There is a huge amount of empathy on display here. Thank you Chase for phrasing your prompts and questions for Seth in a way that resonates with how your audience is feeling.
Wow. The dj reference is perfect! This just hits home. I thought it was going to be regarding a strategy book for my clients but I need it more for myself. Seth, can you just framework my brain for me?
How do you both know me so well lol. What you talk about is exactly what I was trying to figure out. And knowing my choice to do good content for "myself" rather than doing generic work for the bottom clients is so empowering to me right now! Thanks! :)
Love this- I have that (e-printed not physical manuscript) book with me now. But sometimes taking ‘wrong' directions when exploring strategy can be great fun too! As you guys demonstrated with the segue into trees! Thank you.
Here is my question and it’s an honest question: Perhaps I missed it but what about the work that has to be done before developing a strategy, e.g., how does one go about researching what type of business, demographic, etc my product or service would appeal to (this doesn’t apply to obvious choices). For example, that hospital in India, how should they have gone about researching who to market to and what type(s) of marketing would have a chance with who they identified? Seth is one of my favorite authors-I still read The Dip each year and recommend it to others. Sorry for the long post…this discussion is meaningful. Peace.
The good thing with businesses and companies is that you can re-purpose your resources and re-engineer your model; it’s really about changing your approach and not necessarily what it is you do.
@@RichardKusiima Thanks Richard…I’m on that journey now-repurposing and re-engineering over 30yrs experience in a particular field. It has almost amazed me how ideas-freshness- has begun to flow as I opened my mind and began taking the locks off of what was. And as I continue, even the new thoughts are blooming from their first iteration. …the beat goes on…peace and hope.
@@powerforward1955 Would sure love to catch up with you some time to share the n your experiences as well as my own. I am three years in, building products under the company I founded, targeting businesses that desire to transition well across their life cycle, enjoying good success and prosperity! This is in Africa.
Strategy will get there first. Talent will prevail because true talent is resilient and resourceful. You can't take someone's talent away. Strategy is usually a copycat of what others are already doing; like Ai.
Talent alone often has to eat cat food in an apartment with no heat, and that is not prevailing. We’ve all known immensely talented people who couldn’t pay the rent. Strategy alone isn’t the answer either, because without talent we end up trying to drive nails with a bran muffin. It has to be a combination, and strategy must come first. I’ve been a professional creative since the 80’s and have come awfully close to eating cat food because I failed to understand this.
Isn't is interesting how knowledge inspires/motivates complex work? And whatever entrepreneurship and creative work are, they are complex. Knowledge is defined as information in action for results. No disrespect to any of his fans, but this is why I have zero interest in Tony Robbins. To stay motivated in entrepreneurship and creative work, stay focused on increasing your skills aka knowledge. In other words, this new book by Godin (This is Strategy) is a quintessential example of better late than never 💜
remember.. you can do everything right but it still does not turn out how you hoped.. there's competition (often cheating competition) and unexpected events so it's great if you try but these guys figured out there's more money in sounding confident and giving "answers" to people yes it's often good advice but be kind to yourself in the tough days and if things don't work out how you hoped there have been many very hard working people with good plans who got ripped off or just bad run of events i hope the good things you hope to do work out good for you though
Strategy is not for all! Most people simply need tactics to thrive - Strategy belongs to just a few who make that one choice to be different! Tactics exploit; Strategy explores! By way of cognitive functions, each individual has a default mix of functions that cause them to easily lean into one of the spaces or along that spectrum of explore-exploit, they will use the word ‘strategy’ which simply plays as a lexical gap on their part cause, ask them what that means to them and, like Seth is saying, most people will start talking about tactics calling it strategy, getting emotional and ready to argue a space they have so little knowledge about! Those that think they have gotten it, if they don’t belong to the explore group, soon realize that entropy is a reality, finding themselves back to their default state of tactics! Strategy is not for all!
Seth is the most beautiful man you will ever hear, and infinitely more beautiful when you finally LISTEN. Thank you for being you, helping me.
18:05 - "Strategy begins with two questions: Who exactly am I here for? What is the change I seek to make?"
"When you pick your customers you pick your future!" GOLD!!!
There is a huge amount of empathy on display here. Thank you Chase for phrasing your prompts and questions for Seth in a way that resonates with how your audience is feeling.
Wow. The dj reference is perfect! This just hits home. I thought it was going to be regarding a strategy book for my clients but I need it more for myself. Seth, can you just framework my brain for me?
Damn so many gold nuggets here, thanks Seth and Chase! Your convos are the best, and most light bulbing for me!💡
I enjoyed this conversation. We have got to stand for something and climb the right mountain! Thanks Chase/Seth!
This conversation has landed itself perfectly when I needed it the most. Looking forward to reading the book.
Seth is my hero and Chase asked amazing questions. Love this one!
How do you both know me so well lol. What you talk about is exactly what I was trying to figure out. And knowing my choice to do good content for "myself" rather than doing generic work for the bottom clients is so empowering to me right now! Thanks! :)
Love this- I have that (e-printed not physical manuscript) book with me now. But sometimes taking ‘wrong' directions when exploring strategy can be great fun too! As you guys demonstrated with the segue into trees! Thank you.
Such an epic conversation, thank you both!
Here is my question and it’s an honest question: Perhaps I missed it but what about the work that has to be done before developing a strategy, e.g., how does one go about researching what type of business, demographic, etc my product or service would appeal to (this doesn’t apply to obvious choices). For example, that hospital in India, how should they have gone about researching who to market to and what type(s) of marketing would have a chance with who they identified? Seth is one of my favorite authors-I still read The Dip each year and recommend it to others. Sorry for the long post…this discussion is meaningful. Peace.
The good thing with businesses and companies is that you can re-purpose your resources and re-engineer your model; it’s really about changing your approach and not necessarily what it is you do.
Appreciate the thoughtful question.
Suggest getting Seth's new book This is Strategy - good background in there to help answer your question
Everything you asked is the beginning thinking of putting together a strategy
@@RichardKusiima Thanks Richard…I’m on that journey now-repurposing and re-engineering over 30yrs experience in a particular field. It has almost amazed me how ideas-freshness- has begun to flow as I opened my mind and began taking the locks off of what was. And as I continue, even the new thoughts are blooming from their first iteration. …the beat goes on…peace and hope.
@@powerforward1955
Would sure love to catch up with you some time to share the n your experiences as well as my own.
I am three years in, building products under the company I founded, targeting businesses that desire to transition well across their life cycle, enjoying good success and prosperity! This is in Africa.
1.16 into this video and I’m sharing with everyone I love🎉
Strategy will get there first. Talent will prevail because true talent is resilient and resourceful. You can't take someone's talent away. Strategy is usually a copycat of what others are already doing; like Ai.
If it’s copycat, that’s not strategy! That’s tactic!
Talent alone often has to eat cat food in an apartment with no heat, and that is not prevailing. We’ve all known immensely talented people who couldn’t pay the rent. Strategy alone isn’t the answer either, because without talent we end up trying to drive nails with a bran muffin. It has to be a combination, and strategy must come first. I’ve been a professional creative since the 80’s and have come awfully close to eating cat food because I failed to understand this.
Fine. I'll go to the bookstore. Prime isn't fast enough.
That's so inspiring!
Isn't is interesting how knowledge inspires/motivates complex work? And whatever entrepreneurship and creative work are, they are complex.
Knowledge is defined as information in action for results. No disrespect to any of his fans, but this is why I have zero interest in Tony Robbins. To stay motivated in entrepreneurship and creative work, stay focused on increasing your skills aka knowledge. In other words, this new book by Godin (This is Strategy) is a quintessential example of better late than never 💜
I SWEAR YOU’RE TALKING DIRECTLY TOWARDS ME!
Thank you!! I looked for the book on audible but at the moment it is not available. Do you know if the book will come out on audible? Thank you 🙂
remember.. you can do everything right but it still does not turn out how you hoped..
there's competition (often cheating competition) and unexpected events
so it's great if you try but these guys figured out there's more money in sounding confident and giving "answers" to people
yes it's often good advice but be kind to yourself in the tough days and if things don't work out how you hoped
there have been many very hard working people with good plans who got ripped off or just bad run of events
i hope the good things you hope to do work out good for you though
Strategy is not for all! Most people simply need tactics to thrive - Strategy belongs to just a few who make that one choice to be different! Tactics exploit; Strategy explores!
By way of cognitive functions, each individual has a default mix of functions that cause them to easily lean into one of the spaces or along that spectrum of explore-exploit, they will use the word ‘strategy’ which simply plays as a lexical gap on their part cause, ask them what that means to them and, like Seth is saying, most people will start talking about tactics calling it strategy, getting emotional and ready to argue a space they have so little knowledge about!
Those that think they have gotten it, if they don’t belong to the explore group, soon realize that entropy is a reality, finding themselves back to their default state of tactics! Strategy is not for all!
Noted 7:23
I swear Seth is Jesus reincarnated ❤. Love the man
He is great, but never at the level of Jesus!
Why so much praise and worship