Bro how to get started with running ads for first time for a Physical clothing store, should we start out by advertising the already high selling product in the store? Also what kind of info should we take from them when onboarding? I can think of images of all the shirts or hoodies on a white background along with short description of them. Can you please guide a little?
Yes to some degree, I always tell people to start with a budget they can spend for 30 days with zero results, so they can spend a lot of time testing new ads
Bro if the client has ad account on US time zone and we have to provide them services from Pakistan or some other country, does it make a difference in results we see? 🤔🤔🤔
Really good video, thanks! Question, If the concept is taking over all the spend but is negatively impacting performance. Do you still itterate on the concept & take it as a "hint" that meta gives on being on the right path?
Bro for clients with Ecom brands do you run Advantage+ Catalogue ads or just rely on solid research and not caring too much about flexible or video or photo? 😅
Whatever you can spend for 30 days without turning the campaign off due to performance, so you have plenty of time to keep testing new ads to find winners so you can scale.
Bro aside from FB ads and content creation for the ads, does your agency provide any other advertising services like Google ads OR do you guys simply outsource them?
hey nick, could you make a video about how to mesure important metrics, and how to determine whether my ads have an overall positive impact on my business or not?
Some thoughts about Real Estate?, an RE agent only needs to sell a house once (1 campaign for each property), is this a business model that can get the most of Meta ADS Machine Learning or is not that compatible?
Do you recommend a separate testing campaign for new creatives with a small budget, or should you test within the same campaign that has the most budget and is scaling?
Thanks Nick! If you have an ad that is performing (spending + good CPA), but the overall adset didn't perform to target CPA within that 7 day period, do you shut-off at the adset level or at the ad level?
Hey Nick, i love the video as always! I just have one question, i am running broad CBO campaign with one adset and 7 creatives in that one adset, 3 creatives are crushing it and now i want to create new adset with 9 more creatives to test, can i put 9 creatives in one adset or is it too much?
@@NickTheriot I watched it, i have 3 new batches of creatives, 3 creatives with 3 new hooks for each,so it is 9 in total. Is it better then to put 3 creatives with old and then new copy and to that 3 times or to put all creatives in one adset?
Hi, Can you guide me that creating a new ad set in an already running campaign has an effect on the learning of the already runing ads ? does it resets the learning ?
Hey Nick, think about this: why do you even need to "pull out" the winning ad from a dct adset? why wouldn't we use adsets as a whole thing? Not having a main "winners" adset, but using 3-5-10 dct adsets as your objects and let the CBO do the job, as a hypothesis i can say that 3-2-2 dct can make overall job better, than 1-1-1 pulled out winner, just use logic from this video - less fatigue, less workload. What do you think?
what would you do if one ad is getting all the spend but its unprofitable, would you turn it off and let the other ads get spend? Metrics look good, its just slowly declining in performance
@@NickTheriot Are you always profitable 12 months of the year?? Have you ever had back to back unprofitable months?? If so, can you share a story line and show us how you overcame this? I'm having a product currently dying right now and am on the verge of giving up on it lol I've religiously followed every single of your advice but nothing works at the moment. The brand is only 8 months old
hello Nick, it's adam 👋, love your E-book and thanks for this amazing video just a question, i had a winning ad that got all the spend in a cbo, then for one day another ad that has been running for 7 days but not getting a lot of spend previously, gets good amount of sales in one day, and becomes the new winning ad taking the most amount of spend for the next 2 days, but unfortunately it performed badly in terms of sales, so i turned it off, and my previous winning ad as took over again. should i have waited more before turning it off ? i honestly would really like to give it a chance as it is a well written ad but not with that big amount of spend the cbo allocated to it. how would you approach this ?
Hi Nick, thanks for everything you share. I just have a doubt, when one has a campaign where one offers a gift for them to sign up and from there they are taken to a tripwire can the tripwire be changed? Keeping the same ad for the registration to the gift, just changing the form redirect. Or as the ad was optimized with that tripwire is it better to create another campaign? Thank you very much for everything.
I am running a ABO testing with 2 Ad Set . 1. Static , 2. UGC.. The Static is converting but the UGC is not converting, , we are on Day 5. I want to pause the UGC but I am wondering if it is been used at TOF for the Static that makes the conversion. What are your thoughts ? Should I pause the UGC ad set ?
i just launched my product for 2 days with 100$ budget and 5$ cpc without atcs so i have few visitors and that's hard to let facebook optmize what do you think i should do?
I’ve been getting a lot of my ads rejected recently even tho they are 100% complaint (I’ll edit them multiple times but still gets rejected) Has this been happening to you?
I had an ad that spent just half AOV over 1.5 days, I turned it off becasue it had a cpc of $3.72 (ctr was good 2.44%), the same kind of thing happened with all of the ads I ran, good ctr, high cpm which resulted in high cpc, my ad account is fairly new it spent $170 overall, any ideas why this happens and what can I do to fix it? (I have made 0 sales with this product so it might be a product issue) thank you very much for all of the value you give in your channel and in your book!
I decided to target my ads to Germany instead of the USA, CPM is still high because of the time of the year but its lower than what it was and I have better results now
Hey Nick, always a great video! Question about 5:50 - If you've accidentally turned off winners prematurely, is there an argument to be made that you should just leave all DCT's on unless they are specifically underperforming?
Pleaaaase tell me that DD300, cash money and cigar placement is to get the engagement up. If so, its genuis and I do the same 😂 if not, this is cringe AF and I demand your man card. All jokes. Keep it up brother.
Bro how to get started with running ads for first time for a Physical clothing store, should we start out by advertising the already high selling product in the store?
Also what kind of info should we take from them when onboarding? I can think of images of all the shirts or hoodies on a white background along with short description of them.
Can you please guide a little?
I would focus on the best selling product and a reason for them to come in store (offer discount or limited stock)
Great video ! Love the new format, it's way better than the previous one
thanks you
thank you for the video, you mention 3-7 days, but at what budget do you run a test? Wouldn't this have an impact as well?
Yes to some degree, I always tell people to start with a budget they can spend for 30 days with zero results, so they can spend a lot of time testing new ads
@@NickTheriot that's smart, thank you for your reply :)
@@NickTheriot How many ads can you test under 30 days? Lets say a budget of 50 usd a day for 30 days?
Bro if the client has ad account on US time zone and we have to provide them services from Pakistan or some other country, does it make a difference in results we see? 🤔🤔🤔
Doesn't effect anything
Really good video, thanks! Question, If the concept is taking over all the spend but is negatively impacting performance. Do you still itterate on the concept & take it as a "hint" that meta gives on being on the right path?
Depends if i see a clear thing we can fix about it or not
Bro do you use any tool like Power BI or Google Looker Studio if your agency has to create a monthly visual performance report a client?
I don't do reports, all my clients have access to their triple whale and they see the numbers there
Bro for clients with Ecom brands do you run Advantage+ Catalogue ads or just rely on solid research and not caring too much about flexible or video or photo? 😅
I just focus on research and building ads that resonate with my audience
How much budget do you recommend when testing a CBO?
Whatever you can spend for 30 days without turning the campaign off due to performance, so you have plenty of time to keep testing new ads to find winners so you can scale.
Love the new format
Thanks!
Hey Nick I really like the new video format, cheers 🤟
Glad you like it!
Bro aside from FB ads and content creation for the ads, does your agency provide any other advertising services like Google ads OR do you guys simply outsource them?
I don't outsource, I refer them to other agencies that do google ads or tik tok ads, and those agencies pay me a referral fee
Hey Nick! Great content! Quick question for you, will a CBO (1 ad set) of a $100 daily ad spend do well in the testing phase? totally beginner here 🙏
Depends on what assets you give facebook
Hi, Let's say the BEP is 20 dollars and aov is 40 dollars, 7 days range, what daily budget should be? If there is 1 creative
Whatever you can spend for 30 days without turning off due to negative performance. If performance is hitting goals, scale by 20% daily
@@NickTheriot Could you give a calculation number base on above date, I really need a specific number for bottom line, thank you for reply!
@@NickTheriot How many ads can you test under 30 days? Lets say a budget of 50 usd a day for 30 days?
great video👍is it okay to switch a campaign from CBO back to ABO? Is there any effect on the campaign?
I wouldn't recommend it, unless you only have 1-3 adsets live in the abo
@@NickTheriot, I have several Adsets inside this campaign but most of them are "OFF" and only 3-6 adsets that I am planning to run again.
hey nick, could you make a video about how to mesure important metrics, and how to determine whether my ads have an overall positive impact on my business or not?
Sure thing! I'll add it to the list
Hey nick, are dealing with any bot/fake traffic issues? If so, how are you approaching that issue?
No
Some thoughts about Real Estate?, an RE agent only needs to sell a house once (1 campaign for each property), is this a business model that can get the most of Meta ADS Machine Learning or is not that compatible?
I'll toss a bunch of properties in one campaign and let fb prioritize by what'a getting the most engagement
@@NickTheriot Each property has a different audience that it appeals to the most, wouldn't that confuse the algorithm?
The cash, the gun, the cigar, the rolex… damn… bro really stepped up on this one😂
Also that dog in starting new minutes in background 😂😅
Trying something new haha
@@NickTheriot pay attention, your video editor is making a mistake, he's writing "spin" instead of "spend"
Guru starter pack. Just needs a woman in a bikini handing him coffee at various frequencies throughout the video
@@Makeveli809 Great idea for next video!!
Do you recommend a separate testing campaign for new creatives with a small budget, or should you test within the same campaign that has the most budget and is scaling?
Test within the same campaign
@@NickTheriot thanks! My only concern is that winning creatives won't allocate any new budget to creatives we are trying to test
@@hannahwashbourne4174 false, new creatives are not better than your winning creative and fb is not spending on them due to it
@@NickTheriot awesome thanks for your help!
Hi Nick. Would this methodology also be applicable to ads promoting local services?
Yes
@@NickTheriot Thanks, duuude! You ROCK!
Thanks Nick! If you have an ad that is performing (spending + good CPA), but the overall adset didn't perform to target CPA within that 7 day period, do you shut-off at the adset level or at the ad level?
Depends on the level of spend for that ad vs whole adset
@@NickTheriot How many ads can you test under 30 days? Lets say a budget of 50 usd a day for 30 days?
@@sebastiandalos6335 I would do 3-4 concepts a week, 3 creatives a concept, launch them all at once each week on monday
Nick! How are you testing your ads now? 6 ads in a normal adset, or 322 in a flexible adset? I've seen different information in your last few videos.
I’ve been doing flexible. The 6 is only for the people who want to see the data of each ad. I just don’t care to see it lol
Hey Nick, i love the video as always! I just have one question, i am running broad CBO campaign with one adset and 7 creatives in that one adset, 3 creatives are crushing it and now i want to create new adset with 9 more creatives to test, can i put 9 creatives in one adset or is it too much?
I would recommend something like this th-cam.com/video/Mo9NknxFejw/w-d-xo.html
@@NickTheriot I watched it, i have 3 new batches of creatives, 3 creatives with 3 new hooks for each,so it is 9 in total. Is it better then to put 3 creatives with old and then new copy and to that 3 times or to put all creatives in one adset?
Hi, Can you guide me that creating a new ad set in an already running campaign has an effect on the learning of the already runing ads ? does it resets the learning ?
I create new adsets all the time, i don't worry about the effect on other ads in that campaign
Thanks Nick! God bless
Welcome!
Hey Nick, think about this: why do you even need to "pull out" the winning ad from a dct adset? why wouldn't we use adsets as a whole thing? Not having a main "winners" adset, but using 3-5-10 dct adsets as your objects and let the CBO do the job, as a hypothesis i can say that 3-2-2 dct can make overall job better, than 1-1-1 pulled out winner, just use logic from this video - less fatigue, less workload. What do you think?
Yep! that's what we switched over to this year.
what would you do if one ad is getting all the spend but its unprofitable, would you turn it off and let the other ads get spend? Metrics look good, its just slowly declining in performance
Test turning it off, if performance gets worst after 3 days, turn it back on. Need to find a new winning ad to beat it.
@@NickTheriot thanks Nick 😄
Is it actually normal for you to see that some days are break even or even loss and then results get back up?
Perfectly normal, this is why we look at 7 day averages
@@NickTheriot Are you always profitable 12 months of the year?? Have you ever had back to back unprofitable months?? If so, can you share a story line and show us how you overcame this? I'm having a product currently dying right now and am on the verge of giving up on it lol I've religiously followed every single of your advice but nothing works at the moment. The brand is only 8 months old
hello Nick, it's adam 👋, love your E-book and thanks for this amazing video
just a question, i had a winning ad that got all the spend in a cbo, then for one day another ad that has been running for 7 days but not getting a lot of spend previously, gets good amount of sales in one day, and becomes the new winning ad taking the most amount of spend for the next 2 days, but unfortunately it performed badly in terms of sales, so i turned it off, and my previous winning ad as took over again. should i have waited more before turning it off ? i honestly would really like to give it a chance as it is a well written ad but not with that big amount of spend the cbo allocated to it. how would you approach this ?
Thank you! Nothing wrong with turning it off if performance got better
Hi Nick, thanks for everything you share.
I just have a doubt, when one has a campaign where one offers a gift for them to sign up and from there they are taken to a tripwire can the tripwire be changed? Keeping the same ad for the registration to the gift, just changing the form redirect.
Or as the ad was optimized with that tripwire is it better to create another campaign?
Thank you very much for everything.
Depends on the reasoning for that
Bro please avoid cigars, we need you in good health so you can keep teaching us!
Thank you for the heads up
cigar= identity marketing
learned a lot from the ebook:D
You get it!
which book?
@@sebastiandalos6335 his new ebook
Bro why we get clicks on ad and landing page views but little conversions?
th-cam.com/video/SwvU35xrxcE/w-d-xo.html
1 year ago vs Nick today... bro starting to look more and more like the FINAL BOSS
😎😎
mans even copped a Lamb truck 😅 picture him hoppin out that thang puffin on a cig... sheeshhh Final Boss for real!!
@@Keyboardmoneymoves Im lucky my girl is not using youtube , i swear it'll be game over
@@DZZCHANNEL lmao yeah 4sho, bro done leveled up..
Lol your editor really thought you were saying spin, you should watch this one over haha
LOL just saw that
I am running a ABO testing with 2 Ad Set
. 1. Static , 2. UGC.. The Static is converting but the UGC is not converting, , we are on Day 5.
I want to pause the UGC but I am wondering if it is been used at TOF for the Static that makes the conversion. What are your thoughts ? Should I pause the UGC ad set ?
@Nick this was a great question
I would pause. If performance gets worse, then you know why and it can be turned back on.
i just launched my product for 2 days with 100$ budget and 5$ cpc without atcs so i have few visitors and that's hard to let facebook optmize what do you think i should do?
Get ready to have another round of ads ready to launch
@@NickTheriot Yes im making them but for these the old ones can they get optimized or not?
I’ve been getting a lot of my ads rejected recently even tho they are 100% complaint (I’ll edit them multiple times but still gets rejected) Has this been happening to you?
Not happening to me
I had an ad that spent just half AOV over 1.5 days, I turned it off becasue it had a cpc of $3.72 (ctr was good 2.44%), the same kind of thing happened with all of the ads I ran, good ctr, high cpm which resulted in high cpc, my ad account is fairly new it spent $170 overall, any ideas why this happens and what can I do to fix it? (I have made 0 sales with this product so it might be a product issue) thank you very much for all of the value you give in your channel and in your book!
stop looking at cpc, ctr, and cpm. Only focus on CPA
Hey did you fix it
I decided to target my ads to Germany instead of the USA, CPM is still high because of the time of the year but its lower than what it was and I have better results now
@@tlvkill3420 any sales ?
and what is your daily budget
Damn - Amazing knowledge
Thanks
Sorry but I couldn't focus because of your adorable husky... 😍😍🤭
He's the best!
great video but your editor thinks your are saying spin when you actually say SPEND 😂❤
LOL I see that
Is it the same principles for tiktok ads?
Human psychology principles yes, media buying no
@@NickTheriot Can you do some more videos on tiktok ads?
@@mikibbeats I don't run tik tok ads
@@NickTheriot How come? You used to.
Hey Nick, always a great video! Question about 5:50 - If you've accidentally turned off winners prematurely, is there an argument to be made that you should just leave all DCT's on unless they are specifically underperforming?
Nothing really, besides organzation. Can get cluttered if i have a ton on at once
Pleaaaase tell me that DD300, cash money and cigar placement is to get the engagement up. If so, its genuis and I do the same 😂 if not, this is cringe AF and I demand your man card.
All jokes. Keep it up brother.
Trying something new haha
12 atc but not ic. What can i improve ic rate :((. I offer free gift and free shipping aov 75$
That or it's the ad not on an urgent enough desire
Amazing
Thanks
Bro i like your dog..
Thank you!
How many ads can you test under 30 days? Lets say a budget of 50 usd a day for 30 days?
3-4 concepts a week, 3 creatives a concept. Launch all concepts on monday each week
More spend ❌
More spin ✅
Yeah something like that lol
What meand with spin? I dont get it /:
@@sebastiandalos6335 the editors first language isn't english lol
What kind of gun is that? Lmao
daniel defense 300 blk out
Handsome and smart
Thanks
Do I see AR15 on the table?
yes yes you do
When is bro going to show us his girlfriend or wife? lol gotta share all that wealth with someone
lol she’ll remain anonymous. Don’t like using girls for clout like a lot of these gurus do
Hire a video editor who have some understanding of ads please
Also grammar
Will do
Gonna join the inner circle soon 🦾
Looking forward to seeing you on the inside.