Pricing Flower Farm Bouquets if You Want to Run a Business and Make Money. How we Started!

Pricing Flower Farm Bouquets if You Want to Run a Business. The Reality was a PUNCH IN THE FACE! Until our flower farm is able to produce through winter, we decided to purchase from the wholesaler to enable us to sell all year. This decision has been invaluable as it taught us about the cost of flowers, and forced us to look into pricing in a way that means we make a profit.
We will talk you through the costs of flowers, and the structure for basic pricing of flower farm bouquets.
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BACK STORY
May 2020 we started a flower farm in North East Victoria, Australia. Moroni, utilising his Agricultural Engineering skills, and Phaedra drawing on her years of growing vegetables. Neither of us had grown flowers, neither had farmed. We didn't have any large equipment, and we had started up on a very tight budget. Our lowest temperature in Winter is around -5 degrees Celsius, our top temperature in Summer reaches up to 42 degrees Celsius at least a couple of times each Summer.
🌸 Flowers make us, and others, happy 🌸
Location: Near Yackandandah, Victoria, Australia 🇦🇺
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