Ellen Lupton & Paula Scher On Design

In an evening of salty conversation about fonts, fairy tales, and what it takes to make it in graphic design, Paula Scher and Ellen Lupton share ideas from their latest books.
Ellen presents “Design Is Storytelling,” a practical guide to narrative techniques and the psychology of looking. Published by Cooper Hewitt, Smithsonian Design Museum, Lupton’s handy new design manual celebrates action, emotion, and sensation as design’s most potent ingredients. Buy a copy of “Design is Storytelling” here: www.strandbooks.com/index.cfm?...
Paula is the subject of “Works,” a stunning 520-page chronicle of her four-decade career in design. Published by Unit Editions, Scher’s tome makes a rare bookstore appearance tonight at the Strand. Buy a copy of “Works” here: www.strandbooks.com/index.cfm?...
Paula Scher is a principal in the New York office of Pentagram, where her clients have included Citibank, Microsoft, Bloomberg, Shake Shack, MoMA, Tiffany & Co, the High Line, the Public Theater, the Metropolitan Opera, and the Sundance Institute.
Ellen Lupton is a writer, curator, educator, and designer. She is Senior Curator of Contemporary Design at Cooper Hewitt, Smithsonian Design Museum in New York City. Lupton also serves as director of the Graphic Design MFA Program at MICA in Baltimore, where she has written numerous books on the design processes, including “Thinking with Type,” “Graphic Design Thinking,” “Graphic Design: The New Basics,” and “Type on Screen.”
Recorded November 14, 2017

[@carrieadyer]

Lupton is a genius. Her work is always so thoughtful, aware, and juxtapositional with contemporary thought. She's so beyond our time.

[@carolineglenn2918]

Great video. I loved Ellen’s funny quips and not so subtle admiration of Paula. Wonderful, talented women.

[@gauravchandragoswami4144]

paula is like the big cat and ellen just doesn't know she's gonna get eaten.

[@TonyLopezArts]

This is amazing. Thank you for sharing!

[@rtzqwe]

In the 60s advertising was storytelling, today design is storytelling, tomorrow AI is storytelling ... I always thought people tell the best stories

[@andreeailiescu2220]

such a Yuval Noah Harari statement. but you re right

[@rtzqwe]

@@andreeailiescu2220 Never read Harari - he is too mainstream

[@andreeailiescu2220]

@@rtzqwe he is mainstream for a reason :))

[@rtzqwe]

@@andreeailiescu2220 exactly :))

[@clickryanG]

Hero's Journey / Call to Adventure at 7:50 #goodStuff

[@filipemig]

What's Paula Scher's movie/film that they talk about?

[@fanflare6700]

I think she is talking about the Abstract Episode on Netflix. Because she talked about the director being Richard Press

[@daisybluegroff]

0:24 Classy.

[@markgalura2891]

21:50 Paula Scher getting people woke

[@mgoodkin]

Dorothy went back, because there is no place like home. Apparently, she did not feel at home in Oz.

[@alanhansmannkurtcobain8811]

Design is a simple Contemporary, Conservative, Commercial Art, or it fails to tell a story and sell.

[@dahliahardiee8129]

Why did Lupton interrupt Paula a lot ? -.-

[@tneprescintr]

Ellen Lupton presents a very passive-aggressive posture here. It's very off-putting :( I was never crazy about her work and the little respect I had for her decreased a great deal.

[@chumleyk]

Google image search her name... it's just pictures of her. Image search Paula Scher, it's her work. That says a lot.

[@Mokkel73]

Lupton seems insecure and immature.

[@ownageintheface]

She'll probably blurb you on that for her new book.

[@gauravchandragoswami4144]

Designers should keep away from talking too much.