For artists looking to break quicker, Burstimo's Membership gives you access to Spotify playlist curators, A&Rs, Major industry opportunities, advanced tutorials for breaking an artist, contact databases and more: www.members.burstimo.co/membership
Oh so basically you weren't intending to show us how to break. You're here to scam us with your products OK just wondering. No thanks you just proved my theory that is today's music success is all placement and manufactured clicks no-talent needed whatsoever
@@claudiakramer4516 If success is money, labels, entities, and many more scramble to survive. It might not look like it, but it's easy to see. GPT, AI, and much more. They never share the % of how many artists succeed; they say, "artist succeed by using this method or signing this deal." th-cam.com/video/f1Mw9npi-6M/w-d-xo.html
"Focus as much as you can on having amazing music and amazing content. And get out there and talk to people. Because your aim is not to get a record deal. Your aim is to be a successful Artist with an Audience." 42:55 So simple but so important, thank you Burstimo, really needed this!!!
It's basicly like Paris Hilton words - " stop being poor". Or Tony Robbins saying to be succesfull businesman you need to have succesfull business.)) thx, i never thought of that
@@Paul46107 He is saying that there is no secret in success other than working and trying again and again If you want some more in-depth information on how to do so you should watch other videos of Burstimo or check out Damian Keyes
Hi, glad so many people have gotten something out of this and thanks to Burstimo for having me on. I rarely if ever have time to give individual feedback on an unsolicited demos (it actually takes me a long time to do properly) so hopefully being on a platform like this is a little bit of help. I can see from the comments though that I've left lots of things out, so happy to come back and answer questions at some point if the bosses at Burstimo will have me. Good luck, Oh, and thanks to that pineapple person for the request!
Joe your insight was amazing. When you have a chance, you should go check out an early riser by the name of Big State & his song remake to Pure Imagination.
Brilliant insight, really, thanks for giving us all these details, this is highly appreciated! A follow-up interview would be great of course - the internet is insatiable anyways ;)
You Should work with KING UCHE (@1KingUche) The future African King of Hip-Hop, and his roster/indie label full of future AFro WORLD SUPERSTARS Sufferingsofferings.com
Personally, I feel like it's 90% "spitting in the booth" cause if you suck then no amount of A&R is going to fix it for you. The other 10% = Production Value / Vision.
@@SumFlyyyGuy i hear you, but you must also know about the business and the game youre in. we all spit in the booth but how about some knowledge on the deals we sign or the promo? that too plays a huge part.
@@shaolin6 I agree with you 100% on that, there is a general lack of industry knowledge - gets people in some serious bs sometimes too. Better to go independent than sign a bad contract.
feel so lucky we get actual insights to this these days. before a&r were like these mystical elusive characters, but now they're just people who are honest and actually trying to genuinely help you! thanks burtismo and joe!
that’s why discography’s finished .... you put a garage band man , without any skill , any Academy , any notion of music , just putting samples , riffs, and grooves here and there .... and you really think you’ve made the MUSIC ??? Or just a basic autotune Voice , that can sell the song for one year and then disappear?? Sorry ... but this is not Music Industry, this should be called “ Improvisation Industry “ , and that’s not professional enough, to associate all that with a Big Label like Warner or worse ... Universalmusicgroup.... God Bless the Real Music .... not that shit .
It is a perspective but not the only method. People I implore you to start up your own small independent labels because we are on the verge of another punk explosion especially with COVID-19. The obsession with pop is actually killing music
I love the part where he talks about opportunity cost. You CAN do everything yourself but you shouldn't! You can't work 24/7 on being a great artist if you're spending time sorting out the business, bookings, deals etc etc, great interview 🙌🏽
that’s why discography’s finished .... you put a garage band man , without any skill , any Academy , any notion of music , just putting samples , riffs, and grooves here and there .... and you really think you’ve made the MUSIC ??? Or just a basic autotune Voice , that can sell the song for one year and then disappear?? Sorry ... but this is not Music Industry, this should be called “ Improvisation Industry “ , and that’s not professional enough, to associate all that with a Big Label like Warner or worse ... Universalmusicgroup.... God Bless the Real Music .... not that shit .
This guy is just so down to earth, I love how he just keeps it real and is all about the music and authentic personal connections. Awesome interview and totally helps solidify my perspectives as an independent artist, thanks so much for this!
“I know of one instance in the last 20 years where someone was signed because of an unsolicited demo sent to an A&R department” ...so you’re saying it’s possible...
It happens a lot more than they’ll tell you. A lot more. Having said that if you want to get to labels go to songwriters or producers first. Songwriters especially as they are fighting to get their songs out there due to artists who are shit writers putting their shit out
@@spacerips172 for sure for sure, but at the end of the day, it’s like fishing: the more lines you have in the water, the more likely you’ll get a bite.
As an artist who has known a lot of people who have had less than ideal experiences with record labels over the years, it was an interesting conversation. I particularly liked how Joe emphasized the artist working independently, as I've know people who have signed to labels only to be told how to look, what to play, etc.
That was totally fascinating! We don't get the chance enough to hear from people on the other side as small artists. He pretty much sums up all the reason why that'd be my dream to work with a big label. Sooo much grind work is provided for you, I wouldn't mind sharing tons of profits. I'd rather make 10% of 1 million $ than 100% of 46.35$ hahaha
Great conversation. As an artist myself I don't usually pay attention to such videos because most of the time these "label reps" love to beat around the bush a lot and say a lot of nothings. But this was quite refreshing. Plus he has a good vibe and his humility supersedes his career which makes him relatable and trustworthy.
that’s why discography’s finished .... you put a garage band man , without any skill , any Academy , any notion of music , just putting samples , riffs, and grooves here and there .... and you really think you’ve made the MUSIC ??? Or just a basic autotune Voice , that can sell the song for one year and then disappear?? Sorry ... but this is not Music Industry, this should be called “ Improvisation Industry “ , and that’s not professional enough, to associate all that with a Big Label like Warner or worse ... Universalmusicgroup.... God Bless the Real Music .... not that shit .
@@AndyWalkerOfficial Jesus what a load of snobby pretentious old shite. Yeah, there's music that is subjectively bad or good but calling what you enjoy vs what other people "real music" is bollocks. Doesn't matter how you made it, if it's got a hook, if it makes you feel something then who cares how it was made.
that’s why discography’s finished .... you put a garage band man , without any skill , any Academy , any notion of music , just putting samples , riffs, and grooves here and there .... and you really think you’ve made the MUSIC ??? Or just a basic autotune Voice , that can sell the song for one year and then disappear?? Sorry ... but this is not Music Industry, this should be called “ Improvisation Industry “ , and that’s not professional enough, to associate all that with a Big Label like Warner or worse ... Universalmusicgroup.... God Bless the Real Music .... not that shit .
you are right, he does seem like a nice guy. But then again he is working for the big cats, you will still have to watch your back if you are getting signed even through a nice guy to a label.
Grime artist here - thank you for uploading this video, it's very helpful and insightful. Been subbed for a while and your growth is a testament to the quality of your content, congrats!
Best 44mins I've spent in a while. Really insightful and the closing part turned out very motivating. Labels have so many spots in a particular time slot, it'd be great to amplify your work however the ultimate answer is creating an audience and communicating with them with some sort of narrative.
9:24 Is EVERYTHING you need to know about anything in life. What might work for some might not work for you, including everything else said in this video.
that’s why discography’s finished .... you put a garage band man , without any skill , any Academy , any notion of music , just putting samples , riffs, and grooves here and there .... and you really think you’ve made the MUSIC ??? Or just a basic autotune Voice , that can sell the song for one year and then disappear?? Sorry ... but this is not Music Industry, this should be called “ Improvisation Industry “ , and that’s not professional enough, to associate all that with a Big Label like Warner or worse ... Universalmusicgroup.... God Bless the Real Music .... not that shit . what you said is exactly the target .
A&R is the friendly, personable face who gets the young musician to sign all of their most profitable years over to a record label for a meager percentage. As a musician they aren't your enemy but they sure as hell aren't to be trusted unless you want to go bankrupt.
@@xXAjaxXx A funny 'band development story': In the late sixties the famous danish band, savage rose, was offered a record deal by RCA. They went to USA and RCA only had one condition - that they should go to Vietnam and play for the American soldiers. The band refused to sign, which made the RCA guys freak out completely. RCA had their passports and refused to give it to them, before they - as a punishment - had played 3 times a day for a month at their new club in LA, without pay. th-cam.com/video/xLCJr-WXLlg/w-d-xo.html th-cam.com/video/kFyfAw8Pw1w/w-d-xo.html Possibly, the record companies have 'earned' their reputation.
He was in the right place at the right time and basically grandfathered into the industry. WOW! Amazing story! I am hoping to have those same results some day as I am already in my senior years. Where I lack musical education, I make up for with musical creativity and history. I have learned to work around my handicaps.lol Hearing stories like this gives me hope that, even at 65 years old, I also have the opportunity to make my mark. The only hurdle I need to get over is getting people to know my eccentric ways of doing things. It's not too late for me yet. I've been successful on a smaller scale already. There's nothing stopping me from going further.
The fact that I saw this video's thumbnail so often and chose not to click and just now watching it. This video is a gem with so many incredible information thank you
I appreciate you guys producing & posting this interview, and definitely look forward to more. Joe's perspective was certainly interesting but I feel like A&R reps tend to talk in generalities pertaining to "telling an artists story" etc vs "on first quarter sales we're trying ___ and these are the virtual tours we're working on coordinating" etc. It'd be super interesting to hear from someone who works in a moderately high position at a label, say, who is literally overseeing deals and strategies and goes in depth about what tactics they're currently using. Food for thought! Love the podcast set!
that’s why discography’s finished .... you put a garage band man , without any skill , any Academy , any notion of music , just putting samples , riffs, and grooves here and there .... and you really think you’ve made the MUSIC ??? Or just a basic autotune Voice , that can sell the song for one year and then disappear?? Sorry ... but this is not Music Industry, this should be called “ Improvisation Industry “ , and that’s not professional enough, to associate all that with a Big Label like Warner or worse ... Universalmusicgroup.... God Bless the Real Music .... not that shit . God Bless the @warnermusic
I’d love to see a similar video but with someone from an indie talking about less mainstream music to see if there are any differences in their processes
that’s why discography’s finished .... you put a garage band man , without any skill , any Academy , any notion of music , just putting samples , riffs, and grooves here and there .... and you really think you’ve made the MUSIC ??? Or just a basic autotune Voice , that can sell the song for one year and then disappear?? Sorry ... but this is not Music Industry, this should be called “ Improvisation Industry “ , and that’s not professional enough, to associate all that with a Big Label like Warner or worse ... Universalmusicgroup.... God Bless the Real Music .... not that shit .
Guy been doing A&R for 20 years and avoids unsolicited content to the extent he doesn’t know what to call it 😂 really shows you gotta just do your thing
that’s why discography’s finished .... you put a garage band man , without any skill , any Academy , any notion of music , just putting samples , riffs, and grooves here and there .... and you really think you’ve made the MUSIC ??? Or just a basic autotune Voice , that can sell the song for one year and then disappear?? Sorry ... but this is not Music Industry, this should be called “ Improvisation Industry “ , and that’s not professional enough, to associate all that with a Big Label like Warner or worse ... Universalmusicgroup.... God Bless the Real Music .... not that shit .
Like can I just say, thank you so much for making insane content for ppl like us. You can reli tell Burstimo cares so much and have this genuine passion for music and wants ppl to succeed in music. You guys are such an inspiration, im sure there are a lot of artists who have benefited from all your content. Thank you so much Burstimo
This was really cool to see and sorta got me inspired and hyped again to push harder with my music and try to get discovered and grow this career and community. Great video as usual!
that’s why discography’s finished .... you put a garage band man , without any skill , any Academy , any notion of music , just putting samples , riffs, and grooves here and there .... and you really think you’ve made the MUSIC ??? Or just a basic autotune Voice , that can sell the song for one year and then disappear?? Sorry ... but this is not Music Industry, this should be called “ Improvisation Industry “ , and that’s not professional enough, to associate all that with a Big Label like Warner or worse ... Universalmusicgroup.... God Bless the Real Music .... not that shit .
that’s why discography’s finished .... you put a garage band man , without any skill , any Academy , any notion of music , just putting samples , riffs, and grooves here and there .... and you really think you’ve made the MUSIC ??? Or just a basic autotune Voice , that can sell the song for one year and then disappear?? Sorry ... but this is not Music Industry, this should be called “ Improvisation Industry “ , and that’s not professional enough, to associate all that with a Big Label like Warner or worse ... Universalmusicgroup.... God Bless the Real Music .... not that shit .
Great video! I'm a song writer and have been for over 10 years. I am yet to try and get anything recorded or signed etc.. a video on how to get your songs infront of the right people would be really interesting! ✌🏻
Very encouraging to hear Joe’s perspective, especially considering the position he’s in and how demonized that position has been in the last couple decades. I loved listening to this conversation, thanks so much guys.
that’s why discography’s finished .... you put a garage band man , without any skill , any Academy , any notion of music , just putting samples , riffs, and grooves here and there .... and you really think you’ve made the MUSIC ??? Or just a basic autotune Voice , that can sell the song for one year and then disappear?? Sorry ... but this is not Music Industry, this should be called “ Improvisation Industry “ , and that’s not professional enough, to associate all that with a Big Label like Warner or worse ... Universalmusicgroup.... God Bless the Real Music .... not that shit .
This was a fascinating look inside the label and I really enjoyed everything about the video from how casual, but thoughtful the interview style was to the fantastic audio quality. Thank you so much and look forward to more of your work!!!
This was very insightful. Especially the emphasis on having a story. From a personal experience I've found finding a narrative the hardest thing to do, but I can imagine it being right up there with the most important things to have in your locker from a promotional perspective. With the right narrative it can really help you find the natural home/demographic for your work. I guess this is why I've held back from making risk investments in marketing my project. The reality is it would be pointless, you can't be just 'Music Guy' in such a saturated market.
Thanks for this fantastic insight! Thanks so much Burstimo for the great questions, this is very helpful, and what a wonderful person Joe Kentish is! Reassuring that ppl like you all work in the industry.
"Go build the business from the ground up, start making much money. And then we will come and sign you to get a revenue share and own every piece of content you make"
He’s basically asking the artist to open up your life your at the gym, in the studio, with grandma at the roller rink etc but bring some personality to that and make it relatable also❗️give them a reason why they should tune in
that's why Dua still owns her even though signing with Warner. If you look at her album they say "Dua Lipa Limited under exclusive license to Warner Records" meaning she owns it and license it to Warner.
@@beyrihlena I’m willing to bet she’s either still splitting the rights or is gonna get robbed in the future somehow like Taylor Swift. Signing to a label is literally walkin around with a piece of paper on ur back that says “rob me” in sharpie 😂😂
@@princejonez9127 she probably do split royalto ofc but she has the ownership of the master recordings. Taylor did not. I know that most deal are a robbery but not all deal are bad, there are more and more artists that have their own labels under a major label where they keep the ownership.
@@princejonez9127 i know and u ofc have a point, it's just thanks to them speaking out I think more artists are aware even if it's still normal that it happens. More and more artists actually own their masters compared to before and I do really attribute it to the people u mentioned bringing attention to it
Hello Burstimo! Now if you bring someone, a label insider. Can you ask that " does age matter with the label signing, means can a 28 to 30 year old can get signed to a label?" Will be grateful for your answer! Thank you.
that’s why discography’s finished .... you put a garage band man , without any skill , any Academy , any notion of music , just putting samples , riffs, and grooves here and there .... and you really think you’ve made the MUSIC ??? Or just a basic autotune Voice , that can sell the song for one year and then disappear?? Sorry ... but this is not Music Industry, this should be called “ Improvisation Industry “ , and that’s not professional enough, to associate all that with a Big Label like Warner or worse ... Universalmusicgroup.... God Bless the Real Music .... not that shit at all .
The was amazing advice. Incredible insight into the industry. I'm super grateful for his honesty about it too, seems like a genuine dude! Thanks for this!
I really enjoyed this podcast with Joe Kentish. Extremely informative and enjoyable. The goal is not the label, it's to make great music and have a successful career. The label may be there to help.
This is very helpful! As an artist I have been looking for this insight from an A&R. Thank you! I am now focusing on my personal narrative, which was ALREADY there. I just needed to bring it to light. Don't sleep on MILES KELLEY music!!!!
I hope this is not how they discover the ones who already have success and following and streams. We want to know how they discover the ones who have pretty much no numbers. Most successful musicians didn’t have anything happening before they were signed.
Well if your talking the ones back before social media, they went out and played gig after gig establishing a real life community. No musician gets signed and big without hard work. These days, if you want to get signed you have to build a following, just how it currently works. You can get signed without a following man, email your music to 1000s if A&R’s but you won’t have any leverage for your deal. It just makes it so much easier to get shelved.
@@ganymede you should be conventionally attractive, have no reservations about being a walking ad and be ready to give up any artistic integrity for the first couple of years and just sing on whatever the label provides for you.
I’ve done been making music now since last year and I’ve gotten so good! Like i can just make songs off the dome in no time and the producer I bought two beats from told me he wants to make an album with me so im exited… im jus saving up the money now to go to a studio and record professionally cuz as in for right now im just recording in my room almost everyday and improving and finding myself… and all the songs im doing i just take them as ideas or demos for whenever i get to go to a studio.. and I think its a good idea because im always recording… and i dont write i record because that way i make the song ideas into actual songs (reality) i have ready to just hit a studio and do them professionally
For artists looking to break quicker, Burstimo's Membership gives you access to Spotify playlist curators, A&Rs, Major industry opportunities, advanced tutorials for breaking an artist, contact databases and more:
www.members.burstimo.co/membership
Oh so basically you weren't intending to show us how to break. You're here to scam us with your products OK just wondering. No thanks you just proved my theory that is today's music success is all placement and manufactured clicks no-talent needed whatsoever
@@claudiakramer4516 stop being rude dude
Who told you that the are scammers
@@claudiakramer4516 If success is money, labels, entities, and many more scramble to survive.
It might not look like it, but it's easy to see.
GPT, AI, and much more.
They never share the % of how many artists succeed; they say, "artist succeed by using this method or signing this deal."
th-cam.com/video/f1Mw9npi-6M/w-d-xo.html
I’ve been a member for almost two months now. I send an email more than a month, I’m yet to get a reply.
"Focus as much as you can on having amazing music and amazing content.
And get out there and talk to people.
Because your aim is not to get a record deal.
Your aim is to be a successful Artist with an Audience." 42:55
So simple but so important, thank you Burstimo, really needed this!!!
THAT'S HUGE! Such a great summary!
Literally watched the whole interview and these final words just confirmed i'm on the right track 🙌🏾🙌🏾🙌🏾🙌🏾
th-cam.com/video/fW8sDmvIhiA/w-d-xo.html
It's basicly like Paris Hilton words - " stop being poor". Or Tony Robbins saying to be succesfull businesman you need to have succesfull business.)) thx, i never thought of that
@@Paul46107 He is saying that there is no secret in success other than working and trying again and again
If you want some more in-depth information on how to do so you should watch other videos of Burstimo or check out Damian Keyes
Hi, glad so many people have gotten something out of this and thanks to Burstimo for having me on. I rarely if ever have time to give individual feedback on an unsolicited demos (it actually takes me a long time to do properly) so hopefully being on a platform like this is a little bit of help. I can see from the comments though
that I've left lots of things out, so happy to come back and answer questions at some point if the bosses at Burstimo will have me. Good luck, Oh, and thanks to that pineapple person for the request!
Thanks for the insight brother
Joe your insight was amazing. When you have a chance, you should go check out an early riser by the name of Big State & his song remake to Pure Imagination.
Brilliant insight, really, thanks for giving us all these details, this is highly appreciated! A follow-up interview would be great of course - the internet is insatiable anyways ;)
You Should work with KING UCHE (@1KingUche) The future African King of Hip-Hop, and his roster/indie label full of future AFro WORLD SUPERSTARS Sufferingsofferings.com
Joe let me know if you ever want to guest on Zoom at my USC (University of Southern California). Get me through www.bobbyborg.com
LETS HOPE ARTISTS THAT WATCH THIS GROW HEY
Thanks Tony.
artists dont watch these kind gems. for some reason they dont wanna educate themselves they think its just spittin in the booth and thats it
Personally, I feel like it's 90% "spitting in the booth" cause if you suck then no amount of A&R is going to fix it for you. The other 10% = Production Value / Vision.
@@SumFlyyyGuy i hear you, but you must also know about the business and the game youre in. we all spit in the booth but how about some knowledge on the deals we sign or the promo? that too plays a huge part.
@@shaolin6 I agree with you 100% on that, there is a general lack of industry knowledge - gets people in some serious bs sometimes too. Better to go independent than sign a bad contract.
feel so lucky we get actual insights to this these days. before a&r were like these mystical elusive characters, but now they're just people who are honest and actually trying to genuinely help you! thanks burtismo and joe!
Also I really appreciate how you guys just let your guests talk and don't interrupt, that's why so many gems get dropped 💎
💯💯💯💯💯💯💯
that’s why discography’s finished .... you put a garage band man , without any skill , any Academy , any notion of music , just putting samples , riffs, and grooves here and there .... and you really think you’ve made the MUSIC ??? Or just a basic autotune Voice , that can sell the song for one year and then disappear?? Sorry ... but this is not Music Industry, this should be called “ Improvisation Industry “ , and that’s not professional enough, to associate all that with a Big Label like Warner or worse ... Universalmusicgroup.... God Bless the Real Music .... not that shit .
I don't know if this guy speaks for the industry, but his perspective is very enlightening and interesting to hear.
It is a perspective but not the only method. People I implore you to start up your own small independent labels because we are on the verge of another punk explosion especially with COVID-19. The obsession with pop is actually killing music
He's spot on in my opinion
A great and very captivating podcast.
2 years later, Joe Kentish's suggestions are still just as relevant.
I love the part where he talks about opportunity cost. You CAN do everything yourself but you shouldn't! You can't work 24/7 on being a great artist if you're spending time sorting out the business, bookings, deals etc etc, great interview 🙌🏽
if youre making money, its better to hire your own team.
that’s why discography’s finished .... you put a garage band man , without any skill , any Academy , any notion of music , just putting samples , riffs, and grooves here and there .... and you really think you’ve made the MUSIC ??? Or just a basic autotune Voice , that can sell the song for one year and then disappear?? Sorry ... but this is not Music Industry, this should be called “ Improvisation Industry “ , and that’s not professional enough, to associate all that with a Big Label like Warner or worse ... Universalmusicgroup.... God Bless the Real Music .... not that shit .
This guy is just so down to earth, I love how he just keeps it real and is all about the music and authentic personal connections. Awesome interview and totally helps solidify my perspectives as an independent artist, thanks so much for this!
Thanks I’m working with major and Indy labels promoting their artists through the channel and this was very insightful all the best 🔥💯
“I know of one instance in the last 20 years where someone was signed because of an unsolicited demo sent to an A&R department” ...so you’re saying it’s possible...
It happens a lot more than they’ll tell you. A lot more. Having said that if you want to get to labels go to songwriters or producers first. Songwriters especially as they are fighting to get their songs out there due to artists who are shit writers putting their shit out
@@kehindea What if you're both a songwriter AND producer, trying to network deeper into the music biz?...
you don't WANT to reach out to labels. You want THEM to reach out to you, because that means you have leverage
@@spacerips172 for sure for sure, but at the end of the day, it’s like fishing: the more lines you have in the water, the more likely you’ll get a bite.
As an artist who has known a lot of people who have had less than ideal experiences with record labels over the years, it was an interesting conversation. I particularly liked how Joe emphasized the artist working independently, as I've know people who have signed to labels only to be told how to look, what to play, etc.
That was totally fascinating! We don't get the chance enough to hear from people on the other side as small artists. He pretty much sums up all the reason why that'd be my dream to work with a big label. Sooo much grind work is provided for you, I wouldn't mind sharing tons of profits. I'd rather make 10% of 1 million $ than 100% of 46.35$ hahaha
Great conversation. As an artist myself I don't usually pay attention to such videos because most of the time these "label reps" love to beat around the bush a lot and say a lot of nothings. But this was quite refreshing. Plus he has a good vibe and his humility supersedes his career which makes him relatable and trustworthy.
that’s why discography’s finished .... you put a garage band man , without any skill , any Academy , any notion of music , just putting samples , riffs, and grooves here and there .... and you really think you’ve made the MUSIC ??? Or just a basic autotune Voice , that can sell the song for one year and then disappear?? Sorry ... but this is not Music Industry, this should be called “ Improvisation Industry “ , and that’s not professional enough, to associate all that with a Big Label like Warner or worse ... Universalmusicgroup.... God Bless the Real Music .... not that shit .
@@AndyWalkerOfficial man shut up and stop trying to ruin things
@@AndyWalkerOfficial Jesus what a load of snobby pretentious old shite. Yeah, there's music that is subjectively bad or good but calling what you enjoy vs what other people "real music" is bollocks. Doesn't matter how you made it, if it's got a hook, if it makes you feel something then who cares how it was made.
He seems like a really chill guy. I'd always kind of imagined the major label types were strictly business 😂
haha not at all - they're mainly really driven people that want to progress artists they're big supporters of
that’s why discography’s finished .... you put a garage band man , without any skill , any Academy , any notion of music , just putting samples , riffs, and grooves here and there .... and you really think you’ve made the MUSIC ??? Or just a basic autotune Voice , that can sell the song for one year and then disappear?? Sorry ... but this is not Music Industry, this should be called “ Improvisation Industry “ , and that’s not professional enough, to associate all that with a Big Label like Warner or worse ... Universalmusicgroup.... God Bless the Real Music .... not that shit .
@@AndyWalkerOfficial you didn’t have to type any of this
They are when it’s time to be lol
this gives me a little more faith in record labels, just because he seems so authentic and genuine.
That's what I thought. He kinda sold me.
These are the sort of people the labels have in their teams - hard workers, dedicated to the artists and real! Labels aren't the bad guys
@@Burstimo bad deals are the bad guys!
@@Burstimo it was truly amazing to have Joe on here. Super huge congrats for a very successful interview. So many artists will benefit.
Felt that
Joe kinda makes you want to be signed to Warner. He's seems down to earth and authentic.
seems like such a genuine guy and is giving helpful advice to new artists. I thoroughly enjoyed this video!
you are right, he does seem like a nice guy. But then again he is working for the big cats, you will still have to watch your back if you are getting signed even through a nice guy to a label.
Grime artist here - thank you for uploading this video, it's very helpful and insightful.
Been subbed for a while and your growth is a testament to the quality of your content, congrats!
Best 44mins I've spent in a while. Really insightful and the closing part turned out very motivating. Labels have so many spots in a particular time slot, it'd be great to amplify your work however the ultimate answer is creating an audience and communicating with them with some sort of narrative.
9:24 Is EVERYTHING you need to know about anything in life. What might work for some might not work for you, including everything else said in this video.
that’s why discography’s finished .... you put a garage band man , without any skill , any Academy , any notion of music , just putting samples , riffs, and grooves here and there .... and you really think you’ve made the MUSIC ??? Or just a basic autotune Voice , that can sell the song for one year and then disappear?? Sorry ... but this is not Music Industry, this should be called “ Improvisation Industry “ , and that’s not professional enough, to associate all that with a Big Label like Warner or worse ... Universalmusicgroup.... God Bless the Real Music .... not that shit . what you said is exactly the target .
lol that moment at 19:20 , Burtismo guys getting proven right their faces are like yes... yes... tell them that were right
teehee
" We don't want to control the artist", other than making them give up all rights to their own music and letting them cover all expenses!!
A&R is the friendly, personable face who gets the young musician to sign all of their most profitable years over to a record label for a meager percentage. As a musician they aren't your enemy but they sure as hell aren't to be trusted unless you want to go bankrupt.
@@xXAjaxXx A funny 'band development story': In the late sixties the famous danish band, savage rose, was offered a record deal by RCA. They went to USA and RCA only had one condition - that they should go to Vietnam and play for the American soldiers. The band refused to sign, which made the RCA guys freak out completely. RCA had their passports and refused to give it to them, before they - as a punishment - had played 3 times a day for a month at their new club in LA, without pay.
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Possibly, the record companies have 'earned' their reputation.
lol that is true. You gotta be really smart to not to get ripped off.
Lmfao.
Think of the A&R as the mask in front of the monster you can’t see. Which is the label.
Now I know how to find artists for my label
He was in the right place at the right time and basically grandfathered into the industry. WOW! Amazing story! I am hoping to have those same results some day as I am already in my senior years. Where I lack musical education, I make up for with musical creativity and history. I have learned to work around my handicaps.lol Hearing stories like this gives me hope that, even at 65 years old, I also have the opportunity to make my mark. The only hurdle I need to get over is getting people to know my eccentric ways of doing things. It's not too late for me yet. I've been successful on a smaller scale already. There's nothing stopping me from going further.
The fact that I saw this video's thumbnail so often and chose not to click and just now watching it. This video is a gem with so many incredible information thank you
Labels are a big department store.🤷🏾♀️
Just when I thought it couldn't get better, this information and interview was so helpful. Thank you.🔥
what an event in time and space. Thanks a million to Burtismo and Joe for this session
"The successful artist with an audience is the answer."
I appreciate you guys producing & posting this interview, and definitely look forward to more.
Joe's perspective was certainly interesting but I feel like A&R reps tend to talk in generalities pertaining to "telling an artists story" etc vs "on first quarter sales we're trying ___ and these are the virtual tours we're working on coordinating" etc.
It'd be super interesting to hear from someone who works in a moderately high position at a label, say, who is literally overseeing deals and strategies and goes in depth about what tactics they're currently using.
Food for thought! Love the podcast set!
Thanks for the suggestion.
Definitely something we're looking into, as well as things such as music lawyers and successful artists also
that’s why discography’s finished .... you put a garage band man , without any skill , any Academy , any notion of music , just putting samples , riffs, and grooves here and there .... and you really think you’ve made the MUSIC ??? Or just a basic autotune Voice , that can sell the song for one year and then disappear?? Sorry ... but this is not Music Industry, this should be called “ Improvisation Industry “ , and that’s not professional enough, to associate all that with a Big Label like Warner or worse ... Universalmusicgroup.... God Bless the Real Music .... not that shit . God Bless the @warnermusic
@@AndyWalkerOfficial Your comment is incoherent.
I’d love to see a similar video but with someone from an indie talking about less mainstream music to see if there are any differences in their processes
Thanks for the suggestion! We'll have a think and see who we can invite on :)
@@Burstimo Amazing looking forward to it!
that ending point was really spot on and perspective shifting.
I don't want to be signed by a record atm but I still found this extremely helpful to figure out my narrative.
that’s why discography’s finished .... you put a garage band man , without any skill , any Academy , any notion of music , just putting samples , riffs, and grooves here and there .... and you really think you’ve made the MUSIC ??? Or just a basic autotune Voice , that can sell the song for one year and then disappear?? Sorry ... but this is not Music Industry, this should be called “ Improvisation Industry “ , and that’s not professional enough, to associate all that with a Big Label like Warner or worse ... Universalmusicgroup.... God Bless the Real Music .... not that shit .
I like this guy. Nice to hear someone giving straight talk on this topic.
Love his thoughtful answers. He's not a jaded industry exec.
Guy been doing A&R for 20 years and avoids unsolicited content to the extent he doesn’t know what to call it 😂 really shows you gotta just do your thing
that’s why discography’s finished .... you put a garage band man , without any skill , any Academy , any notion of music , just putting samples , riffs, and grooves here and there .... and you really think you’ve made the MUSIC ??? Or just a basic autotune Voice , that can sell the song for one year and then disappear?? Sorry ... but this is not Music Industry, this should be called “ Improvisation Industry “ , and that’s not professional enough, to associate all that with a Big Label like Warner or worse ... Universalmusicgroup.... God Bless the Real Music .... not that shit .
@@AndyWalkerOfficial elaborate
Like can I just say, thank you so much for making insane content for ppl like us. You can reli tell Burstimo cares so much and have this genuine passion for music and wants ppl to succeed in music. You guys are such an inspiration, im sure there are a lot of artists who have benefited from all your content. Thank you so much Burstimo
you're welcome :')
Upcoming A&Rs ... let's Go! ✨🌱😇🌱✨
Word of mouth and general exposure is still the biggest marketing tools at your disposure .
This was really cool to see and sorta got me inspired and hyped again to push harder with my music and try to get discovered and grow this career and community. Great video as usual!
love it
Happy for you, don't give up!
that’s why discography’s finished .... you put a garage band man , without any skill , any Academy , any notion of music , just putting samples , riffs, and grooves here and there .... and you really think you’ve made the MUSIC ??? Or just a basic autotune Voice , that can sell the song for one year and then disappear?? Sorry ... but this is not Music Industry, this should be called “ Improvisation Industry “ , and that’s not professional enough, to associate all that with a Big Label like Warner or worse ... Universalmusicgroup.... God Bless the Real Music .... not that shit .
Joe is super cool , should have his own podcast haha
that’s why discography’s finished .... you put a garage band man , without any skill , any Academy , any notion of music , just putting samples , riffs, and grooves here and there .... and you really think you’ve made the MUSIC ??? Or just a basic autotune Voice , that can sell the song for one year and then disappear?? Sorry ... but this is not Music Industry, this should be called “ Improvisation Industry “ , and that’s not professional enough, to associate all that with a Big Label like Warner or worse ... Universalmusicgroup.... God Bless the Real Music .... not that shit .
Bro this was SUCH a helpful conversation. Thank you guys so much for not gatekeeping and sharing this wisdom. Much love!
Some Serious Gem's in Here!
Thanks Again & Congrats on 100K🙏🏽🙏🏽🙏🏽
thank you!!!
@@Burstimo No, Thank YOU! This content is next level. I look forward to working with you in the future!
Thank you Burstimo for hosting :) you people are giving me a good view of what I have to do :)
this gives me strength ... i won't surrender
Great video! I'm a song writer and have been for over 10 years. I am yet to try and get anything recorded or signed etc.. a video on how to get your songs infront of the right people would be really interesting! ✌🏻
Very encouraging to hear Joe’s perspective, especially considering the position he’s in and how demonized that position has been in the last couple decades. I loved listening to this conversation, thanks so much guys.
that’s why discography’s finished .... you put a garage band man , without any skill , any Academy , any notion of music , just putting samples , riffs, and grooves here and there .... and you really think you’ve made the MUSIC ??? Or just a basic autotune Voice , that can sell the song for one year and then disappear?? Sorry ... but this is not Music Industry, this should be called “ Improvisation Industry “ , and that’s not professional enough, to associate all that with a Big Label like Warner or worse ... Universalmusicgroup.... God Bless the Real Music .... not that shit .
this was great
Glad you enjoyed it!
Naw seriously tho🔥🔥🔥
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I agree
Big thank you guys for doing this podcast with Joe. I’ve learned some invaluable lessons here. Thank you once more
This was a fascinating look inside the label and I really enjoyed everything about the video from how casual, but thoughtful the interview style was to the fantastic audio quality. Thank you so much and look forward to more of your work!!!
Thank you so much! Glad you found it useful
This was very insightful. Especially the emphasis on having a story.
From a personal experience I've found finding a narrative the hardest thing to do, but I can imagine it being right up there with the most important things to have in your locker from a promotional perspective.
With the right narrative it can really help you find the natural home/demographic for your work. I guess this is why I've held back from making risk investments in marketing my project. The reality is it would be pointless, you can't be just 'Music Guy' in such a saturated market.
One of the most well-spoken people I've ever heard! Amazing interview, thank you for adding value to my life and future!
Loved this. Great interview
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T-Hicks-Callin (Official Music Video)
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#ThankMeLater
Thanks for this fantastic insight! Thanks so much Burstimo for the great questions, this is very helpful, and what a wonderful person Joe Kentish is! Reassuring that ppl like you all work in the industry.
This is a really interesting interview. This guy really knows what he's talking about.
Thank you for this one Burstimo!!! I’ve really been catching myself recommending you guys to everyone left and right haha
big love!
"Go build the business from the ground up, start making much money. And then we will come and sign you to get a revenue share and own every piece of content you make"
You don't need a label anymore let me mess around and slip into making a hit song I feel like i can do it all on my own
this is such an eye openining interview...ive always wanted to get into the industry as an A&R.
One of the best videos on A&R, thanks for sharing this!
This is top content. Congrats guys! Keep'em coming!
this is pure gold! would love to see more ones like this
This amazing! THANK YOU!
I respect the guy for telling the truth.
He’s basically asking the artist to open up your life your at the gym, in the studio, with grandma at the roller rink etc but bring some personality to that and make it relatable also❗️give them a reason why they should tune in
I'm "productive" - six albums in 2 years but need a front person..give us a call Joe !
I love this interview but nothing he said justified giving up ownership and perpetuity of my work by signing with a label😂🤷🏽♂️💯
that's why Dua still owns her even though signing with Warner. If you look at her album they say "Dua Lipa Limited under exclusive license to Warner Records" meaning she owns it and license it to Warner.
@@beyrihlena I’m willing to bet she’s either still splitting the rights or is gonna get robbed in the future somehow like Taylor Swift. Signing to a label is literally walkin around with a piece of paper on ur back that says “rob me” in sharpie 😂😂
@@princejonez9127 she probably do split royalto ofc but she has the ownership of the master recordings. Taylor did not. I know that most deal are a robbery but not all deal are bad, there are more and more artists that have their own labels under a major label where they keep the ownership.
@@beyrihlena all I’m sayin is if you rob Michael Jackson, Prince, George Michael, Taylor Swift, etc, no one is safe
@@princejonez9127 i know and u ofc have a point, it's just thanks to them speaking out I think more artists are aware even if it's still normal that it happens. More and more artists actually own their masters compared to before and I do really attribute it to the people u mentioned bringing attention to it
Absolutely fantastic! Thank you all so much!
This has been so insightful and helpful! Thank you Burstimo x
Hello Burstimo!
Now if you bring someone, a label insider.
Can you ask that " does age matter with the label signing, means can a 28 to 30 year old can get signed to a label?"
Will be grateful for your answer!
Thank you.
Yes. They want the young and attractive so their investment will be more likely to pay off.
This gives me a lot of hope as a small musician
Thank you for your time and space 💫
I do everything myself already and all I need is one of these people
So awesome! Learned a lot! Thank you sooo much for this spectacular interview!
Super insightful. Congrats on 100k
Fab interview!
This is a nice podcast. Thank you for the insight.
Great Content! Got so much to learn. Thankyou!
Nice one guys, interesting to see who the modern A&R are, Joe and Knoxy too seem great
that’s why discography’s finished .... you put a garage band man , without any skill , any Academy , any notion of music , just putting samples , riffs, and grooves here and there .... and you really think you’ve made the MUSIC ??? Or just a basic autotune Voice , that can sell the song for one year and then disappear?? Sorry ... but this is not Music Industry, this should be called “ Improvisation Industry “ , and that’s not professional enough, to associate all that with a Big Label like Warner or worse ... Universalmusicgroup.... God Bless the Real Music .... not that shit at all .
i need a record deal The A&R From warner is right every opportunity has a cost this independent shit is cool but i feel i’ve hit a ceiling.
'Bangers are bangers'
I can't wait for this one!!
The was amazing advice. Incredible insight into the industry. I'm super grateful for his honesty about it too, seems like a genuine dude! Thanks for this!
Thank you so much for this 🙏🏼
I really enjoyed this podcast with Joe Kentish. Extremely informative and enjoyable. The goal is not the label, it's to make great music and have a successful career. The label may be there to help.
exactly, love that mindset
Amazing! Loving all your guys podcasts - super helpful!
I run a small record label and use this for educational purposes I really appreciate all your insights thanks.
SUPER INTERESTING!! THANKS FOR THIS ONE
Pa salieu is also signed to Warner...... just saying
I think he is a superstar in the making
This is very helpful! As an artist I have been looking for this insight from an A&R. Thank you! I am now focusing on my personal narrative, which was ALREADY there. I just needed to bring it to light.
Don't sleep on MILES KELLEY music!!!!
I hope this is not how they discover the ones who already have success and following and streams. We want to know how they discover the ones who have pretty much no numbers. Most successful musicians didn’t have anything happening before they were signed.
Well if your talking the ones back before social media, they went out and played gig after gig establishing a real life community. No musician gets signed and big without hard work. These days, if you want to get signed you have to build a following, just how it currently works. You can get signed without a following man, email your music to 1000s if A&R’s but you won’t have any leverage for your deal. It just makes it so much easier to get shelved.
If you have no following and are not a potential "whole-package" pop star (like Dua) you will NEVER get signed by a major label.
@@ganymede
Great talent (great music duh)
Marketable identity and charisma
Great looks
Fanbase
Ambition and fearlessnes
@dancing pineapple learn how to read lmao
@@ganymede you should be conventionally attractive, have no reservations about being a walking ad and be ready to give up any artistic integrity for the first couple of years and just sing on whatever the label provides for you.
Thank you for doing such a great video this was much needed!!!
I’ve done been making music now since last year and I’ve gotten so good! Like i can just make songs off the dome in no time and the producer I bought two beats from told me he wants to make an album with me so im exited… im jus saving up the money now to go to a studio and record professionally cuz as in for right now im just recording in my room almost everyday and improving and finding myself… and all the songs im doing i just take them as ideas or demos for whenever i get to go to a studio.. and I think its a good idea because im always recording… and i dont write i record because that way i make the song ideas into actual songs (reality) i have ready to just hit a studio and do them professionally
Very insightful. Thanks!
This is amazing, super grateful for your channel and information that you give out! Many thanks! :)
Looking forward for this onee
Thank you!
2021 artists dosnt need labels anymore
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Because of this the industry is so Fragmented.
amen brother
@@cecurit3429 love your voice. Active comments to reach more audience.
I'm with you .FOR AN ARTIST TO BE DISCOVERED THIS WAY IS PURE LUCK!!!!!!
Maddy and Alex are legit!