Speak Up! with Joanne Hayward, Founder of Fletcher Business English

For Executives Who Speak Non Native English
#businessenglish #nonnativeenglishspeaker #executivespeaker
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AI Show Notes:
Episode Overview:
In this episode, Elizabeth Walker interviews Joanne Hayward, an expert in teaching Business English to non-native English-speaking professionals. Joanne shares insights on building confidence, effective communication strategies, and the importance of practical language skills in international business settings.
Key Points:
Joanne's background:
Experience in finance industry in London and Dubai
Transitioned to teaching English, focusing on practical business applications
Fletcher Business English:
Named after Joanne's grandmother's maiden name
Focuses on empowering professionals to communicate confidently in business settings
Teaching approach:
Emphasis on practical skills over traditional grammar-focused methods
Goal-oriented learning tailored to individual needs
Common challenges for non-native speakers:
Lack of confidence in professional settings
Fear of making mistakes
Difficulty with presentation skills
Tips for improving business English:
Set specific, achievable goals
Focus on preparation and practice
Embrace mistakes as part of the learning process
Speak plainly and simply, avoiding overly complex vocabulary
Services offered:
One-on-one coaching
Group sessions with role-playing scenarios
Upcoming monthly membership program
Addressing accent and pronunciation:
Importance of clear communication over perfect accent
Specific tips for different nationalities (e.g., finishing word endings)
Building confidence:
Competence leads to confidence
Practice in safe environments
Focus on providing value to listeners rather than personal perfection
Tips for podcast guests and public speakers:
Set up your environment for comfort (e.g., camera positioning)
Focus on the audience and the value you're providing
Remember that people are more focused on themselves than judging you
Quotable Moments:
"The key is to make yourself understood, not to make a perfect English accent."
"Don't worry about the small things. Just do it, show your expertise, and enjoy the process."
Where to find Joanne Hayward:
LinkedIn: Joanne Hayward
Website: fletcherbusinessenglish.com
Additional Resources:
Weekly discussion sessions (Saturdays for everyone, Thursdays for ladies only)
Masterclasses and tips shared regularly on LinkedIn
Connect with Joanne on LinkedIn for tips, tricks, and information about improving your Business English skills. Consider joining her discussion sessions or reaching out for personalized coaching.
Brought to you by
walkerconsultingworkshops.com
and Elizabeth Walker