What Is Brand Awareness & How Do You Build It?

[@afterhoursworld]

Thank you so much, I am on a journey on understanding how brand awareness plays into sales, this has just expanded my knowledge base and when I present to clients I will be that much more confident, because the direct impact of brand awareness is usually shown over time, there will be exceptions but the tip on understanding your user's journey to interacting with you product is so obvious but you highlighted it so well. Evergreen content gold. Good on you mate.

[@BrandMasterAcademy]

Fantastic!

[@aqsajavad5009]

After a long finally I found great content. Really great content

[@BrandMasterAcademy]

Great to hear thank you 🙏

[@danyliecondes3617]

This video is very helpful. Thank you!

[@BrandMasterAcademy]

Glad it was helpful!

[@Santafefashionweek]

Great information

[@BrandMasterAcademy]

Glad it was helpful!

[@ariflismana5252]

The video sound is pretty good, beyond my imagination

[@BrandMasterAcademy]

Great to hear thank you 🙏

[@abujubara]

you look like Diago Jotta Liverpool player😁🤩

[@pynklion]

Thanks so much!

[@BrandMasterAcademy]

You're welcome!

[@beautymixtress]

This was extremely helpful.

[@BrandMasterAcademy]

Great to hear!

[@josephgonzales3479]

Thank youu 🥰

[@BrandMasterAcademy]

You’re welcome 😊

[@cristinadelgado7215]

How do you measure brand awareness?

[@BrandMasterAcademy]

Hey Cristina. The metrics marketers deem as "vanity metrics" are a great indicator on whether or not your brand awareness is increasing. Website traffic, lead magnet downloads, email subscribers, social shares, likes and follow and other mentions and all great metrics for measuring brand awareness.

[@ericwong1545]

I usually measure it by monthly search volume of a brand name