EP 09: John Lincoln | Discussing Google IO & Predictions

Season 1: Episode 09: John Lincoln and Shane Hampson Discuss Google IO
John Lincoln is the CEO and Co-Founder of Ignite Visibility, a winner of the highly coveted Search Engine Land Digital Marketer of the Year and creator of SEO the movie.
We discuss the focus on AI at Google I/O 2024, the impact of AI on reporting and insights, the importance of revenue as the main goal in digital marketing, the future of multimedia in SEO, and the potential changes in local search and the Google Map Pack. They also touch on the role of Reddit and Quora in online conversations, the rise of video search, and the evolving nature of search with AI overlays.
Date: 5/15/2024