GA4 Migration - How to Migrate Universal Analytics to Google Analytics 4

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  • เผยแพร่เมื่อ 5 ก.ค. 2024
  • Now is the time to migrate to the latest version of Google Analytics, GA4 (Google Analytics 4). In this video, you will walk through the steps to migrate from Universal Analytics to GA4, plus you will learn about key differences between the versions and how to add GA4 to your website using Google Tag Manager.
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    JUMP TO A TOPIC:
    00:00 Introduction
    00:52 Using the 'GA4 Setup Assistant'
    01:50 Don't connect your tags (and why)
    02:32 Installing GA4 on your website
    03:50 Data stream in GA4
    04:21 Adding GA4 using Google Tag Manager
    05:53 Enhance Measurement in GA4
    07:15 Disable automatic GA4 properties
    08:33 Differences between GA4 and Universal Analytics
    09:40 Conclusion
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ความคิดเห็น • 75

  • @user-vs8my3uq4t
    @user-vs8my3uq4t 9 หลายเดือนก่อน +1

    Great video! Thanks a lot for sharing! and also for answering the questions... I really appreciated how dedicate and thoughtful you are with your community.

  • @fathooman2845
    @fathooman2845 ปีที่แล้ว

    Straightforward and useful!

    • @LovesData
      @LovesData  ปีที่แล้ว

      I'm glad you liked it!

  • @barsk76
    @barsk76 ปีที่แล้ว +1

    Thank you so much Benjamin. That warning sign at top of page was making me nuts and finally you showed how to remove it 🤙🤙

    • @LovesData
      @LovesData  ปีที่แล้ว

      You're very welcome!

  • @Barnastics
    @Barnastics ปีที่แล้ว

    Hi, thanks for this! I hope it works. I have been having issues with phone call only ads. Inactive conversions. Any advice on something I may be missing?

  • @Chelsealcc
    @Chelsealcc 3 หลายเดือนก่อน

    Great video! thank you for sharing. But I am faving a problem - I have Admin access but the GA4 setup assistant is saying I need to "request access from your admin to view the connected GA4 property". Do you have any idea about this?

  • @amumtomum
    @amumtomum 6 หลายเดือนก่อน

    Hi! I love your videos, and I need your help. I created a property through UA to GA4. Do you have a video that could guide me on how to delete that and set it up correctly? Thanks!

  • @oakmontit9526
    @oakmontit9526 ปีที่แล้ว +4

    I didn't uncheck the box and Google automatically created a GA4 property linked to my old UA account. Do I need to delete this new property and start over? We mainly use Google Analytics for pretty basic measurements, but we'd like to start using more complicated event tracking in the future.

  • @paulinemorare5509
    @paulinemorare5509 11 หลายเดือนก่อน

    ❤your Tutorials and can't wait to start my [GA4] PROPERTY Account

    • @LovesData
      @LovesData  11 หลายเดือนก่อน

      Awesome!

  • @suvu3023
    @suvu3023 ปีที่แล้ว

    Thanks very, helpful!!

  • @daytripsuk1
    @daytripsuk1 ปีที่แล้ว +3

    I simply can't do it, I have put so much work into my channel, I managed to get to step one and I can't seem to get any further .. I also have followed all the tutorials too .. would I be better starting a new channel altogether .. Thank you.

  • @user-kx5bn4be9f
    @user-kx5bn4be9f ปีที่แล้ว

    Hey, thanks for your great videos. I really appreciate the time you put into them. I integrate GA4 to my website via GTM as you suggested. When loading my homepage GTM is loading for over a second, slowing down the site. Do you have any insight on how to fix this? I do not have any other tags in GTM at the moment. Thanks

    • @LovesData
      @LovesData  ปีที่แล้ว

      GTM will load asynchronously, so it will add to the size of your pages, but it won’t delay loading of content.

  • @hasanshahrearnahid
    @hasanshahrearnahid ปีที่แล้ว

    Hi Benjamin, Thanks for the informative video

    • @LovesData
      @LovesData  ปีที่แล้ว

      I'm glad it was helpful!

  • @alisonheath7638
    @alisonheath7638 10 หลายเดือนก่อน

    before the GA4 came into force, I used to be able to see visitors on my site in real time but I can't seem to do that now, any ideas please?

  • @AneliaMitova
    @AneliaMitova ปีที่แล้ว

    Thank you for this. I am stuck however in the "Choose how to setup a google tag". I don't have the option to confirm "Install Manually", I only have "Test Installation" instead of "Confirm", which fails and gives me an error of "our Google tag wasn't detected on "mywebsitename". Double-check your installation and try again. ". My website is hosted by WordPress. How to proceed?

  • @user-ze6uf9ng1o
    @user-ze6uf9ng1o ปีที่แล้ว

    Can i keep UA and GA4 tags in my GTM container? My bounce rate is showing wrong results. What should i do now

  • @johnjordan4716
    @johnjordan4716 ปีที่แล้ว

    thanks . Helpful vid

  • @user-ze6uf9ng1o
    @user-ze6uf9ng1o ปีที่แล้ว

    I have a doubt. Since i have set my GA4 property my UA property become mess. TBH bounce rate become completely upside down in my UA property comparing the previous months(also the page views)
    Does this happen due to i have added UA tags in my GTM container which i'm actually using to track GA4. Please help me what should i do? Should i remove my UA tags from my GTM container or should i completely remove my UA tracking code

  • @colorshowpk
    @colorshowpk ปีที่แล้ว +1

    Hello, I have migrated all my data from UA to GA4 but can't migrate all my audience from there. I want to know how can I migrate all my Audience data from UA to GA4? Thanks

  • @halukny
    @halukny ปีที่แล้ว

    You are a fantastic instructor, clear and straightforward!
    After creating the GA4 I still see the UA code on my website, should I delete this?

    • @LovesData
      @LovesData  ปีที่แล้ว

      Thank you! If you’ve added GA4 with your measurement ID (and not linked to UA), then I suggest leaving the UA code until data has stopped being collected into your UA reports. Then once data isn’t being collected into UA you can go ahead and remove the code. I also suggest checking the GA4 real-time report after this to ensure you’re still collecting data into GA4. Just to be safe.

  • @kmold0033
    @kmold0033 หลายเดือนก่อน

    Is there a way we can verify if we selected the option to collect data using existing tag?

  • @mehdifani4
    @mehdifani4 11 หลายเดือนก่อน

    tank you.
    I have a question. when we migrated from analytics universal to GA4, should we stop, delete or keep the tags and events we had in gtm for analytics universal?
    or we should sends all tags to GA4?

    • @LovesData
      @LovesData  11 หลายเดือนก่อน

      Until my Universal Analytics property stops processing data, I’m sending data to both GA4 and UA. But that’s just me. You can just collect data into GA4.

  • @user-jj4vd8io6d
    @user-jj4vd8io6d ปีที่แล้ว

    Why do you select "Initialization - All Pages" instead of the standard "All Pages" trigger?
    Trying to find some documentation on the difference between the 2 but not finding a clear answer.
    Thanks. Love your videos! :)

    • @AdamPPC
      @AdamPPC ปีที่แล้ว

      'Initialization' means it'll be one of the first things to load on the page, 'all pages' is slightly lower down the priority order. 'all pages' will rarely create issues, but they can crop up where an event is appearing before the GA4 tag loads, causing it not to be picked up at all. Again, you'll almost always be fine just doing 'all pages', but there's some 1 in 1000 where it might cause issues.

  • @MaheshS-bj3lq
    @MaheshS-bj3lq ปีที่แล้ว

    Thanks for an informative and interesting video.....I specifically thanks to Benjamin

    • @LovesData
      @LovesData  ปีที่แล้ว

      That’s great to hear. Thanks for watching!

  • @ergonautilus
    @ergonautilus 7 วันที่ผ่านมา

    From the moment you start, your screen does not match mine. How are we supposed to get where you start??

  • @todayisagoodday7964
    @todayisagoodday7964 3 หลายเดือนก่อน

    hai,my google anlytics page shown like this... after finishing all setup ... This is your GA4 property. Any additional changes made to your connected Universal Analytics property will not be copied here. To import settings to your GA4 property,
    what can i do please , help me bro.....

  • @gillesgagnon
    @gillesgagnon 8 หลายเดือนก่อน

    Hi Benjamin! Thanks so much for this wonderful tutorial.
    I followed the steps but the history data collected from UA isn't shown in GA4. I searched the web to no avail.
    From your experience, is it possible to migrate the data over from UA to GA4? If so can you point us in the right direction please?
    Cheers!

    • @LovesData
      @LovesData  8 หลายเดือนก่อน +1

      Unfortunately, you can’t get historical data from UA into GA4. It’s not possible.

    • @ggandthemix
      @ggandthemix 8 หลายเดือนก่อน

      Thanks for responding. Much appreciated.

  • @evancruz7341
    @evancruz7341 11 หลายเดือนก่อน

    Hi there, how do I deactivate the option "Enable data collection using existing analytics.js and gtag.js tags" if I checked off the option and hit "Create and Continue?"

    • @evancruz7341
      @evancruz7341 11 หลายเดือนก่อน

      Correction: "Create Property" instead of "Create and Continue."

  • @dammikashashika2955
    @dammikashashika2955 24 วันที่ผ่านมา

    thank you

  • @reznor1718
    @reznor1718 ปีที่แล้ว +1

    I clicked on enable data collection using existing analytics. How do i disable that after setup?

    • @LovesData
      @LovesData  ปีที่แล้ว +2

      You'll need to disconnect the property. You can do this in the Universal Analytics setup assistant.

    • @dandelionwm
      @dandelionwm ปีที่แล้ว

      @@LovesData I cannot find the UA set up assistant. I think it is all G4 set up now. Is "connecting" to an existing property the same as enabling data collection? After we disconnect somewhere, do we then start over with a new G4 property but this time uncheck the "enable data collection" box? Somehow? Would love a video just for fixing this issue. Thank you for all the great information!

  • @rudiernst1955
    @rudiernst1955 ปีที่แล้ว

    Very disappointing: Google app and Shopify seem to have some conflict because after following these steps, we started receiving warnings on our google ads account about Google tag issues and the tag setup being incomplete or incorrect.

    • @LovesData
      @LovesData  ปีที่แล้ว

      That's strange. Without seeing your accounts, my first guess is that you were already using GA4. The current version of Google's Shopify app only lets me connect to GA4, so Google Analytics might have already been migrated. I suggest finding the GA4 measurement ID you've been using and ensuring this matches the measurement ID configured in the app. Also, uninstalling and then reinstalling the app is meant to reinstall the tags (at least according to Google support). If you're still having issues, then I recommend contacting support for the app. You can contact them here help.shopify.com/support/google-channel by selecting 'Getting Started' and then 'Email Us' (after you've logged in and selected your store).

  • @HunterEss39
    @HunterEss39 ปีที่แล้ว

    I got lost at google tag manager, where is that? You have a tab for this at the top, that isn't available in the page I'm in.... Could you please enlighten me? Thanks :)

    • @LovesData
      @LovesData  ปีที่แล้ว

      Google Tag Manager is available at tagmanager.google.com and here's a full tutorial that might be helpful: th-cam.com/video/_D5nd5SZ4s8/w-d-xo.html

    • @HunterEss39
      @HunterEss39 ปีที่แล้ว

      @@LovesData Thank you for your reply. This whole thing is right over the top of my head. If I don't migrate to GA4 will I still be able to access things in Analytics like 404 pages I need to redirect? I was going to get someone to do GA4 setup for me but the cost was astronomical and I don't earn enough from my website to consider paying out so much.

  • @socialmediasocialmedia5178
    @socialmediasocialmedia5178 ปีที่แล้ว +1

    Sir please make a video on complete setup of Phone call tracking on a website, Hoe to setup conversion tracking if the mobile no. on website changes through utm parameters for the user coming through different campaign. Thank you

    • @dinorossi6611
      @dinorossi6611 ปีที่แล้ว

      Please make a video on how to get rich and make fake bank notes :) heheheheh

  • @centimetress
    @centimetress 23 วันที่ผ่านมา

    Do our UA data automatically be migrate to GA4 after we have set up the connection?

    • @LovesData
      @LovesData  23 วันที่ผ่านมา +1

      Unfortunately Google are not providing a way to import data from UA to GA4, so you’re starting from scratch when you set up GA4.

    • @centimetress
      @centimetress 23 วันที่ผ่านมา

      @@LovesData Hi big thank you for your quick reply. 🤩 Understood.

  • @tkobosz
    @tkobosz ปีที่แล้ว

    Hi, I created GA4 manually, as shown. I have a problem - old stats data (from UA) are not present in the GA4. How to import them? (I mean data, not settings). For other website, I let Google create GA4 automaticaly for me and it such cases - the old stats data were imported. Thank you.

    • @LovesData
      @LovesData  ปีที่แล้ว

      Hey there! I think you'll need to check GA4 again, when a property is automatically created it doesn't import historical data. You'll probably find that the property was automatically created in June. There is no way to import historical data from UA (aka GA3) into GA4.

    • @pappamurugesan9927
      @pappamurugesan9927 11 หลายเดือนก่อน

      ​@@LovesData GA4 data is tracking correctly but Universal Analytics data is not shown on the GA4 account. can you explain it in detail?

    • @LovesData
      @LovesData  11 หลายเดือนก่อน

      @@pappamurugesan9927 Can you clarify what you mean? Universal Analytics data isn't available in GA4.

    • @pappamurugesan9927
      @pappamurugesan9927 11 หลายเดือนก่อน

      @@LovesData Yes, the universal analytics data is not reflected in the GA4 account
      For example,
      we are GA4 migrate on Jun 15 and the data is tracked on jun 15 data only but the past day or universal analytics old data are not reflected to GA4 account

    • @LovesData
      @LovesData  11 หลายเดือนก่อน

      @@pappamurugesan9927 Yep. Unfortunately, that’s how it works. GA4 is an entirely new platform and Google has not provided a way to import historical data from UA. It’s simply not possible. The only option is to export your data from UA and store it separately. Here are some techniques: th-cam.com/video/WGIe_HgIdBg/w-d-xo.html

  • @BiswajitAuthor
    @BiswajitAuthor 3 หลายเดือนก่อน

    How to migrate past 3 years data from UA to GA4? I mean, the data from Audience, Acquisition, Behaviour menu of UA.

    • @LovesData
      @LovesData  3 หลายเดือนก่อน +1

      That would be nice, but unfortunately you can’t. You can’t import data from UA into GA4. Using GA4 means you’re starting from scratch.

    • @BiswajitAuthor
      @BiswajitAuthor 3 หลายเดือนก่อน

      @@LovesData Thank you for replying to my query.

  • @funnybhadrakia1
    @funnybhadrakia1 11 หลายเดือนก่อน

    sir in ga4 i am noticing there is an issue. that items viewed event count is less than items added to cart.

    • @LovesData
      @LovesData  11 หลายเดือนก่อน

      That will be an issue with your implementation. You will need to check that the add_to_cart event is triggering correctly.

    • @funnybhadrakia1
      @funnybhadrakia1 11 หลายเดือนก่อน

      @@LovesData yes i checked it is triggering correctly.

    • @LovesData
      @LovesData  11 หลายเดือนก่อน

      There must be times when it’s not, otherwise you wouldn’t have this issue. To start, I’d try to dig into the available data to see if there is anything you can identify. For example, are there particular products that are affected, does it happen on particular devices, etc.

  • @wprtube
    @wprtube 14 วันที่ผ่านมา

    I can't believe you didn't cover the most important, gigantic elephant in the room: DATA. Does UA data get moved over? Will it just appear? In GA4 can I do a search for data from 4 years ago and it will be there ?????? I've been trying to make UA data available and cannot. I think. The docs are so effing confusing. I don't know where ***MY*** effing data is.

    • @LovesData
      @LovesData  14 วันที่ผ่านมา +1

      Unfortunately you can’t import data from UA to GA4. Google haven’t provided this option. Here are some approaches you can use to backup your data: th-cam.com/video/WGIe_HgIdBg/w-d-xo.html

    • @wprtube
      @wprtube 11 วันที่ผ่านมา

      @@LovesData TYVM.

    • @wprtube
      @wprtube 8 วันที่ผ่านมา

      @@LovesData Watched today. Great video. With all the analytics users out there, it should have a bazillion likes. Though now the deadline is looming...

  • @leckomio8812
    @leckomio8812 4 หลายเดือนก่อน

    Migrating does generally mean that one takes existing data to a new plattform.. your title is misleading as no data will be migrated and this should be mentioned...

    • @LovesData
      @LovesData  4 หลายเดือนก่อน

      That's correct, but Google isn't providing that as an option. I'm covering what is possible. What title would you propose?

  • @9999007561
    @9999007561 10 หลายเดือนก่อน

    Hey
    I am facing an issue like in UA there was an audience option inside the reports in which I could click different websites and get their reports how can I do this in ga4
    UA-->audience->overview-->segment name

    • @LovesData
      @LovesData  10 หลายเดือนก่อน

      If you're referring to segments, then you can use 'Comparisons' in standard GA4 reports (the small graph icon with a pencil in the top right corner). It's also helpful to create audience lists in GA4 so it's quicker to view sections of traffic.