Google Analytics 4 Tutorial 2024 | Step by Step

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  • เผยแพร่เมื่อ 17 พ.ค. 2024
  • Learn how to get started with Google Analytics 4 (GA4), including how to use the interface, reports, setup conversions, configuration, installation, and more.
    Whether you're new to GA4 or looking to enhance your skills, this step-by-step guide covers everything you need to know. Unlock the power of data with our comprehensive Google Analytics 4 tutorial! Dive into the latest features, learn to navigate the GA4 interface, and discover advanced analytics techniques, including how to create custom exploration reports. Stay ahead in the digital landscape with our in-depth GA4 tutorial. Watch now for invaluable insights and take your data-driven decision-making to the next level.
    YOUR EXTRA RESOURCES:
    ○ Google Marketing Platform - marketingplatform.google.com/...
    ○ Access Google's demo account - support.google.com/analytics/...
    ○ Google Analytics Glossary - www.lovesdata.com/blog/google...
    ○ Full GA4 Course (paid) - www.lovesdata.com/courses/goo...
    ○ GA4 events tutorial - • GA4 Events - A Beginne...
    ○ Regular expressions - • Google Analytics RegEx...
    ○ Google Tag Manager tutorials - • Google Tag Manager Tut...
    ○ Google Tag Manager Course (paid) - www.lovesdata.com/courses/goo...
    JUMP TO A TOPIC:
    00:00 Introduction
    00:44 Creating an account and property
    10:02 Walk-through the standard reports
    28:37 Create custom exploration reports
    38:27 Attribution reports
    44:50 Setup and configuration
    49:45 Installing GA4 with Google Tag Manager
    55:14 Next steps
    Join our courses: www.lovesdata.com/courses
    Subscribe to our TH-cam channel: th-cam.com/users/subscription_c...
    #GoogleAnalytics4 #GA4Tutorial #GoogleAnalyticsTutorial

ความคิดเห็น • 70

  • @pamelawillover9618
    @pamelawillover9618 4 วันที่ผ่านมา +1

    This was an excellent video guide for setting up Google Analytics!

  • @blush-weddings
    @blush-weddings 3 หลายเดือนก่อน +15

    this was much more informative than the course provided by google! Thank you for this!

  • @SeanGarner
    @SeanGarner 4 หลายเดือนก่อน +15

    This is hands down the best step by step guide for setting up the GA4 account! Thank you!
    Going to use this for staff training video.
    Appreciate all the value you provide on your channel!

  • @monicafernandez5204
    @monicafernandez5204 หลายเดือนก่อน +3

    I am watching from Canada. Thank you so much for took the time to make these tutorials. God bless you!

  • @Lilita31
    @Lilita31 4 หลายเดือนก่อน +3

    Great video! Explained in simple terms and easy to follow.

  • @henrythomas7112
    @henrythomas7112 2 หลายเดือนก่อน +1

    Thanks for the new video! I’m looking forward to seeing what other content you post! Always good to learn as much as you can!

  • @PiexSu
    @PiexSu 24 วันที่ผ่านมา +1

    The best video for understanding GA4 as a total GA4-noob like me. 😅
    Thank you so much for this work!

  • @plmfb
    @plmfb 2 หลายเดือนก่อน +2

    Thank you so much for this AWESOME tutorial and overview!!!

  • @nnair891
    @nnair891 3 หลายเดือนก่อน

    Great work Benjamin! ❤

  • @MikeA99
    @MikeA99 หลายเดือนก่อน +1

    Amazing video, thank you Benjamin!

  • @digitalanalyticspro
    @digitalanalyticspro 4 หลายเดือนก่อน +2

    Wonderful session

  • @user-sn3hg4mv5m
    @user-sn3hg4mv5m 4 หลายเดือนก่อน

    today I discovered your channel from Google truly speaking your tutorial is so good

  • @user-es9zc8bd1t
    @user-es9zc8bd1t 2 หลายเดือนก่อน

    a lot of useful information! thank you!

  • @SolitaryAdventurer
    @SolitaryAdventurer 4 หลายเดือนก่อน +5

    Hi Benjamin. I recently discovered your channel, and I just wanted to say thank you so much for your tutorials. I've watched a few of them and your step by step guides, pacing and visualizations are easy to follow and really helpful! Thank you for sharing your knowledge with us!

    • @LovesData
      @LovesData  4 หลายเดือนก่อน

      Awesome! That’s great to hear, and thanks for watching.

  • @shmuelmir
    @shmuelmir 3 หลายเดือนก่อน +1

    Perfect Training

  • @pradumnasaraf
    @pradumnasaraf 3 หลายเดือนก่อน

    Thank you for the video!

  • @Moondreamer21
    @Moondreamer21 ชั่วโมงที่ผ่านมา

    I watched this whole tutorial - appreciate it! I already found some Events that had moved over from Universal (these were previously Goals where I tracked opt-in conversion rates and sales/thank you page views), but I made sure they were working OK by going to Admin - Events (+ made sure they were marked as Key Events).
    You shared the process to create Funnel Visualization Reports through EXPLORE - where I can set up the same parameters. How are these two methods different if I want to track the same things?
    And most important (I've done a lot of searching on this), how can I track the CONVERSION RATE for these that I've set up. Is there a new term for that? So frustrating :( Thanks again for this resource.

  • @Pivanta
    @Pivanta 4 หลายเดือนก่อน +1

    thank you, this was very helpful🔥🔥🔥🔥❤❤

  • @walterfahmy4907
    @walterfahmy4907 19 วันที่ผ่านมา

    Excellent tutorial, thank you.

  • @vaseemkhan3856
    @vaseemkhan3856 4 หลายเดือนก่อน +1

    Very nicely explained

  • @ahmedmadbouly409
    @ahmedmadbouly409 4 หลายเดือนก่อน +1

    thanks brother

  • @recondite8668
    @recondite8668 29 วันที่ผ่านมา

    thank you very much for this video and the time you took to create it

  • @kalaharikomerc6214
    @kalaharikomerc6214 หลายเดือนก่อน

    Great tutorial!

  • @danangesaffan
    @danangesaffan 14 วันที่ผ่านมา

    perfect sir ... really amazing

  • @87levirap
    @87levirap หลายเดือนก่อน

    you are rocking bro.. your delivery and knowledge is commendable. appreciate your efforts

  • @pietro-mantovani
    @pietro-mantovani 3 หลายเดือนก่อน

    Thanks!

  • @user-ih5vl5jv4g
    @user-ih5vl5jv4g 3 หลายเดือนก่อน +1

    @21:38 Can I add more than 2 dimensions to the report?

  • @anishkavsingh
    @anishkavsingh 2 หลายเดือนก่อน

    thank you so so mcuh!

  • @joeg816
    @joeg816 3 หลายเดือนก่อน

    Very nice tutorial. Amazing how complex this has become over the years. It is like flying the space shuttle. Overkill for most of us commoners...

  • @muhammadayazkhan422
    @muhammadayazkhan422 หลายเดือนก่อน

    very well explained for newbies #lovesdata thanks

  • @lucee_j
    @lucee_j 3 หลายเดือนก่อน

    Thanks for this, where can I see the utm link data in the explore reports?

  • @thetruthaboutbusiness
    @thetruthaboutbusiness 4 หลายเดือนก่อน

    What’s the difference between the good ads overview and the google analytics are they connect ?

  • @androidphone6972
    @androidphone6972 4 หลายเดือนก่อน +2

    Nice. I’m looking to pass the analytics certification. Will the content on this video cover all aspects of the required to attempt the certification

  • @andreathiel8182
    @andreathiel8182 3 หลายเดือนก่อน

    I love your videos and they have helped me so much as I work on client accounts! I do have a question - I have a client that recently launched a new website with a new domain. They carried over their GTM with their Google Tag in it, so we are still tracking traffic just fine, but the Data Stream setup didn't change. The Stream URL is still the old domain. Should that be updated? What would it solve or what problems could it create if that was updated? Thank you!

  • @ithemickey
    @ithemickey หลายเดือนก่อน

    Hey Benjamin,
    I am running a TH-cam Campaign in Dv360 and my client is looking to improve the user metric in session/ user reprt.
    Now, im unaware of what the user in ga4 would be equivalent to in dv360 to help them improve.
    Could you guide me

  • @HussainKwaifa
    @HussainKwaifa 4 หลายเดือนก่อน +1

    Thanks for this tutorial. I hope I find what I am looking for ❤

    • @LovesData
      @LovesData  4 หลายเดือนก่อน

      You’re welcome!

  • @thisiswilson
    @thisiswilson 4 หลายเดือนก่อน +3

    You're the GOAT!

    • @LovesData
      @LovesData  4 หลายเดือนก่อน +1

      Too kind. Thank you!

  • @dtps_champion6016
    @dtps_champion6016 4 หลายเดือนก่อน +8

    Say what you want but I'm pretty sure my man really loves data 😂

    • @LovesData
      @LovesData  4 หลายเดือนก่อน +4

      Yep!

  • @kavitvichhivora7025
    @kavitvichhivora7025 4 หลายเดือนก่อน +2

    Damn loved this video so much, learned so much within an hour compared to that soul sucking skilshop course

  • @thakanesechache
    @thakanesechache 3 หลายเดือนก่อน

    This is such valuable information. How long did it take you to learn all of this?🙆

  • @user-ih5vl5jv4g
    @user-ih5vl5jv4g 3 หลายเดือนก่อน

    The link from the email to download page of the glossary does not work.

  • @travellingkoi1138
    @travellingkoi1138 4 หลายเดือนก่อน +1

    You are a lifesaver! Thank you so much for this great tutorial! I have one question: If my website exists since one year but I'm only using Analytics now, can I still see the analytics from the past year? I'm an analytics beginner, sorry if this a stupid question :)

    • @LovesData
      @LovesData  4 หลายเดือนก่อน +4

      Glad you like it! Google Analytics only collects data once you install the tracking code. So it won’t include any historical data before this.

    • @zueriseebarbie
      @zueriseebarbie 4 หลายเดือนก่อน

      @@LovesDatathank you so much for your answer!

  • @ashokvaswani123
    @ashokvaswani123 2 หลายเดือนก่อน

    At 6.23 mins you have shown "Choose your business objectives" and you have selected "Get baseline reports" . I cannot find this screen in my GA4 account

  • @sizakelenkutha3176
    @sizakelenkutha3176 4 วันที่ผ่านมา

    Dude why are you so happy

  • @user-sk1mm2ou2n
    @user-sk1mm2ou2n 4 หลายเดือนก่อน

    we will want one playlist there learning basic to advance

  • @SuperNurik89
    @SuperNurik89 4 หลายเดือนก่อน

    Thanks! How can I see the used keywords to find my website?

    • @LovesData
      @LovesData  4 หลายเดือนก่อน

      You will need to link Google Search Console to see organic keywords.

  • @ldlt16
    @ldlt16 4 หลายเดือนก่อน +1

    Do You have a tutorial to get gclid?

    • @LovesData
      @LovesData  4 หลายเดือนก่อน

      Not currently, but I’ll add it to my list of requested topics.

  • @lazerfreeze7023
    @lazerfreeze7023 3 หลายเดือนก่อน

    I have a question. If I have a personal website where I don’t plan on receiving money, can I still use Google analytics? I don’t have a licensed business and I just want to use Google Analytics for a personal project. Would I be able to use Google Analytics despite not having a business?

    • @LovesData
      @LovesData  3 หลายเดือนก่อน

      I use it on my personal site.

    • @lazerfreeze7023
      @lazerfreeze7023 3 หลายเดือนก่อน

      @@LovesDataThank you for your response. I heard from a friend that Google Ads updated to needing registered companies. I got scared that Google Analytics would do the same.

  • @1596vijay
    @1596vijay 2 หลายเดือนก่อน

    Why are we choosing Google tag instead of Google analytics in Google tag manager tag type?

    • @LovesData
      @LovesData  2 หลายเดือนก่อน +1

      You will find selecting ‘Google Analytics’ gives you the same Google Tag.

  • @LOKESHWAGH-li7ct
    @LOKESHWAGH-li7ct 2 หลายเดือนก่อน

    is google signal disabled now?

    • @LovesData
      @LovesData  2 หลายเดือนก่อน +2

      For reporting identities, yes, but it’s still used for advertising features and demographic reporting.

    • @LOKESHWAGH-li7ct
      @LOKESHWAGH-li7ct 2 หลายเดือนก่อน

      thanks mate@@LovesData

  • @nziggypatlechat3892
    @nziggypatlechat3892 หลายเดือนก่อน

    I am learning afresh 😢

  • @peterkelly2766
    @peterkelly2766 หลายเดือนก่อน

    I love these videos - but who says "d-a-r-t-a" ? There is no "R" sound in data.

    • @LovesData
      @LovesData  หลายเดือนก่อน

      Ha! This one’s for you: th-cam.com/video/X5C9MvBRzIw/w-d-xo.html

  • @sportsnus
    @sportsnus 3 หลายเดือนก่อน

    Google must have updated again... smh...
    I'm missing so many of the things you're showing in this video. My analytics page is missing A LOT of those options.
    There is no "Life Cycle" section what so ever for example.

    • @LovesData
      @LovesData  3 หลายเดือนก่อน +2

      It hasn't been updated (yet). I mention this at the start of the video. The selection you make when you create the property controls which preconfigured reports are available. To adjust this you can use the 'Library' option which is on the bottom left corner after you select 'Reports'. And I touch on the 'Library' option in this video: th-cam.com/video/sLT_URKPwMw/w-d-xo.html

  • @alekssiroki8131
    @alekssiroki8131 3 หลายเดือนก่อน

    Thanks for the video. Here are some other issues I'm struggling with - just to give an idea for the next video(s)
    1. Facebook campaigns - how do you track them in GA4? All I see is "social" but I have let's say 3 campaigns on Meta. There is this option to create a custom url - how to see that url in GA4?
    2. Page optimisation tips - directly related to GA4. Here I'm struggling with 2 things. First, is the simple "add Event Tracking Code to Phone Number Link?" I still don't understand is it google tag and then something in analytics or how do I track how many people clicked on the "phone button" on the website? Second, how to track individual pages - I have, let's say 10 landing pages on the website - I need data for all 10. So, here you go, these are examples of pain points connected to GA4 after it's been set up. Cheers!