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- เผยแพร่เมื่อ 14 ต.ค. 2024
- Television commercials from the 1960s featuring The Three Stooges (Moe Howard, Larry Fine, Curly Joe DeRita) endorsing INSTANT SIMONIZ (original airdate: March 15, 1960), THE ARTHRITIS FOUNDATION (1960), and DICKIES WORK CLOTHES (March 31, 1969).
Never forgot in 1st grade we were supposed to go see Stooges with our church, and the day came and I was sick as hell, and couldn't go, I cried all day in bed.
I would have too. I wasn't born when most of them was alive, but they have made a huge impact on my life.
@@Kara_Kay_Eschel By the time I was born (1965) Curly and Shemp were both gone, and the boys were doing the New Three Stooges segments.
I remember I was sick and had to miss class during the final part of us watching Animal Farm and I was sad because I wanted to watch the pig walk on two legs.
Television
If only TV didn't wait so long to discover them, to imagine Curly and Shemp Howard and Joe Besser in TV commercials with Larry and Moe.
Joe Besser was the worst Stooge. His whiny persona and unwillingness to partake in the slapstick. What was there to like about that guy?
0:40
It reminds me of Larry
Trying to wipe out a spot
But it was the ☀️ sun 😂
They could (and should) play the Dickies commercial today!
I like the Moe's voice very much. I always thought he could have been an extraordinary broadcaster too.**
me too
@@AceripXF Lol. Can you im agine Moe being a sports an nouncer? I can just see him @ the race track @ Santa An ita describing the action. Lol.
@@kevinmiller1985 n in my head i hear curlys voice 'suppose its the action' LOL
@@AceripXF I'm pretty sure h e said Suppose it's knee acti on. (See Violent Is The Word For Curly).
@@kevinmiller1985 maybe
The last one was so typical of them lol
Awesome! That smarmy announcer at the end truly deserved that pie.
madman-I'd like to know who threw that pie?
Wow! The Three Stooges once did a Psa? Cool!
@GrandFunker The story in Moe Howard's book was that he wanted Joe DeRita to replace Shemp,but DeRita was under contract elsewhere.. Joe Besser was already 'in-house' at Colombia which made for a smooth transiton.
Still going strong in 1969 (The Dickies work clothes commercial).
Wow!
And one warshing. I just need to find out what a warsh is.
@@Kara_Kay_Eschel Why do people say 'warsh,' instead of 'wash'?
The last one is the best.
Always great to see the stooges!😃
Wow! Color Stooges 1969! Imagine. They coulda done some bits about going to Woodstock, or landing on the Moon!
Love The Three Stooges The Original Kings of Comedy.
I love these commercials!
Dickies should re-run that commercial, people would stop in their tracks and flock to the TV to see that commercial run again!
they prolly would too lol
Each of the stooges were unique; all GOOD. Curly is a dam' hard act for ANYBODY TO FOLLOW...Ya can't judge 'em all together.
I remember the Simoniz commercial but don’t think I’ve ever seen the other two.
Looks like Moe and Larry had the gentlemanly haircuts they had in a majority of the shorts with Joe Besser.
well yah that was their trademark hair styles
@@AceripXF Besser was the one who first suggested the boys comb their hair like thi s for a more gentlemanly ap pearance. This had to be do ne sparingly as to match the new footage with the old, alt hough in Oil's Well That End s Well (1958) there was a sc ene in the cabin in which M oe has his normal hairstyle. A goof occurs when he walk s up to Joe & eyepokes him for saying How Now Brown Cow, Moe's hair can be seen combed back under his hat.
@littletimes I think the difference may be that when they were on stage or on a TV variety show, they were doing material they knew backwards and forwards because they did the same live show for decades, so they were very well rehearsed and their timing was spot on.
The later Stooge appearances with Curly-Joe DeRita! Agreed, DeRita did have some huge shoes to fill but Moe kept the act going. I always loved Moe - she was the one kept the Stooges going.
lol i love the pie in the face at the end of the dickies commercial. cracks me up.
thank you someone is like me i hate how people hate on besser i loved his whining it was his character
Besser filled a need for the Stooges. Shemp had just passed and Besser, a close friend of Shemp, took on the task. There were some bright moments with Besser. He had big shoes to fill. He was a trouper.
That was a change of pace in the Arthritis Foundation PSA,almost unbelievably serious.
There's still some comedy, but its more double-talk than their usual physical comedy
Here you can really see the resemblance between Moe and Shemp. Meaning that Moe and Shemp look a like.
well they are brothers lol
@littletimes I agree -- he did not always succeed in filling those shoes, but check out their appearances on The Steve Allen Show. They were great on there and he's fully integrated into the team. They do some great routines including "Maharajah" and "The Stand-In." It's great stuff -- this is on a DVD set that came out a couple years ago, I don't remember exactly which one but it's on one of the "Legend Films" DVDs.
@starey1 Right. What most fans didn't take into consideration was the advanced age of Moe & Larry. The overall energy was gone,the violence was toned down & the humor was geared a bit more to kids. For the longest time it was geard to adults,tho it was O.K if kids watched so long as they didn't 'imitate' the Stooges physical violence toward each other. Sally Starr, The Host of Stooge shorts in Philly gave us a 'talking to' about it. Loved 'Our Gal Sal'.
laffed out loud at the end!!
I did too! I didn’t expect it.
Curly Joe (Joe De Rita) had to fill some shoes that were hard to fill! How do you replace Curly and Shemp. I give Joe De Rita all the credit for his attempt and successful at that.
Don't forget joe from the three stooges.
Never saw these before awesome ! thanks .
Yikes! I remember this commercial. (Don't figure out my age. LOLOLOLOLOL).
I remember in the 1960,s when the 3 stooges had several movies and they will always be funny as hell. Gotta love the 3 stooges for sure . Woo woo woo !as beloved curly would say . A men to all
Curly Joe DeRita is my favorite third stooge.
In the early 70s I waited in vain for more Stooge TV appearences, not knowing Larry had had a stroke
I seen it many times, i use to have it on VHS, too! I think it was part of a collection or even a documentary I got from a magazine in the late 80s.
John Banner of Hogan's Heros was also in the commercial with Howard Morris.
i never knew they made commercials till i seen this
I loved their commericals.What's with the Curly-Joe haters? It's not his fault Curly Howard died or Shemp for that matter.He was better than Joe Besser.If he was such a terrible Stooge he wouldn't have been on the team for the next 16 years! Notice if it weren't for him being the 3rd Stooge Moe and Larry wouldn't have been able to make a successful comeback.
besser was a great comic and performer he just wasn't a rough and tumble guy which is vital to be a stooge.
16 years? Didn't Joe DeRita join in 1959? The Stooges did their last film in late 1969 (Kook's Tour) -- that's a 10 year period. Unless you're counting the almost comeback years of early 70's with Emil Sitka? That ended with Moe's death in 1975. Then I guess it could be 16 years.
Curley Joe was one of my favorite stooges of all time. I like these old commercials.
This is awesome
@MisterMasterShafter I've read though, that Joe DeRita didn't think the Stooges were funny! I also think Joe Besser not wanting to be hit wasn't so much because he wasn't a team player or was a prima donna -- I think it's more because he continued playing essentially the same character he'd been playing through his whole career (with Abbott & Costello etc.) rather than trying to imitate Curly or Shemp -- so it wasn't really in character, but if you watch his shorts, he did take his share of it.
i heard the same
To me it was better that Joe Besser and Joe DeRita didn't try to imitate Curly or Shemp. It would've been an insult to their memories.
Moe and Joe Besser had their differences off-camera. The biggest, probably the tipping point between them, was their definitions of professionalism. Moe was very much from 'the show must go on' school. He liked to rehearse before every shoot or live performance and enjoyed doing freebies (briefly going into character for the pleasure of fans he met on the street). Joe Besser would rehearse, but NEVER went into character unless he was getting paid. Not for rehearsals. Not for fans. Not even for family members (this was according to his niece who spoke at a 2014 Three Stooges convention). Besser was always friendly and polite to his fans, but hated doing anything for free. This is understandable to a certain extent, but I think this is the real unspoken reason why he split from Moe and Larry in 1958. Don't get me wrong, I love Besser's work. I think, had he been more flexible in his approach to his work, his 'big sissy' character might have played well with the primarily juvenile fan-base the Three Stooges had in the 1960s.
Joe DeRita said that he loved working with the boys, as they were consummate professionals and great guys.
However, compared to the pathos or subtlety of Keaton or Chaplin, he felt the Stooges were a lot more obvious in their humour.
To be fair, by the time he joined the boys, The Stooges were suffering because of two factors. For one, Larry and Moe were getting up there in years and the more acrobatic physical comedy they were renown for had to be reduced.
Second, the censors made it so that the couldn't be as violent towards each other, which took out the cartoon-like factor.
Mediocre scripts didn't help, either.
When The Stooges cartoons came out, DeRita recalls the studios were lazy, commissioning over 90 cartoon but only making a couple dozen live-action shorts to bookend the cartoons. These were endlessly recycled.
When kids tuned in, they saw the same live-action skit and thought "I've seen this episode!" and turned over!
Curly-Joe always maintained that he enjoyed his time as a Stooge despite not being a fan of the Stooges' brand of humor.
i jst seen ths TV commercials when i was watchin the 3 stooges lastweek on metoo
i got a Dickies jacket after seeing this.
@ToonORama
You are right Besser was a fine person and he did actually get hit in the movies.
shorts joe derita made movies w moe n larry not besser
MOE
LARRY
CURLY JOE
@Nickcat5 I was confused at your reply...you're right...not sure how I mixed that up!
I saw the Stooges in person in 1965. Joe DeRita was a good fit for the act. It seems that yuonger people love to criticize him today.
Steve Leyden They're comparing him to Curly and Shemp, which is quite unfair.
I'd like to know who clobber ed that guy in.the face with t hat pie?
@Randian Winn wut do u mean
@@kevinmiller1985 more than likley Moe
Joe Besser was a big baby
I love the all the stooges. but I hate when people say oh shemp is trying to copy curly I hate that so much! I didn't think shemp was trying to to do curly I always thought it was his own thing.
Hessey96 Agreed. He was a Stooge before and after Curly, and only Shemp did that "Pipipipipi!" thing.
There were times on camera when Shemp (and the other stooges as well) imitated Curly, but they never liked doing it. Director Jules White had a habit of ordering the comics he worked with to imitate Curly, even those not associated with the Three Stooges. Curly was not only a sensation with audiences, but his work brought millions of dollars to Columbia Pictures. White, who was also a fan of Curly's work, tried for years to make Curly-style films long after Curly himself was gone from the act. That wasn't good for Columbia and it certainly wasn't good for the Three Stooges, but the studio itself was run along the premise that "what worked once will work always".
@littletimes The Irony there is that The Stooges did better Financially with Derita. T.V opened up a new world for them I,E Commercials,Personal apperances etc
@Randian Winn Why do yo- u say that?
It wasn't because of DeRita.
@TheJomogogo When Joe de Rita came in, the stooges were pretty much done. Remember they were now in their mid 60's. I, too, was about your age at that time, but I loved the stooges in the 30's - 50's. After Shemp left, it pretty much all fell apart. The stooges also could fill a 20 min short easily. Trying to do a 90 min film was with the slapstick would have gotten old fast, and it did. I think he stooges were better left to doing shorts than movies
I recall reading that censorship, and the huge fanbase of kids, meant that the more violent moves that were their trademark had to be excised.
It was probably common sense too, as they were getting up there in years and all the rough-and-tumble would have finished them off
Joe Derita was always complimentary of working with The Stooges, and was happy to be part of Stooges history.
He also said that when the 3 Stooges cartoon came out, it was actually
There were over 90 cartoons, but the bookend live-action shorts barelyhad 2 dozen, so there was a lot of recycling.
Curly Joe said that it meant that people would turn on to see The Stooges, see a repeat of one of the bookends, and automatically go "I've seen this one" and switch off...when in fact it was a new cartoon.
When Larry Fine had a stroke, they enlisted their longterm friend and co-star, Emil "Hold Hands, You Lovebirds" Sitka.
Emil was cast as Harry Fine, Larry's long lost brother, and had rehearsed a few bits with Moe and Curly Joe. Sadly, Moe took unwell and it effectively ended the Stooges.
@MisterMasterShafter Joe Besser liked being a stooge he quit because his wife was sick.
@GrandFunker Joe DeRita (Nick-named Curly-Joe') was Joe Besser's replacement.
I wish. Curly was. Here
Why so much hate for Derita. Derita was a show business veteran for 40+ years before joining Moe and Larry, roughly the same length as them. Derita did great work for Vaudeville and eventually with Columbia's short department. Derita was wonderful with the stooges and was actually very active on screen in his first few years with the stooges. However, people have to remember that they were getting older, Moe was already in his 60's by this point and Larry was in his late 50's and Derita had also turned 50 by that time. They obviously couldn't be as physical as they once were, so the lack of slapstick and classic stooge humor was not Derita's fault.
TheGame2k2s He also invented the Dorito, He originally called it the Derita, but Frito Lay wanted a shorter name.
I love Curly Joe!
Derita sucks........Only one Curly, Jerome "Curly" Howard!!!
Wait a minute! wait a minute! Curly was already dead long before Joe DeRita took his place. Joe-Derita was better than Joe Besser. Shemp was dead too! If Joe Derita didn't shave his head and call himself Curly-Joe and take the slaps to the head Moe Howard and Larry Fine would not have been able to made a 1960's comeback without a third stooge.No one could be a better third stooge in 1960's than Curly-Joe because everybody knew that Shemp and Curly were already dead and Joe Besser just didn't have what it took to be a third stooge but at least Curly-Joe stuck with it
Nobody gives a rats ass about the lame past their prime movies Derita did with Moe and Larry, and Joe Besser was a better stooge than Derita because he came in with his own style, Besser did not rip off Curly like Derita did!
i have that and watched that appearance funny has heck !!!
Yes Sir!
You should put the Dickies commercial now in 2015
@Nickcat5 Thanks for the info! I'm gonna look for his book.
Ive seen these b4 i liked the 1st 2
Did they spend more than ten seconds on the graphics on the can for Instant Simonize?
OSHA world have a field day at that construction site.
@Nickcat5 yea, Joe DeRita never got the respect he deserved.
actually he worked with abbott and costello, joey bishop, and even jerry lewis.
Serious respect for them for squashing alternative medicine.
Hey! Those r the guys that built my grandpa's house! It collapsed, killing him, my grandma, n two uncles. Not a joke.
lmao this is awesome. entertainment at its finest
@Nickcat5 so, I see you also grew up in philly watchin' "Our gal Sal"!
'60 Impala in the first spot.
it's on a DVD I Have
The second commercial was weird I think cuz 1. No slapstick and 2. Moe's hair was actually combed not bowled.
MrNostalgiaX it was a more serious commercial thats why but still cool
I don’t know the 3 stooges work in commercials
I am pleased with their approach to fake arthritis cures. Funny yet noble at the same time
you left out Joe Besser....!!
joe besser never did any commercials w moe & larry
Was that Dickies commercial the only time the Stooges appeared in color?
The Stooges made a color feature at Fox called Snow White and the Three Stooges. They also made cameos in the color features Four for Texas and It’s a Mad, Mad, Mad, Mad World.
@@markschildberg1667 Their last film, Kooks Tour, was filmed in color.
Curly Joe > Joe Besser
Wasn't Curly Joe, Joe Derita's replacement?
curly jo IS joe darita he replaced joe besser
Also, in the later commercials Moe in real life had started graying - she dyed her hair to keep up the "youngish" appearance
Ricky-Moe is a HE, not a SHE.
No Curly :(
haha... epic final.
derita replacing Curly boy what a dud!!
DeRita replaced Joe Besser in 1959 because Besser's wife had an illness. Joe Besser replaced Shemp in 1956 because of Shemp's death in 1955, Shemp returned to the act in 1946, replacing Curly who had a career ending stroke near the ending of filming 1947's Half-Wits Holiday, Curly replaced Shemp in 1932 because Shemp wanted a solo career.
@@justinturley7071 Shemp left the act all right, but it was because he was tired of Ted Healy's hard drinking, and cruel practical jokes, not to mention making sure the boys were kept underpaid. Then, when he rejoined the act after Curly's 1946 stroke, studio head honcho Harry Cohn expected Shemp to take a pay cut.
joe era mas fome ke la cresta
not so loooooooooooooud
Curly Joe blew, not an ounce of talent.
If I'm wrong pls tell me ONE instance he cracked up you up.
no signature nothin.
Curly Joe looks better with a shaved head rather than a full head of hair. At least he didn't drink himself to death the way the original Curly di d.
Curly did not drink himself to death, he had a stroke. Curly was not an alcoholic or a drinker, but a quiet family man.
@@michaelfitzgerald3467 Yes he did. Curly drank just as heavily as his boss, Ted Healy. So is it any wonder he fell ill and suffered his career ending stroke in 1946?
With all due offense, you're dumb. Go away. He also didn't "drink himself" to death.
@kevinmiller6380 Again dude you're pretty dumb and uninformed. Go away.