GO WOKE; GO BROKE?!

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  • เผยแพร่เมื่อ 21 พ.ย. 2024

ความคิดเห็น • 1.7K

  • @JO-xm6lq
    @JO-xm6lq วันที่ผ่านมา +558

    This is Jaguars tombstone advert.

    • @jonb4248
      @jonb4248 วันที่ผ่านมา +15

      😅😅. I’d love to know who actually looked at this advert and said…………. It’s great, let’s roll with it 😅😅

    • @buffalomerkis7603
      @buffalomerkis7603 วันที่ผ่านมา +9

      Declared intent… of saying goodbye forever?

    • @michaelsimpson4400
      @michaelsimpson4400 วันที่ผ่านมา +2

      Even if they did the advert with all actors in Racing Green I could maybe get it.

    • @FredScuttle456
      @FredScuttle456 วันที่ผ่านมา +5

      I prefer the era when an LBGT Jaguar might mean Long wheelBase Grand Touring.

    • @scaryfakevirus
      @scaryfakevirus วันที่ผ่านมา +3

      Initially I actually thought that rock was a coffin, I now see that I was right the first time.

  • @A_random_nerd_with_braces
    @A_random_nerd_with_braces วันที่ผ่านมา +47

    “Copy nothing”… except Bud Lite’s self-annihilation strategy

  • @lewis72
    @lewis72 วันที่ผ่านมา +875

    If anyone was wondering what happened to the Bud Light marketing team after they got fired.

    • @suefrowde9378
      @suefrowde9378 วันที่ผ่านมา +23

      😂😂

    • @jonbates2984
      @jonbates2984 วันที่ผ่านมา +37

      Or the PR advisor who said “Andrew, you should explain yourself in a television interview.” 😄

    • @Interbeing_CDN
      @Interbeing_CDN วันที่ผ่านมา +4

      🤣🤣🤣

    • @val_nightlily
      @val_nightlily วันที่ผ่านมา +14

      They weren't that creative. They'd have had a pink car driven by a cross-dresser.

    • @stevvieb
      @stevvieb วันที่ผ่านมา +14

      Woke people seem to always find a job after they are fired, imagine the length of some of their CV's

  • @hugheffo
    @hugheffo วันที่ผ่านมา +42

    To me a typical Jaguar owner is a white middle age gentleman, who wants comfort and prestige. You won't see a young LGBTQ+ person buying a Jag under any circumstances.

    • @zazaiwon87
      @zazaiwon87 48 นาทีที่ผ่านมา

      @@hugheffo my thoughts exactly

  • @swoop1352
    @swoop1352 วันที่ผ่านมา +393

    Bye bye Jaguar. Bud Light moment incoming...

    • @andrettransformer
      @andrettransformer วันที่ผ่านมา +4

      As a neuro-divergent queer non binary, I actually appreciate a brand made for people like me

    • @silentterrorhawk
      @silentterrorhawk วันที่ผ่านมา

      Cucks crying about a product they already don’t buy?

    • @g.w.7893
      @g.w.7893 วันที่ผ่านมา +5

      A new chapter incoming. Chapter 11.

    • @clutch-zilla9957
      @clutch-zilla9957 วันที่ผ่านมา +6

      @@andrettransformer sure thing bud😂😂😂😂

    • @DhimmiSausageStarmer
      @DhimmiSausageStarmer วันที่ผ่านมา +3

      Jaguar just rolled up into the Bud Light car park.

  • @mikedx2706
    @mikedx2706 วันที่ผ่านมา +39

    From Shaguar to Faguar in 30 seconds! Has any brand ever changed its sexual identity any faster?

    • @JM00-v9c
      @JM00-v9c วันที่ผ่านมา +2

      😆😆

    • @ivanbluetarski9071
      @ivanbluetarski9071 9 ชั่วโมงที่ผ่านมา

      if you think that was fast , just wait a while 🤣🤣🤣🤣

  • @Atom-Phyr
    @Atom-Phyr วันที่ผ่านมา +239

    "Evil cannot create anything new it can only corrupt and destroy that which the forces of good have already made."
    JRR TOLKIEN

  • @GGGGGGGGGG96
    @GGGGGGGGGG96 วันที่ผ่านมา +22

    They just flushed their 100 year old brand to the toilet in 30 seconds 😂😂😂

    • @xavierhucklenbruch1798
      @xavierhucklenbruch1798 4 ชั่วโมงที่ผ่านมา

      Building shit cars for the last 50 years didn't help

  • @Ian8008
    @Ian8008 วันที่ผ่านมา +159

    If it was an advert for clothing - I'd be avoiding those as well. It's simply sick.

    • @sparkypete3417
      @sparkypete3417 วันที่ผ่านมา +7

      And the hairdresser!!! Yikes!!!!😮

  • @cnursery
    @cnursery วันที่ผ่านมา +27

    I just looked at the official Jaguar ad video on this platform and there were 378,642 views, 10,105 comments and NO Likes. Not one. None.

    • @cwlim62
      @cwlim62 20 ชั่วโมงที่ผ่านมา +4

      Over half a million now and still zero likes 😂

    • @moneypenny1267
      @moneypenny1267 13 ชั่วโมงที่ผ่านมา +2

      Nothing to like

  • @colinlawless5654
    @colinlawless5654 วันที่ผ่านมา +281

    I used to work at a Jaguar franchise about 6 years ago they were on the decline then, and they also decided they didn't like the loyal customer base who purchased them. They went for the woke DEI group and look where they are. Its a shame, but they are doomed. Go woke go broke.

    • @derektaylor2941
      @derektaylor2941 วันที่ผ่านมา +15

      My first Jaguar was a 2001 XK8. Back when it was built, few production cars could catch it (yes, still a fair few but 99.9% couldn't). Designed by artists and engineers alike, put together by skilled craftsmen. I recently went to look at a XJ. A little 3 litre diesel with nearly as many horses as the XK8, but the build quality... Err, no thanks. It looked nice enough, but no different to say an Insignia or Mondeo or whatever. You used to know a Jaguar when you saw it- a bonnet with a saloon attached to the rear. Now they just look so same as.

    • @Firemarioflower
      @Firemarioflower วันที่ผ่านมา +3

      It went all downhill when the S-type was replaced with the XF

    • @scaryfakevirus
      @scaryfakevirus วันที่ผ่านมา

      @@derektaylor2941 Bland is the new buzzword for everything.

    • @donnafromnyc
      @donnafromnyc 17 ชั่วโมงที่ผ่านมา

      Cadillac went the same way.

    • @buggerlugz6753
      @buggerlugz6753 17 ชั่วโมงที่ผ่านมา

      Like Ubisoft/disney all over again.............

  • @stevearnold1176
    @stevearnold1176 22 ชั่วโมงที่ผ่านมา +11

    Can you imagine this being pitched to Lord Sugar on the Apprentice,He would have had a meltdown and fired the whole team

    • @michellej1372
      @michellej1372 28 นาทีที่ผ่านมา

      Yes! He always goes mad when they don't have the product in the ad 🤣"Where's the car?"

  • @alandillon4956
    @alandillon4956 วันที่ผ่านมา +129

    This is how to close a Car company. A Ratners jewellery moment.

    • @robbienl8176
      @robbienl8176 วันที่ผ่านมา +3

      @@alandillon4956 they can blame it on the so called right.

    • @xavierhucklenbruch1798
      @xavierhucklenbruch1798 4 ชั่วโมงที่ผ่านมา

      Building crap cars is the real reason

  • @PPhase
    @PPhase 22 ชั่วโมงที่ผ่านมา +11

    Putting the TRANS in transport

  • @riksstuff.6429
    @riksstuff.6429 วันที่ผ่านมา +133

    I think the most telling bit is at the end when the actors walk away at the end leaving the rubble of Jaguar behind them.

    • @mikedx2706
      @mikedx2706 วันที่ผ่านมา +9

      Excellent interpretation of that video's meaning

    • @samaeldrakul4191
      @samaeldrakul4191 วันที่ผ่านมา +4

      😂😂😂

    • @razor6552
      @razor6552 19 ชั่วโมงที่ผ่านมา

      @@riksstuff.6429
      "Dang this is crap!
      It isn't even sustainable electric.
      Fossil fuel powered...EWWW.
      None us us weirdos can afford one anyway.
      Back to the trendy club and our fast food jobs"

  • @tantona9315
    @tantona9315 วันที่ผ่านมา +9

    'What on earth is this?' The obvious result of a policy of not hiring employees based on merit.

  • @randomcomputer7248
    @randomcomputer7248 วันที่ผ่านมา +313

    We have all had enough of this crap !

    • @andrettransformer
      @andrettransformer วันที่ผ่านมา +2

      As a neuro-divergent queer non binary, I actually appreciate a brand made for people like me

    • @harold6863
      @harold6863 วันที่ผ่านมา +17

      @@andrettransformerhappy for you but would you buy one ? 😂😂😂

    • @JANGLEPOP1
      @JANGLEPOP1 วันที่ผ่านมา +9

      ​@@harold6863It could never afford one!

    • @randomcomputer7248
      @randomcomputer7248 19 ชั่วโมงที่ผ่านมา +1

      @@andrettransformer no idea what most of the designations are.

    • @richardwillson101
      @richardwillson101 17 ชั่วโมงที่ผ่านมา +1

      What "crap"? We don't even know what's going on yet.

  • @chrisfox8848
    @chrisfox8848 วันที่ผ่านมา +6

    Advert was PUTREFYING, RIP Jaguar ✝

  • @gigiiggi7138
    @gigiiggi7138 วันที่ผ่านมา +90

    I had a 1997 XJR. I had it for ten years and loved every minute. Racing Green, black leather, black stained walnut, 370 supercarged neddies. FABULOUS. I'm struggling to believe that this is even the same company lol.

    • @robertoc2485
      @robertoc2485 23 ชั่วโมงที่ผ่านมา

      @@gigiiggi7138 yes great cars!

  • @pharcyde110573
    @pharcyde110573 วันที่ผ่านมา +9

    They're obviously all Jaguar owners, just look at how miserable they all are. (must have been their 2.0 diesels blowing up at 60,000 miles)

  • @stevenloughran8911
    @stevenloughran8911 วันที่ผ่านมา +210

    As my old man would say "what a load of bollocks! "

    • @HP23569
      @HP23569 วันที่ผ่านมา +14

      @@stevenloughran8911 There does seem to be a distinct lack of bollocks in adverts today😁

    • @samaeldrakul4191
      @samaeldrakul4191 วันที่ผ่านมา

      🍒

    • @samaeldrakul4191
      @samaeldrakul4191 วันที่ผ่านมา

      😂

    • @FredScuttle456
      @FredScuttle456 วันที่ผ่านมา +6

      @@HP23569 The bollocks of the actors in this advert are mostly surgically removed.
      The remainder are shaved with piercings.

    • @JM00-v9c
      @JM00-v9c วันที่ผ่านมา +2

      @@FredScuttle456and probably don't work.

  • @samclacton
    @samclacton วันที่ผ่านมา +3

    I've driven Jags for years and loved them. This morning I felt embarrassed driving it. I can never buy another one. Absolutely gutted.

  • @Atom-Phyr
    @Atom-Phyr วันที่ผ่านมา +221

    I'm mostly convinced these CEOs are compromised in some way.
    I cannot fathom why you'd intentionally destroy a marketable product unless you're being forced too.

    • @sadiporter2966
      @sadiporter2966 วันที่ผ่านมา +36

      blackrock pressures them.

    • @brianlopez8855
      @brianlopez8855 วันที่ผ่านมา

      They've been "playing" on Epstein Island too.

    • @harold6863
      @harold6863 วันที่ผ่านมา

      @@sadiporter2966small hats 👃

    • @SalemikTUBE
      @SalemikTUBE วันที่ผ่านมา +18

      BlackRock.

    • @derektaylor2941
      @derektaylor2941 วันที่ผ่านมา +19

      The reality- I am sorry to say- is that Jaguar's core w/wide image was once of a British Gentleman's executive car, evoking feelings of rolling countryside, golf clubs, country retreats and so on. But in 2024 that is not in demand. Brand Britain is broken and people don't want it. They can make more money asset stripping our battery knowledge and taking it back to India.

  • @peterf46
    @peterf46 22 ชั่วโมงที่ผ่านมา +4

    This is the end of Jaguar, there is no way their customer base is interested in this sort of thing. If you insult your customers you lose them and one you’re going to look back and realise this is where it finally went totally wrong.

  • @anjkovo2138
    @anjkovo2138 วันที่ผ่านมา +347

    It's the Emasculation of a Masculine Brand.

    • @brianlopez8855
      @brianlopez8855 วันที่ผ่านมา +23

      Even Shirtlifters need a car to drive !

    • @barbaraallen435
      @barbaraallen435 วันที่ผ่านมา +16

      ​@@brianlopez8855lol I haven't heard shirtlifters for ages 😅

    • @davidspendlove5900
      @davidspendlove5900 วันที่ผ่านมา +9

      @@brianlopez8855 Careful , you may end up in prison after remarks like that !

    • @kdbsuff9625
      @kdbsuff9625 วันที่ผ่านมา

      ​@@brianlopez8855 please remove this comment as the language is crass.

    • @maida-vale
      @maida-vale วันที่ผ่านมา +1

      @@davidspendlove5900 Try "t - - d - bur - - - rs" for size!!! Ha! Ha! Ha! (65 years a poof!)

  • @andljoy
    @andljoy วันที่ผ่านมา +4

    This was so bad it finished poor Two Jags Prescott off.

  • @kevinwall795
    @kevinwall795 วันที่ผ่านมา +247

    Jaguar's decision to end the production of ICE vehicles to go all-in on EV's was suicidal.
    By contrast, this is just monumentally stupid.

    • @davefish8107
      @davefish8107 วันที่ผ่านมา +18

      Perhaps they just want to close down and not bother

    • @bobthompson4918
      @bobthompson4918 วันที่ผ่านมา +13

      RIP Jaguar.
      It was good while it lasted.

    • @adrianbennett3761
      @adrianbennett3761 วันที่ผ่านมา +4

      Electric vehicles aren’t selling very well. The sheer cost of them is undoubtedly holding them back

    • @waserdert6259
      @waserdert6259 วันที่ผ่านมา

      @@adrianbennett3761 It's quite literally the opposite, ICE vehicles still hold the majority of the market all around the globe. That and the EV plans being postponed beyond 2035 just shows how people aren't ready or aren't willing for EVs. As an automotive enthusiast and a sensible human being, I see the EVs arrival with banning of the ICE vehicles utter bollocks of an idea. EVs will never and I mean ever ever rule above ICE vehicles in the near future. The ICE banning will eventually be pulled back with stricter regulations and more support for EVs but that's it, there's no other realistic way of banning combustion engines.

    • @andljoy
      @andljoy วันที่ผ่านมา +3

      @@adrianbennett3761 They are selling better than EVs :P

  • @FREE_PUREBLOOD333
    @FREE_PUREBLOOD333 13 ชั่วโมงที่ผ่านมา +2

    Ive owned 3 Jaguars in my life..all great quality classy cars...never will I buy another now .

  • @johnnyhock
    @johnnyhock วันที่ผ่านมา +188

    That’s Jaguar boycotted, along with Boots & Nike

    • @GuyGibsonsDog
      @GuyGibsonsDog วันที่ผ่านมา +11

      + Virgin trans-Atlantic...

    • @KemetledAfrica
      @KemetledAfrica วันที่ผ่านมา +2

      You couldn't afford a jaguar

    • @Leah-ju8ht
      @Leah-ju8ht วันที่ผ่านมา +9

      @@KemetledAfrica anyone can; wait 6 months after the buyer decides to dump it and can't sell it for bananas

    • @michaelkennedy3372
      @michaelkennedy3372 วันที่ผ่านมา +8

      + Gillette

    • @GuyGibsonsDog
      @GuyGibsonsDog วันที่ผ่านมา +2

      @@KemetledAfrica The purple-haired bunch certainly can't.

  • @paulwatt3265
    @paulwatt3265 วันที่ผ่านมา +3

    This is the best advert that Range Rover could ever have

    • @annhaynes5955
      @annhaynes5955 2 ชั่วโมงที่ผ่านมา

      Hahaha

  • @MRWKFClark
    @MRWKFClark วันที่ผ่านมา +160

    I’m so glad to see woke dei stuff is being completely and utterly rejected and shunned across the board. Faith restored in humanity. We’re turning the page lol.

    • @haptik_dj
      @haptik_dj วันที่ผ่านมา

      its taken too long, but at least its happening. Now we just need to get rid of this communist gov in the UK and we're laughing

    • @g.w.7893
      @g.w.7893 วันที่ผ่านมา +16

      Draguar will be turning the page to chapter 11.

    • @silverstone0907
      @silverstone0907 20 ชั่วโมงที่ผ่านมา +1

      I wish it was.

    • @martinda7446
      @martinda7446 19 ชั่วโมงที่ผ่านมา

      @@g.w.7893 Tell me you came up with 'Draguar'. Genius.

  • @MinskUK
    @MinskUK วันที่ผ่านมา +2

    It’s almost as though their marketing department and social media has been hacked and the entire management team are tied up and gagged in a cupboard.

  • @discountdvd
    @discountdvd วันที่ผ่านมา +82

    A long time ago, I had the XJSC 5.3. Now they just appear to be a fashion show for a gay bar.

  • @markhorton8578
    @markhorton8578 23 ชั่วโมงที่ผ่านมา +4

    Marketing trying to out do Budwieser. Who wants a Jaguar now? Budwieser is big enough to recover. Jaguar is not.
    Like Harley Davidson, Jaguar survived on heritage, nostalgia, and status, this advert destroyed all three.
    This was Teletubbies morphs into a futuristic Adams family woke horror movie.

  • @ktang001
    @ktang001 วันที่ผ่านมา +56

    This makes me want to sell my Jag, and I don't even have a Jag!

    • @bexsta7766
      @bexsta7766 วันที่ผ่านมา +1

      That was on another show 😊

    • @HaakGau
      @HaakGau 9 ชั่วโมงที่ผ่านมา

      @@ktang001 😂🤣😂🤣

  • @naxis5000
    @naxis5000 วันที่ผ่านมา +3

    I was thinking of buying a Jag in 2025....until now. I won't allow Gillette or Bud in my home for the same reason.

  • @raymondabel
    @raymondabel วันที่ผ่านมา +112

    Go Woke, Go Broke. You just Budwisered yourself

    • @4FcksSakeNoNameAvail
      @4FcksSakeNoNameAvail วันที่ผ่านมา

      I think not unfortunately. JLR is awash with cash (mainly from the Landrover side of the business) and thats probably going to continue. Its just the 'Jaguar' brand thats going to die and thats really sad.

    • @philingrouille7198
      @philingrouille7198 14 ชั่วโมงที่ผ่านมา

      I'm keeping that one. "Budwisering yourself"
      Right next to "Smolletting yourself" 🤣

    • @KlausMingo
      @KlausMingo 14 ชั่วโมงที่ผ่านมา

      Budwisered, soon to be added to the dictionary.

    • @moneypenny1267
      @moneypenny1267 13 ชั่วโมงที่ผ่านมา +1

      It is weird can’t relate maybe I am boring ordinary not “vivid”

    • @ivanbluetarski9071
      @ivanbluetarski9071 9 ชั่วโมงที่ผ่านมา

      @@4FcksSakeNoNameAvail maybe like a pheonix ?

  • @UraFlight
    @UraFlight 14 ชั่วโมงที่ผ่านมา +1

    After one month every one will forget about this advert and start buying their cars

  • @Noah-hd2je
    @Noah-hd2je วันที่ผ่านมา +83

    The Bud Lite boycott did not begin after the Dylan video. It began a few days later after the interview with the marketing VP was discovered. She said they wanted a new customer base and people happily obliged.

    • @harold6863
      @harold6863 วันที่ผ่านมา +8

      Exactly she rubbished their whole customer base😂

  • @sa122
    @sa122 วันที่ผ่านมา +4

    Star Wars, LOTR, financial institutions, media, and now... jaGuar. Anyone else feel something insidious is afoot?

    • @moneypenny1267
      @moneypenny1267 13 ชั่วโมงที่ผ่านมา

      Just for 3 decades

  • @blackline66
    @blackline66 วันที่ผ่านมา +96

    Jaguar closed the factories for a year and only want to sell electric….. this is just a nail…. maybe the final nail …. in Jaguars Coffin ⚰️

    • @derektaylor2941
      @derektaylor2941 11 ชั่วโมงที่ผ่านมา +2

      A friend of mine is service manager at a fairly large JLR dealership and even though servicing is carrying on, the overall loss to his franchise is apparently so big they may have to close anyway due to lost sales.

    • @amybishop9787
      @amybishop9787 3 ชั่วโมงที่ผ่านมา +1

      What is so painful is the senior management teams that arrogantly enforce these marketing and brand changes aren’t the ones to lose their jobs
      If I worked at Jaguar, this marketing strategy would terrify me.

  • @KBoege
    @KBoege 13 ชั่วโมงที่ผ่านมา +2

    Jaguar has stopped making cars. This is an ad for male tampons under the Jaguar brand.

  • @MJ-tg7wv
    @MJ-tg7wv วันที่ผ่านมา +51

    I'm old enough to remember John Steed in the New Avengers driving the jaguar Big Cat! Now that was a brand image!!!!!

  • @clairroberts2412
    @clairroberts2412 วันที่ผ่านมา +1

    These advertising companies are so dumb I cannot comprehend it. Well done Jaguar and Boots for trying to eff up your company. Thank god this BS is finally stopping.

  • @Ian8008
    @Ian8008 วันที่ผ่านมา +76

    The words repulsive, perverted and degraded come to mind.

    • @stephenw2045
      @stephenw2045 วันที่ผ่านมา +9

      This is an important thing we mustn't forget. It's aims are perversion of everything we stand for.

    • @andrettransformer
      @andrettransformer วันที่ผ่านมา +1

      Where do you see perversion?

    • @jamesa7506
      @jamesa7506 วันที่ผ่านมา +1

      ​@@andrettransformerin everything that identifies with something they're not.

    • @majorlaff8682
      @majorlaff8682 วันที่ผ่านมา

      Plus debased.

    • @moneypenny1267
      @moneypenny1267 13 ชั่วโมงที่ผ่านมา

      Inversion

  • @mcmkerr-peterson1329
    @mcmkerr-peterson1329 วันที่ผ่านมา +2

    Let's face it TV advertising no longer works.

  • @stephengriffiths5676
    @stephengriffiths5676 วันที่ผ่านมา +48

    They must be looking to up their DEI rating for investment from BlackRock etc cos they sure ain't going to get any sales out of it. I pity the workers.

  • @Sako85
    @Sako85 19 ชั่วโมงที่ผ่านมา +1

    The marketing guy who presented this to the Jaguar board should be heading the sales department. I wonder if the Jaguar directors have ever heard the story of the Emporer's clothes ?? The "broke woke" are customers of the charity shops not a supposed prestige car brand !! 😂🤣

  • @smfvmd
    @smfvmd วันที่ผ่านมา +130

    It supposedly took a team of 800 people to come up with this.

    • @dorothybadrick2963
      @dorothybadrick2963 วันที่ผ่านมา +11

      😂😂😂😂😂

    • @ajune583
      @ajune583 วันที่ผ่านมา +8

      Did they follow the re-branding/marketing 'wizardry' of Meghan Markle?? Put out a jar of jam...or colourfully dressed people, then wait to see what's next??

    • @bobthompson4918
      @bobthompson4918 วันที่ผ่านมา +1

      800 nitwits...

    • @NZview
      @NZview วันที่ผ่านมา +2

      You must be joking!?

    • @smfvmd
      @smfvmd วันที่ผ่านมา +2

      @ it was reported on LBC.

  • @zonzura
    @zonzura 14 ชั่วโมงที่ผ่านมา

    And to think I had plans on getting one of their car! I'm so glad their colour came out just before I made a huge mistake!

  • @hedydd2
    @hedydd2 วันที่ผ่านมา +58

    There’s a second part about creating the font used for the new brand marketing. It will, of course backfire badly similarly to the current Boots Christmas advert. Since I am not going to transition into a black cok-in-a-frock, I’ll avoid being seen near a Jaguar from now on.

    • @nanookmoose
      @nanookmoose วันที่ผ่านมา +4

      Needed some stuff from the chemist recently. Coop chemist and Superdrug were great and not racist. 👍

  • @JohnHoganN8
    @JohnHoganN8 21 ชั่วโมงที่ผ่านมา +1

    Jaguar certainly succeeded in getting everybody to talk about them. 😂

  • @Coyb1866
    @Coyb1866 วันที่ผ่านมา +129

    Donald j Trump " everything woke turns to sh*t"

    • @belchnasty
      @belchnasty วันที่ผ่านมา +1

      He'd know....his pants are full of it!!

    • @Coyb1866
      @Coyb1866 วันที่ผ่านมา +4

      @belchnasty unlike bidens ?

    • @Shine_a_Light2024
      @Shine_a_Light2024 วันที่ผ่านมา +1

      @@Coyb1866 🙌😂

    • @Shine_a_Light2024
      @Shine_a_Light2024 วันที่ผ่านมา +1

      🇬🇧🇺🇸❤️

  • @sadukar_7th_legion
    @sadukar_7th_legion 6 ชั่วโมงที่ผ่านมา

    GO WOKE, GET BROKE!!! You don't go broke, you get broke. So sick of this go woke go broke rubbish....

    • @amybishop9787
      @amybishop9787 3 ชั่วโมงที่ผ่านมา

      Yes, but your version doesn’t rhyme and isn’t as catchy

  • @viewfinder914
    @viewfinder914 วันที่ผ่านมา +45

    This is an excellent case study showing how to alienate and confuse your customers.

    • @maryk3458
      @maryk3458 วันที่ผ่านมา

      I have no idea what the product is. the clothes are pretty, I like red.

    • @littleworkshopofhorrors2395
      @littleworkshopofhorrors2395 วันที่ผ่านมา +1

      As the former owner of two jaguars, this does nothing to encourage me to want another. Jaguars ,once, stood for establishment values of the more affluent, not the flakey two minute attention span non entities.

  • @SteveShaw-nh4sb
    @SteveShaw-nh4sb 22 ชั่วโมงที่ผ่านมา +1

    It is unbelievable, what were they thinking?

  • @gadgetman36
    @gadgetman36 วันที่ผ่านมา +44

    If this advert had been produced by candidates on The Apprentice it would have been ridiculed in the boardroom. The experts would have said you can't tell what's being advertised because the product isn't in the advert, the team would have lost, and at least one candidate would have been fired.

    • @steppingstones144
      @steppingstones144 วันที่ผ่านมา +1

      @@gadgetman36 well I'd bet any money those that produced it would be right at home on that programme!

  • @SteveShaw-nh4sb
    @SteveShaw-nh4sb 22 ชั่วโมงที่ผ่านมา +1

    Yet another company, doing a Ratner, Bud Light, Nike moment.

  • @andy70d35
    @andy70d35 วันที่ผ่านมา +47

    Jaguar just doing a Bud Light. Bye bye jaguar. GO WOKE GO BROKE.

  • @goranswedberg4475
    @goranswedberg4475 23 ชั่วโมงที่ผ่านมา +3

    I HATE these communist woke values, I will never buy a Jaguar again!

  • @leialee6820
    @leialee6820 วันที่ผ่านมา +45

    They don't want to sell cars anymore as they are going for net 0!

    • @1954Antony
      @1954Antony 22 ชั่วโมงที่ผ่านมา +1

      Yeah, net zero profits.

  • @silverstone0907
    @silverstone0907 20 ชั่วโมงที่ผ่านมา

    If I were to afford one, I would never buy such. Under no circumstances would I ever want to be associated with their ethos!!!

  • @AlanWatson
    @AlanWatson วันที่ผ่านมา +142

    What concerns me is the "old" white guy being painted out! Delete the ordinary!😡

    • @jonathanwilliams4222
      @jonathanwilliams4222 วันที่ผ่านมา +32

      Yep I noticed that too. He also used white paint! 😡. It definitely had racial undertones.

    • @mikedx2706
      @mikedx2706 วันที่ผ่านมา

      From Boomer to Groomer for the LGBTQ demographic.

    • @Foxyexrn
      @Foxyexrn วันที่ผ่านมา +15

      Yes you’re correct 🤬🤬

    • @AWalkontheWildSideBlackpool
      @AWalkontheWildSideBlackpool วันที่ผ่านมา +13

      @@AlanWatson There are very sinister messages in this advert.

    • @johnnyhollis9977
      @johnnyhollis9977 วันที่ผ่านมา +1

      Yes they are mainly continental weird types and no white ladies either........... Delete the normal, that will be people that used to buy their brand, yep that's different!!!!!!

  • @scaryfakevirus
    @scaryfakevirus วันที่ผ่านมา +1

    I give up, that add offends me. That rock looks like a coffin to me. RIP Jaguar.

  • @NorthWestOutlaws
    @NorthWestOutlaws วันที่ผ่านมา +32

    Its ingenious, April fools in November.

  • @mikeymikey8079
    @mikeymikey8079 23 ชั่วโมงที่ผ่านมา +1

    It's so bad it looks deliberate! Has someone shorted their Jaguar shares?

  • @garylindsay34
    @garylindsay34 วันที่ผ่านมา +56

    this looks like purposeful self-sabotage

    • @Atom-Phyr
      @Atom-Phyr วันที่ผ่านมา +12

      I'm convinced these CEOs are compromised. Probably visited an island at some point.

    • @MwahMwahProductions
      @MwahMwahProductions วันที่ผ่านมา +2

      @@Atom-Phyr You're probably correct.

    • @robertmckinnon6564
      @robertmckinnon6564 วันที่ผ่านมา +3

      I'm absolutely sure that's the case. Bud Lite, Nike, Boots and now Jaguar. It's not a coincidence.

  • @Terry.W
    @Terry.W วันที่ผ่านมา +2

    Harley Davidson tried this DEI nonsense ...and they rapidly had to change back to selling Bikes ..Jaguar will learn the hard way..

  • @cv138
    @cv138 วันที่ผ่านมา +59

    For the mythical 'modern audience'

    • @TomTomicMic
      @TomTomicMic วันที่ผ่านมา +5

      Who don't drive jaguars!?!

    • @aaronbryan5095
      @aaronbryan5095 วันที่ผ่านมา +1

      @@TomTomicMic most of those weirdos can't even afford a Mitsubishi Mirage, let alone a Jag.

  • @Laura55sere
    @Laura55sere วันที่ผ่านมา

    It’s like a puzzle that nobody can figure out!

  • @nigelcole1936
    @nigelcole1936 วันที่ผ่านมา +47

    That's awful and Sir William Lyons will be spinning in his grave

    • @donnafromnyc
      @donnafromnyc วันที่ผ่านมา

      @@nigelcole1936 $Doing 360s.

    • @rupertmiller4718
      @rupertmiller4718 18 ชั่วโมงที่ผ่านมา +1

      George Best too

  • @nobbyclarke9298
    @nobbyclarke9298 วันที่ผ่านมา

    It’s truly shocking & they need to go bust quickly!!

  • @stevvieb
    @stevvieb วันที่ผ่านมา +51

    It's not the fact they do this it's the fact that they do this after seeing other companies lose money doing this.

    • @jonah9861
      @jonah9861 วันที่ผ่านมา

      The Spiritual Battle is the real one. They do not want to promote anything. They just want to erase Christ.

    • @jsf5219
      @jsf5219 13 ชั่วโมงที่ผ่านมา

      And ironically use the phrase 'copy nothing'.

  • @DroneStrike1776
    @DroneStrike1776 22 ชั่วโมงที่ผ่านมา +2

    Ads that car companies put out do reflect on the buyers. I bought a car 2 years ago and did my research, I landed on Mazda. I wanted something different from what I've been driving for the last 13 years, a BMW 3 series. I wanted a reliable awd hatchback that was fun to drive and also a good commuter's car. So I settled for a Mazda3 because the Mazda3 hatches are still made in Japan and are not interested in woke politics. They're just trying to sell cars and it's one of the reason I went with them. I'm not interested in giving a woke company tens of thousands of dollars.

  • @user-nb9px9cm4p
    @user-nb9px9cm4p วันที่ผ่านมา +47

    That's their sales down the pan then.

    • @MRWKFClark
      @MRWKFClark วันที่ผ่านมา +1

      Sales…brand…reputation…legacy…

  • @mattwuk
    @mattwuk วันที่ผ่านมา +1

    I saw 'jaguar' but until about 4 minutes in I thought it was some game publisher or fashion company, I'm astounded this is actually the car manufacturer. What a mess.

  • @stephendouglas-cr1mk
    @stephendouglas-cr1mk วันที่ผ่านมา +39

    Go Woke....Go Broke. Goodbye Jaguar!

    • @maryk3458
      @maryk3458 วันที่ผ่านมา +1

      Woke? I have no idea what the product is from this ad.

  • @boopadin
    @boopadin วันที่ผ่านมา +1

    Jaguar went from creating some of the prettiest cars on the market to this?
    Oh how far they’ve fallen.

  • @Canalofschlemm
    @Canalofschlemm วันที่ผ่านมา +30

    Rumour has it they asked an ai to come up with a car design, and advertising campaign. Then all the humans were deleted and Jaguar is now entirely owned by synthetic lifeforms. Turns out it was a way to avoid inheritance tax.

  • @madmedia773
    @madmedia773 3 ชั่วโมงที่ผ่านมา

    I’ve seen lots of reactions to this add but yours is the best as you drive into the responses-

  • @lulabellegnostic8402
    @lulabellegnostic8402 วันที่ผ่านมา +65

    As a follower of geoffsellscars, i don’t believe JLR’s reputation could possibly be worse than it is. Defective cars, appalling customer service, eye watering devaluation and non insurable vehicles.

    • @TheWacoKid1963
      @TheWacoKid1963 วันที่ผ่านมา +2

      ^^Geoff BUYS Cars, not sells^^

    • @stringer-ik1pc
      @stringer-ik1pc วันที่ผ่านมา +2

      Rubbish. My area is full of landrovers and range rovers. Rich people celebrities Royalty all buy them. If they were that bad they wouldn't. Buy them All the old clichés from people who don't own them.

    • @TheWacoKid1963
      @TheWacoKid1963 วันที่ผ่านมา +1

      @@stringer-ik1pc Not for much longer, JLR are going ALL electric production, sales of EVs to joe public are as rare as rocking horse droppings

  • @Eatcrow
    @Eatcrow 20 ชั่วโมงที่ผ่านมา

    The advert perfectly shows that Jaguar are between a rock and a hard place

  • @pippip8744
    @pippip8744 วันที่ผ่านมา +33

    -So, here is the new campaign
    -So, how will this sell Cars?
    -Sell cars?

    • @ricequackers
      @ricequackers วันที่ผ่านมา +4

      It's fun to see how far and wide that particular Stonetoss comic has spread.

    • @polina_piter
      @polina_piter วันที่ผ่านมา +3

      Selling cars? No! This is meant to win international awards in places like Berlin, Basil, Stockholm and Qatar.

  • @the_atomshop
    @the_atomshop วันที่ผ่านมา

    “There’s only one thing in the world worse than being talked about, and that is not being talked about.” - Oscar Wilde

  • @Robert-cr8bq
    @Robert-cr8bq วันที่ผ่านมา +21

    Mr. Lyons will be turning in his grave.
    Mr. Clarkson will no longer be able to call them a JAAAAAG! But a joke 🤡😭

  • @filmfrosk
    @filmfrosk ชั่วโมงที่ผ่านมา

    It's get woke, GET!! Such a simple thing, and people cant even get that right

  • @sundeeppatel3979
    @sundeeppatel3979 วันที่ผ่านมา +20

    Jaguar planning on being reborn by taking sales to zero and then they can start again

  • @davidbeard90
    @davidbeard90 47 นาทีที่ผ่านมา

    The iconic 'E-Type' and the swinging 60s. What a great time that was to be alive.

  • @-technodream-
    @-technodream- วันที่ผ่านมา +31

    Real life teletubbies!🤷‍♂️🤮x

  • @elainebutterworth8051
    @elainebutterworth8051 วันที่ผ่านมา +2

    Does Jaguar use the same publicity agent as Boots? I think they are arrogant enough to believe that people will still love them after putting out a "fake" ad to get people talking, to be followed by the "real" one.

    • @monishbiswas1966
      @monishbiswas1966 4 นาทีที่ผ่านมา

      The Boots ad was spot on though - it was hitting it's target demographic spot on, and generating a load of free publiclity to boot (no pun untended).
      I'm not so sure about the Jag ad - it's obviously trying to modenrise it's image, but I think the heritage is part of it's appeal.

  • @SkeletonSyskey
    @SkeletonSyskey วันที่ผ่านมา +8

    I'm expecting Matalan will end up with a commercial of cars driving the mountains.

  • @ernesto-ortiz
    @ernesto-ortiz 13 ชั่วโมงที่ผ่านมา

    R.I.P Jaguar. We had some great memories, didn't we? Thank you for every special moment you gave us. Now it's time to rest.

  • @DoggleBird
    @DoggleBird วันที่ผ่านมา +12

    The ad is brilliant! We watch this first ad, which attracts a great deal of attention - especially negative. Then comes the next ad in which these ridiculous fruitcakes get hosed down with stinking slurry from a tractor. Then a dapper, middle-aged farmer steps out of the farm wagon, smirks at the sight, winks at the camera, and jumps into his swish new Jag and speeds off. Then comes the final strapline: "Jaguar. Never woke. Always wonderful".

    • @mikedx2706
      @mikedx2706 วันที่ผ่านมา

      It will have to be the irredeemable Jeremy Clarkson who drives a manure spreader over those rainbow Teletubbies at his farm and then jumps into his new Jaguar EV and speeds away burning rubber from all four tires to redeem the Jaguar brand.

    • @DoggleBird
      @DoggleBird วันที่ผ่านมา +1

      @@mikedx2706 Just what I was thinking. This is obviously a spoof to get publicity. Jaguar marketing people are not that dumb.

  • @darville7521
    @darville7521 วันที่ผ่านมา

    When every nobody is talking about the brand, job done. The hate is noise, the brand gets free advertising. Bingo.

  • @maxkendal5152
    @maxkendal5152 วันที่ผ่านมา +9

    So, the new Jaguar range of perfumes is on it's way. More reliable and less likely to catch fire than their vehicles!

  • @AndrewNeilBaird
    @AndrewNeilBaird วันที่ผ่านมา +1

    The cars back getting a new crankshaft at the dealership 😂

  • @iguanaman08
    @iguanaman08 วันที่ผ่านมา +8

    I really like it and I'm buying a Jaguar tomorrow. Said no one ever.

  • @scottmataga5907
    @scottmataga5907 วันที่ผ่านมา

    Got to admire the genius of the ad-makers leading the viewer to expect a product that is brightly colored, exuberant, vivid and extraordinary, hinting at the twist with the stroke of white pant, then pulling the flowing colors aside to unveil a new Jaguar model made without a mold, a shapeless white lump sitting motionless as its batteries recharge.

  • @QuorkEx
    @QuorkEx วันที่ผ่านมา +11

    "soon you'll see things our way. Isn't that what they said to? Winston Smith when they dragged him through the doors of the ministry of love

  • @Andrew-rc3vh
    @Andrew-rc3vh วันที่ผ่านมา

    They have just gone mental. Over here we have an industry in dealing with mental cases. There are more jobs for mental doctors of various descriptions than engineers.