The CULT of Hydro Flask

What's the difference between Hydro Flasks and other reusable water bottles on the market? How have these water bottles turned into more of a fashion accessory than anything else? But, above all else... why do Hydro Flasks have a cult following?
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For further reading, check out the sources for this video here:
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Script: Holly Maley
Editor: Reid Valaitis
Animator: Zachary Kastrukoff
Project Manager: Lurana McClure Rodríguez
Host: Levi Hildebrand
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