Global Market Entry Strategies Explained

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  • เผยแพร่เมื่อ 5 ก.พ. 2025

ความคิดเห็น • 111

  • @shannonpowell4961
    @shannonpowell4961 9 ปีที่แล้ว +5

    Awesome - I have my Marketing & Strategy exam in the morning and this has been way more effective than reading through textbooks.
    Thanks!

  • @yathushiphelician6581
    @yathushiphelician6581 4 ปีที่แล้ว

    I am having my exams today at noon. I am listening to this in the morning. Well explained thank you

  • @blasiantv735
    @blasiantv735 18 วันที่ผ่านมา

    the fact that there are many students in the comments tells me everything i need to know i immediately subscribed. if i change my mind bout starting a business and/or moving internationally ik that i’ll at least past my exams🤧😁

  • @SofíavanMierlo
    @SofíavanMierlo หลายเดือนก่อน

    hi, im commenting in december of 2024 and just wanted to say how helpful and enjoyable this video was for me!!! thank you, your video is helping people even after 12 years :)

  • @MrSimplyBLT
    @MrSimplyBLT 11 ปีที่แล้ว +1

    I've been revising all week for my Strategic Management Exam tomorrow morning UK time, and you have been a great help. I have watched all of your business videos and they have really helped with my revision. Thanks Mark!

  • @joekelley5887
    @joekelley5887 4 ปีที่แล้ว

    Excellent video! Broke the concept of entry mode down much better than the academic book that I kept falling asleep reading.

  • @lisasforza5099
    @lisasforza5099 10 ปีที่แล้ว +6

    I'm going to have the International marketing exam in 1 hour. I'm outside the class with earphones in my ears listening to your beautiful lesson. Thank you!
    Ps: I'm Itaaaaaaliaaaanaaaaaa as well :D

  • @LaydeSly
    @LaydeSly 8 ปีที่แล้ว

    i'm a student from nottingham trent university in Nottingham, UK and has found this very useful to use for my upcoming marketing exam. Thanks!

  • @wandermarques3096
    @wandermarques3096 7 ปีที่แล้ว

    Thank you , you helped me study for my exam .. keep doing this great job God bless youuuuu

  • @nabidhassan9407
    @nabidhassan9407 9 ปีที่แล้ว +7

    Exam tomorrow morning, you have been a great help. :)

    • @roshanjadhav1
      @roshanjadhav1 6 ปีที่แล้ว

      Hey nabid r u interested in working for foreign company and want to make some money?
      If yes please contact me on roshanizer@gmail.com to know further details,Thanku.

  • @ddgsalvage
    @ddgsalvage 8 ปีที่แล้ว +1

    thank you so much for this amazing explanation..... i wish all my university professors were like you

  • @d1adam
    @d1adam 9 ปีที่แล้ว +1

    Great video, very well explained! Sometimes I feel that lecturers over complicate the business language. Thank you for being direct and accurate.

  • @Karabirdwell98
    @Karabirdwell98 3 ปีที่แล้ว

    Thank you! About to take my final for International Business! Peace and Love from Texas

  • @iAfrica18
    @iAfrica18 10 ปีที่แล้ว

    i am making notes while watching the video. Great guy! thanks for helping me study bro

  • @quaneu9216
    @quaneu9216 5 ปีที่แล้ว

    I m going for entrepreneurship exam now thanks for helping~

  • @TrinhThanhVan
    @TrinhThanhVan 9 ปีที่แล้ว

    You have done a wonderful job and I believe this video would make our student lives much easier.
    Grazie :)

  • @Erika-ox1jb
    @Erika-ox1jb 5 ปีที่แล้ว

    You're a great teacher

  • @jaylasmum
    @jaylasmum 9 ปีที่แล้ว

    Thanks! I have an exam in a couple of days and I feel like I know nothing aghhhhh so glad I found you lol am off to watch more clips from you now!
    :)

  • @woltersworld
    @woltersworld  11 ปีที่แล้ว

    Thanks! I appreciate the support! mark

  • @superidol926
    @superidol926 4 ปีที่แล้ว

    Awesome
    Explanations! Thank you. Make more videos please!

  • @filippostopponi
    @filippostopponi 9 ปีที่แล้ว +2

    this really pulled everything into perspective, thank you very much. the depth of my research was there but managed to confuse myself. this really helped differentiate all of them and greatly helped me on my exam.....also.. sono italaaaalllliiiaaaannooo haha < loved it.

  • @leonelbarragan602
    @leonelbarragan602 3 ปีที่แล้ว

    Cool video Wolters and Amico Italiano!

  • @mbololwalismba3633
    @mbololwalismba3633 12 ปีที่แล้ว

    Thanks from Zambia!

  • @trungduong4040
    @trungduong4040 11 ปีที่แล้ว +2

    Thank you. It's very useful for my study!

    • @woltersworld
      @woltersworld  11 ปีที่แล้ว

      great to hear! I hope it helps!

  • @rauleltigre3332
    @rauleltigre3332 5 ปีที่แล้ว

    Thanks a lot Homer and the Italian

  • @linah8716
    @linah8716 7 ปีที่แล้ว

    EXCELLENT EXPLANATION

  • @Kneecoal44
    @Kneecoal44 10 ปีที่แล้ว

    Perfect, helped alot for studying!

  • @twilightandmileyfann
    @twilightandmileyfann 8 ปีที่แล้ว

    Great video !! You explained everything so well, I wish you were my teacher at my university

  • @francismuzenda6134
    @francismuzenda6134 12 ปีที่แล้ว +1

    good vid. Thanks prof
    Will use your info on my MBA marketing Exam on Monday

    • @choudry2626
      @choudry2626 8 ปีที่แล้ว

      Thanks I learnt a lot! Mashaallah

  • @Kim1310
    @Kim1310 12 ปีที่แล้ว

    great short video !
    thanks

  • @brandysara
    @brandysara 8 ปีที่แล้ว

    Great video, well explained with examples! Thanks!

  • @zhenzhenliu8341
    @zhenzhenliu8341 4 ปีที่แล้ว

    Thanks for help!! Lovely boy so cute! help me a lot on my global organization class.

  • @meowsleeping9385
    @meowsleeping9385 7 ปีที่แล้ว

    Great sum up thank you so much Wolters World. :)

  • @vishanthpanakkal1295
    @vishanthpanakkal1295 8 ปีที่แล้ว

    A great help it was, thank you.

  • @briansargeant8304
    @briansargeant8304 9 ปีที่แล้ว

    Great explanation! Thanks!

  • @Safiyya-t1t
    @Safiyya-t1t 6 ปีที่แล้ว

    Interesting. Very helpful. Thank you

  • @nirajcit
    @nirajcit 9 ปีที่แล้ว

    awesome explanation... thank you so much..

  • @themoor2389
    @themoor2389 10 ปีที่แล้ว

    Awesome guy.

  • @BeverlyneMudeshiMusanga
    @BeverlyneMudeshiMusanga 9 ปีที่แล้ว

    Hey this is awesome. You explain concepts so well. Thank you so much.

  • @crazyRATpan
    @crazyRATpan 11 ปีที่แล้ว

    brilliant video Mark, cheers! btw what do you think of 'local cultural elements determine foreign company entry strategy', how much will they influence a foreign company's entry strategy?

  • @MrDomination92
    @MrDomination92 10 ปีที่แล้ว

    Terrific video, thanks!

  • @empireravenshadow5
    @empireravenshadow5 11 ปีที่แล้ว

    awesome exam revision

  • @biraucatalin4126
    @biraucatalin4126 7 ปีที่แล้ว

    Good job, sir!

  • @vadimsychuk9898
    @vadimsychuk9898 8 ปีที่แล้ว

    Great video dude. Thank you so much. Why universities make it so complicated with such a big amount of information ... You just get lost in all these things

  • @yukchingwong3766
    @yukchingwong3766 9 ปีที่แล้ว

    Really great! Thanks a lot.

  • @benklein8802
    @benklein8802 2 ปีที่แล้ว

    Exporting limits risk, you’re not putting subsidiaries abroad so there is little financial risk
    However, you lose control over your products.
    Franchising is an agreement between the franchiser and the franchisee,
    This lowers the financial risk for the company because someone else is paying the startup cost. You get local knowledge and the franchisee gets useful brand knowledge, marketing knowledge and the secret sauce.
    The issue is that you are limited in the amount of money you can make because of agreements and you are again limited in your control over that franchise.
    A strategic alliance is 2 different companies from different countries working together so that they can have better success in their other countries. You get local help and can learn from eachother, however these alliances may help out rivals.
    A joint venture is when two companies work together, sign a contract to work together, pooling resources. You’re splitting the risk, cutting down on financial risk.
    However if the agreement goes south you may give away too much information creating a competitior.

  • @ΕμμανουήλΚαμπρογιάννης
    @ΕμμανουήλΚαμπρογιάννης 11 ปีที่แล้ว

    Thanks for the help, good explanation.

  • @NOCRealEstate
    @NOCRealEstate 11 ปีที่แล้ว

    Good overview of strategies!

  • @ms.rstake_1211
    @ms.rstake_1211 6 ปีที่แล้ว

    Thank you. The child is so cute.

  • @gunnersshishir11
    @gunnersshishir11 7 ปีที่แล้ว

    great video...thank you so much

  • @kareemconde1
    @kareemconde1 9 ปีที่แล้ว

    You honestly made it look very simple to understand. Great video!!! Off to watching more of you lectures. Thanks a lot.

  • @mblanco83
    @mblanco83 9 ปีที่แล้ว

    very useful , Thanks alot :)

  • @indikasamarakoon5800
    @indikasamarakoon5800 10 ปีที่แล้ว

    great lesson! wondering if you could add more emerging entry strategies like licencing and turnkey projects. cheers!

  • @shaikmajid007
    @shaikmajid007 11 ปีที่แล้ว +1

    Nicely put. Thanks

  • @leonpickersgill5556
    @leonpickersgill5556 11 ปีที่แล้ว

    v good summary

  • @jourdannguyen7992
    @jourdannguyen7992 9 ปีที่แล้ว +2

    Isn't there supposed to be another entry mode? it is Licensing in which companies make agreement to sell the fomular, recipes, design or trademark to a foreign companies in a period of time and receive royalty fee

  • @pablodhfree
    @pablodhfree 7 ปีที่แล้ว

    This is great!!!

  • @summitismkarma7703
    @summitismkarma7703 9 ปีที่แล้ว

    very nice video

  • @عبدالرحيمالجنيبي-س4ض
    @عبدالرحيمالجنيبي-س4ض 10 ปีที่แล้ว

    thank you. it was very helpful

  • @seemstress17
    @seemstress17 8 ปีที่แล้ว +24

    You just save my ass. Thank you. Your kid is adorable.

    • @woltersworld
      @woltersworld  8 ปีที่แล้ว

      +seemstress17 glad I could help :)

    • @rachierachofficial
      @rachierachofficial 8 ปีที่แล้ว

      me too, might actually pass my exam now

  • @manikandanbalasubramanian5858
    @manikandanbalasubramanian5858 4 ปีที่แล้ว

    Hi there,
    You've not talked about Mergers and Acquisitions.

  • @IshanChauhan2156
    @IshanChauhan2156 11 ปีที่แล้ว

    thanks reliable information

  • @1albrighton
    @1albrighton 10 ปีที่แล้ว

    Great Video, thanks!!!

  • @MarketingthatworksUsa
    @MarketingthatworksUsa 7 ปีที่แล้ว

    Bravo!!!👍

  • @selmaessafi1471
    @selmaessafi1471 6 ปีที่แล้ว

    you seem like a very nice person

  • @regishulthon9888
    @regishulthon9888 10 ปีที่แล้ว +1

    very interesting.

  • @glol6955
    @glol6955 8 ปีที่แล้ว

    why is there a Salzburger beer? haha! i`m from Austria!
    thanks for the explanation, very useful!

  • @BeANicePerson_
    @BeANicePerson_ 8 ปีที่แล้ว

    Would licensing a product internationally be a good strategy as well and could you explain please?

  • @ClubAverage
    @ClubAverage 10 ปีที่แล้ว +1

    Legend great vid cheers!

    • @woltersworld
      @woltersworld  10 ปีที่แล้ว

      ClubAverage hope it helps on an exam!

  • @jourdannguyen7992
    @jourdannguyen7992 9 ปีที่แล้ว

    In your opinion, which entry mode contains highest and lowest risk?

  • @manuj013
    @manuj013 8 ปีที่แล้ว

    awesome clip :) gain alot ..

  • @rebeccaskansie4000
    @rebeccaskansie4000 10 ปีที่แล้ว

    Hi, I have a marketing exam soon and was wondering if you could you please explain how International marketing is different to export marketing?

  • @linlingyu995
    @linlingyu995 10 ปีที่แล้ว

    fast learn by this way, thanks

    • @woltersworld
      @woltersworld  10 ปีที่แล้ว

      Linling Yu you are very welcome!

  • @rajat6059
    @rajat6059 6 ปีที่แล้ว

    Sir can you please explain licensing and mergers&acquisitions

  • @ryancatton3418
    @ryancatton3418 ปีที่แล้ว

    I wonder if my class mates will see this

  • @pcosasianlifestyle2900
    @pcosasianlifestyle2900 8 ปีที่แล้ว

    whats the difference between strategic alliance and joint venture ?

    • @my-gubovlog5514
      @my-gubovlog5514 7 ปีที่แล้ว

      according to my own understanding joint venture is where two or more businesses coporate to build a new comapany and strategic alliance is just a coporation for sharing ideas no capital or equipment shared. Am also a student tho!

  • @lazymicet
    @lazymicet ปีที่แล้ว

    what about licensing?
    cool video tho

  • @InsaneArsal
    @InsaneArsal 8 ปีที่แล้ว +1

    6th : acquiring an established enterprise

  • @jtpazzo
    @jtpazzo 8 ปีที่แล้ว

    Mark you are a legend! Completely saved my @ss

  • @ericbana1886
    @ericbana1886 9 ปีที่แล้ว

    why i have to write a 4,000 report not any exam? !

  • @makkensey6680
    @makkensey6680 7 ปีที่แล้ว

    I was drinking Stiegl by watching, trying to understand him better

  • @janua1998
    @janua1998 11 ปีที่แล้ว

    otherwise good explanation

  • @produkttestfamilie
    @produkttestfamilie 8 ปีที่แล้ว +1

    Cool Video. We can help you make your product more popular in the german market if you like to sell a new product here in the future. Let us know and contact us.

  • @aurelieherregods5884
    @aurelieherregods5884 6 ปีที่แล้ว

    That kid is so cute :)

  • @rosswalter1543
    @rosswalter1543 8 ปีที่แล้ว

    6/10

  • @janua1998
    @janua1998 11 ปีที่แล้ว

    You are talking so fast

  • @СветланаБурмистрова-м3и
    @СветланаБурмистрова-м3и ปีที่แล้ว

    Мпыаф