Leo Porto & Felipe Rocha - Porto Rocha : What futures could we design? / KIKK Festival 2023

PORTO ROCHA is a New York-based branding and design agency developing creative and strategic work that engages deeply with the world we live in.
They are situated in the intersection of strategy and design, business and culture, craft and scale. Where craft meets big-picture thinking.
Working closely with people and companies to craft branding systems, products and experiences, they seek to provoke meaningful change through their work, from large-scale projects that reach significant audiences to socially and culturally-motivated initiatives.
Felipe and Leo discuss their creative journey and explore the paradigm shifts affecting contemporary and future designers.
SYNTHETIC DATA
Looking at the relationship between data and artificial intelligence and how it can be used for artistic purposes ; and how the recent developments with large text to image models potentially change this.