Principles of Product Led Growth Strategy

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  • เผยแพร่เมื่อ 3 ส.ค. 2021
  • Know when to embrace product-led growth for your SaaS business.
    Product-led growth is hot in SaaS right now but it is at the same time super confusing and probably a little overcomplicated. So in this episode, I'm going to walk you through the 3 key principles you need to know in order to craft your product-led strategy and when should you opt for PLG vs a Sales-driven top-down model.
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ความคิดเห็น • 35

  • @dehfelicio
    @dehfelicio หลายเดือนก่อน +1

    Amazing video content! That is GOLD!!!

    • @TKKader
      @TKKader  หลายเดือนก่อน

      Glad you enjoyed it!

  • @risrcareers
    @risrcareers 3 หลายเดือนก่อน +1

    Excellent video - thank you!

    • @TKKader
      @TKKader  3 หลายเดือนก่อน

      Glad it helped!

  • @chieffixie
    @chieffixie ปีที่แล้ว +1

    AHA moment right here! This video answered my question comment from the interview video with Chen Zhang (Aquifer Motion). Thank you so much for sharing your wisdom! Knowing the principles behind the ICP flywheel is game-changing.

    • @TKKader
      @TKKader  ปีที่แล้ว

      Happy to help!

  • @brandonemmanuel5032
    @brandonemmanuel5032 3 ปีที่แล้ว +2

    Sounds like a cleaver approach TK, I needed to see something like this.
    Thanks.

  • @veerjainatgmail
    @veerjainatgmail 3 ปีที่แล้ว +1

    This video deserves double likes. 👍👍 . Best mental model of PLG

    • @TKKader
      @TKKader  3 ปีที่แล้ว

      Appreciate you saying that!

  • @MaggieMoxie
    @MaggieMoxie 3 ปีที่แล้ว +1

    Hi TK, love your content! It will be great to see a video for each segments of the flywheel.

    • @TKKader
      @TKKader  3 ปีที่แล้ว +1

      Glad you enjoyed it!

  • @martinofabbro5898
    @martinofabbro5898 2 ปีที่แล้ว +1

    Great content bud

    • @TKKader
      @TKKader  2 ปีที่แล้ว

      Thank you!

  • @kunaloctopusco5202
    @kunaloctopusco5202 ปีที่แล้ว +1

    @Tk Buddy, you are a lifesaver

    • @TKKader
      @TKKader  ปีที่แล้ว +1

      Means the world!

  • @lindameier6561
    @lindameier6561 7 หลายเดือนก่อน +1

    Really well explained, thank you!

    • @TKKader
      @TKKader  7 หลายเดือนก่อน

      Glad it was helpful!

  • @Zulfibf
    @Zulfibf 3 ปีที่แล้ว +1

    another one ( DJ Khalid ). Thanks. for the great content

    • @TKKader
      @TKKader  3 ปีที่แล้ว

      Thank you too for watching!

  • @davemartinez562
    @davemartinez562 ปีที่แล้ว +2

    Really great content TK. Curious, you illustrated / mentioned "ICP" in your core flywheel - can you tell me what this stood for?

    • @TKKader
      @TKKader  ปีที่แล้ว

      Ideal Customer Profile. SO glad to hear you’re getting value from the channel! Be sure to share it with a friend ;)

  • @DanielDardis
    @DanielDardis ปีที่แล้ว +1

    Awesome content

    • @TKKader
      @TKKader  ปีที่แล้ว

      Glad to hear!

  • @amitkharade8095
    @amitkharade8095 ปีที่แล้ว +1

    Nice content!

    • @TKKader
      @TKKader  ปีที่แล้ว

      🙏🏼

  • @agnisankarchakraborty1116
    @agnisankarchakraborty1116 3 ปีที่แล้ว +1

    Please make a video on defining 'DEFINITE' market segmentation for SAAS CRM. If you have, please provide links. Love your vids.

    • @TKKader
      @TKKader  3 ปีที่แล้ว

      th-cam.com/video/v9UoQZqSZ-k/w-d-xo.html

  • @mikeray2318
    @mikeray2318 2 ปีที่แล้ว +1

    Get video! I have one question/request. Can you elaborate on what you mean by "1- 3 experiments per week". How are you defining "experiments"?

    • @TKKader
      @TKKader  2 ปีที่แล้ว +1

      You should run 1 to 3 A/B tests in your product that hypothesizes and tests how you can improve each of the key metrics in the flywheel.

    • @mikeray2318
      @mikeray2318 2 ปีที่แล้ว

      @@TKKader Thanks for the follow up

  • @DePhpBug
    @DePhpBug ปีที่แล้ว +1

    Thanks TK , been consuming your content alot recently , great content .
    I wonder any viewer here are not in the chair of deciding which GTM strategy in the company.
    After learning from TK how you reinforce the learning ?
    Build a simple Saas and test it out?

    • @TKKader
      @TKKader  ปีที่แล้ว

      Getting into the arena and putting the principles into practice is always the best way! SO glad to hear you’re getting value from the channel! Be sure to share it with a friend ;)

    • @DePhpBug
      @DePhpBug ปีที่แล้ว

      @@TKKader sure thing buddy , will " refer-a-friend " :D