Inspiring ideas for your next brand-to-brand partnership

One of the major perks of partnerships compared to traditional advertising and sales is that it helps brands get inside a consumer’s existing circle of trust. That circle includes businesses consumers already value, making brand-to-brand partnerships a great way to tap into large new audiences. Brand-to-brand partnerships introduce your business to new customers in a positive context, give you instant credibility, and bring real value to consumers. Learn about some of the most inspiring and innovative brand-to-brand partnerships and how to build one of your own.
Kayla Castro - Director of Affiliate & Strategic Collaboration, Avocado Green Brands
Elisa Charbonnel - Senior Manager, Performance Partnerships, Disney Streaming
Moderated by:
Todd Crawford - Vice President of Strategic Initiatives & Co-founder, impact.com
#iPX22 #Partnershipsexperience #partnerships
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