfer fee - with the Italian club previously placing a €100 million price tag on the player. With 10 goals in 34 games last season, is he worth the massive fee?
Jon Mackenzie takes a look at the player and if he is the right solution to Man United’s goalscoring problems.
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#MUFC #manchesterunited #transfers - กีฬา
I can imagine the British media are salivating at the thought of Haaland vs Hojlund, the stories and headlines write themselves and it’s an incredibly lazy comparison so it suits them to a T
They are going to absolutely skin the boy alive
Honestly it’s why I hope we sign him and an experienced cheaper striker like Taremi and ease him in. Nothing the media love more than setting a big United signing up to fail
As a United fan, even if he ends up doing wonders for us, hoijland will never be half the player haaland is. Would be a silly comparison for any news outlet to make imo but when did that ever stop them haha
@@OllieWales100%. Better than Lakaka he will and that will be enough 😂
To a j
Love the explanation of the financial aspect of the game. Please keep them coming !!!
100% agree.
Pounds
@@fardeensiddiki7957😂
I'd have just stuck with "quid" in Jons position
Agreed but the guesstimate figures were way off when the info is already out there
Except it was wrong. No allowance for resale value
This is either brilliantly explained or brilliantly edited. Perhaps both. Whatever, it's superb.
A little from column A, a little from column B
This is a perfect explanation of why upfront fees, which are always huge numbers now, aren't everything. I remember the Nunez vs Haaland comparison last year and it's a bit unfair because I bet Nunez is paid like a young exciting player who could make it big, not a player who's already world class like Haaland is and that changes the picture entirely. Thanks for this!
Yes! Honestly this should be the standard when it comes to cost analysis in football, but it clearly doesn't sell as much as attaching a huge price tag to a player
Haland was cheap cause he has buyout clause… he would’ve easily cost 150 mil if Mancity paid the actual value price
But Nunez looked promising coz he had scored many goals for benfica that is why they were comparing him and Haaland
@@dreameroldsoul exactly, but he's probably the more expensive player!
@@SammyOmari254 yeah absolutely, also because Liverpool had challenged City so closely the season prior. It's not that there's no reasons to be excited, elated, or disappointed with a transfer, but transfer fee isn't always the best metric for those feelings.
I didn't even see Haaland on that graph until he pointed to him 😭 the guy is a machine
THANK YOU for actually explaining the economics. I'm so tired of people saying that Haaland only cost City £50M or that it would be insane to pay £50M for Hojlund. That's just one part of a much more complex calculation.
We need much more of this kind of content.
City also paid the agent fee not only the release clause
@@billinglumbalumba City paid over 100 million for Haaland. SOme money went to Halaand while some went to his agent. This was to make him not go anywhere else and wait for City next year. Also for negotiating the release clause
Utd break Transfer Records - Cooking
City break Football Records - Cheating?
@@HumanBeingsRThinkingBeingsYou understand both of these things can be true at the same time, surely?
For real.. the amount of money he’s on as well.. plus the off the books money
Just the analysis I've been looking for
Been waiting
So much waffle
@@brocktona2idk all the stats and diagrams are brilliant. i also love how they did comparisons
@@vestnivdrom6311nothing I didn't know tbf.
I mean he spent half the video talking about how transfers work rather than any actual analysis
Hojlund’s raw talent with the coaching of Benni Mcarthy might just turn into something good
Yes sure or not🤷🏻♂️
'With the coaching of Benni McCarthy' 😂
@@jbri1kid, you don't know how great this guy 20 years back
@@jbri1He’s one of the main reason Rashford’s finishing improved this season as apposed to the last. He’s been quoted saying so.
@@jbri1 Casual alert
One of the most beautifully broken down videos of a transfer I have ever seen. From xG to finances to long term to play style everything explained so well. I am more educated about the game today for FREE ! Thank you team. ❤
You must be new here.
One of the best IRL videos of all time. Really good "non-standard" analysis.
One of Jons best videos. Normally not a big fan but the cost and value analysis is very interesting
Something the stats doesn't show is his elite off-ball movement in the opposition box. A lot of his goals come when his marker stops paying attention to him for just a second, and then he'll completely disappear from his marker and show up at the end of a cross or pass.
I may only be 23, but I've never seen anyone with such efficient movement in the box on my national team before!
Cavani
Cavani doesn’t play for Denmark, or were you just suggesting that he reminds you of him and not replying to OPs national team point? Apologies if so
@@Micheal_10185 - He said, "on my national team"...
I think his appearances for the Danish national team proves that he can be very effective as a focal point against a low block
could eat teams like Athletic Madrid and Real Madrid for lunch in the UCL
@@elijahojo1286 not so sure about that was more thinking about the likes of Luton and Nottingham forrest in the PL😅
@@oscartjerrild9689 😆😂 but seriously, if the guy becomes well refined, he could do serious damage to world class low block teams
Great analysis! Something you didn't quite compare (but suggested so), was the value difference in signing a 20 year old vs a 24/25 year old. If he has some success, you'd expect a new contract and a stay of 7/8 years, at least (although it can obviously all go horrible wrong 😅). If you buy a older player the fee/salary really needs to perform immediately, whereas the signing him on a new contract when he's 24/25, you're getting even more value. All hypothetical crap of course.
At this point I'd definitely want Hojlund at Man United. Obviously there has been a bit of a recruitment issue in that area, re Ronaldo but a lot relating to Greenwood as well. We've ended up with 1 player who can actually play that role, and he's mostly injured. Saw Sancho play a deep forward in pre season, made me curious if that's something he might try this year...
Comparing age here will be a stretch, Osimhen is only 24 and already playing at a world-class level.
@@zimcoderYes but osimhen also moved from Lille to Napoli for about 70 Mil 3 years ago when he was a similar age. He is now giving you returns!’
It only works if he fulfills his potential. Looking at past record with expensive young signings, he most probably won't.
Never have I ever watched the whole video with such seriousness in detail, without a single skip that is! I hope we get Hojlund around 65m with add-ons included.
Big up for your detail analysis and comparison on why signing Hojlund makes more sense for United in terms of how much it would cost United in the long run. One thing to add is that Hojlund has the potential to grow from his role, where else Osimhen is a finish product which may unnecessarily fit Ten Hag style of play.
Having a striker is better than having no striker. That's man utd in a nut shell. Anyone could have an impact, even an ighalo or Aboubakar with consistent game play can score 12+ league goals.
With Mudryk going for 100, it makes Holjilund for that amount seem fair, even when its a robbery itself.
60m for him is ok, as long as base fee is low like 40-45m, with large difficult addons.
I’ve been waiting so long for this but surely he has to be better than Weghorst ?
But also significantly more expensive
Not really 70 mn, United will be paying United tax.
Very good overview of the value of a player to a team off the pitch, without getting too bogged down in variables.
Incredible work. There is no substitute for Tifo’s analysis
I think United need two strikers in my opinion Martial needs to be moved on to Turkey or Saudi whatever,we need 2 capable strikers in the team
martial probaby leaves on a free next season, but ideally another striker would be sufficient
I know it won't happen this window, but I'd love a Kolo Muani and Hojlund (or even Ramos) pairing. Kolo Muani is a better Martial and Hojlund is more of a classic 9. I think it'd be a good combo to aid in versatility.
I think they might go for an experienced striker later in the window.
Hojland and Greenwood
We already got Rashford.
If united is signing him, i wish good luck to Hojlund.
Jon, I really like that you always take time to explain the concepts you include in your analysis. Thanks for the content!
I think that you are getting this wrong, Man United shouldn't sign a striker who constantly gets in behind and takes many shots because that is what Marcus Rashford does for the team. They should instead sign a striker like Hojlund or Kolo Muani who is better at linking up play and combining with the other forward players and still pops up with around 15 goals in a 38 game season. The ideal option would have of course been Kane who can be amazing at dropping deep and linking play and still score around 30 goals in all competitions.
So they shouldn’t sign hojlund but instead sign hojlund?
Nope, we need a strong box prescence and great movement
So confusing
@PS-ro8er which hojlund has and can further develop, watch him play for Denmark 🇩🇰
We could just sign another LW and make Rashford a ST.
Really fantastic analysis here from Tifo. There's so much tedious "narrative" about the transfer fees of players, particularly from pundits and highly opinionated people in comments threads, that completely ignores the underlying business logic that goes into deciding whether a player is "worth it" or not.
Incredible analysis! Easily the best football program on any platform, so informative and doesn't take itself super serious, keep up the good work
Been a while since I checked in on these guys, analysis gets better and better.
5:23 i was like why isnt håland in this graph? Then he points to him and i realise he is just way up in the corner xD
Awesome video btw, i have not seen Højlund play before and it is kinda difficult making my mind up about a player by wathcing compilations on youtube. If he comes to United it will be exciting to see if he can unlock his potential. I worry people will expect way too much of him tho, he is still very young and will probably need time to develop, hopefully he can handle the pressure.
Been hoping we'd get Jons take on Hojlund. Delighted with this video. Absolutely brilliant
I was fixed on the screen for a full 15 mins. Great analysis, especially for those interested in the finer points of football. Thank you.
Excellent analysis and video as always. Really great especially to see a breakdown of the financial realities of signing Hojlund vs Osimhen, outside of just the base transfer fee.
Very very well done. Explained incredibly.
One of the best in depth analysis of the business side of football... Great video! 👍
this breakdown is what i appreciate about tifo irl, i love this channel.
has the channel ever considered doing a FPL league?
This is an amazing video. Never seen anyone else going in-depth like this.
Every once in a while Tifo drops a great analysis video.
I know he is an amazing player but all this “next Haaland” thing can drop his mentality real fast. Haaland is still young. Hojlund is still young. Each needs to carve their own legacy
Super interesting, but not sure I completely agree on the financials. DeGea's release does mean that the money can be spread to other players (FFP and budget). This needs to account for: Rashford's new contact increase, Onana's transfer+pay, Mount's... etc... Of course there should be an increase in revenue this year (CL vs Europa), so this helps. This does point that ManU needs to sell a bit more players. And they have sold/released a few other players: Jones, Bailey, Tuanzebe, Teles (no pullback's Saudi League!!!), but a bit more need to leave. ManU have lost money since the pandemic, if I remember (yeah, yeah, F the Glazers).
Back to this video to say thank you guys for the great content! So much quality and research! 🎉👌
I really liked the economic graphs and how it would work with amortization. It puts things into perspective more than just Goal stats. Because players can be valuable in other aspects.
I hate it whne people compare him to Haaland who is predominately a world class poacher to a player who is still developing as an all-round 9 that is still in his early phase of development. Its just lazy and sounds like something a sensationalist 12y/o would do.
Very pleased with the analysis. Please keep more of this contents coming. Thank you
This type of transfer analysis video is gold! Please come them coming!
Bloody hell. I understood all of that. Thank you. Great analysis !!!
What a fantastic video. Really detailed and in-depth analysis on the economics of football.
Great video John! really enjoyed it :) I think Hojlund is a better fit than Osimhen for United, might even have higher upside!
It's possible that United might have finally learnt that buying players and immediately having them on huge wages isn't a great idea because if they don't work out, you can't get rid of them.
A monkey could have worked that out in 2014. Why it took 9 years, is a total head scratch.
@@KalK-ym7cd😂😂😂😂😂😂
@@KalK-ym7cd because a monkey is smarter than ed woodward?
This was brilliant. Hats off to John and Tifo!!
Sadly Atalanta are actually asking 86m. I’d also add that people don’t understand amortisation. Newspapers and punters would make the money a big deal. They’d see a young kid come for big bucks and he’d have to be a tough cookie to ride out that pressure.
This has given me much more hope about Hojlund doing ok at United :)
Top quality analysis on a top quality prospect and under the mentorship of Ten Hag with the added bonus of the pressure of being a big money signing he could go on to be a real world beater! Fantastic bit of business as well as management, and he hasn't even signed yet! 🔥
One of the vest Tifo videos in a while. Loved it!
This is an amazing analysis... Well researched and delivered in a very understandable way.. kudos bro
Super informative video, well done John!
God..i almost didnt finish this beauty of a video
If super thanks was enabled for this video, I for sure would be paying a lot of money just for this video - absolutely FANTASTIC analysis by Jon Mackenzie ❤🙌
I love these breakdowns. Comparing the wages and cost of Hojlund and Osumin 2as really cool
Definitely liked your analysis. The David De Gea analysis was great. Also, Manchester United could have activated the optional final year in his contract and they initially made provision in their books regarding his salary. The fact that they didn`t sign the contract saved Manchester United around 20M (375 x 52) which was re-injected in this transfer market.
You are such a brilliant analyst, it's crazy you're not working for some big club.
You've also improved immensely in your presentation style and developed into a fantastic "explainer".
This was actually a very good video. Helped with the disappointment I had around this years sensible transfer video!
Fantastic content and amazing analytics and insight. I'm ok with Højlund now😅, initially i wasn't because of the enormous fee for his delivery last year. But i see the logic in this and the risk analysis for Manchester United makes total sense. Kane or Osimhen would be too expensive, even though Kane would certainly guarantee the goals and the price money
Brilliant explanation in how clubs think about recruiting players and impacts to finances!
Onana cost £44 million 5 year contract so divide 44 by 5 is £8.8 million a year with wages of £100,000 per week so £5.2 million a year so Onana will cost £14 million a year. De Gea wages were £19.5 million per year so we are saving £5.5 million a year on Onana.
So signing Onana and Hojlund will only cost Manchester United around £11-12 million a year with the deduction of De Gea wages.
Outstanding explanation of value. Using Champion's League prize money to contextualise transfer fees was illuminating.
Exactly the video ive been looking for thank you tifo! Always spot on with the analysis
TBH I believe the best option for MU is a year long loan with buy option. Money seems to be short, no sales yet, so a buy will take some time and ETH could use that time in pre season. Also it'd be better to see how he does in EPL football before paying 60M+
This was top-notch analysis and so easy to follow.
Excellent video. Insights into the commerial aspects of the club is amazing. Thanks a lot.
What an awesome video and explanation on point. Great job!
Brilliant break up Joe, your videos are insightful as usual . It's madness that the club would be be playing approximately 60m for him even with the low wage when there is no guarantee of goals and that's the only marker in this conversation. Evan fergusson probably would be a better bet
Though the assumption is Hojland doesn't degrade in performance like so many players do when they join Man Utd. Maguire, Sancho, Zaha, Depay, Van de Beek come to mind. Even on a "lower wage" - the issue with Man Utd is their "lower" wage is still the highest earner for many clubs, and what happens is then you can't sell them as no one can offer the same wage and so they just stagnate. You can't buy someone else until their contract runs down.
Earnt yourself a new sub. Love the video mate
Great video, a great stat to add would be what each signing would represent in terms of their allowable spend according to FFP and their expected revenue.
ALSO, can you please do EXACTLY this video, but explaining how Tottenham could be financially better off letting Kane leave for free next summer vs selling him for £80m this summer (via an improved finish vs a realistic replacement)?
Realistic answer: Let him go abroad for 100 mil. Doesn't need to be complex. Postecoglu even if he was as good as Pep wouldn't be able to guarantee top 4 with the state of the club. Meaning Tottenham still lose out on champions league money. Infact you guys could sell Kane, get Hojlund and let the team develop under Ange.
The financial analysis has been done for you here itself.
Definitely not worth over 50m-not yet. We will be gambling by buying an unproven striker for that kind of price. We will need another striker who will score 20+ goals if we buy him. Maybe we should loan Ivan Toney in January, if possible.
I’ve been waiting for this mate…..👌🏼🤝🏼
Fascinating way to look at transfers 👏🏼👏🏼👏🏼 brilliant video❤
Brilliant video this.
I absolutely enjoyed it.
Great video, with a simple ‘detailed’ explanation. Your point is made that much better, when the glazers are throttling the transfer fund this summer, with the proposed sale of the club.
I usually don't care about giving likes to any videos.
This one gets my first in years. Amazing conceptual understanding and presentation.
Bravo.
Nice video
you added okocha's Jersey
Thank you
Good video - well done Jon 👍
So in conclusion Hojlund is better than no striker. I'm still not convinced, i don't see why others are sold on Hojlund.
I love how Martial plays so little they could only use an image of him in a Chevrolet sponsored kit
fantastic explaination, got fair idea about money and valuation for a player, keep making these vids
great insight both on the field and economically. i would also thing scamacca would do the same for man utd if they thought of getting him
Thank you for honouring Jay Jay Okocha on your wall..... Representing Naija always 💯
Nothing elite with United wingers, except Rashford. He's not a winger either. The last elite wingers for United was Ryan Giggs.
Fantastic analysis, there. Thank you!
What an unbelievably well articulated video👏👏
Brilliant analysis! Need to show this to the guys in my office!
Excellent analysis as always. Hopefully, The United Stand channel takes a look at these
Superb analysis. Top shelf stuff
After seeing his stats pie chart, i start to believe he will works well on Old Trafford 👍
Thank you a lot for your thorough analysis
You guys are the best. I love these videos!
Good video, Jon!
I am not sure about Rasmus. I am much more confident about Santi Gimenez. Also, his character is that of Licha and Shaw. He will be a cult hero with us! And for €25m only.
Im just commenting to thank you for not using "begs the question" in place of "raises the question" at the start.
Ahhhhh new favorite Tifo video!